Overview of monetizing iPhone Applications

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Mobile Application Development Company

Overview of monetizing iPhone Applications

Copyright Š 2013 Space-O Technologies. sales@spaceotechnologies.com


Mobile Application Development Company Who does not want to monetize their iPhone Applications? Even Disney wants to. For example, consider “Where is my water” app from them. If you search App Store, you’ll find multiple versions of the same. One is free and supported by ads and the other is paid which provides in-app purchase options that unlock premium functionalities (e.g. new levels). The point here is – no matter your company size, you may want to monetize your iPhone App. Giants such as Disney is successful so you would also want to. So let’s look at some of the ways of app monetization through which you may generate the revenue:  Paid Applications: Paid mobile application looks quite a simple concept to generate revenue. But to have a successful paid iPhone app, you must deliver the value to its users. No value, no sell – Period. It is also not important that you feel that your app provides value. The value has to be market such that its target users know about it. When users know about it, they know that the app provides value, they may want to download it and when they are happy with the app, they would want to share their happiness with their friends and family. That’s how a paid app can go viral and you generate more revenue.  Free (Lite) Version: When it comes to monetizing, free apps can also do wonders. There are several ways free apps can help you generate revenue. Here they go: 1. Free application with limited features that inspire users to buy paid apps 2. Free application that promote your other paid applications or businesses 3. Free application that will build a user base that can be sold to third parties for sell (your privacy policy should take care of that) 4. Free application that will be turned into a paid one once it is popularized

Copyright © 2013 Space-O Technologies. sales@spaceotechnologies.com


Mobile Application Development Company  Advertisements: An ad-supported app will be free for its users to download. As long as the advertisements don’t disturb the users a lot, users may want to use the app. Contextual advertisements will also provide the end-users value in a way that they may like to click on it. While users can use the app for free, you will generate revenue through advertisements. When the app itself is free, chances are more that it will get popular. This increases the chances of generating good revenue. There are companies such as Free The Apps who work solely on this business model. Not only they produce free iPhone Apps, they have written a book about how to do that, which sells like a wildfire.  Sponsorship: Sponsorship is an interesting way to monetize your app. Here it goes: you create an app, you engage your users in a way they want to use more of your app. At one point, your app pops up a request that has to be fulfilled in order to be used more. Take an example of a Poker game. You’re playing Poker game on your iPhone and at one point you have lost all your chips. Now the app presents you with a screen where you are requested to watch a short promotional video in order to gain some free chips that will allow you to play further. In this case, your app users don’t pay you the money but the companies who want their brand to be promoted over your app. Also you can cross-sell your paid app via such an app. If you don’t want to watch promotional videos, you may like to buy our app. It is all way win-win: for the advertisers, for the users and for you, the app publisher.

Copyright © 2013 Space-O Technologies. sales@spaceotechnologies.com


Mobile Application Development Company  Fermium (In-Apps) Apps: In-app purchase is a revolutionary idea and presently generating the highest interests and offering huge revenues to the app publishers. In-app purchases allow you to collect money for selling the digital goods. Digital goods may include unlocking further level of games, allowing more features or allowing users to do more of what the free app is doing. Imagine you have an app that allows you to take a picture and add various kinds of Tattoos onto it and share it with your friends and family via email or social channels such as Facebook and Twitter. The February month comes and Valentine day fever is everywhere. As an app publisher, you may provide Heart Tattoos for $0.99 as in-app purchase that is more likely to sell during the month of February. How to decide on the pricing? One word answer is: Research. There are numerous ways to monetize your iPhone Apps. As an App Publisher, you may not know every detail of it but you should at least have knowledge of the “what” part of it. Regarding the “how” part, more often than not, you may benefit from partnering with a Mobile Apps Development Service Provider Company or if you know how to lead engineers on your own then you may like to hire iPhone Application Developer that work exclusively on your Apps. At Space-O, we serve both kinds of needs. We offer out of the box solution such that you may start monetizing your app just with your idea or you may hire a dedicated iPhone Developer. Don’t believe it because we say, visit our website, skim through our work, and read through what our customers say about us. Sure, we want to monetize too but we have a purpose: We want our clients to monetize well through the iPhone apps. Now it means business that adds value to generate value. Also if you are not sure if your idea can make you money or not, you may like to request an obligation free quote. And yes, don’t worry about privacy. Like any professional company, we do sign NDAs and abide by it.

Copyright © 2013 Space-O Technologies. sales@spaceotechnologies.com


Mobile Application Development Company Contact Information:

Site: www.spaceotechnologies.com Address: #401 Sachet-4, Opp. Balaji Restaurant, Prernatirth Derasar Road, Satellite, Ahmedabad, Gujarat, India. Email: spaceotech@gmail.com

Copyright Š 2013 Space-O Technologies. sales@spaceotechnologies.com


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