REWARDS
you will love. JULY-DECEMBER 2014
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a message from the founder PATTY BRISBEN What a year it’s been for Pure Romance! 2014 isn’t even over yet, but it’s already earned its place in the record books for us. In just the first half of the year, we’ve expanded our corporate headquarters, traveled all over the world, and invited more new Consultants than ever before to stop wishing and start achieving their dreams. Looking back on the whirlwind of the past few months, I’m overwhelmed with gratitude. I can tell you that this business has taken me further than I ever thought possible—and none of it could have happened without you. Our Consultants are the heart and soul of Pure Romance, and I’m thrilled to be able to offer you incentives that will inspire you to take your business as far as you desire. During this half-year contest period, you will have the opportunity to earn free product, cash bonuses, positions of prestige within the company, and so much more! Use the incentives highlighted in this book to help you set your goals. You have the passion, dedication, and tools to achieve everything you dream of!
Truly,
Patty Brisben Founder & Chairwoman
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Helping you make your dreams come true. What does success look like to you? Maybe it’s paying down your debt or having a little extra money each month. Maybe it’s quitting your day job and becoming your own boss. Or maybe success is earning one of the many incentives outlined in this book. As you work to achieve your dreams and find your definition of success with Pure Romance, remember that you are never alone. From your sponsor to your team to the corporate staff, you have unlimited sources of support. Heading up the Pure Romance executive team are two people who have dedicated their lives to helping you succeed. Founder and Chairwoman Patty Brisben searches the globe for top relationship enhancement products, so you always have something new and cutting-edge to offer your customers. President and CEO Chris Cicchinelli travels with the training team over 200 days a year, bringing proven business techniques to Consultants everywhere. With the help of the corporate staff, Patty and Chris develop programs to help you improve your lifestyle and make the most of your Pure Romance experience. Setting and reaching goals is an important part of that experience. This book will give you stars to shoot for. However you define your success, Patty, Chris, and the rest of the Pure Romance team are behind you every step of the way.
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YOU’RE
invited! To energize your business. To be inspired. To meet people and hear ideas that will change your business—perhaps even your life. You’re invited to three days of proven training, instant sisterhood, and powerful motivation. You’re invited to National Training! During this thrilling three-day Pure Romance event held in Cincinnati, Ohio, top corporate trainers take the stage with industry secrets and motivational tips—all designed to bring out the best in you. Each class offers skills sure to make a difference: Methods for increasing each party’s sales. Tested time-management tips. Innovative sponsoring techniques. Fundamental product education. Costeffective marketing methods. And so much more! From the moment you attend the heart-pounding welcome ceremony until you head home ready to hit the ground running, National Training is an event sure to make a difference. Don’t miss it!
JOIN US FOR:
World-class training Inspiring speakers Consultant networking And more!
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Would you like to revolutionize your business and make memories that will last a lifetime? Then you can’t afford to miss National Training! APRIL 17-19 | CINCINNATI, OHIO
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Senior Board of Directors The Senior Board of Directors is proof of the outstanding leadership at Pure Romance. These women do it all. They keep their party schedules full and profitable. They maintain relationships with hostesses and customers to keep their businesses going strong, all while leading the strongest teams in the company. These women are the cream of the crop. POSITION
PERSONAL RETAIL SALES
SPONSORSHIP
GROUP SALES
SENIOR BOARD (OPTION 1)
$32,500
8 new Active Consultants
$500,000
SENIOR BOARD (OPTION 2)
$27,500
8 new Active Consultants
$750,000
SENIOR BOARD (OPTION 3)
$25,000
8 new Active Consultants
$1,000,000
Board of Directors The Board of Directors is composed of women who have mastered the art of consistency—they have proven they can achieve at a high level again and again. These women exhibit excellence in booking, selling, and leadership—and do it all with sheer determination! They take pride in sharing their talents and skills with others and are committed to supporting their team. POSITION
PERSONAL RETAIL SALES
SPONSORSHIP
GROUP SALES
BOARD OF DIRECTORS
$32,500
8 new Active Consultants
$125,000
Join the best of the best and make your voice heard!
POSITIONS
of prestige Pure Romance Consultants live the company’s mission every day. You’re out there changing women’s intimate lives and financial futures one party at a time. You know firsthand what it takes to succeed, what women want, what makes your business run smoothly. You’re the heart of Pure Romance. That’s why we reward you with positions of prestige. Members of the Executive Board of Directors, Senior Board of Directors, Board of Directors, and President’s Club earn more than bonuses and special recognition. They earn a voice in shaping the future of Pure Romance. Through their achievements, these extraordinary women show they understand how to excel in every aspect of the business. They represent the highest level of success. 6
President’s Club President’s Club members are Pure Romance’s up-and-coming leaders. They have proven they mean business by empowering, educating, and entertaining women at their parties and beyond. These exceptional women lead their teams with professionalism because they have their eyes on ultimate success within Pure Romance. POSITION
PERSONAL RETAIL SALES
SPONSORSHIP
GROUP SALES
PRESIDENT’S CLUB
$25,000
6 new Active Consultants
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Consultants who achieve one of these positions will hold their position until December 31, 2015.
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ON THE
money Pure Romance has a number of ways you can make money. We call them your three streams of income, and they are as easy to remember as I.O.U.
Your three streams of income IMMEDIATE WEALTH is income from holding parties
and selling products. Filling up your calendar is so profitable—each party can result in hundreds of dollars of immediate income. Learn how on pages 12 and 13. ONGOING WEALTH is income you earn through customer reorders, personal website orders, and customer follow-up. You can earn hundreds of dollars each month just by providing remarkable customer service! ULTIMATE WEALTH is the income you earn through
sharing the business opportunity with others and supporting your team. Your passion for Pure Romance is contagious—other women want to join the fun! By sharing the opportunity, you can earn thousands of dollars each month! LEARN MORE ABOUT OUR…
Buying Discounts Override Bonuses Website Commissions Free Product Bonuses Car Bonuses Fast Track Program And more!
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YOU EARN WITH EVERY
SELL MORE (AND EARN MORE)
at parties!
the more you earn!
HOW DO I MAKE MONEY SELLING PRODUCT?
HOW DO I CALCULATE MY PARTY PROFIT?
HOW DO I MAKE EVEN MORE MONEY?
Begin with the full retail price of the product (the price listed in the catalog) and subtract the amount you paid for it (most Consultants begin at a 40% buying discount). The difference is your profit! Each product you sell puts you closer to achieving your financial goals.
A Pure Romance party is the perfect place to sell lots of Pure Romance products! Add up the total retail value of products you sell at each party, then subtract the amount you paid for the products. The difference is your party profit! (Many Consultants average $400 in total sales per party. The example below assumes a $400 party and a 40% buying discount.)
Hold more parties to earn more profit! Figure out your profit for each party, then add it all up to determine your income. You can easily make hundreds of dollars with just a few hours of work! (The example below assumes four $400 parties and a 40% buying discount.)
so...
so...
so...
product you sell!
With Pure Romance, every party is a payday!
HOW IT ALL
adds up! You can earn exceptional immediate income by holding Pure Romance parties! Every product you sell leads to money in your pocket. The more products you sell, the more profit you make—and of course, the best way to sell lots of products is at a party! The more parties you hold, the more money you make! Whether you hold just a few parties a month, or one nearly every day, you can make great money with your Pure Romance business. On the next page, we show you how quickly it can all add up.
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If the retail price is
Your cost after discount is
The total retail value is
Your cost after discount is
THE MORE YOU PARTY,
The total retail value is
Your cost after discount is
$18.00 - $10.80=
$400 - $240=
$1,600 - $960=
Your Profit
Your Profit
Your Profit
$7.20 from selling one Body Dew
$160 from having one party
$640 from having four parties 11
Level Advancement ACTIVATE
We believe hard work should be paid off with big rewards. As you advance to new levels in the business, the perks will follow. Each level you achieve offers the opportunity for even more cash and bonuses!
New Consultants need to place an order (or orders) totaling $250 (retail value) within 60 days of their starter kit purchase to activate their business.
New Consultants join the business at the Consultant level. Once you “activate” your business, you’ll be promoted to Advanced Consultant. Consultants who purchase the Deluxe and Premium Starter Kits are automatically activated and therefore will start their business at the Advanced Consultant level.
DIRECTOR
NATIONAL DIRECTOR
SENIOR DIRECTOR
SENIOR CONSULTANT ADVANCED CONSULTANT
CONSULTANT
Eligible for increased buying discounts, more Free Product, higher Overrides, and bigger bonuses
Set yourself up for success The foundation for success starts with parties. Each party you hold offers the opportunity to sell products, in addition to meeting new customers, future hostesses, and even new team members. Whether you’re just getting started or you’ve been in this business for years, we’ve found that the best way to keep yourself on track is with the 6/60 program. Strive to do a minimum of 6 parties every 60 days, and you’ll be well on your way to big profits! Make your dreams of extra time and money come true!
Receive a
man
c e He a r t N
ec
a new, active Consultant
= on
Sp
Ro
re
retail sales
+
n
$1,000 = in personal
sor
Pi
Achieve
e a signat ur ceiv
Pu
The best part is, as your buying discount increases, so does your profit—which helps you reach your financial goals even faster. These increases come when you build your own team of Consultants focused on achieving their dreams.
Re
e
As a Pure Romance Consultant, you have the luxury of writing your own paycheck. Are you looking for a new refrigerator or a new kitchen? A new dress or a new wardrobe? It’s all up to you! Each party you hold and product you sell earns you a percentage of the sales— that’s money in your purse, immediately!
Through sales or a combination of sales and sponsoring, new Consultants will be awarded signature Pure Romance jewelry. Wear these exclusive pieces to your parties, out on the town, or wherever you go. They’re great conversation starters!
ce
you deserve
We love to celebrate the achievements of our newest Consultants—right from the start! The Fast Track program has been designed to help you build a firm foundation for future success.
kla
EARN THE MONEY
New Consultants: Fast Track Program
Achieveme
nt
The ONLY way to receive these signature Pure Romance jewelry pieces is to achieve the goals above within your first 60 days in business. See the Incentive Requirements Guide for more information.
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Buying Discounts and Override Bonuses (continued) CONSULTANT LEVEL
ACTIVE 1ST LEVEL DOWNLINE
ACTIVE 2ND LEVEL DOWNLINE
BUYING DISCOUNT
MONTHLY MINIMUM TO RECEIVE BONUSES
OVERRIDE LEVEL 1
OVERRIDE LEVEL 2
Advanced Consultant
0
0
40%*
$600
2.0%
2.0%
Senior Consultant
3
0
50%
$1,200
2.5%
2.5%
Director
6
2
50%
$2,000
3.5%
3.5%
Senior Director
18
6
55%
$3,000
5.0%
5.0%
National Director
30
30
55%
$3,000
6.0%
5.0%
*Some starter kits offer higher buying discounts. Once you become an Advanced Consultant, your minimum to maintain an active Pure Romance business is just $100 in retail sales every two calendar months. To be eligible for bonuses, you must reach the minimum retail sales as shown in the chart above. DOWNLINE LEVEL DETAILS: The active Consultants you personally sponsor constitute your 1st level downline. The active Consultants sponsored by the
Consultants in your 1st level downline constitute your 2nd level downline. The active Consultants sponsored by the Consultants in your 2nd level downline constitute your 3rd level downline, and so on. Simply count the active Consultants in your 1st and 2nd level downlines and refer to the chart to determine your current level and buying discount.
Performance Level Bonus Senior Directors and National Directors may also qualify for bonuses on the sales of their 3rd and 4th level downlines by reaching the Performance Level. Achieve the Performance Level by sponsoring two new Consultants in the same calendar month. New Consultants must join and activate within the same calendar month to count toward the Performance Level qualification. With support from the corporate office and your local team, you’ll learn how to make your business grow!
Buying Discounts and Override Bonuses When you build your team, your income grows. You’ll be compensated in the form of increased buying discounts and an Override Bonus based on the personal retail sales of each woman on your team. The more successful your team becomes, the more money you earn! WHAT’S MY EARNING POTENTIAL? Simply maintain the number of active Consultants indicated on the next page to keep your increased buying discount—and achieve the monthly minimum in personal retail sales to unlock even greater earning potential through Override Bonuses!
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BUYING DISCOUNT As a Consultant, you will purchase products at wholesale cost and then sell them for their retail price. The percentage discount you get off the retail price is your buying discount. OVERRIDE BONUS The commission (money) sponsors receive based on the sales of members in their downline.
CONSULTANT LEVEL
ACTIVE 1ST LEVEL DOWNLINE
ACTIVE 2ND LEVEL DOWNLINE
# OF NEW CONSULTANTS SPONSORED PER MONTH
BUYING DISCOUNT
MONTHLY MINIMUM
OVERRIDE LEVEL 1
OVERRIDE LEVEL 2
OVERRIDE LEVEL 3
OVERRIDE LEVEL 4
Sr. Director
18
6
2
55%
$3,000
5.0%
5.0%
1.0%
1.0%
Nat. Director
30
30
2
55%
$3,000
6.0%
5.0%
1.0%
1.0%
Sponsor Bonuses For each woman you sponsor who becomes an active Consultant, you will receive a Sponsor Bonus based on the purchase price of her starter kit and your Consultant level. This bonus is our way of thanking you for sharing the Pure Romance opportunity with others. CONSULTANT LEVEL
Consultant & Advanced Consultant Senior Consultant and Above
$99-$199 KIT PURCHASE PRICE
$200-$399 KIT PURCHASE PRICE
$400-$799 KIT PURCHASE PRICE
$800 OR MORE KIT PURCHASE PRICE
$50 in Free Product
$100 in Free Product
$150 in Free Product
$200 in Free Product
$25 Cash Bonus
$50 Cash Bonus
$75 Cash Bonus
$100 Cash Bonus
For complete details, check your Incentive Requirements Guide.
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Free Product Bonus Imagine your next order arriving from Pure Romance with something special inside: products you’ve selected that are yours absolutely free! When you reach monthly retail sales goals, you can earn free Pure Romance products. WHAT’S MY EARNING POTENTIAL? Use your Free Product any way you want: to give as hostess gifts, to boost your inventory, to give as customer or team incentives—it’s all up to you. No matter how you choose to use your Free Product, it’s like money in the bank! MONTHLY RETAIL SALES
ADVANCED CONSULTANT
SENIOR CONSULTANT
HOW DOES IT WORK? The amount of Free Product you receive increases with every $1,200 in personal retail sales.
DIRECTOR AND ABOVE
$1,200
$30
$90
$120
$2,400
$60
$180
$240 $360
$3,600
$90
$270
$4,800
$120
$360
$480
$6,000
$150
$450
$600
$7,200
$180
$540
$720
$8,400
$210
$630
$840
$9,600
$240
$720
$960
The amount of Free Product you receive continues to increase for every $1,200 in personal retail sales.
Retail Sales Bonus Are you a sales superstar? You can receive additional bonuses based on your monthly personal retail sales! For any month in which you achieve over $10,000 in personal retail sales, you’ll receive 5% cash back on your retail total for that month. The more you achieve in sales, the more you receive in profits. That’s an additional $500 in profit for $10,000 in retail sales and $1,000 in profit for $20,000 in retail sales. Imagine the possibilities!
The money you need, the products you love...what could be better?
Personal Website Commissions Can you really make money while you sleep? At Pure Romance, you can! Your own professionally designed personal website allows customers to shop online from the comfort and privacy of home while you reap the rewards! You earn up to 55% of each product sold (based on your Consultant level). And on top of it all, the corporate office ships the products directly—and discreetly—to your customers for you!
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CONSULTANT LEVEL
WEBSITE COMMISSION ON ORDERS UNDER $40
WEBSITE COMMISSION ON ORDERS OVER $40
Consultant
30%
40%
Advanced Consultant
30%
40%
Senior Consultant
30%
50%
Director
30%
50%
Senior Director
30%
55%
National Director
30%
55%
WEB SAVVY When your customer places an order over $40, your website commission increases!
Car Bonus: The drive to succeed Pure Romance is happy to reward you with a Car Bonus. You can earn up to $1,700 each month to use toward the car of your dreams—or maybe toward that never-thoughtpossible vacation home. This special bonus program allows you to use the money however you wish! Car Bonuses are based on your monthly group sales volume. To determine what you can receive, combine your personal retail sales with those of your first, second, third, and fourth downlines. When your group reaches one of the minimums shown on the right and you reach your monthly personal retail sales minimum, a Car Bonus will be yours!
MONTHLY COMBINED GROUP SALES
CAR BONUS
$42,000—$63,999
$100
$64,000—$87,999
$200
$88,000—$110,999
$300
$111,000—$157,999
$400
$158,000—$316,999
$500
$317,000—$474,999
$700
$475,000—$791,999
$900
$792,000—1,107,999
$1,100
$1,108,000—$1,424,999
$1,300
$1,425,000—$1,741,999
$1,500
$1,742,000 or more
$1,700
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CHOOSE YOUR OWN
adventure Pure Romance lets you live the life of your dreams, and those dreams can be as big as you choose. This contest period, our top achievers get to select the dreams they want to achieve and design the incentives that inspire each of them personally. That’s because their accomplishments will be rewarded with up to $3,000 in cash! What’s more, this special incentive contest period ends just in time for the holidays, so the extra money can be used to pay for family gifts—or maybe an incredible vacation to ring in the New Year! Imagine having the holiday of your dreams, paid for with your Pure Romance rewards! The Choose Your Own Adventure Bonus is one more way Pure Romance encourages Consultants to take their business wherever they want to go. Think of a reward that motivates you. Work hard to achieve your goal, whatever it may be. The sky’s the limit.
CONSULTANT LEVEL
MINIMUM RETAIL SALES
MINIMUM ACTIVE SPONSORED
CASH BONUS
Consultant, Advanced Consultant, and Sr. Consultant
$15,000
4
$1,000
Director
$30,000
6
$1,500
Senior Director and National Director
$45,000
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$3,000
The level at which you start the contest determines your minimum retail sales and sponsoring requirements to achieve the Choose Your Own Adventure Bonus. You can achieve the next level cash bonus by meeting the minimum requirements for each level above your current level. For instance, if a Senior Consultant achieves a minimum of $30,000 and 6 new active Consultants, she will qualify for the $1,500 cash bonus. CONTEST PERIOD: JULY 1, 2014 – DECEMBER 15, 2014
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PURE ROMANCE REWARDS Contest Period: July 1, 2014–December 31, 2014 For full details on how to achieve the rewards outlined in this book, see your Incentive Requirements Guide.
©2014 Pure Romance, LLC 161 Commerce Boulevard Loveland, OH 45140
T: 866.ROMANCE F: 513.248.8720 pureromance.com
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