Franchise and its Benefits
What is Franchisee? ď‚— The franchisee is a party in franchising agreement that is
purchasing the rights to use a business trademarks and associated marks or other property knowledge in order to open the branch.
What is Franchisor? ď‚— The franchisor is a person who grants the license or give the
permission to various franchisee. ď‚— It is an individuals or a company to owning the rights or license of the business.
Types of Franchise Business format Product distribution Manufacturing franchise Master franchise Regional franchise
Business Format The business format Is most important and popular form of
the franchising. The use the agreement under this franchiser such as: Use the trademark and name Advertising
Product Distribution ď‚— In this franchises, the manufactures are control how to retail
stores distribute their product this types of the agreements is allow to retailers to distribute their product or services then using the name and trademark.
Manufacturing Franchise ď‚— In this types, the franchiser is grants a manufacture the rights
to distribute and sell the goods or services using its name and trademark. Its provide an organization with the rights to manufacture. Example: coca cola.
Master Franchise ď‚— In this type, a franchisee is granted
substantial's and usually a all country.
the rights to a
Advantages of Franchise Increase the number of outlet with minimum capital Customer and market awareness Brand and name reputation Fast track to business success. Greatest quality control
Benefits of Franchise Increased the name recognitions Increased the advertising and market budget Minimum risk Advertising and promotion Better performance
For Example: ď‚— Speaking Roses is a world class company who will provide
the help how to successful in this business, currently who located in United States.