SIA JUNE 2021

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SYSTEMS INTEGRATION ASIA

VOICEBOX

Can You Become a Sales Ninja Over Video Calls?

Generating business cases and / or closing deals via video-conferencing? While making or closing deals is indispensable for businesses to survive – let alone scale growth charts – its importance, for some reason doesn’t seem to have been realized. The potential of the format, perhaps, might not have been fully exploited yet. It’s time sales professionals, and business visualizers began exploring the potentialobservers Varun Nair, B2B Marketing Head-India & SWA, Logitech Electronics. In wake of the current pandemic, video conferencing has become the new norm. Virtual Team Meetings, Happy Hours, birthday parties of colleagues, business meetings, HR events, and even virtual weddings have become commonplace for nearly everyone across the globe. However, sales still feel that when you can’t meet in-person, sales can be difficult to navigate, especially for B2B deals. One way to look at it would be to acknowledge that the world of sales is fast paced and extremely aggressive. This is especially true considering the current economically challenging times we live in. With these uncertain market conditions, sales teams must re-evaluate their strategies properly in order to achieve any respectable level of success. In other words, adding the capacity to close the deal over video calls is crucial. JUNE 2021

But is it possible to truly sell over video? I would say YES to that. As more of your prospects and customers get comfortable with using video to connect & conduct business during the pandemic, you can use this as an opportunity to expand your sales skills and adapt your sales approach to embracing a more virtual way of selling. Why Video could be a boon for your Sales Team With in-person meetings not possible in these times, you are left with tools which can be used for remotely persuading your prospect. So what are the key reasons that you should consider for making those Sales Meetings over Video Calls with your Leads and Prospects?

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