Polish market entry: Wiima Logistics shares its story with Spondeo

Wiima Logistics is one of the leading 4PL providers on the Finnish market, with an active and well-diversified customer base comprising many well-known manufacturing, import-export, marine, wood processing, and other companies. Last year, Wiima expanded its operations to Poland. What opportunities on the Polish market motivated the company to make this move?

Wiima Logistics - introduction

The company was established in 2010 and has employees at multiple locations around the globe. The founders privately own the company. The annual turnover in 2022 is approximately EUR 24M. Fourth-party logistics (4PL) is a service to make companies’ daily operations more manageable by delegating the logistics arrangements to be handled by someone else. As a neutral logistics service provider, Wiima manages the logistics process on customers’ behalf.Efficient supply chain management gives the company a competitive edge and distinguishes it from competitors.

Giving control to 4PL professionals will:

• decrease company freight spend and cost-to-serve

• increase the number of working hours available for core business

• bring flexibility and rapid adaptation to changing market situations

The goal is to have an integrated supply chain with centralized decision-making, LSP relationship management, and end-to end visibility.Wiima also has a separate project logistics division. The division serves customers with various types of demanding international projects. The service is designed to provide customers with a one-stop shop for the entire project logistics setup.Wiima’s project logistics experts handle customers’ transportation needs through a single point of contact method. They optimize and arrange all freight modes – air, sea, road, rail, courier and oversize – including customs clearance, last-mile arrangements, and on-site supervision. Wiima’s digital project logistics management platform makes the service truly unique. The platform is designed to provide project stakeholders with unprecedented control over their global supply chains.

Entering the Polish market

Wiima Poland offers logistics outsourcing services and project logistics services to the group’s customer base locally and globally. The subsidiary was established in 2022. The decision to open the new office was based on strong customer demand from an internationally renowned wood products specialist company.This cooperation includes implementing a continuous logistics process improvement model and delivering harmonized shipment data, including CO2 reporting, real-time tracking and scalable resources to provide long-term competitiveness for the customer.The new location supports Wiima’s continuous pursuit of a stronger foothold on the European market. The company is confident that the Polish market also offers unique added value to our customers. The Polish labor force is highly competitive in its cost-knowledge balance. Wiima wishes to leverage this advantage in its endeavor to make the company’s service provision ever more attractive to companies globally.

Visit the website: www.wiima.fi

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Spondeo is a dedicated Finnish-Polish-Ukrainian team of sales experts and talent acquisition professionals who specialize in consulting, sales, remote recruitment, and go-to-market projects in CEE and Scandinavia. Growing in the Polish market can be challenging, but we are here to help!

Are you interested in entering Polish market? How about boosting your sales or acquiring talent in Poland? Look no further!

Don’t hesitate to visit our website: www.spondeo.pl

Contact us:

Tuomas Asunmaa

tuomas@spondeo.fi

+48 514 615 048