Club funding
Greene King 'Proud to Pitch in' initiative Not only will this initiative provide vital funding for rugby clubs in England but it will also help improve many peoples mental wellbeing. A new report by leading pub company and brewer Greene King has revealed that 84% of Brits believe grassroots sports are beneficial to local communities. The study, commissioned to support the new Proud To Pitch In funding scheme, revealed the top benefits of grassroots sport are meeting new people and getting Brits out of their home, according to 75% of respondents. Other important benefits included improving wellbeing (73%) and garnering a sense of community spirit (72%). The new Proud To Pitch In scheme will see Greene King pledge £100,000 worth of grants in their first round of funding to local sports clubs before the end of January 2022, with additional funding to be made available in the New Year. Whether it’s the local football team, rugby club or netball squad – beneficiaries of the Proud To Pitch In fund will receive a grant up to £3,000 each. To support the scheme, Greene King has teamed up with former rugby union player James Haskell, who joins as Proud To Pitch In’s first ambassador. James began his distinguished rugby career at Maidenhead Rugby club – so knows first-hand how local sports clubs can have a profound impact on the top of the sporting pyramid.
16 | Rugby Blindside - Spring 2022
