ISSUE 1333 AUGUST 19, 2013
The Weekly Digital Magazine for the Sporting Goods Industry
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ISSUE 1333 AUGUST 19, 2013
The Weekly Digital Magazine for the Sporting Goods Industry Senior Business Editor Thomas J. Ryan tryan@sportsonesource.com Contributing Editors Aaron H. Bible, Fernando J. Delgado, Charlie Lunan, Matt Powell Editorial & Creative Director Teresa Hartford teresa@sportsonesource.com Senior Graphic Designer Camila Amortegui camila@sportsonesource.com Advertising Sales Account Managers Buz Keenan buz@sportsonesource.com 201.887.5112 Katie O'Donohue katieo@sportsonesource.com 828.244.3043 Circulation & Subscriptions subs@sportsonesource.com
MAKING NEWS SportsOneSource Publications
4 Asics America Re-Gains Its Mojo 6 New Balance Debuts Fresh Foam Mizuno Gets Left from Running and Americas in Fiscal Q1 8 Brooks Sales Run Ahead in Six Months 18 Industry Calendar
Print Magazine: SGB, SGB Performance Digital Magazines: SGB Weekly, TEAM Business Digital Newsletters: The B.O.S.S. Report Sports Executive Weekly News Updates: SGB, Footwear Business, Outdoor Business, Sportsman’s Business, TEAM Business
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AUGUST 19, 2013 | SGBWeekly.com
3
NEWS
ASICS AMERICA RE-GAINS ITS MOJO Asics America Group said it is on pace to show continued growth throughout 2013 and is on track to reach its billion dollar sales goal by 2015. “In Q1, Asics America expanded its offerings with a new line of training products through a national advertising and integrated marketing campaign built around the concept of ‘Next,’” said Asics America Group President and CEO Kevin Wulff. “The entrance into this category demonstrates our commitment to evolve the brand by continuously offering innovative and relevant athletic performance Kevin Wulff, president and CEO, Asics America Group products.” Asics America Group, which includes U.S., Brazil and Canada, reported sales increased 2.8 percent in U.S. dollar terms but jumped 10.2 percent when measured in currency-neutral (C-N) terms. In reporting yen terms, sales in the Americas rose 26.7 percent to ¥21.9 billion ($222 mm). Operating income jumped 15.3 percent in yen terms to ¥2.66 billion ($27.1 mm) but rose only 0.3 percent in C-N terms. According to retail point-of-sale data compiled by SportScanInfo for SSI Performance, Asics added back 2 points of market share in the running specialty channel in the retail fiscal second quarter ended August 3. Overall retail sales for the brand were up in the mid-teens for the 13-week period. Overall, Asics Corp. reported fiscal first quarter sales rose 15.8 percent to ¥76.6 billion ($776 mm) from ¥66.1 billion in the prior-year period. Operating income for the three-month period ended June 30 grew 2.4 percent to ¥8.52 billion ($86 mm). Net income jumped 33.4 percent to ¥6.58 billion ($67 mm). Japan domestic revenues, excluding intersegment sales, dipped 0.3 percent to ¥22.1 billion ($224 mm) but operating earnings slumped 34.0 percent to ¥980 million ($10 mm), mainly due to the strong sales of walking shoes and Onitsuka Tiger shoes accompanying the expansion of directly managed sales venues, in addition to the strong sales of running shoes. Europe division revenues were up 18.1 percent to ¥21.4 billion ($217 mm) or 3.1 percent C-N, thanks to the strong sales of running shoes. Operating earnings were down 6.1 percent to 4 SGBWeekly.com | AUGUST 19, 2013
¥3.33 billion ($34 mm), and decreased 18.1 percent on a currency-neutral basis. Oceania region sales were up 23.2 percent to ¥3.89 billion ($39 mm) and grew 8.6 percent on a currency-neutral basis. Operating profit reached ¥1.00 billion ($10 mm), a gain of 14.1 percent versus the year-ago period on a reported basis but only improved 0.7 percent on a currency-neutral basis. East Asia division sales jumped 46.1 percent to ¥4.67 billion ($46 mm) and grew 22.6 percent C-N. Operating profits were down 10.4 percent to ¥223 million ($2.3 mm) and fell 23.9 percent C-N due to the recording of commission paid to distributors at the Korean subsidiary and an increase in personnel expenses and advertising expenses, etc., at the Chinese subsidiary. In its Other Business segment, which includes the Haglöfs outdoor brand, revenues increased 17.5 percent to ¥2.55 billion ($26 mm) but decreased 1.6 percent on a C-N basis. The Other Business segment showed a loss of ¥176 million ($1.8 mm) against operating income of ¥25 million ($312,000) in the yearago period. Asics forecast sales for the first half of its fiscal year ended March 31, 2014 are expected to grow 21.2 percent to ¥153.5 billion, operating income to increase 23.1 percent to ¥13.5 billion, and net income 29.0 percent to ¥7.5 billion. For the full fiscal year ended March 31, 2014, sales are expected to rise 21.1 percent to ¥315.0 billion; operating income is projected to rise 31.3 percent to ¥24.5 billion, and net income 5.3 percent to ¥14.5 billion.
NEWS
MIZUNO GETS LEFT FROM RUNNING AND AMERICAS IN FISCAL Q1
NEW BALANCE DEBUTS FRESH FOAM At the Outdoor Retailer Show, New Balance introduced The Fresh Foam 980, a revolutionary approach to neutral running by combining ultra-plush cushioning with a reduced drop from heel to forefoot to offer a soft, bouncy ride that protects runners without sacrificing speed. Combining cutting edge computer software with its designer’s knowhow, New Balance manipulated the midsole on the Fresh Foam 980 to give runners plush cushioning properties and inherent stability in a minimal package. The shoe is engineered to bring natural underfoot geometries alongside a cushioned ride with a blend of soft, responsive foam. To feed heel-to-toe transition, a blown rubber outsole offers durability and flexibility in a 4 mm natural drop last while providing both a light and stable ride. A lightweight, breathable construction paired with a simple upper keeps feet comfortable and protected. A spray paint finish and eye-catching design provide a lower to the ground running shoe for workouts or wardrobe. Weighing 8.8 oz. for men’s size 9 1⁄2 and 7.3 oz. for women’s size 7, the collection is grounded in bright colors and vivid accents. The Fresh Foam 980 will launch in February 2014 with a suggested retail price of $110. New Balance also introduced the 99, MSRP $125, a running take on an outdoor shoe. The 99 features a direct inject Vibram outsole with a running centric design philosophy, full-length RevLite midsole for a lightweight, cushioned ride, and FantomFit upper to support and wrap the foot without compromising on flexibility. Also new for Spring 2014 will be Minimus 007 Trainer, MSRP $100, a version of the Minimus designed to take a pounding from abrasion and maintain a better grip. It features a reinforced rubber toe covering, an outsole wrapped in key wear areas at the toe, heel and lateral forefoot, a gusseted tongue, and a rugged lugged outsole. New Balance also brought out the 860v4, MSRP $115, an update to the 860v3 that features an improved toe box and more toe spring. A trail version of the model was also shown. Receiving updates for Spring will be the 890 and 1080 series as well as the 1400 racing flat. On the apparel side, New Balance will debut the Anue yoga line; an NB Cross Run line to handle intense workouts; a Boylston line for runners featuring advanced thermoregulation and antimicrobial technologies, and an NB Ice cooling technology. 6 SGBWeekly.com | AUGUST 19, 2013
Mizuno Corp reported revenues rose 6.1 percent in its first quarter ended June 30, to ¥45.2 billion ($458 mm), led by continued gains in running. Operating profit was down 8.3 percent to ¥2.48 billion ($25 mm) primarily due to the “sustained rise” in raw material and labor costs. Net income jumped 12.4 percent to ¥1.43 billion ($15 mm) due to a reduction in foreign currency losses. Ordinary profit was ¥2.28 billion ($24 mm), up 0.6 percent. Mizuno said running shoes “performed well in all areas.” Baseball products were “sturdy” in Japan and the U.S. With Senoh Corporation joining the Group, its inclusion into consolidation also served as a factor for increased revenue.” By region, currency-neutral (C-N) revenues in the Americas grew 3.6 percent as running shoes and high-end, premium ball glove products, performed well. Recorded revenues were up 19.0 percent to ¥8.09 billion ($82 mm) on the back of a weakening yen. Running shoes were “especially sturdy” in the Americas, rising 6 percent despite sluggish overall sales across the marketplace at major running specialty stores in the U.S. due to a colder start to the spring. Golf revenues in the Americas were slightly down from the same period the previous year due to the impact of low temperatures and a 15 percent decline in the number of rounds played. However, market share rose by 1.3 percentage points to 8.2 percent due to JPX irons performing well and the successful outcome of the Play Famously marketing campaign. Diamond sports and volleyball products were “more or less unchanged” from the same period the previous year. But the market for ball gloves, centered on high-priced products, received market support, leading to a revenue increase of 12 percent. The Americas recorded an operating profit of ¥623 million ($6.3 mm), slightly down from ¥646 million a year ago. In Japan, revenues grew 2.7 percent, to ¥31.6 billion ($321 mm), “continuing to show healthy performance on the back of an expansion in the population of those participating in lifestyle sports, such as running and walking.” Operating profit in Japan was down 12.8 percent to ¥1.82 billion ($18 mm). In Europe, running shoes “continued at a healthy clip,” but overall revenue was down 3.8 percent on a currency-neutral (C-N) basis because of a negative impact on the golf business from inclement weather conditions. Still, on the back of a weakening yen, reported revenue rose 10.1 percent to ¥2.64 billion ($27 mm). Europe posted an operating loss of ¥90 million ($930,000) against a loss of ¥119 million a year ago. In the Asia/Oceania region, C-N revenues were down 6.1 percent. Recorded revenues were up 8.5 percent to ¥2.81 billion ($28 mm). Operating profit more than doubled to ¥170 million ($1.72 mm). Looking ahead, Mizuno made no changes in its forecast for the year. It expects revenues of ¥183.0 billion yen, operating profit at ¥7.0 billion yen, and net income at ¥4.2 billion yen.
NEWS
BROOKS SALES RUN AHEAD IN SIX MONTHS
Brooks Transcend
Brooks Running Company, a division of Berkshire Hathaway, reported revenues grew 21 percent in total global sales growth year-todate. Domestic revenue rose 19 percent while international grew 29 percent though June 30. Europe drove above-average sales growth with a 34 percent increase year-to-date in local currency. Brooks also said it continued to hold onto its number one market share position in footwear at specialty running account stores (SRAs) nationwide, growing to 29 percent total share. Its U.S. footwear backlogs rose 24 percent and U.S. at-once orders climbed 21 percent year-to-date. Brooks indicated that the growth in the half reflected big gains in three key styles in the neutral and guidance categories. Sales of the Ravenna 4, Ghost 6 and Glycerin 11 grew by 56, 55 and 58 percent year-to-date, respectively. In lightweight, Brooks grew its retail dollar market share at SRAs by four percent to 39 percent year-to-date, maintaining its No. 1 spot. Brooks apparel delivered growth with 20 percent gains year-to-date. The number two apparel brand at SRAs, Brooks said it earned the most market share year-to-date. "Brooks is off to a fantastic start in 2013, driven by strong product and a Run Happy call to action that resonates with runners, complemented by the overall strength of the running lifestyle,” said Jim Weber, CEO, Brooks Running Company. During the Outdoor Retailer Show, Brooks also released a white paper, entitled the Stride Signature, reflecting the brand’s extensive research in biomechanics over the last few years.
Among the findings were that each runner’s joint geometry and motion patterns are “completely unique,” going against the notion that issues such as over-pronation are necessarily wrong and should be adjusted or fixed. As such, the focus is on keeping the runner in their preferred 'stride signature,' or motion path for as long as possible during their run. In the 17-page paper available on its website, Brooks lays out its proposals and the scientific support for its research but also urges the industry to “start a dialogue” around its findings. Brooks notes, “While we don’t have all the answers, we believe we are onto something meaningful for the runner.” The research supported last week’s unveiling of the Transcend, MSRP $160, positioned in the "support" category to complement the Brooks Adrenaline GTS. The shoe features Super DNA, which offers 25 percent more cushioning than BioMoGo DNA that adapts to the stride. Guide Rails, or specialized plates built into the midsole, guide the hips, knees and joints to move along their unique motion path while running - all without any traditional posts. Ideal Pressure Zones in the midsole minimize localized pressure evenly in the heel, midfoot and forefoot; while an Ideal Heel aligns the runner’s stride naturally and easily. "During the development of PureProject and our efforts to define the Feel experience, we realized there are a number of runners who crave the opposite end of the spectrum, which we call Float," said Jon Teipen, Brooks footwear product line manager. "Transcend is the first shoe that addresses this, driven by new technology that delivers a smooth ride with support that kicks in only when you need it, acting as a safety net that helps your body stay in a balanced position throughout the run."
2o years of
sailing cgprpublicrelations.com 781.639.4924 #cgpr20 8 SGBWeekly.com | AUGUST 19, 2013
A STEP AHEAD SPRING 2014
Socks
A preview of the latest running socks, including several styles that were featured for the first time at the 2013 Outdoor Retailer Summer Market. By Fernando J. Delgado
Socks continue to be an essential - yet often overlooked – item for runners. And they continue to sell well, with manufacturers bringing flashier, techier, more improved styles to market every season. According to sales data provided by SportScanInfo, consumers have been buying socks in droves this year, as Sock sales are up 35 percent year-to-date (as of July), with Internet sales up a whopping 70 percent over the comparable period in 2012. Such strength is reflected across several sub-categories, with Full Line/Athletic Specialty socks up 40 percent and Running socks up 10 percent year-to-date. With business brisk and manufacturers – both industry veterans and newer brands – providing a growing variety of styles, sock buyers have never had more options available to them. Functionality – including both the performance and comfort of a sock – remains the ultimate feature that leads a runner to their sock purchase. But as manufacturers constantly introduce new and improved fabrics and technologies, running socks can also stand out through appearance. The new styles available for Spring 2014 that cater to runners reveal an impressive array of socks that help wearers not only perform better, but look good, too. Buyers got their first glimpse of the newest 2014 styles from leading manufacturers at the 2013 Outdoor Retailer Summer Market, which was held in Salt Lake City, UT from July 31 through August 3. Bruce Barrows, VP of sales & marketing for Lorpen North America, has noticed that consumers are more acutely appreciative of the effects of improved technologies in performance and comfort 10 SGBWeekly.com | AUGUST 19, 2013
in socks. Put simply, sock buyers are more informed about the products they purchase. “We’re seeing requests for thinner, lighterweight styles of socks,” said Barrows. “And it’s across the board in running, trail running, and hiking where we’re hearing the demand for lightweight.” Barrows attributes the heightened consumer awareness to customers’ previous experience with other products, such as running shoes and apparel. The influence of shoes and how they fit with socks also plays a part in the change in consumer preference toward better materials. “When you sit down and talk to a retailer, or when you talk to a consumer at a trade show, the consumer is becoming more aware of moisture management and how that affects how a foot feels in a shoe,” he offered. “And you’re seeing so many of the shoe companies are now working to try to make that shoe lighter-weight and cooler, so the ability of a sock to work as a layering piece to help move that moisture away from the foot into the shoe, so it becomes evaporated faster, is resonating with a lot of the consumers out there.” Sof Sole is providing several exciting styles for runners in 2014, led by its FIT Sock, MSRP $12. Ideal for all types for runners, the FIT combines superior technologies for performance and intricate construction for comfort. “The Sof Sole FIT sock addresses runners’ needs for a
Sof Sole FIT Sock
durable and lightweight sock that still provides the cushioning they desire,” said Kurt Wineman, SVP of sales, Sof Sole. “The FIT sock includes a number of superior features at a great value.” One such feature is the selective cushioning in the heel and forefoot that cut down on weight while still providing protection in the right spots. The FIT sock is constructed with Olefin fiber, a durable and hydrophobic material that helps the sock retain shape and prevent water absorption. Its heel pocket eliminates sock slippage inside the running shoe, while the sock’s compressed fit hugs the foot, reducing the possibility of blisters caused by sock movement against the foot while running. Despite all the technological advances in fiber, construction, and features that socks have undergone in recent years, manufacturers are also brightening the look of the product. Color has had a noticeable impact in the category. One manufacturer leading the charge in colr with their performance socks across several styles is Sheboygan, WI-based Wigwam. “We’re seeing that the consumer is asking for color, and they’re looking for something technical, especially when they’re going to be spending a little bit more on a sock,” observed Natalie Stangl, field marketing manager for Wigwam. “Color is big, and lightweight, and form-fitting socks are also notable for Spring 2014. Consumers want to be sure that the technology piece is there, too, so backing those products up with technology is really important.” Lorpen’s Barrows concurred, noting that color on sock walls on retail floors helps products catch the attention of consumers. “It makes the sock wall look a little more exciting,” he observed. “It’s not just a white or a black product that you can pick from. Merchandising certainly has something to do with the increase in color – to make it look more exciting. There’s definitely some initiative from the retailer to carry the extra colors, even if the bulk of sales are still in black and white.” One notable new running style for Wigwam will be the Ironman Spectrum Pro Low Cut Running Sock. Wigwam, which has been the official sock of Ironman for the past 18 years, expects the style to be a big seller in 2014 because of its ultra-lightweight construction and technological features. “It has our patented Ultimax technology in it that utilizes both hydrophobic and hydrophilic fibers to move moisture - from the foot bottom - up and out of the sock,” Wigwam’s Stangl explained. “This sock has a lot of color and accent-patterning, as well as Freshguard odor control. The other interesting piece of this style is that our Dri-release technology, which was typically a polyester and cotton mix in the past, has now been switched over to Tencel instead of cotton. We’ve found that, in the running market, when the customer would see that word ‘cotton’ Wigwam Ironman Spectrum Pro in the breakdown of the material, they Low Cut Running Sock would shy away from it. With the Ironman Spectrum Pro Low Cut, we’ve switched to the Dri-release with Tencel. We’ve shown samples at a few different trade shows and we’ve gotten a lot of positive feedback.” The Ironman Spectrum Pro Low Cut sock will be shipping out for the first time in October. When it comes to running socks, Stangl has noticed aesthetic appearance becoming a hot trend in part due to an influence from shoes. “The thing that comes to mind when it comes to running-specific
socks, whether it’s a specialty run store or a big box store, is that most running shoe brands have come out with intense colors,” she observed. “And I think a lot of accessories are starting to move their products to more color as well – really bright, eye-catching colors. The shoe brands started the trend of these color pops, and then all of a sudden sock companies and other accessory brands started coming out with something similar, and something that even matches a running shoe. We’re seeing a lot of colors that we’ve never seen before in the industry, and I think that’s going to continue.” Key styles that are new for 2014 include the Electra Low Cut Running Sock and Signature Pro Low Cut Running Sock, among others, with each boasting eye-catching colors such as orange and carmine rose. Spring 2014 will represent an exciting time for FITS Sock Co., as the manufacturer will be launching its very first completely synthetic sock line featuring Coolmax and FITS erFITS Light Runner Low gonomic knitting technology. In addition Coolmax Sock to making its socks in the U.S., the company owns four U.S. patents on a special ergonomic knit design. Historically, every sock made by FITS has been constructed with merino wool, but that will change next year. The new synthetic line will be led by the Light Runner Low Coolmax Sock, MSRP $13. Runners will be able to take advantage of the Light Runner Low Coolmax Sock’s ergonomic knit design that comfortably wraps the feet, thus eliminating any hot spots, rubbing or constriction. Lorpen will offer two new styles for Spring 2014 that will help runners perform and keep cool in warm weather. The Coolmax Multisport Ultralight Sock, MSRP $11, is made to help athletes who perform under extreme heat, combinLorpen Coolmax Multisport ing two yarns - Coolmax and nylon Ultralight Sock - that work together to wick moisture away from the foot, keeping it dry. The Variable Calf Compression Sleeve, MSRP $30, meanwhile, is designed to reduce calf vibrations during exercise in warm weather. Variable compression technology provides the athlete with different levels of pressure to areas of the leg, wherever the compression is needed most. The compression sleeves can be paired with Lorpen’s T3 sock line. Both items will be available at retail, as well as online directly from Lorpen, in February 2014. Patagonia’s newest running sock is the Lightweight Merino Run Anklet, MSRP $18, made for lightweight running and biking. Manufactured in the U.S. and constructed from a blend of merino wool/ nylon/polyester for breathability, cooling airflow and durability, the Lightweight Merino Run Anklet features excelPatagonia Lightweight lent stretch and recovery that lasts the lifetime of Merino Run the sock. Anklet Balega, a leader in specialty running socks, will offer several exciting new styles in 2014 that combine performance, fit and colors. Leading off the new styles is the Hidden Contour,
Balega Hidden Comfort
“Sock companies and shoe companies seem to be taking the benefits of minimalist footwear - such as lighter weight, less restrictive construction, and a wider toebox - and marrying it with aspects that were lacking in most of the minimalist running shoes such as protection,” Ostrowski added.
MSRP $14. Launched in late June and tailored specifically for the run market, it provides both cushioning and a tactile fit. Balega developed the sock as a meet-in-themiddle product cross between its Hidden Comfort and Ultralight socks. The newest iteration of Hidden Comfort, MSRP $12, a staple in the company’s line, will introduce on-trend colors such as zesty lemon, teal, neon orange and candy pink. Balega will also support October's Breast Cancer Awareness initiatives with its Breast Cancer Awareness line launching September 1, to benefit the Breast Cancer Fund. Inspirational slogans such as "Don't Tell Me I Can't", "Mind Over Miles" and "Never Give Up" are sewn into the limited edition socks, with one dollar of every Breast Cancer Awareness sock sold going to the Breast Cancer Fund.
At the Outdoor Retailer Summer Market, Darn Tough Vermont debuted several new styles for 2014. According to Ric Darn Tough Aztec Hiker with Cabot, founder and president of Darn Tough the No-Show Tab Ultra-Light Run/Bike Sock Vermont, the company has noticed that many runners strive for lighter and thinner socks to improve the fit and feel in combination with their shoes, leading the Light Cushion line to continue “to grow thanks to technology that offers durability and cushion in a light weight sock.” The brand introduced its new No-Show Tab Ultra-Light Run/Bike socks for men, MSRP $14, and women, MSRP $14. The ultra-thin sock uses flat jersey construction on the bottom and breathable
Injinji will build on their reputation as the leader in performance toe socks in 2014, combining function with style. Bold new colors highlight Injinji’s Run series, Injinji No Show Running Sock
including the No Show Running Sock. “We keep an eye on footwear trends because, of course, the intention of our product is to make it a better performance experience in a customer’s shoe,” said Deirdre Ostrowski, marketing director for Injinji, Inc. “We see a lot of the industry as a whole using materials and construction to take advantage of the human body’s abilities, whether it’s technology that absorbs the body’s energy and re-uses it, or temperature-controlling fibers. You have to really work hard to perfect that fabric choice, to make sure that it has the best feel, that it’s comfortable, and that they also have the best performance capabilities.” 12 SGBWeekly.com | AUGUST 19, 2013
mesh panels on top, but are still made with high-density yarns and feature a popular articulated tab introduced at last year’s Outdoor Retailer Summer Market. All of the new styles will ship to retail for spring 2014. SmartWool’s 2014 running socks are spearheaded by new entries to its popular PhD line, including the PhD Run Ultra Light Micro, MSRP $16; and PhD Run Graduated Compression Ultra Light, MSRP $38. Both styles utilize ReliaWool technology in high impact areas and the 4Degree elite fit system with two elastics for greater stretch and recovery. ■ Smartwool PhD Run Graduated Compression Ultra Light
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IT’S A
RUNNER’S
WORLD
Technology and fit continue to drive innovation in running apparel next year. By Aaron H. Bible
Photo courtesy Adidas
Running in nice gear really does seem to make all the difference. Wearing clothes that breathe and move with the body, that wick moisture, provide UV protection, and layer with the right warmth-to-weight ratio can’t be overstated. Trends in apparel for next spring include prints, colors, construction details, reflectivity, and lighter weights. Let’s take a jog around the run specialty block and see what’s new for Spring/Summer 2014. Editor’s Note: The full version of this story appeared in the July Issue of SGB magazine. Adidas is introducing the new adidas Energy Enhance support bra, MSRP $55, featuring adjustability with maximum support in a revamped sports bra line. Adidas has been working on this project for several seasons and believes it is dialed now for retail. The company is marketing key go-to every-day favorites for runners. “Innovation is part of our heritage and is always important in order to be fresh and relevant in the marketplace. In Spring/Summer 2014 we have a strong soulful color palette that focuses on colors from the Amazon to help celebrate the World Cup in Brazil,” said Kristin Jones, merchandise manager adidas Running U.S. “We want to provide products that are relevant to the high school kid and the young urban runner. It’s about listening to runners and understanding their needs and delivering game-changing products.” 14 SGBWeekly.com | AUGUST 19, 2013
Brooks Running Company is introducing its new PureProject apparel collection. The collection includes a jacket, shorts, pants, a women’s seamless bra and various tops for both men and women. Understated details go unnoticed until needed, such as reflective yarns woven into the fabrics, wind and water repellency, thermal-dynamic benefits and hidden storage features. The Women's PureProject Jacket, MSRP $135, has reflective thread woven into the fabric for 360° retro-reflectivity; wind- and water-resistance with breathability; a stretch woven, cropped hem that fits snug; two front vertical zip pockets and one back zip pocket and an oversized hood. The Women’s PureProject LS, MSRP $70, features moisture-wicking yarn, Brooks DNA fabric on the shoulders and sleeves, side vertical drawcords and thumbholes. The Women’s Seamless Capri, MSRP $75, also features Brooks DNA stretch Brooks women's Pure Project LS
fabric, a seamless compressive fit, texture down the side of the legs, three pockets in the waistband, and an 18-inch inseam. The Men’s PureProject Jacket, MSRP $160, has reflective thread woven into the fabric for 360° reflectivity, features wind- and water-resistance with breathability, a tailored fit, an articulated threepanel hood with drawcord, two hand pockets and one left chest pocket. The Men’s PureProject 9” Woven Short, MSRP $75, and PureProject Speed SS, MSRP $60, both feature Brooks DNA Adaptable Fabric optimized for stretch and recovery as well as reflective hits. Shorts feature four-way stretch woven shell fabric while the Shirt has seamless construction with body mapped design. New tops as part of the Craft Run Collection feature Craft Stay Cool fabric. Multi-channel fibers draw sweat away from the body creating an evaporative cooling effect. The Cool Mesh Superlight Singlet with a big-hole design for ventilation/cooling is made from polyester and Elastane. A lightweight mesh structure uses Hexachannel fibers for ventilation, and air-cooling keeps users comfortable during exercise, Craft Cool Mesh Super MSRP $40. The Cool Concept Cooling Light Singlet Top with Moving Wing Technology for freedom of movement is constructed from Polyester and Elastane. Cooling fabric is soft and comfortable against the skin and keeps runners fresh during exercise, MSRP $45. The PR Light Tee is soft, lightweight and cooling with mesh back and ergonomic fit, MSRP $50. The Hybrid Shorts 2-In-1 are lightweight shorts with inner tights, ergonomic fit and four energy pockets. Tight, lightweight woven fabric creates a windand water-blocking fabric with built-in mechanical stretch to support body moveCraft Cool Concept Cooling Top ment and give a comfortable fit, MSRP $80. Eider is bringing its running apparel to the U.S. for the first time next year with the Momentum Collection. The Target Knit Jacket is a minimalist shell featuring Gore-Tex Active Knit Cloudy: threelayer protection with a heathered look and four-way stretch (that only Adidas and Eider have been granted use of) that gives this jacket a unique aesthetic while providing lightweight protection. It has a slim/ athletic cut and integrated hood. The Benz Aero TS, MSRP $79, is a quick drying crew neck tee. Lightweight and breathable, it features two synthetic fabrics in panel construction to maximize wicking. The Tao Tank W, MSRP $54, is a lightweight, synthetic stylish shirt for active sports. Design
Eider Target Knit Jacket
Eider Benz Aero TS
elements like a cap sleeve, key hole collar, fitted drop waist and shaded flat lock stitching set it apart from typical technical apparel. The Move Skirt, MSRP $59, is performance based without sacrificing femininity. Abrasion resistant, diagonal flatlock stitching, and contrasting heather gray shorts beneath exposed via asymmetrical side slit, the Move is a stylish approach to running.
New from Isis is the Pronto Top and Curva Run Skort for Spring/ Summer 2014. The Pronto Top is made of a heathered PulseDri fabric body (92% polyester/8% elastane) for moisture management and strategically placed 94% polyester/6% elastane stretch mesh for extra ventilation. Scalloped cap sleeves and ruching along the sides adds style and a flattering fit. The Curva Run Skort is a skirt on the outside with built-in shorts, blending performance and style. Wayfarer fabric features four-way stretch and light Isis Pronto Top and Curva Run Skort wind and water protection. A 94% polyester/6% elastane stretch mesh boy-short liner adds breathability for long runs. Lolë’s cami Betty Top, MSRP $60, features a printed front and mesh back with reflective tape at bottom, made from Second Skin Pop fabric. The short sleeve Kerin Top, MSRP $80, follows the same concept with a half-zip in front, crop sleeves and mesh in back, and features a pocket for water or gels. The Talitha Cover-up Jacket, MSRP $120, is a long sleeve cardigan style with a back of solid mesh. Features Second Skin Pop fabric, full-zip with mock neck, gathers at front bust, three back patch pockets with reflective tape, reflective logo and thumbholes at sleeves. The Speed Running Skirt, MSRP $60, is a skort/tennis skirt with fun cuts and color blocking. It’s made with recycled stretch momentum fabric, features a zip pocket at side, reflective tape and logo at front, 13 inches in length. The Run Capri, MSRP $75, is available as a layering system with Balance Shorts, MSRP $50, or Lively Shorts, MSRP $60, on top of printed running capris. Mesh inserts provide breathability; features a zip pocket at back of waistband, lined gusset at crotch, flat seams for comfort, shaped fit with mid-rise and reflective logo. Moving Comfort’s Switch It Up Collection features lightweight, reversible fabric in fun prints backed with saturated solids. Reversibility offers value, spontaneity and versatility. They are also AUGUST 19, 2013 | SGBWeekly.com
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introducing DriLayer Adapt a new fabric with stretch and recovery that eliminates the need for hardware in waistbands, bra bands and straps The Switch It Up Capri, MSRP $60, is reversible from a print to a solid, features chafe-free flatlock seams, wide Powermesh waistband, hidden pocket and ruching at side hem. The Dash Sleeveless, MSRP $42, is a lightweight tank and layers well over any sports bra. An open silhouette enhances performance with Moving Comfort Switch It Up freedom of movement and onCapri trend styling. DriLayer Lace insets are embedded with sustainable, bamboo-derived charcoal for odor control and moisture management. Three new bra styles in the Secure Collection combine the familiarity of time-tested design with a fashion-forward style, featuring ease of fit and hardware-free engineering. Highlights include the Switch It Up Racer, MSRP $36, reversible, and JustRight Racer, MSRP $48, both with DriLayer fabrics.
New Balance Hi Viz Beacon Jacket
The New Balance Ice collection is carrying forward to Spring 2014, featuring cooling technology designed to lower the skin’s temperature as an athlete heats up. The Hi Viz Beacon Collection is new for Fall 2013 and will also be carried into Spring 2014. The Hi-Viz Beacon Jacket, MSRP $175, integrates high-visibility color, reflectivity in key areas and glow-in-the-dark luminance. The HiViz Beacon jacket is also wind and water resistant with welded front zip pockets. The Beacon Jacket ties back to the glow-in-the-dark new green gecko and fiery coral colorways in the Impact Tight, MSRP $65, and women’s Capri, MSRP $55. Oiselle running for women debuts its first seamless collection for spring. “In development we focused on the pros and cons of seamless garments and feedback from women runners. On the pro side, they loved the chafe-free construction, however, on the cons, 16 SGBWeekly.com | AUGUST 19, 2013
Oiselle Fly Tank
most styles were seen as too heavy and too snug, and did not stay put during exercise,” the company said. With a new “lightweight blend of nylon and poly,” the Oiselle Flyte Collection will offer rich heathering and engineered graphics, plus durability and a knit that moves sweat to the surface of the fabric. Subtle ribbing at the waist helps the garments retain their shape. The new collection will be offered in a tank and a long sleeve, including thumbholes and a flat ribbed collar. Trail Running from Patagonia is engineered for comfort and performance in a wide range of conditions with bright colors in subtle patterns. In Spring 2014, 100 percent of the trail running collection is accepted for recycling, 58 percent is made from e-fiber fabrics and 25 percent with Bluesign approved fabrics. New products for men include the Outpacer Shirt, MSRP $59, Long Sleeve Outpacer Shirt, MSRP $69, Strider Pro Shorts revised, MSRP $59, and Nine Trail Knicker Pants, MSRP $75. New products for women include the Outpacer Shirt, MSRP $59, LS Outpacer Shirt, MSRP $69, Strider Skirt, MSRP $49, and Velocity Race Shorts, MSRP $45. New accessories include a Duckbill Cap, MSRP $29, and Duckbill Bucket Hat, MSRP $39. The new five-inch inseam Flash Short from Pearl Izumi, MSRP $50, feature a waistband designed to sit flat instead of gathering and Transfer Dry fabric that provides moisture transfer and stretch with a soft hand. The Flash Short Over Tight, MSRP $90, combo streamlines layering with one less waistband and a looser shell. A zippered back pocket, ankle zippers for easy on/off, internal brief for support and a nine-inch shell inseam round out the design. For women, the W Flash Short, MSRP $55, is where performance meets fashion with lightweight four-way stretch, Transfer Dry technology, and a wide gathered waistband to flatter curves. The W Flash Singlet, MSRP $40, is a high-performance tank with signature lace mesh and the racerback design allows for maximum shoulder movement. The W Flash Jacket, MSRP $100, is wind and water resistant with built-in finger warmers and Transfer Dry fabric on the side and underarm for breathability. The W Flash Longsleeve, MSRP $60, is designed for in-between weather days as the combination of long sleeves with the lace mesh helps maintain body temperature. The W Flash 2-in1 Short, MSRP $50, is an aggressive Pearl Izumi Flash Short Over Tight
performance piece featuring a boy short with moisture-wicking mesh lace and Transfer Dry with a bit of compression and a zippered back pocket. Puma running apparel is introducing the PR Pure NightCat Jacket - everything you need but nothing you don't for both day and night as the company recognizes the importance of visibility. Features include laser cut ventilation that adds breathability but not extra material; anatomically shaped collar that follows the hairline to reduce friction; and reflective threads integrated into the woven jacket for 360-degree reflectivity. Similar to the Puma NightCat Jacket NightCat jacket, the PR Pure NightCat Short includes reflective threads woven into the fabric for total visibility. Minimal and breathable fabric is used to achieve comfort. “Specifically for our Running and Training category Puma is focusing a lot on technical and design innovation. For Puma performance this season our products are bold and innovative, contemporary in design and joyful in spirit,” said Puma’s Michelle Perrault. Salomon’s EXO S-Lab Men’s Zip Tee, MSRP $110, provides postural support to the chest and upper body with reflective branding on the front and back. Made from actiLite3D Stretch and actiLite Stretch Mesh Cocona, it includes a half-zip with stay down puller, flatlock seams and a breathable Saucony Packable Fade skin fit. The S-Lab Men’s Sense Vest, Daybreak Short, MSRP $150, are minimalist Long Sleeve and actiLite Pro running shorts with Scoot LX Capri an inner brief. Reflective branding adds safety and ClimaUV 50+ provides sun protection. The Sky Tee, MSRP $75, for men and women is for mountain trail runners and is specifically designed to pair with a Salomon S-Lab Advanced Skin Hydro 12 Set pack. “This is a first for a tee and a pack to be designed to work in unison for better comfort, fit and breathability,” the company said. The Park WP Jacket is designed as a versatile urban daily training jacket. As a part of Salomon’s Citytrail line, this Climapro jacket is light, breathable and waterproof and includes an earphone hole in the chest pocket. From Saucony comes the Packable Fade Vest, MSRP $65, with its hooded zip front and
ombre fade colorways. It features a vented back and drop tail, is water resistant and packs into its own pocket. The Daybreak Long Sleeve, MSRP $48, is made from super soft burnout fabric, is breathable and features a long, lean fit. The Scoot LX Capri, MSRP $50, is new in PowerKnit EX for maximum support and has a wide waistband and hidden front pocket. The Transition Hoody, MSRP $50, is made from highly breathable Radius tech mesh and features ruching at the waist and top of hood, a back zippered storage pocket and shaped sleeve openings with thumbholes. The Bullet Tight Short, MSRP $48, feature “cool, smooth Power luxe fabric, a wide flattering waistband” and zippered back storage pocket and side cargo pockets. The SmartWool Women’s PhD Seamless Bikini, MSRP $32, features knit-in graphics, mid-rise and seamless construction with a wide, covered elastic waistband for a feminine and flattering fit. Varied knit textures promote ventilation and body-enhancing fit; made from 79 percent Merino wool, 15 percent Nylon and 6 percent Elastane. The Women’s PhD Run Short Sleeve VNeck, MSRP $85, features a semi-form fit, UPF 30, and seamless construction. Varied knit textures in body-mapped heat and sweat zones provide extra SmartWool Run Short Sleeve ventilation and 360-degree reflectivity V-Neck aids visibility. The Men’s PhD 2-in-1 Run Short, MSRP $90, features a woven outer short with Merino interior short tight to provide support seamlessly constructed with knitin ventilation in high heat zones. Outer short is made from 100 percent recycled polyester; inner short is 79 percent Merino/18 percent Nylon/3 percent Elastane. The new Men’s PhD Run Long Sleeve Crew, MSRP $95, features a semi-form fit, UPF 30, and seamless construction and body mapping. Made from 85 percent Merino wool and 15 percent Nylon. “For Spring 2014 compared to Spring 2013, we took even more feedback from runners and improved most of the styles by placing a greater emphasis on thermal body mapping,” said Sara Yoder, product line manager for SmartWool women’s performance clothing. For Spring 2014 Zoot Sports will focus on its Icefil technology (a multifunctional, UPF 50 “intelligent” moisture-sensitive fabric) to keep runners cool. There are 14 styles in the Zoot Ultra Run Icefil line, including: Women’s Ultra Icefil Singlet, MSRP $38, and Ultra Run Icefil 3” Short, MSRP $45; Men’s Ultra Icefil Tee, MSRP $45, and Ultra Run Icefil 6” Short, MSRP $40. Other styles include the Women’s Ultra Icefil Zoot Men’s Ultra Icefil Tee Tank, Ultra Icefil Tee, Ultra Run Icefil 2” Short and Ultra Run Icefil 2-1 3” Short; and Men’s Ultra Icefil Singlet, Ultra Icefil Sleeveless Tee, Ultra Icefil Mesh Tee, Ultra Run Icefil 3” Short, Ultra Run Icefil 2-1 3” Short and Ultra Run Icefil 8” Short. ■ AUGUST 19, 2013 | SGBWeekly.com
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For full year calendar go to sportsonesource.com/events
AUGUST
DECEMBER
17-19
Atlanta Shoe Market Atlanta, GA
2-4
EORA SE Winter Market Asheville, NC
19-21
PGA Expo Las Vegas, NV
3-4
WWSRA NW Early Preview Seattle, WA
19-21 MAGIC Las Vegas, NV
3-5
MRA December Market Lansing, MI
SEPTEMBER
4-6 FFANY New York, NY
5
Surf Expo Board Demo Day Orlando, FL
6-8
Surf Expo Orlando, FL
8-10
NBS Fall Semi-Annual Market Fort Worth, TX
16-19
Worldwide Spring Show Reno, NV
JANUARY
18-19
Health & Fitness Business Expo Las Vegas, NV
6-8
ATA Show Nashville, TN
18-20
Interbike International Trade Expo Las Vegas, NV
7-9
MWSRA January Show Madison, WI
25-26
Sports & Fitness Industry Assoc. Industry Leaders Summit Baltimore, MD
7-9
WWSRA Rocky Mtn Preview Denver, CO
26-28 30-2
Imprinted Sportswear Show (ISS) Ft Worth, TX
7-9
WWSRA Northwest Preview Portland, OR
9-11
Surf Expo Orlando, FL
OCTOBER
13-14
WWSRA Intermountain Preview Salt Lake City, UT
10-11
The Retailing Summit Dallas, TX
13-15
WWSRA NorCal Early Preview Reno, NV
29-31
Sport Source Asia Hong Kong
14-17
SHOT Show Las Vegas, NV
29-1
NASGW Expo Grapevine, TX
15-18
NBS Winter-Specialty Market Fort Worth, TX
16-18
Sports Licensing & Tailgate Show Las Vegas, NV
17-19
Imprinted Sportswear Show (ISS) Long Beach, CA
OIA Rendezvous San Diego, CA
NOVEMBER 1-3
NBS Fall Athletic Market Austin, TX
5-7
TAG Fall/Winter Show St. Louis, MO
15-17
A.D.A. Fall Show San Antonio, TX
24-26
Sports Inc. Athletic Show Las Vegas, NV
18 SGBWeekly.com | AUGUST 19, 2013
10-11
EORA FLA Winter Market Punta Gorda, FL
10-11 WWSRA NorCal Early Preview TBA 11-12
Atlanta Shoe Market Atlanta, GA
21 ORWM Demo Day TBA 22-25
Outdoor Retailer Winter Market Salt Lake City, UT
30-2
SIA Snow Show Denver, CO
TRADE ASSOCIATIONS | BUYING GROUPS
CALENDAR Athletic Dealers of America 1395 Highland Avenue Melbourne, FL 32935 t 321.254.0091 f 321.242.7419 athleticdealersofamerica.com National Shooting Sports Foundation Flintlock Ridge Office Center 11 Mile Hill Road Newtown, CT 06470 t 203.426.1320 f. 203.426.1087 nssf.org National Sporting Goods Association 1601 Feehanville Drive / Suite 300 Mount Prospect, IL 60056 t 847.296.6742 f 847.391.9827 nsga.org Nation’s Best Sports 4216 Hahn Blvd. Ft. Worth, TX 76117 t 817.788.0034 f 817.788.8542 nbs.com Outdoor Industry Association 4909 Pearl East Circle / Suite 300 Boulder, CO 80301 t 303.444.3353 f 303.444.3284 outdoorindustry.org Sports & Fitness Industry Association 8505 Fenton St., Suite 211 Silver Spring, MD 20910 t 301.495.6321 f 301.495.6322 sfia.org Snow Sports Industries America 8377-B Greensboro Drive McLean, VA 22102 t 703.556.9020 f 703.821.8276 snowsports.org Sports, Inc. 333 2nd Avenue North Lewistown, MT 59457 t 406.538.3496 f 406.538.2801 sportsinc.com Sports Specialists Ltd. 590 Fishers Station Drive / Suite 110 Victor, NY 14564 t 585.742.1010 f 585.742.2645 sportsspecialistsltd.com Team Athletic Goods 629 Cepi Drive Chesterfield, MO 63005 t 636.530.3710 f 636.530.3711 tag1.com Worldwide 8211 South 194th Kent, WA 98032 t 253.872.8746 f 253.872.7603 wdi-wdi.com
INAUGURAL September 25-26, 2013 The Four Seasons Hotel Baltimore, MD FORUM ADDRESSING GLOBAL CHALLENGES FACING SPORTS & FITNESS EXECUTIVES
2013 FEATURED SPEAKERS
KEVIN PLANK CEO & Founder Under Armour
TED LEONSIS Founder, Chairman, Majority Owner & CEO Monumental Sports & Entertainment
ROB DEMARTINI President & CEO New Balance
JOE PELLEGRINI Managing Director, Co-Head, Consumer & Retail Group R.W. Baird & Co.
LISA BAIRD Chief Marketing Officer U.S. Olympic Committee
TIM BROSNAN Executive Vice President MLB
ERIC GRUMBAN Executive Vice President NFL
SAL LAROCCA Executive Vice President NBA
JEFFREY ROSENSWEIG Director of the Global Perspectives Program Emory University
ROBERT REISS Forbes Columnist, Host of “The CEO Show”
BOB PUCCINI SFIA Chairman President Mizuno USA
JIM PISANI President VF Licensed Sports Group
SCOTT BAXTER President Jeanswear Americas & Imagewear VF Corp.
TOM FARREY Director of Sports & Society Program, Emmy Award Winning Reporter Aspen Institute, ESPN
AURET VAN HEERDEN President & CEO Fair Labor Association
HUGO MALAN President, Fitness, Sporting Goods & Toys Sears Holdings
Use code SGBILS913 by September 2 to receive the Early Bird Member rate For more INFORMATION or to REGISTER visit www.SFIA.org/ils or call 301.495.6321 @ TheSFIA
#ILS2013
Winter Market JANUARY 22-25, 2014 All Mountain Demo JANUARY 21, 2014
MARK YOUR CALENDARS
Summer Market AUGUST 6-9, 2014 Open Air Demo AUGUST 5, 2014