TOUCHDOWN Tampa Bay: The April Edition of the #TampaBayLV E-Newsletter

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Our team is a passionate group of MVPs who are ready to propel the #TampaBayLV movement forward forever. “Together, we will focus on raising the bar for the fan experience in the region, implementing lasting legacy initiatives, showcasing the destination’s recent progress and exciting future, all while delivering a fifth world-class Super Bowl.” - Rob Higgins

Katie Kicklighter

Manager of Hospitality & Events

In her role with the Tampa Bay Super Bowl LV Host Committee, Katie Kicklighter will provide oversight and coordination of the Venue Allocation Program and assist with planning NFL sanctioned events. A graduate of the University of South Florida’s Vinik Sport and Entertainment Management Program, Kicklighter previously served as the Graduate Resident for the Tampa Bay Sports Commission where she worked primarily in events assisting with management, logistics, operations, marketing and promotions. Most recently, Kicklighter served as the Assistant Tournament Manager for the Tampa Bay Local Organizing Committee during the 2019 NCAA Women’s Final Four where she was instrumental in elevating the championship’s community and social impact initiatives while serving as the co-chair for the Read to the Final Four and Sustainability sub-committees. Prior to her time in Tampa Bay, Kicklighter was a collegiate swimmer at Colorado State University, graduating Summa Cum Laude in 2017 with a Bachelor of Science in Business Administration with a concentration in Marketing and minors in Global Environmental Sustainability and Sports Management. How has your past experience as a former student-athlete on the swim team at Colorado State University carried over into your roles with the Tampa Bay Sports Commission and now Tampa Bay Super Bowl LV Host Committee? Like special events, the preparation for student-athletes begins years in advance to make sure you’ve accounted for every detail when it comes time to compete. My student-athlete journey has been key in developing the work ethic and drive needed to be successful in both of these roles. I see training day in and day out for that one race as a direct comparison to the Sports Commission’s “Game Day, Every Day” motto. At CSU, I swam sprint freestyle where the difference between just being in that race and winning was often only hundredths of a second, so I know that pushing your limits in practice, can be what sets you apart in the end, and that’s the mindset I try to bring to my job as well. While attending the USF Vinik Sport and Entertainment Management Program, you fulfilled your fellowship with the Tampa Bay Sports Commission and served as the Assistant Tournament Manager for the Tampa Bay Local Organizing Committee during the 2019 NCAA Women’s Final Four. What about that experience was transformative for you? Tampa is so successful as a host community because of its team mentality in rallying around major events. It was eye-opening to see the number of facets of event management that all interact and require consideration including everything from transportation, parking, security, marketing, etc. Women’s Final Four was 100 percent evidence of this and showcased the importance of collaboration to deliver the best possible experience for visitors and locals alike. At every turn, I was learning to assess decisions from other perspectives and make sure it worked from the ground up to the birds-eye view. 3 TOUCHDOWN TAMPA BAY


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