SMART CHOICES

CONTINUED FROM PAGE 6 popularity of Earth Day since it was introduced in 1970,” said Cate O’Brien, PhD, senior vice president, Mather Institute. “Our recent study found that this age group is extremely concerned about issues, including climate change, loss of biodiversity and natural disasters.”

Going Green details what those 55+ do to back up their environmental beliefs:

• 80% separate most of their waste for recycling often or very often.

• 77% minimize their energy consumption.

• 74% minimize their food waste.

• 72% minimize water consumption.

• 67% minimize use of disposable items.

When asked to prioritize protecting the environment or creating jobs, 75% of respondents indicated they believe that protecting the environment should be given priority over economic growth, even if it results in some job loss. In addition, more than 90% say that they are willing to make future changes in the way they live and work to help protect the environment.

While their actions support sustainability efforts, a vast majority of older adults are not optimistic about the future of the environment. Only one out of five respondents were at least somewhat confident that actions taken so far by society will significantly reduce the effects of climate change. Fifty-eight percent believe that in 2050, the overall condition of the environment will be worse than it is now.

So, while Mother Nature and Father Time may not necessarily be working in synch on a global scale, Mather Institute’s research shows that many older adults are putting their best foot forward when it comes to environmental efforts and awareness 

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