Sprinkler Age Mar/Apr 2021

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AFSA40 SPONSORSHIP OPPORTUNITIES DON’T MISS YOUR CHANCE TO BE PART OF THE CELEBRATION

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he American Fire Sprinkler Association (AFSA) welcomes everyone to celebrate its 40th anniversary in 2021! The highlight of this special year will be AFSA40: Convention, Exhibition, and Apprentice Competition to be held at the JW Marriott San Antonio Hill Country Resort & Spa September 18-21. This annual event delivers top-notch training, expert-led educational seminars, ample networking, and the largest fire sprinkler exhibit in North America. Attending AFSA40 is a great way to gather with friends and industry peers to grow your business and team. In addition, sponsoring this event offers publicity, exposure, and opportunities for your company.

AFSA40 SPONSORSHIP Sponsorship is increasingly popular among businesses that want to grow fast and reach quality audiences. AFSA hosts the largest annual industry event­—AFSA40: Convention, Exhibition, & Apprentice Competition, which is expected to attract nearly 1,500 decision-makers from all corners of the country, many of whom are looking for innovative products and services to help make their companies more competitive. AFSA40 sponsorship can deliver massive gains for your brand, and the energy and excitement surrounding this event encourages attendees to explore your products and services with unopposed exhibit hall hours. From its new Diamond level to the Bronze package, AFSA has sponsorships to fit every budget. AFSA40 sponsors enjoy visibility, recognition, and access to convention attendees. Benefits are provided throughout the convention with online exposure, increased visibility, and face-to-face opportunities. Sponsors receive added benefits, which are an invaluable investment in gaining widespread recognition and increased access to decision-makers.

NEW FOR 2021 Several new benefits have been added for AFSA’s 40thanniversary convention, including: • Priority booth selection for sponsors at the Diamond, Platinum, Gold, and Silver levels (AFSA members only). Booth selection will be based on the current point system within each sponsorship level from Diamond to Silver. • Wall wraps. Diamond sponsors get exclusive exposure in the hotel with an entrance wall wrap located in the ballroom at the

12 SPRINKLER AGE | MAR/APR 2021

AFSA traveled to San Antonio, Texas, for its 1984 convention and exhibition. entry to the networking meals and general session. Platinum sponsors get exclusive exposure in the hotel with entrance wall wrap at seminar entry. • Room-access key cards. Diamond-level sponsors will have their logo featured on hotel room key cards. • Recognition at Awards Party. Diamond-level sponsors will receive special recognition during the final-night Awards Party, where AFSA crowns its newest National Apprentice Competition champion! • Golf hole sponsor flag. Diamond, Platinum, and Gold sponsors receive a commemorative golf hole sponsor flag.

AFSA40 MARKETING OPPORTUNITIES AFSA is offering several “a-la-carte” options for companies, including pre-event email press releases, pre-event sponsored blog posts, pre-event mailing services, convention app rotating banner ads, networking meal tables, and golf tournament packages. These sponsorships range in cost from $150 to $2,500. More details can be found online at firesprinkler.org/sponsorship.

EXHIBIT AT AFSA40 The schedule for AFSA40 is specially designed to create multiple opportunities for attendees to visit the exhibit hall and network at casual gatherings and events. This gives exhibitors ample time and as much face-to-face interaction with customers as possible. AFSA showcases the best product and service innovations in the fire sprinkler industry with its annual exhibition, the largest of its


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