STYLE GUIDE
Logo & Colors
Typography
Photography
CONTENTS
Generic Tournament Pull Up Banner
All Player Pull Up Banners
Individual Player Name Pull Up Banner
Step & Repeat Banner
Foam Core Signage
LOGO
Primary
COLOR
Clear Space:
1/2
PANTONE 188C
PANTONE 188C
PANTONE 424C
RICH BLACK
C: 33 M: 93 Y: 74 K: 38
C: 33 M: 93 Y: 74 K: 38
C: 33 M: 93 Y: 74 K: 38
C: 60 M: 40 Y: 40 K: 100
R: 122 G: 35 B: 47
R: 122 G: 35 B: 47
R: 122 G: 35 B: 47
R: 0 G: 0 B: 0
TYPOGRAPHY
1.
WATCH LIVE
HEADER
Aug.8-15 I grandchesstour.org It il eum quatquaErempore et inverum ipicae. Itae sum quiam faccuptatum inciam, sandes cus re oc-
cum exerumqui cus ant ut exerrorenis et andipsae id
1.
Trade Gothic LT Std Bold Condensed No.20
2.
Trade Gothic LT Std Bold Italic Condensed (Oblique) No.20
3.
Neutra Text Demi
2.
SUB-HEADER SUB-HEADER
3.
Body Copy
ut imusaep tatur, volo volorro et laboraepe vellorp oratio il ipsusdae sumque cuptaep tatur, culparumet,
grandchesstour.org
Example
PHOTOGRAPHY 1.
300 DPI resolution images for print.
2.
100 DPI resolution for web.
3.
All images must be well cropped and not feature any offensive imagery .
POP-UP BANNER
1.
Examples
(With Sponsors)
2.
POP-UP BANNER 3.
(With Sponsors)
1. 35” x 84” or nearest 5 : 12 ratio. 2. Grand Chess Tour logo must be prominent. 3. Event logo must be largest.
4.
4. Event dates must be under the event logo. 5. Sponsor logos must be included and legible. 6. Leave ample room top/bottom for unrolling.
5.
Watch Live:
Watch Live:
AUGUST 12-15
AUGUST 12-15
Sponsored by:
Sponsored by:
SPONSOR LOG0
SPONSOR LOG0
SPONSOR LOG0
SPONSOR LOG0
SPONSOR LOG0
SPONSOR LOG0
SPONSOR LOG0
SPONSOR LOG0
POP-UP BANNER
1.
2.
PARIS ROMANIA SAINT LOUIS CROATIA LONDON
POP-UP BANNER
Examples
(Without Sponsors)
PARIS ROMANIA SAINT LOUIS CROATIA LONDON
PARIS ROMANIA SAINT LOUIS CROATIA LONDON
(Without Sponsors)
1. 35” x 84” or approx. 5 : 12 ratio. 3.
2. Grand Chess Tour logo must be included. 3. Event logo must be largest.
4.
4. Event dates must be under the event logo. 5. Additional photography/tour info optional.
5.
Watch Live:
AUGUST 12-15
Watch Live:
AUGUST 12-15
PLAYER NAME BANNER
1. 2.
(Without Sponsors)
3.
4. Player name vertical and prominent 5. Player title highlighted in color
GM MAXIME
3. Grand Chess Tour logo must be included
VACHIER-LAGRAVE
2. Player country flag must be included
GM MAXIME
1. 30” x 80” or approx. 3 : 8 ratio.
VACHIER-LAGRAVE
PLAYER NAME BANNER
GM MAXIME
5.
VACHIER-LAGRAVE
4.
Examples
STEP AND REPEAT 1. 2. 3.
STEP & REPEAT 1. Size variable. 2. Logos/Sponsors must be fully viewable on camera 3. Logos/sponsors must have adequate white space 4. Do not alter/distort logos to fit
Example
Example
1.
2. 10 FULL TOUR PARTICIPANTS
I 10 WILDCARDS
4 COUNTRIES
I
$1.275 MILLION IN PRIZES
FOAMCORE SIGNAGE 1. 24”x36”. 3.
2. Grand Chess Tour logo must be prominent. 3. Event logo must be largest.
4.
4. Event dates must be under the event logo. 5. Sponsor logos must be included and legible.
5.
AUGUST 12-15
IHITIBUS DOLORRORENDA IUM DELIQUI DOLUPTATUS, SAE VOLESEDI DES SIT, AS SEQUOSAM,
P R O U D LY S P O N S O R E D B Y: SPONSOR LOG0
SPONSOR LOG0
SPONSOR LOG0
SPONSOR LOG0
SPONSOR LOG0 @GrandChessTour
IHITIBUS DOLORRORENDA IUM DELIQUI DOLUPTATUS, SAE VOLESEDI DES SIT, AS SEQUOSAM, IHITIBUS DOLORRORENDA IUM DELIQUI DOLUPTATUS, SAE VOLESEDI DES SIT, AS SEQUOSAM,