may / june ‘14
MO/OK
Model courtesy of Alfaparf Milano
2
800.933.5733
FIND THE
RIGHT At Salon Service Group, we know how important it is that your color line is the right fit for you and your salon. We understand that the thought of looking for a new color line might sound scary, but it doesn’t have to be. We’ve helped thousands of salons & stylists through this process. We’ll go as fast or as slow as you want. Want to try a few shades? We can do that. Want to see the color in a class or demo setting? We can do that. Prefer to just talk with someone 1 on 1? We can do that too. If getting started would be a financial strain, no worries, we’ll buy back your current color inventory. If timing is a concern, we’ll work the conversion around your schedule. If at the end of this exploration you decide to stay with your current color line, that’s ok. Our job is to show you options and explore with you which brand will be the best fit for your specific needs.
SalonServiceGroup.com
3
new
create a moldable hold and define with texture. UPASTE3
what u get:
definition with a medium hold light shine with flyaway control hybrid essences of sweet pea & sandalwood
BUY 3 GET 1 HALF OFF 1405US01 OR
BUY 6 GET 1 FREE 1405US02
includes free paste card! psst... place mold define paste to the far right of your u-smooth display for visual appeal and saleability.
4
800.933.5733
shampoo & conditioner BUY 6 GET 1 FREE
HALF GALLON FREE
BUY 12 GET 1
SHAMPOO 1405US03
SHAMPOO 1405US05
-OR-
-OR-
CONDITIONER 1405US04
CONDITIONER 1405US06
BUY 6 GET 1 FREE FIRM FINISHING SPRAY 1405US07
or flexible styling spray 1405US08
plus a 60ct box bobby pin psst... SEND YOUR GUEST HOME WITH A COMPLIMENTARY CAN OF HAIRSPRAY. THEY'LL BE BACK FOR MORE. TRUST US!
Save $149.70 1.5" Flat Iron | USMOOTH 1" Flat Iron | US1 FREE easel card included!
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5
3 new innovative techniques. 3 new blends to extend your shade range.
ESTASI TRANSPARENCY 2nd of 3 techniques for 2014
Ideal for enhancing cool blonde with warm overtones for fashion-addicted guests. Like looking through glass, the Estasi technique creates a transparent style for your blonde guests. It allows you to show beautiful blonde underneath a pastel Rose Petal Pink, giving them a fashion-forward style. The brand new pastel shade, Rose Petal Pink, is extremely elegant and versatile with an innovative & vintage touch. 6.5 Dark Mahogany Blonde + 000SSS Lifting Reinforcer
ESTASI KIT Purchase (24) or more Evolution of the Color tubes of your choice
The Estasi technique lets you see blonde color through pastel pink.
Receive FREE (2) 6.5 Dark Mahogany Blonde (2) 000SSS Lifting Reinforcer (2) Oxid'O 10 Volume Developer 33.8oz (2) Oxid'O 20 Volume Developer 33.8oz (1) Semi Di Lino Strong Hold Hairspray (1) Estasi Banner (1) Estasi Technical Card Save $67.50 | 1405AP01
Contact your Sales Consultant for class information
10
800.933.5733
Two NEW Lines! 50% MORE VOLUME Increases thickness by giving exceptional body and density to hair fiber and roots.
50% LESS FRIZZ Provides maximum control and perfect definition even in the most extreme humid conditions.
MAGNIFYING SHAMPOO Volumizing shampoo that creates support at the roots and inside the hair shaft, for soft volume & shine.
FRIZZ CONTROL SHAMPOO An incredibly milky texture controls and softens the hair and visibly improves the hair’s manageability.
2oz | SDVS2 8.5oz | SDVS8 33.8oz | SDVS33
2oz | SDFS2 8.5oz | SDFS8 33.8oz | SDFS33
MAGNIFYING CONDITIONER Conditioning treatment that detangles without leaving the hair lank while delivering volume and long-lasting shine for soft hair with great body.
FRIZZ CONTROL BUTTER MASK Anti-dryness treatment that guarantees softness and controls the structure of hard-to-manage hair.
1.7oz | SDVC1 8.5oz | SDVC8 33.8oz | SDVC33
FRIZZ CONTROL SMOOTHING CREAM Leave-in cream with long-lasting anti-frizz action.
MAGNIFYING ECO-MOUSSE Leave-in product with extremely light texture that guarantees support without leaving the hair lank. 8.5oz | SDVM4
1.7oz | SDFM1 6.9oz | SDFM6 33.8oz | SDFM16
5oz | SDFSC5
FRIZZ CONTROL CURLY HAIR MOUSSE Leave-in mousse specific for curly hair that redesigns its contours and removes frizz. 4oz | SDFCM4
HUMIDITY BLOCK SPRAY Protects the hair even in the most extreme humid conditions by creating a protective “umbrella effect." 1oz | SDFHB1 4oz | SDFHB4
VOLUME INTRO
VOLUME & DISCIPLINE INTRO
DISCIPLINE INTRO
Purchase (6) Magnifying Shampoo 8.5oz (6) Magnifying Conditioner 8.5oz (6) Magnifying Eco-Mousse 4.2oz (6) Cristalli Spray 4.2oz (6) Semi Di Lino Strong Hold Hairspray 10oz
Purchase (6) Magnifying Shampoo 8.5oz (6) Magnifying Conditioner 8.5oz (6) Magnifying Eco-Mousse 4oz (6) Frizz Control Shampoo 8.5oz (6) Frizz Control Butter Mask 6.9oz (6) Frizz Control Curly Hair Mousse 4.2oz (6) Frizz Control Smoothing Cream 5oz (6) Humidity Block Spray 4.2oz
Purchase (6) Frizz Control Shampoo 8.5oz (6) Frizz Control Butter Mask 6.7oz (6) Frizz Control Curly Hair Mousse 4.2oz (6) Frizz Control Smoothing Cream 5oz (6) Humidity Block Spray 4.2oz
Receive FREE (1) Magnifying Shampoo 33.8oz (1) Magnifying Conditioner 33.8oz (1) Semi Di Lino Banner Save $85 | 1405AP02
Receive FREE (1) Magnifying Shampoo 33.8oz (1) Magnifying Conditioner 33.8oz (1) Frizz Control Shampoo 33.8oz (1) Frizz Control Butter Mask 16.9oz (2) Magnifying Shampoo 2oz (2) Magnifying Conditioner 1.7oz (2) Frizz Control Shampoo 2oz (2) Frizz Control Butter Mask 1.7oz (2) Humidity Block Spray 1oz (1) Semi Di Lino Banner Save $165 | 1405AP04
Receive FREE (1) Frizz Control Shampoo 33.8oz (1) Frizz Control Butter Mask 16.9oz (1) Semi Di Lino Banner Save $85 | 1405AP03
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11
WHY HOTHEADS? HIGHEST QUALITY HAIR Hotheads Hair Extensions are made with only the highest quality human remy hair with the cuticle in the same direction and intact. This gives the extensions the soft, silky feel of natural hair and allows them to blend seamlessly. Lower quality, non-cuticle hair will often end up matted and tangled. The majority of hair sold today is non-cuticle hair, which means the hair is stripped of its natural cuticle and coated with a silicone agent. The agent washes away with each shampoo leaving the hair dry and brittle.
HEAT-FREE APPLICATION Hotheads Hair Extensions do not require heat for application. They are simply attatched using medical grade hypo-allergenic adhesive tabs that create a water-tight seal. The hair within the tabs maintains its natural growth pattern without flipping, tangling, tension, or breakage so when the extensions are removed after 8 - 10 weeks the natural hair will not be damaged.
AFFORDABLE START UP Hotheads Hair Extensions do not require expensive tools or a lengthy certification process to get started. A suggested 3 hour certification class, the extensions, and the tape tabs are all you need. That means you begin profiting immediately.
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TH E C L A S S I C S CLASSICS FOR YOU Purchase (1) ANGEL.WASH 8.4oz (1) ANGEL.RINSE 8.4oz (1) SUPER.GOO 3.4oz (1) HAIR.RESORT.SPRAY Receive FREE (8) CURL.CLIPS (1) TEXTURE.COMB (1) Brochure Save $17 | 1405KM01
14
CLASSICS FOR THEM Purchase ANGEL.WASH 8.4oz ANGEL.RINSE 8.4oz Receive FREE SUPER.GOO 3.4oz Save $12.50 | 1405KM02
BOLD AND SHINY
BLONDE IS BIG
Purchase (6) SESSION.SPRAY 11oz (6) BODY.BUILDER 11oz
Purchase BLONDE.ANGEL 8.4oz BLONDE.ANGEL.WASH 8.4oz
Receive FREE (6) SESSION.SPRAY 1.7oz (6) BODY.BUILDER 1.7oz Save $61.20 | 1405KM03
Receive FREE ANTI.GRAVITY.SPRAY 5oz Save $12.50 | 1405KM04
BUY 8 GET 1 FREE PLUS FREE DISPLAY
STAY YOUNG AND SHINE
ROUGH.RIDER 3.4oz Strong Hold Matte Clay $ 100 | Save $12.50 | 1405KM14 ~or~ NIGHT.RIDER 3.4oz Firm Hold Matte Texture Paste Save $12.50 | 1405KM05
Purchase (5) YOUNG.AGAIN.WASH 8.4oz (5) YOUNG.AGAIN.RINSE 8.4oz
800.933.5733
Receive FREE (5) SHIMMER.SHINE 3.4oz (1) Retail Display Save $68.80 | 1405KM06
TH E BAC K BA R HYDRATE.ME
BLONDE.ANGEL
Purchase (1) HYDRATE.ME.WASH 33.8oz
Purchase (1) BLONDE.ANGEL.WASH 33.8oz
Receive 50% OFF (1) HYDRATE.ME.RINSE 33.8oz (2) Liter Pumps Save $16.50 | 1405KM07
Receive 50% OFF (1) BLONDE.ANGEL 33.8oz (2) Liter Pumps Save $18.75 | 1405KM08
BORN.AGAIN
ANGEL
Purchase (1) BORN.AGAIN.WASH 33.8oz
Purchase (1) ANGEL.WASH 33.8oz
Receive 50% OFF (1) BORN.AGAIN 33.8oz (2) Liter Pumps Save $20.25 | 1405KM09
Receive 50% OFF (1) ANGEL.RINSE 33.8oz (2) Liter Pumps Save $16.50 | 1405KM10
MAXI
PLUMPING
Purchase (1) MAXI.WASH 33.8oz
Purchase (1) PLUMPING.WASH 33.8oz
Receive 50% OFF (1) MAXI.WASH 33.8oz (2) Liter Pumps Save $15 | 1405KM11
Receive 50% OFF (1) PLUMPING.RINSE 33.8oz (2) Liter Pumps Save $20.25 | 1405KM15
BALANCING
YOUNG.AGAIN
Purchase (1) BALANCING.WASH 33.8oz
Purchase (1) YOUNG.AGAN.WASH 33.8oz
Receive 50% OFF (1) BALANCING.WASH 33.8oz (2) Liter Pumps Save $15 | 1405KM12
Receive 50% OFF (1) YOUNG.AGAIN.RINSE 33.8oz (1) YOUNG.AGAIN.MASQUE 33.8oz (3) Liter Pumps Save $46 | 1405KM13
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15
MOROCCANOIL TREATMENT Moroccanoil Treatment 3.4oz Moroccanoil Treatment .85oz 1405MOR01
MOROCCANOIL TREATMENT LIGHT Moroccanoil Treatment Light 3.4oz Moroccanoil Treatment Light .85oz 1405MOR02
16
800.933.5733
BUILD YOUR OWN TRAVEL KIT Purchase (4) Travel Size Moroccanoil Products Receive FREE (1) Travel Bag MORTRAVELBAG
CHOOSE FROM: Moroccanoil Treatment .85oz | MOIL85
Extra Volume Shampoo 2.4oz | MOVS2
Intense Hydrating Mask 2.5oz | MOHM2
Curl Defining Cream 2.5oz | MODC2
Moroccanoil Treatment Light .85oz | MOLT85
Extra Volume Conditioner 2.4oz | MOVC2
Luminous Hairspray Strong 2.3oz | MOSTR2
Frizz Control 1.7oz | MOFC1
Moisture Repair Shampoo 2.4oz | MOMS2
Hydrating Styling Cream 2.5oz | MOSC2
Luminous Hairspray Medium 2.3oz | MOSP2
Glimmer Shine 1.7oz | MOSS1
Moisture Repair Conditioner 2.4oz | MOMC2
REPAIR
VOLUME
HYDRATE
Purchase (5) Moisture Repair Shampoo 8.5oz (5) Moisture Repair Conditioner 8.5oz
Purchase (5) Extra Volume Shampoo 8.5oz (5) Extra Volume Conditioner 8.5oz
Purchase (5) Hydrating Shampoo 8.5oz (5) Hydrating Conditioner 8.5oz
Receive FREE (1) Restorative Hair Mask 8.5oz Save $21.50 | 1405MOR03
Receive FREE (1) Weightless Hydrating Mask 8.5oz Save $20.50 | 1405MOR04
Receive FREE (1) Intense Hydrating Mask 8.5oz Save $17.30 | 1405MOR05
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17
KERATIN HEALING OIL COMBING CREAM A leave-in cream that defrizzes & protects.
• Instantly detangles & eliminates frizz • Reduces combing friction • Smoothes rough, damaged, unruly hair • Shields hair from heat & UV rays • Decreases drying time
FREE WET BRUSH Purchase Keratin Healing Oil Combing Cream 4.7oz Receive FREE L'ANZA Wet Brush Save $10 | 1405LA01
DUO BOXES
18
KERATIN HEALING OIL
HEALING STRENGTH
Purchase Keratin Healing Oil Shampoo 10oz
Purchase Healing Strength Shampoo 10oz
Receive 50% OFF Keratin Healing Oil Conditioner 8.5oz Save $10 | 1405LA02
Receive 50% OFF Healing Strength Conditioner 8.5oz Save $6.25 | 1405LA03
MOTHER'S DAY
MEN'S
Purchase Healing ColorCare Magic Bullet 6.8oz
Purchase Healing Style Shape Putty 3.5oz
Receive FREE Healing Style Dramatic F/X 1.7oz Save $4 | 1405LA04
Receive 50% OFF Healing Remedy Scalp Balancing Cleanser 10oz Save $6.75 | 1405LA05
800.933.5733
HEALING COLOR STYLIST EDUCATION KIT
FREE BOWL & INSERTS
Purchase (1) Keratin Healing Oil Hair Treatment 1.7oz (1) Healing Style Beach Spray 3.4oz (1) Healing Style Design F/X 10oz
Purchase (12) of any shade color tubes Receive Free (1) Color Bowl (20) Disposable Inserts Save $14 | 1405LA07
Receive Free (2) Stylist Techniques (2) Color Techniques with recommended formulas Save $11 | 1405LA06
HEALING STRENGTH BACKBAR SHAMPOO
CONDITIONER
Purchase (4) Healing Strength Shampoo 10oz
Purchase (4) Healing Strength Conditioner 10oz
Receive Free (1) Healing Strength Shampoo 33.8oz Save $28.50 | 1405LA08
Receive Free (1) Healing Strength Conditioner 33.8oz Save $28.50 | 1405LA09
PACKAGES
40% OFF THE BEST OF HEALING VOLUME & HEALING NOURISH (2) Healing Volume Thickening Shampoo 10oz (2) Healing Volume Thickening Conditioner 8.5oz (2) Healing Volume Thickening Treatment Spray 3.4oz (2) Healing Volume Final Effects 10oz (2) Healing Volume Root Effects 6.8oz (2) Healing Volume Zero Weight Gel 6.8oz (2) Healing Nourish Stimulating Shampoo 10oz (2) Healing Nourish Stimulating Conditioner 8.5oz (2) Healing Nourish Stimulating Treatment 3.4oz Save $88 | 1405LA10
HEALING COLORCARE Purchase (2) Healing ColorCare Shampoo 10oz (2) Healing ColorCare Conditioner 8.5oz (1) Healing ColorCare Shampoo 33.8oz (1) Healing ColorCare Conditioner 33.8oz Receive Free (1) Healing ColorCare Scented Candle (12) Healing ColorCare Shmp & Cond Duo Foils (1) Healing ColorCare Duo Foil Display (1) L'ANZA Open/Close Sign (1) L'ANZA Mirror Cling Save $38.22 | 1405LA11
L'ANZA is available in OK only.
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19
OLIVIA GARDEN BAG DEAL Purchase • SilkCut Shear (5", 5.75", or 6.5") Recieve FREE • SilkCut Thinner 6" • ShearCare Oil Brush • Designer Shear Case • Divine Wet Detangler • Divine Care & Style Brush • 4-Finger Rings Save $183.01 5" Shear | 1405SK01 5.75" Shear | 1405SK02 6.5" Shear | 1405SK03
new!
VENTURA BLOWOUT BRUSH
VERGE BUBBLE WAND
• Hybrid round & paddle brush • Curl, flip, or flatten all with one tool • Great for smoothing & straightening SPBLOBR
• Gives natural looking curl & wave • Eliminates fishtails • Easy to use, quick styling • Creates non-unified curls • Long-lasting style Save $6 | BUBWAND
Try twisting your wrist as you pull to lock the brush for smoother blow outs.
BABYLISS NANO SPRING IRONS
BABYLISS NANO CONICAL IRON
• 50 heat settings • Heats up to 450 degrees • Turbo heat button • 8-ft tangle-free swivel cord Save $5
• Distributes even heat • Negative ions remove static • Tapers from 3/4” to 1 1/4” Save $10.04 | BB125TB
1” | BB100S 1.25” | BB125S
20
The Bubble Wand features a cool tip allowing you to touch the tip as you style.
800.933.5733
Technology Meets Nature. OYA has taken the latest color technology and combined it with nature to create a formula that provides reliable color while protecting and nourishing hair.
PERMANENT INTRO
DEMI INTRO
Purchase (40) Any Permanent shades (4) Any Lotion 32oz
Purchase (24) Any Demi-Permanent shades (1) Lotion 5 vol 32oz
Receive Free (1) Permanent Color Strand Chart (1) Color Bowl (2) Color Brush - Large (1) Color Brush - Small (1) OYA Color Cape (1) OYA Color Apron (1) Scale (1) Timer Save $151 | 1405OY01
Receive Free (1) Demi Color Strand Chart (1) Color Bowl (1) Color Brush - Large (1) Color Brush - Small (1) OYA Color Cape (1) OYA Color Apron (1) Timer Save $67 | 1405OY02
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21
NEW!
SO PURE BLONDE LIFT POWDER 1lb tub
25% OFF
Ammonia-free high performance lightener Gently lifts while protecting hair with PhytoKeratin • Rebuilds the internal hair structure • Nourishes hair and provides extra conditioning • Easy to mix and dust free Save $8.12 | SPBLEACH • •
FREE KEUNE WETBRUSH! When you purchase one of the following Keune retail duos: 1 Design Repair Shampoo 8.5oz Design Repair Conditioner 6.8oz Save $15.99 | 1405KE01
5 Design Color Care Shampoo 8.5oz Design Color Care Conditioner 6.8oz Save $15.99 | 1405KE05
2 Vital Nutrition Shampoo 8.5oz Vital Nutrition Conditioner 6.8oz Save $15.99 | 1405KE02
6 Color Brillianz Shampoo 8.5oz Color Brillianz Conditioner 6.8oz Save $15.99 | 1405KE06
3 Ultimate Control Shampoo 8.5oz Ultimate Control Conditioner 6.8oz Save $15.99 | 1405KE03
7 So Pure Moisturizing Shampoo 8.5oz So Pure Moisturizing Conditioner 6.8oz Save $15.99 | 1405KE07
4 So Pure Calming Shampoo 8.5oz So Pure Calming Conditioner 6.8oz Save $15.99 | 1405KE04
8 So Pure Color Care Shampoo 8.5oz So Pure Color Care Conditioner 6.8oz Save $15.99 | 1405KE08
FREE CARE MAN TRAVEL KIT
BUY 3 GET 3
Hydrate Shampoo, Combat Shampoo, Fortify Shampoo, High Shine Pomade, Power Fix, Fortify Lotion, Triple X-Gel, Mineral Cream, Matte Effect
Design Brilliantine Gel 1oz Save $14.85 | 1405KE10
When you purchase $25 of Care Line Man products below:
Kit Includes Hydrate Shampoo 1.7oz Triple X Gel 1.7oz Mineral Cream 1oz Save $9.25 | 1405KE09
22
800.933.5733
FREE!
INVENTORY REDUCTION SALE
3 OR MORE FOR LESS *NO MIX & MATCH OPI Edge File 150 Gri FI611 OPI Edge File 180 Grit FI601 OPI Edge File 240 Grit FI621
OPI Nail Wipes 475ct AC809 OPI Nail Wipes 200ct AC810 Expert Touch Remover Pads 250ct AC820 Expert Touch Wrap Dispenser AC840 OPI Table Towels 45pk $ 9.95 | AC875 Avoplex Cuticle Oil .25oz AV784 OPI Spa Complete 1qt SD187 N-A-S '99' Nail Cleanser 4oz SD303 N-A-S '99' Nail Cleanser 16oz SD306 OPI Pedicure Trial Kit *While supplies last
PC191
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23
Scan for vintage hairstyle inspiration
ION T I D E D LIMITE
24
MINT GREEN IRON COLLECTION
PRETTY PINK IRON COLLECTION
Purchase Mint Green Express Ion Smooth
Purchase Pretty Pink Express Ion Smooth
Receive FREE Mint Green Paddle Brush Save $18.26 | 1405P01
Receive FREE Pretty Pink Sculpting Brush Save $14.99 | 1405P02
VINTAGE BRUSH COLLECTION
VINTAGE TEASING BRUSHES
Save on the purchase of (3) Mint Green Paddle (6) Pretty Pink Sculpting
Purchase (4) Mint Green Teasing Brushes (4) Pretty Pink Teasing Brushes
Receive FREE Merchandising Display Save $6 | 1405P03
Receive FREE Merchandising Display 1405P04
Mint Green Paddle Brush P427-G
Mint Green Teasing Brush TEASE-G
Pretty Pink Scultping Brush P413-P
Pretty Pink Teasing Brush TEASE-P
FREE REFILLABLE SPRAY + HEADBAND
FREE REFILLABLE SPRAY + HEADBAND
Purchase Fast Drying Sculpting Spray 33.8oz
Purchase Freeze & Shine Super Spray 33.8oz
Receive FREE Fast Drying Sculpting Spray 8.5oz 1" Non-Slip Headband Save $6.49 | 1405P05
Receive FREE Freeze & Shine Super Spray 8.5oz 1" Non-Slip Headband Save $6.49 | 1405P06
800.933.5733
the color NEW PEARL NATURAL SERIES permanent cream hair color
FORMUL ATION STEPS 1.Determ ine the naturallevel/ percent age ofgray. 2.Identi fy the targetlevel.
Pigm entC hart LevelShade Name 10
LIGHTEST BLONDE
9
VERY LIGHT BLONDE
3.Determine theomd inantpigmentat h te target leve l. 4.Refertothe color mapto de term ine how to neutraliz e orintensi fythe pigment.
Neutralizing Base
DominantPigment
Violet
PALE YELLOW
Violet
YELLOW
8
LIGHT BLONDE
YELLOW/ ORANGE
7
BLONDE
ORANGE
6
DARK BLONDE
RED/ ORANGE
Blue/ Violet
GR AY COVERAGE
Blue
% ofGray
Blue/Green
G reen
25% - 50%
1:3 – 1:2+ (N with selected shade)
50% - 75%
1:2 – 1:1+ (N with selected shade)
75% - 100%
1:1 – 2:1+ (N with selected shade)
5
LIGHT BROWN
RED
4
BROWN
RED/ VIOLET
3
DARK BROWN
VIOLET
The mixing ratios above are based on parts. For example, 1:3 = 1 part N+ and 3 parts R.
2
DARKEST BROWN
BLUE/ VIOLET
The N+ series has been formulated for maximum coverage.
1
BLACK
BLUE
Yellow/G reen
FORMULATING WITH PAUL MITCHELL the color MAP
N+
Use Paul Mitchell the color Map and the tonal chart below to determine what tonal series to use to neutralize or intensify.
NN
¤
N
neutralbeige green w ith brow n
CB
beige w ith blue/violet
CM
violet/red w ith brow n
PN G
NA
e th
l ra tu
NA
WC
red with brow n red/orange w ith brow n beige w ith yellow /orange
A
NA
WM
RO
P VR
NN
R
RB RR
Consider using Color Shots® to neutralize or intensify.
N
N+
PN
RV RR
RV CM
CM
VR
CB
P
P
VR
R
red/orange naturalorange/red orange/red yellow /gold
G
yellow /gold
OR
orange/red
WC
naturalorange/red
RO
red/orange
R
OR
N+
RO
CW
seh
sa lar
violet/red violet gray/blue beige w ith yellow /orange red/orange w ith brow n
RB
red with brow n
CM
violet/red w ith brow n
CB
beige w ith blue/violet
PN
naturalw ith blue/violet
n eh t
NA
green w ith brow n
NB
neutralbeige
N
naturalbrow n
what tonal series to use to neutralize or intensify. Use Paul Mitchell the color Map and the tonal chart below to determine
NN
FORMULATING WITH PAUL MITCHELL the color MAP
gray/brow n
N+
m aximum gray coverage
¤
Receive FREE (1) PM SHINES Processing Liquid 16.9oz (1) SynchroLift foil pack 1.5oz (1) Technique sheet
red/violet
WM
Tonal Result Guidelines
5N, 6NB, 6NG, 6RB
red/red
WB
ut a
To neutralize
NA
red
RV VR A
AN
WB
G
RR
P
NB
red/violet red/red red
G
NN
MW
pigment tone at the target level. the tone that is opposite the dominant Go across the color map and choose
R
RR BR
To intensify
violet violet/red
OR
CB
PN
gray/blue
RO WC
RV
N
naturalw ith blue/violet
WB
NB
A
To intensify Choose tones that are near or the same as the dominant pigment tone at the target level.
RB WM
na
WB
hes as
Go across the color map and choose the tone that is opposite the dominant pigment tone at the target level.
pigment tone at the target level. the same as the dominant Choose tones that are near or
Purchase (4) PM SHINES bottles 2oz
gray/brow n naturalbrow n
NA
To neutralize
neutralize or intensify. Consider using Color Shots® to
THE COLOR SHIFT PROFESSIONAL HAIR COLOR KIT
m aximum gray coverage
NB
Tonal Result Guidelines
OR
Receive FREE (1) Pearl Natural Series swatch card insert and updated color map page set (1) the color paper chart 1405P07
FORMULATING:
A
5PN - Light Smoky Natural Brown 6PN - Dark Smoky Natural Blonde 7PN - Smoky Natural Blonde 8PN - Light Smoky Natural Blonde
AN
Purchase (4) the color Pearl Natural Series tubes 3oz
BALANCING ACT: FREE DIGITAL SCALE 1
BLACK
BLUE
2
BROWN DARKEST
VIOLET BLUE/
3
BROWN DARK
VIOLET
4
BROWN
The N+ series has been formulated for maximum coverage.
For example, 1:3 = 1 part N+ and 3 parts R. The mixing ratios above are based on parts.
VIOLET RED/
5
BROWN LIGHT
6
BLONDE DARK
7
BLONDE
ORANGE
8
BLONDE LIGHT
ORANGE YELLOW/
Yellow/G reen
RED
G reen
ORANGE RED/
Blue/Green
Blue
9
BLONDE VERY LIGHT
YELLOW
10
BLONDE LIGHTEST
YELLOW PALE
LevelShade Name
75% - 100%
1:1 – 2:1+ (N with selected shade)
50% - 75%
1:2 – 1:1+ (N with selected shade)
25% - 50%
1:3 – 1:2+ (N with selected shade)
% ofGray
GR AY COVERAGE
Blue/ Violet
Violet
Violet
DominantPigment
Neutralizing Base
Save on the purchase of (2) shines XG Clear Shine 3oz (2) shines XG 6N (6/0) 3oz (1) shines XG 6A (6/0) 3oz (1) shines XG 8PN (8/80) 3oz (1) shines XG 8WB (8/03) 3oz (1) shines XG 9NB (9/07) 3oz (1) shines XG 10N (10/0) 3oz Pigm entC hart
2.Identi fy the targetlevel. ofgray. 1.Determ ine the naturallevel/ percent age
FORMUL ATION STEPS
to neutraliz e orintensi fythe pigment. 4.Refertothe color mapto de term ine how target leve l. 3.Determine theomd inantpigmentat h te
permanent cream hair color
FORMULATING:
Save $8.25 | 1405P08
Receive Free (1) Paul Mitchell digital scale Save $23.56 | 1405P09
50% OFF GALLONS
25% OFF BLONDING
Color Protect Daily Shampoo Gallon PCPSG
Lighten Up 7.1oz PLIGHT7
Color Protect Daily Conditioner Gallon PCPCGL
SynchroLift 14.1oz PSLIFT14
Awapuhi Shampoo Gallon PAWSG
SychroLift 28.2oz PSLIFT28
Includes new color technique and formula options using PM Shines
Shampoo One Gallon PONEG The Detangler Gallon PDETG
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NEW! HEAVY HITTER DEEP CLEANSING SHAMPOO • Wash away dirt and product buildup for a powerful clean • Invigorate and deep clean without stripping natural oils • Refreshing cedar and agave scent 8.5oz | MMHH8 33.8oz | MMHH33
HEAVY HITTER SALON INTRO Save on the purchase of (6) Heavy Hitter 8.5oz (for retail) (1) Heavy Hitter 33.8oz (for backbar) (6) Heavy Hitter Deluxe .5oz (for guest sampling) Save $12.51 | 1405MM01
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CLEAN CUT GROOMING BAG
REFORMER GROOMING BAG
Purchase Clean Cut 3oz
Purchase Reformer 3oz
Receive FREE MITCH Grooming Bag Heavy Hitter Sample .5oz Save $4 | 1405MM02
Receive FREE MITCH Grooming Bag Heavy Hitter Sample .5oz Save $4 | 1405MM03
HIGH OCTANE GROOMING KIT
AWAPUHI WILD GINGER CELEBRATION GIFT SET
Heavy Hitter 8.5oz Construction Paste 2.5oz Reformer .35oz MITCH High Octane Oil Can 1405MM04
Save on the purchase of Moisturizing Lather Shampoo 8.5oz Keratin Cream Rinse 8.5oz Texturizing Sea Spray 5.1oz Awapuhi Lace Bag Save $5.22 | 1405P10
800.933.5733
LEMON SAGE Purchase Lemon Sage Shampoo 10.14oz Receive FREE Lemon Sage Thickening Spray 2.5oz Save $4.05 | 1405P11
LAVENDER MINT Purchase Lavender Mint Shampoo 10.14oz Receive FREE Lavender Mint Conditioner 2.5oz Save $2.99 | 1405P12
TEA TREE SPECIAL Purchase Special Shampoo 10.14oz Receive FREE Hair & Body Moisturizer 2.5oz Save $2.99 | 1405P13
FREE SPRING LOADED CONDITIONER
FREE FOREVER BLONDE CONDITIONER
Purchase Spring Loaded Shampoo 8.5oz
Purchase Platinum Blonde Shampoo 10.14oz
Receive FREE Spring Loaded Conditioner 2.5oz Save $4.19 | 1405P14
Receive FREE Forever Blonde Conditioner 2.5oz Save $4.19 | 1405P15
FREE FULL CIRCLE LEAVE-IN TREATMENT
FREE FOREVER BLONDE LEAVE-IN TREATMENT
Purchase Twirl Around 5.1oz
Purchase Forever Blonde Shampoo 8.5oz
Receive FREE Full Circle Leave-In Treatment 2.5oz Save $3.59 | 1405P16
Receive FREE Forever Blonde Dramatic Repair .85oz Save $4.19 | 1405P17
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FLAIROSOL SPRAY BOTTLE
Save when you purchase 4 or more | FLAIR-B Aerosol type sprayer without the aerosol 3-second continuous spray 30% longer spray than other spray bottles Easy-to-compress handle with ergonomic grip
STYLE EDIT
DIGITAL SCALE Black to Deep Medium Brown | SEBLK
Medium Brown to Dark Blonde | SEBRN
• Precisely weighs and measures formula in grams or ounces • Easy to use • Includes batteries and AC power supply SCALE
Medium Auburn/Red to Light Auburn/Red | SEAUBRN
Medium Blonde to Light Blonde | SEBLD
QUICK TAN Includes (6) Quick Tan (1) Counter Display Save $7.50 | 1403QT01
PRINT COLOR TOOLS • Stylish animal print brushes, clips, and bowls
SAFBWL-Z
Individually QUICK 4pk SAFCLIP
2pk SAFBRUSH
CONNECT WITH US
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800.933.5733
SAFBWL-L
PRSRT STD U.S. POSTAGE PAID Springfield, MO Permit No. 801
1859 W Arbor St Springfield, MO 65807
“On behalf of myself, my family, and the staffs of Salon Service Group and u-smooth, we have created the u-care Foundation. Our industry is brimming with a diverse group of talented, imaginative, and compassionate people. I feel an overwhelming sense of gratitude for each and every one of you. The u-care Foundation is our way of giving that compassion back to those that may need help due to unforeseen medical conditions, emergency financial situations, or similar circumstances. It’s our way of giving back to those that have given so much to us. Going forward, 2% of all u-smooth sales will fund the u-care Foundation. Thank you so much for your continued support.” gino barbo president/ceo
To Order: 1.800.933.5733 or w w w.bit.ly/ssgistore KEVIN.MURPHY MO, OK, KS, AR, TN, KY, IA, NE, WI, MN & parts of IN, IL
KERATIN COMPLEX MO, OK, KS, AR, TN, KY, IA, NE, WI, MN & parts of IN, IL
U-SMOOTH MO, OK, KS, AR, TN, KY, IA, NE, WI, MN & parts of IN, IL
ALFAPARF MILANO MO, OK, KS, AR, TN, KY, IA, NE, WI, MN & parts of IN, IL
COLORPROOF MO, OK, KS, AR, TN, KY, IA, NE, WI, MN & parts of IN, IL
OYA MO, OK, KS, AR, TN, KY, IA, NE, WI, MN
MOROCCANOIL MO, OK, KS, AR, TN, KY, IA, & parts of IN, IL KEUNE MO, OK, KS, AR, TN, KY & parts of IN, IL OPI MO, OK, AR, TN, KY
PAUL MITCHELL MO, OK LANZA OK, TX NEUMA OK, TX KERATHERAPY TX