Introduction to Fair Fashion

Second-hand platforms

Some of our favorite digital second-hand platforms to score lovely items or free yourself of unwanted stuff that will make someone else’s day:

• Depop • Vinted

• Ebay • Thred Up • Momoxfashion

Clothes switching

Another way to live the second-hand trend involves the fun of a clothesswitching party, which you can host with your friends. Everyone can bring their clothes to switch, and get to enjoy a good time while doing something good for the environment!

Fair Fashion can be a double-edged sword, as these companies are fully rooted in and living off our consumeristic, neoliberal behaviour. They are dependent on selling their products, but at the same time they lobby for less and more conscious purchase decisions. When it comes to environmental and social issues, Fair Fashion brands are sensitive to the planet and the people on it. So, when repairing would make a problem worse, and even the deepest digging

doesn’t bring up the much-needed new jacket or backpack, you can make a conscious and sustainable choice by turning to fair fashion brands. Searching for sustainable fashion brands also means discovering a growing number of small, independent, unique labels that are customer-friendly and driven by motivated people with high moral standards and sympathetic idealism.

Here is a starting list of fair and transparent brands available worldwide:

STREETWEAR OUTDOOR AND ACTIVE WEAR WOMEN'S UNDERWEAR AND LOUNGEWEAR SHOES BAGS ACCESSORIES AND JEWELLERY

Armedangels People Tree Dedicated Bleed Thinking MU Alternative Apparel Kings of Indigo Nudie Jeans Twothirds Clara Himmel Honest clothing Recolution Dariadeh Lucy & Yak Living Crafts Jane n June The Slow Label Colourful standard Lana organic Everlane Degree clothing Knowledge Cotton Apparel Thought Love and Confuse Langerchen A-dam Habibiyouknow Melawear Bleed Patagonia Vaude Booden Lilja the Label Pura clothing

Many outdoor brands are actually quite conscious about their impact on the planet and have collections or products with an official seal (e.g. Fair Wear Foundation) Organic basics The Nude Label Underprotection Coco Malou Ehrlich Textil Aikyou Hara The Label Dawn Denim Nette Rose Calida Anekdot SMPL Matt & Nat Veja Saye Genesis Good guys don’t wear leather Ten points Miret sneakers Ethnotek Matt & Nat Manbefair Walk with me O my Bag Pikfine Taj Amsterdam Holy Recycle Stilnest A beautiful story Saytimewatch