StartUp Magazine October 2019

Page 14

INTERVIEW

Adam Kasaine, CEO LETSHEGO KENYA

Letshego Kenya: Improving Livelihoods Through Innovative Financial Solutions Words Sylvester Okumu

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etshego Holdings Limited (“Letshego”) was incorporated in 1998, is headquartered in Gaborone and has been publicly listed on the Botswana Stock Exchange since 2002. Through its eleven country presence across Southern, East and West Africa (Botswana, Ghana, Kenya, Lesotho, Mozambique, Namibia, Nigeria, Rwanda, Swaziland, Tanzania and Uganda), its subsidiaries provide simple, appropriate and accessible consumer, Startupmagazine.co.ke October 2019

microfinance and savings solutions to underserved communities, or individuals who struggle to access traditional banking services. Letshego Kenya Limited, formerly Micro Africa Limited (acquired by the Letshego Group in 2012), is the largest credit only microfinance institution in Kenya. Letshego Kenya commenced operations in 2000, providing credit services to small and micro-entrepreneurs, salaried employees, and civil servants. In the following interview with StartUp

Magazine, Adam Kasaine, CEO, Letshego Kenya speaks openly about the firm’s presence in the country and how it supports over 20,000 customers with a wide range of innovative and reliable financial solutions to the urban, peri-urban and rural population. What was your mission at the outset? Our mission is to transform and improve lives of clients especially the underserved through provision of financial solutions while creating a rewarding and stimulating working environment for our employees.


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