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Property brochures
To keep consistency across all property marketing, please keep the format of the text to the following: › An underline should go to the end of the heading by using underscore until the desired length is achieved. › The property address should be written street address, suburb. › The copy count on page 19 should be adhered to for the relevant paper. › Dates should always be written date first (1st, 2nd, 3rd) with full month to follow. › Open times should always have an am or pm on both times and a full stop (.) should be used inbetween the hours and minutes, rather than a colon (:). › Council rates should be written either quarterly (pq) or annually (pa). › Strata rates should be written quarterly (pq). › Land size only applies to houses and should be written as sqm.
Modern Living
Advertisement
185 Macquarie Street Sydney
Size of Property:
116sqm living space, 133sqm overall area
Specifications:
› Two bedrooms (both with built-in robes) › Two bathrooms › Open-plan kitchen › Large terrace › Internal laundry › Single secure car space with storage
Council rates:
$292.00pq
Strata:
$2,195.00pq
4 4 2
Auction: On site 9th May 3.00pm Inspection: Sat & Wed 10.00am - 10.30am
The wedge
The darkness can be controlled to allow for the text to be read against the image. The aim is to have the box as light as possible, with the text still legible. 30% is a good place to start. Heading Use underscores for the underline. The underline should extend to the end of the heading. Do not go too far past or short of the final letter in the heading. Modern Living 185 Macquarie Street Sydney Copy You do not need to
Specifications:
› Open-plan kitchen › Single secure car space with storage fill in every section here. Though at a minimum there must be six bullet points under specifications and bed/bath/car icons as per the copy
Size of Property:
116sqm living space, 133sqm overall area
› Two bedrooms (both with built-in robes) › Two bathrooms › Large terrace › Internal laundry guide on page 19.
therapy, enjoy the city’s finest restaurants, relax with friends over a bottle
Council rates:
$292.00pq
Strata:
$2,195.00pq
4 4 2
Auction: On site 9th May 3.00pm Inspection: Sat & Wed 10.00am - 10.30am
Heading / copy The heading and copy needs to follow the Stone copy guide to fit into the space. The heading should be written in Sentence case rather than Title Case. This copy should not repeat the content on the front of the brochure and need to finish with a
Comfy and sleek.
Imagine your new life in the heart of Sydney – will you indulge in a little retail full stop. DISCLAIMER: All the information provided has been collected from reliable sources but cannot be
of wine or unwind under a tree in the Botanic Gardens with a coffee and a Sunday paper? You could do everything, or nothing. The choice is yours.
Floorplan.
John Smith
P: 0401 123 123 E: johnsmith@email.com W: stonerealestate.com.au
John Smith
P: 0401 123 123 E: johnsmith@email.com
BED 2 3.4 x 3.9m
W: stonerealestate.com.au guaranteed for accuracy, interested persons should rely on their own enquiries. All dimensions are approximate and indicative only.
stonerealestate.com.au
Tip: The back of the brochure can Agents One or two agents can be put on a brochure. The agents name will be
either be dark blue or white. in teal, with then the mobile number, email and Stone’s website. The logo You can use either the teal, white or dark blue depending on which colour gives the most contrast.
Floorplan There are multiple different files for web and print as well as 4pp or 2pp brochures. Use the PDF for the correct brochure. (No address or Stone logo).
Property brochures.
(4 page)
To keep consistency across all property marketing, please keep the format of the text to the following: › An underline should go to the end of the heading by using underscore until the desired length is achieved. › The property address should be written street address, suburb. › The copy count on page 19 should be adhered to for the relevant paper. › Dates should always be written date first (1st, 2nd, 3rd) with full month to follow. › Open times should always have an AM or PM on both times and a full stop (.) should be used inbetween the hours and minutes, rather than a colon (:). › Council rates should be written either quarterly (pq) or annually (pa). › Strata rates should be written quarterly (pq). › Land size only applies to houses and should be written as sqm.
stonerealestate.com.au
DECK ENTERTAINING
Luxury Lifestyle
21 Ralston Road Palm Beach
Size of Property:
116sqm living space, 133sqm overall area
Specifications:
› Two bedrooms (both with built-in robes) › Two bathrooms › Open-plan kitchen › Large terrace › Internal laundry › Single secure car space with storage
Inclusions:
› Custom-designed furniture › Miele appliances › Fisher & Paykel integratedfridge/freezer › Vintec wine fridge › Bang & Olufsen audio/ visual equipment
Council rates:
$292.00pq
Strata:
$2,195.00pq
4 4 2
Auction: On site 9th May 3.00pm Inspection: Sat & Wed 10.00am - 10.30am
3 2 2
Exceptional privacy, tranquility and majestic views.
Commanding an extraordinary outlook from a north facing 821sqm parcel in one of Palm Beach’s most idyllic and sought-after settings, this tightlyheld home offers superb privacy and a versatile dual level layout.
The magnificent vista reaches over Palm Beach to Barrenjoey Headland, the ocean and the Central Coast; while also capturing beautiful Pittwater, Lion Island and Ku-ring-gai National Park.
Commanding an extraordinary outlook from a north facing 821sqm parcel in one of Palm Beach’s most idyllic and sought-after settings, this tightlyheld home offers superb privacy and a versatile dual level layout.
The magnificent vista reaches over Palm Beach to Barrenjoey Headland, the ocean and the Central Coast; while also capturing beautiful Pittwater, Lion Island and Ku-ring-gai National Park.
Your agents.
Tim Mumford
0421 942 693 mariacassrino@stonerealestate.com.au
Tim Mumford
0421 942 693 jonathonkarrs@stonerealestate.com.au stonerealestate.com.au
DISCLAIMER: All the information provided has been collected from reliable sources but cannot be guaranteed for accuracy, interested persons should rely on their own enquiries. All dimensions are approximate and indicative only.
The wedge The darkness can be controlled to allow for the text to be read against the image. The aim is to have the box as light as possible, with the text still legible. 30% is a good place to start.
Heading A heading should be in Title Case rather than Sentence case and underlined with underscores to the end of the second word.
Copy You do not need to fill in every section here. Though at a minimum there must be six bullet points under specifications and bed/ bath/car icons as per the Stone copy guide.
DECK ENTERTAINING
Luxury Lifestyle
21 Ralston Road Palm Beach
Size of Property:
116sqm living space, 133sqm overall area
Specifications:
› Two bedrooms (both with built-in robes) › Two bathrooms › Open-plan kitchen › Large terrace › Internal laundry › Single secure car space with storage
Inclusions:
› Custom-designed furniture › Miele appliances › Fisher & Paykel integratedfridge/freezer › Vintec wine fridge › Bang & Olufsen audio/ visual equipment
Council rates:
$292.00pq
Strata:
$2,195.00pq
4 4 2
Auction: On site 9th May 3.00pm Inspection: Sat & Wed 10.00am - 10.30am
Floorplan There are multiple different files for web and print as well as 4pp or 2pp brochures. Use the PDF for the correct brochure. A floorplan designed for a 2pp brochure or website will not fit here.
The logo
You can use either the teal, white or dark blue depending on which colour gives the most contrast.
3 2 2
Exceptional privacy, tranquility and majestic views.
Commanding an extraordinary outlook from a north facing 821sqm parcel in one of Palm Beach’s most idyllic and sought-after settings, this tightlyheld home offers superb privacy and a versatile dual level layout.
The magnificent vista reaches over Palm Beach to Barrenjoey Headland, the ocean and the Central Coast; while also capturing beautiful Pittwater, Lion Island and Ku-ring-gai National Park.
Commanding an extraordinary outlook from a north facing 821sqm parcel in one of Palm Beach’s most idyllic and sought-after settings, this tightlyheld home offers superb privacy and a versatile dual level layout.
The magnificent vista reaches over Palm Beach to Barrenjoey Headland, the ocean and the Central Coast; while also capturing beautiful Pittwater, Lion Island and Ku-ring-gai National Park.
Your agents.
Tim Mumford
0421 942 693 mariacassrino@stonerealestate.com.au
Tim Mumford
0421 942 693 jonathonkarrs@stonerealestate.com.au stonerealestate.com.au
DISCLAIMER: All the information provided has been collected from reliable sources but cannot be guaranteed for accuracy, interested persons should rely on their own enquiries. All dimensions are approximate and indicative only. Copy / heading The copy should adhere to the copy guide on page 20 and the heading should be in Sentence case rather than Title Case.
Agents One or two agents can be put on a brochure. The agents name will be in teal, with then the mobile number, email and Stone’s website.