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7 Changes To Take Your B2B Ecommerce Business To New Heights| StoreHippo
Adding A Winning Edge To Online B2B Enterprise Business
Global B2B eCommerce has been valued at US$12.2 trillion in 2019. Enterprise ecommerce businesses need to up their game to benefit from this global boom.
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To begin with, Businesses need an enterprise ecommerce platform that is:
➢Built on next-generation Mobile-First Technology
➢Scalable and customization solution to accommodate growth
➢Comprehensive features to adapt to market-dynamics
➢Battle-tested and secure solution to build trust
➢Cost-effective solution with faster go-to-market time
But is this all not all. They need additional efforts to ace the game.
Preparing Your B2B Ecommerce Business For More Orders
➢Want your B2B brand to be loved by your clients?
➢Need a stickier and more engaging site that is designed for higher conversions?
All you need is small changes that will make your brand stand out from your competitors.
Let’s check them out!
7 Small Changes To Make It Big In B2B Ecommerce Business
Mobile Route For B2B
● Optimize B2B business for mobile users
● Build smarter B2B ecommerce stores
● Make mobile checkouts easier
● Eliminate pop-ups, use clear CTAs
Let Your Customers Lead Your B2B Business
● Gather feedback with surveys
● Learn from positive and negativefeedback
● Initiate face to face interactions
● Offer rewards for feedback andinputs
Effective Follow Up Strategy
● Don’t let leads go cold
● Personalize and automate your follow ups
● Don’t over use follow-ups
● Share your success stories
Revamp Your “About Us” Page
● Tell the story of your business
● Showcase the leaders and their vision
● Show your trust badges
● Display your endorsements and reviews
Reduce Complexity, Make Buying Simpler
● Offer multi-channel customer support
● Make your checkout frictionless
● Simplify bulk price enquiry
● Offer login based personalized pricing
Create Buyer Personas
● Identify your buyer personas
● Research buyers’ requirements
● Analyze buyer behaviour
● Go for targeted marketing
Faster, Smarter Product Search
● Simplify navigation with clear menu
● Add multi-tier product categories
● Offer advanced and faceted search
● Make mobile shopping easier
Look out for an enterprise ecommerce platform, with toolsthat help you implement these changes.
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Email: binny.joseph@hippoinnovations.com
Mob:+91-959-991-6383
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