How To Acquire And Re-Engage B2B Customers For Better Conversions
E-commerce Guide
Why winning B2B Customers equals Success B2B ecommerce is pegged at US$12.2 trillion in 2019. To make the most of this growth, enterprise businesses need to put hard work and effort in acquiring and re-engaging their users. To do this they need an enterprise ecommerce platform that helps them: ● ● ● ●
Identify potential customers Design marketing strategies Automatically following up on potential sales Measure the success of strategies
This helps acquire new customers but how do you retain them?
Why winning B2B Customers equals Success Want your customers to keep coming back to your B2B brand? Nurture your relationship with your customers to keep them invested in your brand. Here is how to do it: ● ● ● ●
Outstanding customer service Best quality products and services Memorable buying experience Loyalty programs
5 Enterprise Ecommerce Platform Features for Customer Acquisition and Retention Make your B2B business stand out and win customers with the combination of right strategy and tools. Check out 5 tips that will improve customer retention
Prioritize Customer Experience ● ● ●
Create an online store they love Offer seamless buying Make searches faster and granular
Know Your Customers
Stay In Touch ● ● ●
Get organized with the right CRM tool Send regular emails Use social media to improve visibility
● ● ●
Collect additional information with custom forms Get feedback with survey tools Browsing behaviour tracking tools
5 Enterprise Ecommerce Platform Features for Customer Acquisition and Retention
Strategize Your Marketing ● ● ●
Create an online store they love Offer seamless buying Make searches faster and granular
Create Content That Sells ● ● ●
Build content for different buyer personas Use multiple tools & channels to send content Create personalized landing pages
Look out for an enterprise ecommerce platform, with tools that help you implement these tips
Look out for an enterprise ecommerce platform, with tools that help you implement these changes.
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