Is mystery shopping a real job?
It is likely that you are aware of mystery shopping, however, many do no know how mystery shopping is keeping costs in check for the average consumer.
Mystery shopping is keeping costs in check for the average consumer
Branding A common task that is assigned to mystery shoppers is checking for brand integration. Seen more frequently in businesses that have had a change in ownership. The idea is for feedback from the shopper will give the chain owners a sense of how the brand's identity is translating at the customer's level. This is a way of saving money as it ensures you are getting what you pay for, as an example, you should not be paying the price of a four-star hotel room that displays the branding of a three-star chain. Customer service Recently, businesses have started to pay attention to how they treat their customers. Companies that use mystery shoppers to audit customer care will benefit from that information to
tweak their processes so to be more customer friendly, thus, gaining that extra expenditure of 13% consumers are willing to spend because they received great customer service. The bottom line Mystery is shopping is much more than the perks of gaining free food and getting paid for shopping. It's a tough role as shoppers will need a detailed eye and note down everything about their experience, the description filling pages - all of this documentation is for the store owners to use for process improvements. As long as there is a variety of choice in the places to shop, you ultimately can spend the money how you see fit. Mystery shoppers grant you to stretch the pound by slimming the possible risk any bad experience could happen in the beginning. Please visit our mystery shopping jobs page if you think you have what it takes to become a mystery shopper, or if you'd like to know more about the role. Retail Maxim is a mystery shopping company.
Mystery Shopping: FAQ Mystery shopping provokes many questions: what it is to what the minimum age to become a mystery shopper is.
What is a mystery shopper? Someone who is considered a mystery shopper will pose as a customer, all the while assessing the customer service they are receiving by the company or organisation.
How can I become a mystery shopper? To apply for the position of a mystery shopper, you can view our criteria and apply for a position: Mystery Shopper Criteria What does mystery shopping entail? The role of a mystery shopper can be done via email, website survey, face to face visit or home visit. It's quite a lengthy list. What about Telephone Mystery Shopping? Or better Video Mystery Shopping? What type of person has the ability to become a mystery shopper? The qualities that are sought out for when looking at potential mystery shoppers are exceptional memory skills, observational and writing skills. Those who desire to be a mystery shopper must be committed to their work, should be flexible, have the ability to meet deadlines but must be enthusiastic and reliable also. Can mystery shopping be a full-time profession? It has yet to be done to make a full living out of a mystery shopper role, as assignments vary with locations and many clients can be specific, as an example, a client may require a female between the ages of 18 and 26 to go to a retail store. Mystery shopping is perfect for someone who is looking for a side job earning them money. Are there any disadvantages of becoming a mystery shopper? There aren't any disadvantages per say, although once as assignment has been set, it must by all means be seen through from start to finish, within the applied deadline. Work must be done effectively and efficiently - it should never be revealed that you are a mystery shopper if you are suspected to be one. Is there a minimum age of becoming a mystery shopper? There is no official age limit for becoming a mystery shopper, although if you are given an assignment and you are under 18, permission will be required from a parent or guardian. Do I need qualifications to become a mystery shopper? To become a mystery shopper, you must be able to speak, read and write in English competently and must have exceptional grammar and punctuation skills for reports that will need to be written. It is also quite beneficial for you to have access to a computer/laptop with internet and email. For further information on mystery shopping and mystery shopping jobs, do not hesitate to visit Retail Maxim's website – the Mystery Shopping Company!
Mystery shoppers: the benefits
Times has evolved from surveys and questionnaires of rating customer experience, mystery shoppers are the new method to extract customer satisfaction. Below we explore the benefits of employing a mystery shopper within your organisation: New experience Some mystery shoppers you have employed may have already visited your company prior employment, but others will be experiencing something entirely new, which means no biased opinions that will affect their view of your business. This is an opportunity to learn what the experience is like from someone who is trained to give your feedback, similar to the way a real customer would view the sales process. Customer satisfaction Mystery shoppers are specifically trained to evaluate customer service, which will give you an insight into the satisfaction of your customers. You'll be able to find out if any of your employees are behaving unpleasantly towards customers, which inevitably it leading to low satisfaction scores, and you'll also be able to see how your employees work when you're out of the office. Low cost Depending on the company and the shopper, mystery shopper services do tend to be at a low cost. It's something that doesn't require much investment, to get the sort of feedback you're receiving. Keep employees on their toes Employees that are aware that a mystery shopper may be visiting their store, will be more likely to excel in providing excellent customer service to every customer, knowing that they may be being evaluated.
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