Straumann速 Original
Straumann速 Original.
No compromises.
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StraumannÂŽ Original.
When failure is not an option.
Philosophy – Using your expertise to produce something unique. Your love of detail and in-depth know-how form the basis for outstanding quality dental restorations, giving many people back a quality of life they had often forgotten. But do your customers know the high standards you meet to achieve these results? Are they actually aware of the subtleties which shape success and failure in your daily work? Could extensive marketing of your precision work bring a worthwhile boost to the commercial success of your lab?
As one of the leading suppliers of dental implantology, Straumann is also synonymous with a passion for precision. By using quality products from Straumann, you underline your value proposition.
Your supreme workmanship ensures treatment success, so put yourself head and shoulders above the competition and show off your expertise! We will help you to do this and bring your lab into the limelight.
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STAND OUT FROM THE CROWD! From your very first purchase of a Straumann速 abutment, not only do you benefit from proven Straumann quality, you also show current and potential customers your expertise. Demonstrate your workmanship with our Straumann速 Original seal of quality. Tap into the perfect opportunity to become a leading example of quality and sustainability on the dental market. Take advantage of this, and grow your client base.
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Dentist uses the seal of quality in their patient documents
StraumannÂŽ Original.
DENTIST
Here´s how it works:
Lab uses this seal of quality to mark deliveries of its workmanship
LAB
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Patient requests implant treatment from the dentist
PATIENT
DENTIST
Dentist uses the seal of quality to make it clear that original components are required
REQUESTED
LAB STRAUMANN
Lab orders original components
Straumann supplies original components with a removable seal of quality on the packaging
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BECOME AN AMBASSADOR OF STRAUMANN® ORIGINAL COMPONENTS! If you are convinced of the quality of original components, show your customers that your lab doesn›t compromise on quality. Communicate the value of your lab to the rest of the world and we will provide extensive support. Certificate Make your lab stand out and show that you don›t work with copies! We provide a customized and representative certificate.
•
C E RTI F IC ATE •
Straumann® Original. No compromises.
Seal of quality Every one of your jobs is like a business card. Underpin your supreme workmanship by using our Straumann® Original seal of quality on your documents, e.g. your invoices. We will provide you with the graphics file.
WE HEREBY CONFIRM THAT THE ABOVE DENTAL LABORATORY HAS BEEN CERTIFIED AS A “STRAUMANN® ORIGINAL AMBASSADOR”. Straumann® Original Ambassadors undertake to use original components from Institut Straumann AG when restoring Institut Straumann AG implants. These products are perfectly compatible, and represent an important quality factor in the production of a prosthetic restoration. Hence, customers of Straumann® Original Ambassadors are provided with prosthetic restorations based on products that are perfectly suited to each other, representing real added value for dental technicians, dentists and patients.
Sample letter Make people aware of the quality of your work. You can use our sample letter for corresponding with your clients. Or, do you specifically want to attract new clients? Then you can use the letter to do just that. You can of course adapt the template to your individual needs.
Managing Director
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Place and date
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Lab finder Make yourself stand out by continually delivering high quality. We are happy to include you in our Lab finder! This is an online platform where dentists can search for labs. The criteria for inclusion in the Lab finder are strict, so dentists are immediately drawn to you as an exclusive lab! Marketing Not only do we promote the seal of quality – we also explicitly increase awareness of the workmanship of our StraumannŽ Original Ambassadors. We make all our commercialisation expertise available, offering you a unique service as well as generating interest amongst dentists, your potential customers. Because we have been a major player on the market for decades, Straumann has an excellent network of dentists. We use targeted campaigns to establish our seal of quality and generate more demand for work from your lab. This represents real added marketing value.
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INTERESTED
International Headquarters Institut Straumann AG Peter Merian-Weg 12 CH-4002 Basel, Switzerland Phone +41 (0)61 965 11 11 Fax +41 (0)61 965 11 01 www.straumann.com
© Institut Straumann AG, 2015. All rights reserved. Straumann® and/or other trademarks and logos of Straumann® that are mentioned herein are the trademarks or registered trademarks of Straumann Holding AG and/or its affiliates.
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Want to learn more about this special initiative for your lab? Or would you like to become a Straumann® Original Ambassador? Then get in touch with your Straumann advisor or simply call XXXXXXX.
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