short presentation of Dh structure

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sustainable communities between city & countryside

by StudioTAO of TEKTAO Urban Planning and Design, Shanghai project partners: DESIS Network Design for Social Innovation and Sustainability College of Design&Innovation, Tongji University, Shanghai

francesca valsecchi ecsel 2012 Second Round Application February 2012, Shanghai


research based design intervention in the rural China, that aims to achieve more sustainable and fair social and economic balance between city and countryside. With our design practice we are experimenting at crossroads of academy and industry, and we involve stakeholder from both research and business fields in the social innovation challenges and impact.


bridging the city and the countryside through heritage, knowledge & resources exchange 38C 0M 100Y 0K 171R 208G 55B HEX #ABD037

We push alternative sustainable proposal for contemporary urban sprawl. We work to find bottom-up sustainable developing way by “design thinking�, to integrate urban and rural resources.

We involve local communities in the design actions. We design communication, services and experiences contributing to reconstruction of knowledge identity by the villagers.

60C 51M 51Y 20K 102R 103G 102B HEX #666766

Who benefits: proactive citizenship that looks for local immaterial values (food, crafts, heritage artefacts) and local farmers, craftsmen that produce with heritage values, social meaning and quality factors.


3 ongoing main projects

remraf

agri-culture design Seeds food culture &Seeds production by

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crafts heritage preservation

Seeds

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Two piece of land where approach with the local farmers the concept and practice of organic based agriculture and explore direct farmers-citizens market space (last harvest production: rice)

mobile technology based community services

Extended research and prototyping of technology based systems (mobile, internet of things) to support rural-urban connections

Several bamboo crafting workshops around theby islands Seeds and some new crafts objects co-designed wvith the artisans

(ongoing research partnership with nokia)

http://designentwines.tumblr.com/

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how we work We develop design concepts and prototypes through daily field work, design and planning of services, communication strategy and tools, networking, small scale production.

field work

in-depth interviews

ongoing ethnography

prototyping

co-design

participatory events


current distribution & management system research dissemination

project outcoms

outcomes marketspace taobao online shop

distribution and market

We recently opened our taobao shop for manage distribution. Not fully satisfied by remote interactions.

internally managed hand-made packaging

bamboo crafts city sustainable markets and public events dissemination activity

rice

followed by senior research members of the team

design harvests book

material production

direct contacts & committed stakeholders

knowledge production

international academic networks presence

seeds

research funding conferences and journals publications

We participate to public events in city, farmers market, sustainability fairs, and by this we grow the network of stakeholders.

new partners new projects We believe local based entrepreneurship is as positive mechanisms for social innovation projects. We continuosly look for new partnerships, collaborators, and investors of ideas and money.

We mainly distribute directly to people, within network of interests where to promote the cultural values of the products.

city customers

potential investments & partnership


team and organization structure business management 38C 0M 100Y 0K 171R 208G 55B HEX #ABD037 60C 51M 51Y 20K 102R 103G 102B HEX #666766

studio tek architecture department

studio tao design department employees 5+ service design & interaction research projects

employees 15+ urban planning projects

economic flows

project team

research

design & management development

lou yongqi professor cynthia xu project assistant francesca (myself ) research coord. serena project coord. diego research&design joey lei research&design zhu mingjie designer jiang lina designer

team structure and competences scientific support universities & international research network


business outlines

current constraints

impact evaluation

create small scale valuable market space based on trust

organization economic self-indipendence (size constraint)

increase of participation to events we organize, number of fellows

create a culture of the local among the ciy community of consumers

better organization structure among research and management departments

market penetration and distribution efficiency of first experimental harvest production

envision a proactive idea of market in which consumers become users

lack of structure in market strategy

capacity to find next funding

in few words what we want to achieve

well known limitations and weackness point

what we consider positive indicator of success

foster entrepreneurs partnership


future works

greenhouses experiment in the village

bamboo crafts co-designed collection

We have two main tasks for the near future. Our cooperation with the farmers will extend to small production in greenhouses; we aim to push one step forward the use of natural based cultivation techniques among the villagers. Also, we will complete the design a collection of bamboo weaved objects; together with the farmers we would combine and share the knowledge of crafts expertise and design skills.


designharvests@gmail.com http://designharvests.com http://www.flickr.com/photos/designharvests http://weibo.com/studiotao http://www.douban.com/people/tektao/


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