STUDENT LIFE THE INDEPENDENT NEWSPAPER OF WASHINGTON UNIVERSITY IN ST. LOUIS
National Advertising Quick Reference Rates Effective June 1, 2001-May 31, 2002
Sample Display Ad Sizes & Costs Full Page 13” W x 21” D $1512.00 per issue
Half Page
Quarter Page
Eighth Page
13” W x 10.5” D
6.45”W x 10.5”D
6.43” W x 5.25” D
$756.00 per issue
$378.00 per issue
$189.00 per issue
Other sizes are available; ask an account representative for details.
Classified Line Ad Rates The progressive rate schedule makes it economical to run an ad for a longer period of time, ensuring that your ad gets maximum readership at a minimum cost.
# of Days Run 1-5 Days 6-9 Days 10+ Days
Rate $.25/word $.20/word $.15/word
Classified Ad Information • All classified ads must be prepaid. • Visa, Mastercard, Cash & Check are acceptable. • There is a 15-word minimum charge.
Electronic Ad Submission Ads submitted electronically are preferred. Ads may be emailed to us or supplied on Macintosh-formatted ZIP disks. Our preferred forrmat is Adobe’s PDF format, with all fonts embedded. We also accept files in Quark Xpress 4.1. Please make sure that you include all fonts and artwork when submitting files electronically. Send files to:
advertising@studlife.com Publication Schedule & Deadlines Student Life is published 82 times per year on Tuesdays, Thursdays and Fridays during the academic year. A special Orientation Issue is published in mid-July and a Commencement Issue is published in May. Advertising Space & Copy Deadlines: Tuesday Issue: 2pm Friday Thursday Issue: 2pm Monday Friday Issue: 2pm Tuesday
Washington University • One Brookings Drive • Campus Box 1039 • 42 Women’s Building • Saint Louis, MO 63130-4899
Advertising (314) 935-6713 • FAX (314) 935-5938 • www.studlife.com