Sunny Davis / ASU Visual Communication Design Program Book by sunnydavis

Sunny Davis

program book August 2011 - May 2013

Bachelor of Science in Visual Communication Design

The Design School

Herberger Institute for Design and the Arts

Arizona State University

Sunny Davis

years two & GRA221

Letterform

GRA223

Typography

GRA222

Visual Comunication I

GRA223

Visual Comunication II

GRA220

Design Drawing

three & GRA361

Visual Communication III

GRA321

Technology for Design I

GRA322

Technology for Design II

GRA362

Visual Communication IV

Pen pages: Rustica & Uncial Letterform: lowercase Paragraph typesetting

year Paragraph research project Book cover typography Calendar

HTML / CSS typography

Square composition studies Fibonnacci

Multi-plane composition

Advanced transparencies Leaf gradation studies Gesture drawings Design Drawing

Complex object study

GRA221 Letterform

two GRA223

Typography

GRA222

Visual Communication I

GRA223

Visual Communication II

GRA220

Design Drawing

letter

GRA221

Fall 2011

Letterform

Professor Andrew Weed

form

Rustica

Practice with pen and ink writing with a nib. Gradually working through Rustica letterforms, this technique was practiced one letter at a time until the correct forms were made with emphasis on starting and ending angles.

Pen page studies

This is my final Rustica writing page. 11x14â&#x20AC;?, pen and ink.

Pen page studies

Uncial

After Rustica writing, we moved on to Uncial. These forms are much wider and rounded.

Pen page studies

Final Uncial writing. 11x14â&#x20AC;?, pen and ink.

Pen page studies

Letterform: ‘n’ sketches

After completing uppercase HEAO in freshman letterform, sophomore year started with lowercase ‘n’. Here are painted sketches.

Letterform: ‘phoenix’

not enough tension- see notes on sketch#11, bump summit!!

35mm space v.4

37mm space v.5/ 53mm counter form

32.5mm space/ 65 mm wide/ 35mm counter form

32 mm space

Letterform: ‘o’ sketches

Next, came lowercase ‘o’. Here are painted sketches followed by a spacing study to work on left justification that is optically adjusted and correct letter spacing and leading.

Letterform: ‘phoenix’

Letterform: ‘p’ sketches

Here is lowercase ‘p’ built onto the previous forms. On this page, sketches. On the right, Adobe Illustrator.

Letterform: ‘phoenix’

32mm space

â&#x20AC;&#x2DC;pâ&#x20AC;&#x2122; illustrator translation

32mm space

33mm space

29 mm space (?)

Letterform: ‘e’ sketches

Letterform: ‘phoenix’

33mm space

‘e’ illustrator translation

Lowercase ‘e’ is next. It relates to the ‘o’ with a more complicated counterform. Here is the Illustrator version.

27mm space

28mm space

33mm space

Letterform: ‘phoenix’

26mm space

33mm space 27mm space

26mm space

27mm space

33mm space

26mm space

28mm space

21mm space

width: 65mm x-height: 70mm perpendicular leg: 15mm points: -4mm

‘h’, ‘i’, ‘x’ illustrator translation

Lowercase ‘h’ is just the ‘n’ with an ascender. The ‘i’ reflects the width of the verticals and ‘x’ was adjusted to find the right rightness in the center.

Letterform: ‘phoenix’

Letterform paragraph composition

x height: 11.3 line space: 20

Once â&#x20AC;&#x2DC;phoenixâ&#x20AC;&#x2122; was designed, I made a paragraph with the forms to practice composition focussing on letter spacing, value balance, and leading.

typog 11

GRA223

Spring 2012

Typography

Professor Andrew Weed

raphy 12

Value is an element thatcan can Value is an element that indicate depth and space. Thisidea idea indicate depth and space. This was studied with thegray graysquare square was studied with the Value is an element that can composition Visual Communication 1 composition ininVisual indicate depth and space. This idea was Value is an element that can by varying contrast from highest to Communication 1 by varying contrast studied the grayto square indicate depth andlowest space. This ideathrough was lowest towith imply moving back from highest to imply composition in Visual Communication studied with thethrough gray square composition space. I discovered a demonstration of moving back space. I 1 by varying contrast from highest to in Visual Communication 1 by varying this concept on a recent tripoftothis Egypt discovered a demonstration lowest imply back through contrast from to lowest to imply while visiting the moving Great at concept ontoahighest recent trip toPyramids Egypt space. I discovered a demonstration moving back through space. I discovered Giza. Looking photographs while visiting theat Great Pyramidsofattheirof this concept on a recent trip Egypt a demonstration this concept on atheir arrangement perfectly demonstrates Giza. Looking atof photographs ofto while visiting the Great Pyramids recent tripthrough to Egypt while visiting the depth value because the at arrangement perfectly demonstrates Giza. Looking atappears photographs their Great Pyramids at Giza. Looking at of the closest pyramid to have depth through value because the arrangement perfectly demonstrates highest contrast. This exploration will photographs of their arrangement closest pyramid appears to have the depth through value because thewill of manifest with a This collage ofthrough my photos perfectly demonstrates depth highest contrast. exploration the pyramids depth closest pyramid appears toishave the manifest with a where collage of my photos value because the closest pyramid appears demonstrated then accentuating of the pyramids where depth highest contrast. This exploration to have the highest contrast. Thisis thewill values through half tones. demonstrated then accentuating theof of manifest with a collage photos exploration will manifest withofa my collage values tones. the through pyramids where depth my photos of the half pyramids whereisdepth is demonstrated then accentuating demonstrated then accentuating the the values through half tones. values through half tones. futura 28pt

univers 28pt

georgia 29pt

bodoni 29pt

Paragraph composition

Paragraph composition: Value

Value is an element that can indicate depth and space. This idea was studied with the gray square compositions in Visual Communication 1 by varying the contrast from highest to lowest and imply moving back through space. I discovered an example of this principle on a trip to Egypt while exploring the Pyramids at Giza. Photographs of their positions demonstrate the depth through value, as the closest pyramid appears to have the greatest contrast. This study will conclude with a halftone representation of my pyramid photos showing depth.

First, I wrote a paragraph about value indicating depth. Next, I practiced typesetting with typefaces, tracking, kerning, leading, and rag.

Contrast Creates Depth

Paragraph research

Pyramid of Khufu

Pyramid of Khafre

Pyramid of Menkaure

240 m

175 m

230.4 m x 146.5

215.2 m x 136.4

103.4 m x 65.5 m

proceding

even further

The pyramids at Giza, research

Using photographs from my trip to Egypt, I demonstrated how value changes as things go back in space as my paragraph explained.

book

covers

One size, type composition Search Versus Re-Search

The first exercise in book cover typography was in one size type working with dynamic typographic expressions. These covers are set in Bodoni.

Three Lectures by Josef Albers

at Trinity College, April 1965

To distribute material possessions

is to divide them.

is to multiply them. J.A.

Published by Trinity College Press

Book cover typography

To distribute spiritual possessions

Hartford, Connecticut, 1969

Search ReVersus Search

Three Lectures by Josef Albers at

Trinity College, April 1965

To distribute

material possessions

is to divide them.

To distribute

spiritual possessions

is to multiply them.

Search Versus Re-Search

Three Lectures by Josef Albers at

To distribute material possessions is to divide them.

To distribute spiritual possessions is to multiply them.

Trinity College, April 1965

J.A.

Published by

Trinity College Press

Hartford, Connecticut,

Published by Trinity College Press

Hartford, Connecticut, 1969

1969

Two sizes, type composition

Search Versus ReSearch

Three Lectures

Next, two sizes of type were used to create differentiating emphasis on the content material.

Book cover typography

by Josef Albers at

Trinity College, April 1965

To distribute material possessions is to divide them. To distribute spiritual possessions is to multiply them. J.A.

Published by Trinity College Press

Hartford, Connecticut, 1969

Search Versus ReSearch Three Lectures

Lectures by Josef Albers at

Re-Search

Trinity

1965 April

by Josef Albers

To distribute

To distribute spiritual possessions is to multiply them. J.A.

Three

Versus

College,

at Trinity College, April 1965

To distribute material possessions is to divide them.

material

divide

possessions is to

them.

spiritual

multiply

possessions is to

them.

Trinity

College

Hartford,

Press

Connecticut, 1969

J.A.

1969

Published by Trinity College Press

Hartford, Connecticut Published by

Three sizes, type composition

Finally, three sizes of type were incorporated to find size combinations that worked well together and effectively distinguished the information.

To distribute To distribute material possessions is spiritual possessions is to multiply them. to divide them. J.A.

Search Versus ReSearch

by Josef Albers at Trinity College

Connecticut

April 1965

Published by Trinity College Press Hartford, 1969

Book cover typography

Three Lectures

To distribute material possessions is to divide them.

To distribute spiritual possessions is to

multiply them. J.A.

Three Search Versus Re-Search Lectures by Josef Albers at Trinity College April 1965

Published by Trinity College

Three Lectures by Josef

Albers at Trinity College April 1965

College Press Hartford

Connecticut 1969

PressHartford Connecticut, 1969

Published by Trinity

Search ReVersus Search To distribute material possessions is to divide them.

To distribute spiritual possessions is to multiply them. J.A.

Rules

Search Versus ReSearch Three Lectures

After selecting the most effective composition out of the previous size exercises, rules were introduced to activate the text.

at Trinity College, April 1965

To distribute material possessions is to divide them.

To distribute spiritual possessions is to multiply them. J.A.

Hartford, Connecticut

Book cover typography

by Josef Albers

1969

Published by Trinity College Press

Hartford, Connecticut

Three Lectures

Versus ReSearch

Versus ReSearch Three Lectures

by Josef Albers

at Trinity College, April 1965

To distribute material possessions is to divide them.

To distribute spiritual possessions is to multiply them. J.A.

1969

Published by Trinity College Press

by Josef Albers

Hartford, Connecticut

1969

Published by Trinity College Press

Hartford, Connecticut

Fields

Search Versus ReSearch Three Lectures

Similar to rules, fields activate the text areas by creating positive and negative value areas.

by Josef Albers at Trinity College, April 1965

To distribute material possessions is to divide them.

To distribute spiritual possessions is to multiply them. J.A.

1969

Published by Trinity College Press

Book cover typography

Hartford, Connecticut

Three Lectures

Search Search

Versus ReSearch

Versus ReReVersus Search Search

by Josef Albers

Three Lectures Lectures

atatTrinity Trinity College, TrinityCollege, College, at April 1965 April1965 1965 April

TrinityCollege, College, atatTrinity April1965 1965 April

To distribute material To distribute possessions is material to divide them. possessions is to divide them.

To Todistribute distributematerial material To distribute material possessions possessionsis todivide dividethem. them. possessions isisto to divide them.

To distribute spiritual To distribute possessions is spiritual to multiply them. possessions is to multiply them. J.A. J.A.

To distribute spiritual Todistribute distributespiritual spiritual To possessions isisto to multiply them. possessionsis tomultiply multiplythem. them. possessions J.A. J.A. J.A.

1969

Published by Trinity College Press

by Josef Josef by Albers Albers

Hartford, Connecticut

1969 1969 1969

Published by Publishedby by Published Trinity College Press TrinityCollege CollegePress Press Trinity

Hartford, Hartford, Hartford, Connecticut Connecticut Connecticut

Color fields

Working from my black and white fields, I then moved to the use of color. I chose to work with transparencies and activate the text through different planes of color.

Search Versus ReSearch Three Lectures

by Josef Albers at Trinity College, April 1965

To distribute material possessions is to divide them.

To distribute spiritual possessions is to multiply them. J.A.

1969

Published by Trinity College Press

Book cover typography

Hartford, Connecticut

Search Versus ReSearch Three Lectures

by Josef Albers at Trinity College, April 1965

Search To distribute material possessions is to divide them.

To distribute spiritual possessions is to multiply them. J.A.

Versus ReSearch

1969

Published by Trinity College Press

Hartford, Connecticut

Three Lectures

by Josef Albers at Trinity College, April 1965

To distribute material possessions is to divide them.

To distribute spiritual possessions is to multiply them. J.A.

1969

Published by Trinity College Press

Hartford, Connecticut

Type sketches

Here are preliminary layout sketches of my calendar. I chose to set it in my birth month and year, April 1986. I chose french because it was more beautiful than â&#x20AC;&#x153;Paper Bagâ&#x20AC;?.

Calendar

Verb sketches

The calendar was to express a verb typographically. My study was of the natural decomposition of a paper bag when buried in the ground. Here are sketches of developing the verb expression.

Once I chose a direction, this is my process. Starting very light,I gradually moved to darker values of brown. Segmenting and deleting the numbers gradually symbolize the breaking down of the paper bag throughout the month until it is completely gone.

Calendar

Sac en papier 4/1986

Sac apier en papier 4/1986

Sac en papier 4/1986

Decomposition of a paper bag

I actually buried various brown paper bags and dug them up to photograph them throughout the month to gauge their level of decomposition.

Web layout sketches

As a web design novice, I found HTML and CSS extremely hard to grasp in the beginning. To start designing our project website for the year, we first typeset the information and designed it by cutting paper and arranging it. these are the sketches.

On the right, screen shots of the page progression. Coded in Dreamweaver. Browser is Google Chrome.

HTML / CSS Typography

visual commu cation

uni1 GRA222

Fall 2011

Visual Communication I

Professor Andrew Weed

Static sketches

This was the first exercise in our first Visual Communication studio. Here are static compositions made with cut aper and tape.

Dynamic sketches

Sketches of dynamic compositions. Unlike static, these compositions show movement, direction, and are active.

Composition Studies: Static / Dynamic

Static translations

Here are the Adobe Illustrator translations. The black squares are 5 cm.The boards are 25x25 cm.

Dynamic translations

The squares are 1mm apart to create tension. The diagonal direction leads the eye creating an active composition.

Depth sketches

Made with Coloraid grey tones, these squares show depth through value.

Scale sketches

Experimenting with scale, different size squares were placed to indicate relative scale to one another.

Composition Studies: Defining Space

Depth compositions

This was the inspiration for the Paragraph Project in which I wrote about value creating depth. The distance of the squares from one another reflects their depth through value.

Scale compositions

Obsere mo Catrum nos acioc tanum es Catus steatuit; Catam inteatu me ant? Opiciem re iamquo egermis ste public omnihil iisquod dem, consulius? Itam acris di, fat aler adhuita dis merit. hello ipnythea thatsd

Tension: one, two, three dot sketches

Tension is created by placing the red dot where edges of the squares extend and focus the eye at their invisible intersection point. This was done with one, two, and three red dots.

Composition Studies: Tension

Adobe Illustrator versions. 25x25 cm boards.

Fibonacci sketches

By definition, the first two numbers in the Fibonacci sequence are 0 and 1, and each subsequent number is the sum of the previous two.

Composition Studies: Fibonacci

Here are sketches illustrating this formula, with varying compositions to explore space and incremental positioning for the most active layouts.

Fibonacci translations

Dot plane compositions

After cutting out black and paper dots, planes were created layer by layer. each layer bridged the previous until a complex pile of planes was created.

Composition Studies: Planes

Color plane compositions

Following the previous triangular plane shape, the same exercise was done by picking a base color and a top color. Each plane blends up to meet the top color creating rich depth.

Composition Studies: Planes

Leaf gradations

After collecting changing leaves (a time-sensitive process!) gradations were made in opposite directions with the goal of matching value in the middle.

Composition Studies: Leaf Gradations

matc

hing

Form matching

This project took up an immense amount of the semester. After cutting out hundreds of forms and hundreds of â&#x20AC;&#x153;unapproved matchesâ&#x20AC;?, here are my final form comparisons.

Matching, Form

Left: a gear sprocket and a motorcyle tire

Right: a bubble and a billiard ball

Left: a meatball and a snowball

Right: a bubble and a billiard ball

Texture matching

I enjoyed texture matching the most out of the four different kinds. It was the most interesting to search for but very challenging.

Matching, Texture

Left: a fingerprint and sand lines

Right: aluminum foil and a brownie

Left: black currants and black pearls

Right: cracked earth and chipped paint

Symbol matching

For these matches, we had to choose letters, numbers, or symbols to match.

Matching, Symbol

Left: a tuxedo button and a period

Right: Peter Anderelliâ&#x20AC;&#x2122;s jacket buttons and a semicolon

Left: a barn door and the letter M

Right: a screw head and a plus sign

Line continuation

Line Continuation has the greatest â&#x20AC;&#x153;wow factorâ&#x20AC;?, I feel. It was extremely difficult to match up forms and lighting patterns to make the continuation look as real as possible.

Matching, Line Continuation

Left: a cat and a rattlesnake

Right: Abraham Lincoln and a beard of bees

Left: a beet and a tornado

Right: womanâ&#x20AC;&#x2122;s back and a cello

design draw

n ing GRA220

Fall 2011 / Spring 2012

Design Drawing

Professor Andrew Weed

Elipses

With a 2B pencil, our first task was to make perfectly round elipses exercising full arm circular movement.

Cube

Cube drawing observed from model. Planes and angles study.

Design drawing

Sphere

Also drawn from a model, the shpere utilized many elipses to describe the Shpere.

Complex object drawing

I chose to draw a St. Germain bottle, designed by Sandstrom Partners in 2007. I love the form of this bottle (as well as its content) and got intimately acquainted with itâ&#x20AC;&#x2122;s exact proportions while studying and drawing it plane by plane.

Design drawing

visual commu cation

uni2 GRA224

Spring 2012

Visual Communication II

Professor Andrew Weed

Mechanical transparency

Advanced Transparency

After folding a piece of paper four times, grey scale values were placed to express the layers .

Optical transparency

Opposite values. The lightest plane expresses the closest layer of the paper.

Color transparency

Advanced Transparency

I chose purple and green to blend and express the transparency. One side of the paper was purple, one green and the in between hues indicate the transparency.

Gesture drawing

Gestures: Pear

Charcole gesture drawings of a pear. Emphasis on describing the form from the inside out without â&#x20AC;&#x153;outliningâ&#x20AC;?

Object wire framing

After completing the St. Germain bottle drawing a wire frame was constructed in Adobe Illustrator.

Object wire frame

Object painting

With the wire frame underneath as a guide, I started the arduous process of painting the bottle on a light table. Here are some gesture paintings.

Gradually, the painting was refined to get as detailed as possible. The light table helped to reflect all the curves and thicknesses of the glass.

Right: the final painting before starting to vector illustrate the bottle.

Object wire frame

100

Vector illustration

After scanning in the paintings, I started to vector the bottle with the wire frame as a guide.

Object vector

101

This process went through many versions, each getting more and more refined and detailed. Right: the final product.

102

The Phoenix Zoo, interactive Infographic, voter turnout Book binding instructions Tuna haiku poster series

year Self promotional item

Personal business system

Letter/number logo, branding

Book design, Dastardly Bitters Book design, travel guide

Martin Luther King, Jr. Campaign PSAid poster

Geriatric packaging

Volunteer campaign, MIHS

GRA361 Visual Communication III

GRA321

three Technology for Design I

GRA322

Technology for Design II

GRA362

Visual Communication IV

visual commu cation

uni3 GRA361

Fall 2012

Visual Communication III

Professors Mookesh Patel & Lisa Pe単a

Team branding, Obelisk

107

As a team, the first order of buusiness was a name and sign for above our table. We decided on Obelisk. Here is our evolution.

108

Team branding, Obelisk

109

110

Mindmap

For our first project of Junior year, we collaborated with The Phoenix Zoo to create an inforgraphic to celebrate their 50 years and to inspire future contributions from donors. To start, my group and I made a minpmap of all the components of the zoo.

Next, I organized the hierarchy of information into web architecture with my focus on the area of the zoo’s conservation efforts. Specifically, Operation: Oryx, The Phoenix Zoo’s most successful conservation effort to date.

PEOPLE ANIMALS

staff

volunteers

maintenance

visitors

400

breeding

PHX ZOO

children

adults

endangered

animal care food

Oryx

habitat

medicine

vets/trainors

behavioral environment MONEY

EDUCATION

vending student outreach

exhibit info

marketing

funding

schools

“Friendraise before fundraise”

field trips

next gen. interest

family revenue

advertising

partnerships

press

logo

donations

website

branding LAND

maintenance

expansion

EVENTS CONSERVATION

buildings

trails

Gala

fundraisers

Zoolights

stories

HISTORY

global

Maytag

Mission

Operation: Oryx

rescue

relocation

conservation

donors

1962

Oryx

local

replenish

donor interest

animals

impact

media

sanctuary

population increase

funding

geography

largest non profit zoo

PEOPLE

staff

volunteers

visitors

vending

400

adults

ANIMALS

PHX ZOO breeding

endangered

children

Oryx

animal care food

medicine

vets/trainors

habitat behavioral environment

MONEY

EDUCATION

maintenance

student outreach

exhibit info

marketing

funding

schools field trips

next gen. interest

“Friendraise before fundraise”

family revenue

advertising

partnerships

press

logo

donations

website

branding LAND

expansion

maintenance

EVENTS CONSERVATION

buildings

trails

Gala

fundraisers

Zoolights media stories

HISTORY

Maytag 1962

donor interest Mission donors

conservation

largest non profit zoo

Interactive Information Design * Design Excellence Nomination Fall 2012

111

animals

impact global replenish

relocation

local rescue sanctuary

Oryx Operation: Oryx population increase geography

funding

Macro Web Architecture PHX ZOO HISTORY

ANIMALS

PEOPLE

EDUCATION

MONEY

CONSERVATION

LAND

EVENTS

Maytag

breeding

staff

student outreach

funding

animals

expansion

marketing

animal care

volunteers

exhibit info

admission

endangered

visitors

schools

Mission

1962

food

vets/trainors

donors

medicine

vending/retail

conservation

habitat

maintenance

field trips

media

maintenance

impact

donations

stories

trails

Gala

Oryx

buildings

fundraisers

room to grow

advertising

Zoolights

global

private parties

local

largest non

behavioral

children

family revenue

“Friendraise

donor interest

profit zoo

environment

adults

next generation

before fundraise”

Operation: Oryx

families

interest

partnerships press

replenish rescue

past, present future donors

redistribution

logo

funding

branding

population increase

website

relocation sanctuary

PHX ZOO HISTORY

ANIMALS

PEOPLE

EDUCATION

MONEY

CONSERVATION

LAND

EVENTS

Maytag

breeding

staff

student outreach

funding

animals

expansion

marketing

mission

animal care

volunteers

exhibit info

admission

media

maintenance

endangered

visitors

1962

food

vets/trainors

donors

medicine

vending/retail

conservation

habitat

maintenance

schools

field trips

impact

donations

largest non

behavioral environ-

children

family revenue

“friendraise

profit zoo

ment

adults

next generation

before fundraise”

families

interest

stories

trails

gala

oryx

buildings

fundraisers

global

Zoolights

local

private parties

donor interest Operation: Oryx replenish

room to grow

advertising partnerships press

rescue

redistribution

past, present future donors

funding population increase relocation

logo branding website

sanctuary

112

Arabian Oryx

The Phoenix Zoo is responisble for the conservation of the Arabian Oryx, a cousin of the Gazelle. Through its efforts, this species has avoided extinction.

Research

Here are photos of the zooâ&#x20AC;&#x2122;s informational signage about the Oryx at the zoo.

Interactive Information Design * Design Excellence Nomination Fall 2012

113

Interactive design

The task was to design an interactive infographic to be used at The Phoenix Zoo on a touch screen. Here is my process.

Arabian Oryx

Conservation Animals

History

Animals

People

Economics

Land

Education

Events

Animals

History

People

Conservation

Land

Education

Funding

Events

Impact Media

Arabian Oryx Springsnail Chiricahua Leopard Frog Narrow-headed Gartersnakes Desert Pupfish

Arabian Oryx

Nice to meet you! I’m an Arabian Oryx. I’m a cousin of the Gazelle in the Antelope family.

Black Footed Ferret

Click

Proin suscipit luctus orci placerat fringilla. Donec hendrerit laoreet risus eget adipiscing. Suspendisse in urna ligula, a volutpat mauris. Sed enim

My native terrain is the hot barren sands of the Arabian Peninsula. That’s why I love summer at the Phx Zoo!

world wide population

mi, bibendum eu pulvinar vel, sodales vitae dui. Pellentesque sed s

1860

1900

1930

1962

1980

2012

114

Welcome! Home

Animals

History

Conservation

Education

Land

People

Funding

Events

Animals

Bald Eagle

Home

Animals

African Lion

History

Conservation

G i r affe

A s i an El ephant

People

Land

My native terrain is the hot barren sands of the Arabian Peninsula. That’s why I love summer at the Phx Zoo!

I can weigh between 120 and 170 pounds.

C o In timesfa

I can sur months w sinlge dr

A r abi an O r y x

Education

Funding

Events

Arabian Oryx Click on the layers of land to learn facts about me!

Home

Animals

History

Conservation

Nice to meet you! I’m an Arabian Oryx. I’m a cousin of the Gazelle in the Antelope family. The Arabian Peninsula is where I come from.

People

Land

Click my body for Oryx facts and my tracks for a timeline of population and conservation information.

Education

Funding

Events

Starting with a welcome screen, guests can navigate through all of the animals and learn about them before they visit their habitats.

Interactive Information Design * Design Excellence Nomination Fall 2012

115

Home

Animals

History

Arabian Oryx Facts

Click on the layers of land to learn acts about me! of drought My horns can reach rvive three 30 inches long. without a Femaleâ&#x20AC;&#x2122;s horns are rink of water. longer and skinnier.

Conservation

I can sense rain from great distances to find my next meal of grass, leaves, tubers, and shrubs.

People

Land

Females produce calves at 9-month intervals.

I use my great running speed as my best defense against predators.

Obsere mo Catrum nos acioc tanum es Catus steatuit; Catam inteatu me ant? Opiciem re iamquo egermis ste public omnihil iisquod dem, consulius? Itam acris di, fat aler

Education

Funding

Events

116

Voter turnout

40 - 50%

40 - 50% 51 - 60%

51 - 60% 61 - 70%

Voting Turnout

71 - 80%

2008 Presidential Election

Voting Turnout

61 - 70%

2008 Presidential Election

71 - 80%

2008 Presidential Election

I chose the topic of presidential elections for our second infographic. As the Obama/Romeny election was in full swing, it was a relevant topic. Voter turnout per state, electoral votes, and a macro view of how U.S. turnout rates compare to other countriesâ&#x20AC;&#x2122;.

Voting Turnout

40 - 50%

61 - 70%

Voting Turnout

51 - 60%

71 - 80%

2008 Presidential Election

They came to party. 2008 Presidential Election

Election Infographic

117

2008 Presidential Election

40 - 50%

61 - 70%

51 - 60%

71 - 80%

Voting Turnout

There was a lot of color experimentation to find what was most effective to display the levels of data. Here is my process.

Electoral Votes

2008 Presidential Election

40 - 50%

61 - 70%

51 - 60%

71 - 80%

40 - 50%

61 - 70%

Voting Turnout

51 - 60%

71 - 80%

2008 Presidential Election

Voting Turnout

40 - 50%

61 - 70%

51 - 60%

71 - 80%

AL 9

AK 3

AZ 11

AR 6

CA 55

CO 9

CT 7

DE 3

FL 29

GA 16

HI 4

ID 4

IL 20

IN 11

IA 6

KS 6

ME 4

MD 10

MA 11

MI 16

MN 10

MS 6

MO 10

MT 3

NE 5

NV 6

NH 4

NJ 14

NM 5

NY 29

NC 15

ND 3

OH 18

OK 7

OR 7

PA 20

RI 4

SC 9

SD 3

TN 11

TX 38

UT 6

VT 3

VA 13

WA 12

WV 5

WI 10

WY 3

2012 Presidential Election

Voting Turnout

40 - 50%

61 - 70%

2012 Presidential Election

51 - 60%

71 - 80%

Electoral Votes

40 - 50%

61 - 70%

Voting Turnout

51 - 60%

71 - 80%

2012 Presidential Election

AL 9

AK 3

AZ 11

AR 6

CA 55

CO 9

CT 7

DE 3

FL 29

GA 16

HI 4

ID 4

IL 20

IN 11

IA 6

KS 6

ME 4

MD 10

MA 11

MI 16

MN 10

MS 6

MO 10

MT 3

NE 5

NV 6

NH 4

NJ 14

NM 5

NY 29

NC 15

ND 3

OH 18

OK 7

OR 7

PA 20

RI 4

SC 9

SD 3

TN 11

AL 9

AK 3

AZ 11

AR 6

CA 55

CO 9

CT 7

DE 3

FL 29

GA 16

HI 4

ID 4

IL 20

IN 11

IA 6

KS 6

ME 4

MD 10

MA 11

MI 16

MN 10

MS 6

MO 10

MT 3

NE 5

NV 6

NH 4

NJ 14

NM 5

NY 29

NC 15

ND 3

OH 18

OK 7

OR 7

PA 20

RI 4

SC 9

SD 3

TN 11

TX 38

UT 6

VT 3

VA 13

WA 12

WV 5

WI 10

WY 3

90%

TX 38

UT 6

VT 3

VA 13

80% 70%

WY 3

70%

World wide voting turnout trends

The Bigger picture

World wide voting turnout trends

60%

WV 5

WA 12

90%

WI 10

80%

Germany

India

Japan

50%

1960 election

40%

Most recent election

USA

60%

Japan

India

USA

50%

1960 election

40%

Most recent election

Germany

118

After exploring the darke color palettes, I gradually lightened the piece to make it feel less heavy. Purple was chosen as a nod to the iconic red and blue representing the Republican and Democratic parties.

Voting Turnout

40 - 50%

61 - 70%

Republican

2012 Presidential Election

51 - 60%

71 - 80%

Democrat

Electoral Votes

AL 9

AK 3

AZ 11

AR 6

CA 55

CO 9

CT 7

DE 3

FL 29

GA 16

HI 4

ID 4

IL 20

IN 11

IA 6

KS 6

ME 4

MD 10

MA 11

MI 16

MN 10

MS 6

MO 10

MT 3

NE 5

NV 6

NH 4

NJ 14

NM 5

NY 29

NC 15

ND 3

OH 18

OK 7

OR 7

PA 20

RI 4

SC 9

SD 3

TN 11

TX 38

UT 6

VT 3

VA 13

WA 12

WI 10

WY 3

WV 5

90%

World wide voting turnout trends

80%

The Bigger picture

70% 60%

Germany

Japan

India

50%

1960 election

40%

Most recent election

USA

Voting Turnout

40 - 50%

61 - 70%

Republican

2012 Presidential Election

51 - 60%

71 - 80%

Democrat

Voting Turnout 2012 Presidential Election

Electoral Votes

AL 9

AK 3

AZ 11

AR 6

CA 55

CO 9

CT 7

DE 3

FL 29

GA 16

HI 4

ID 4

IL 20

IN 11

IA 6

KS 6

ME 4

MD 10

MA 11

MI 16

MN 10

MS 6

MO 10

MT 3

NE 5

NV 6

NH 4

NJ 14

NM 5

NY 29

NC 15

ND 3

OH 18

OK 7

OR 7

PA 20

RI 4

SC 9

SD 3

TN 11

TX 38

UT 6

VT 3

VA 13

WA 12

51 - 60%

61 - 70%

71 - 80%

Alaska

Arizona

Arkansas

California

Colorado

Connecticut

Delaware

Florida

Georgia

Hawaii

Idaho

Illinois

Indiana

Iowa

Kansas

Kentucky

Louisiana

Maine

Maryland

Massachusettes

Michigan

Minnesota

Mississippi

Missouri

Montana

Nebraska

Nevada

New Hampshire

New Jersey

New Mexico

New York

North Carolina

North Dakota

Ohio

Oklahoma

WV 5

90%

World wide voting turnout trends

70%

WY 3

The Bigger picture

60%

Germany

Japan

India

Republican Democrat

80%

WI 10

40 - 50%

Alabama

State Electoral Votes

50%

1960 election

40%

Most recent election

Oregon

Pennsylvania

Rhode Island

South Carolina

South Dakota

Tennessee

West Virginia

Texas

Utah

Vermont

Virginia

Washington

Wisconsin

Wyoming

90%

1960 election

80%

Most recent election

70% 60% 50%

USA

40%

Voting Turnout

40 - 50%

61 - 70%

Republican

2012 Presidential Election

51 - 60%

71 - 80%

Democrat

the

world wide voting

bigger picture

turnout trends

Germany

India

AL 9

AK 3

AZ 11

AR 6

CA 55

CO 9

CT 7

DE 3

FL 29

GA 16

HI 4

ID 4

IL 20

IN 11

IA 6

KS 6

ME 4

MD 10

MA 11

MI 16

MN 10

MS 6

MO 10

NM 5

MT 3

NY 29

NE 5

NV 6

NC 15

USA

Voting Turnout

Electoral Votes

51 - 60%

61 - 70%

71 - 80%

Alabama

Alaska

Arizona

Arkansas

California

Colorado

Connecticut

Delaware

Florida

Georgia

Hawaii

Idaho

Illinois

Indiana

Iowa

Kansas

Kentucky

Louisiana

Maine

Maryland

Massachusettes

Michigan

Minnesota

Mississippi

Missouri

Montana

Nebraska

Nevada

New Hampshire

New Jersey

Republican Democrat

New Mexico

New York

North Carolina

North Dakota

Ohio

Oklahoma

NJ 14

NH 4

ND 3

2012 Presidential Election 40 - 50%

Electoral Votes

Japan

OK 7

OH 18

OR 7

PA 20

RI 4

SC 9

SD 3

TN 11

TX 38

UT 6

VT 3

VA 13

WA 12

WV 5

Oregon

Pennsylvania

Rhode Island

South Carolina

South Dakota

Tennessee

Texas

Utah

Vermont

Virginia

Washington

Wisconsin

Wyoming

90%

WY 3

40%

Election Infographic

119

bigger picture

turnout trends

India

Japan

USA

Most recent election

50%

60%

Germany

80%

60%

70%

50%

world wide voting

1960 election

70%

80%

WI 10

the

West Virginia

90%

1960 election Most recent election

the

world wide voting

bigger picture

turnout trends

Germany

India

Japan

USA

Voting Turnout 2012 Presidential Election

40 - 50%

61 - 70%

51 - 60%

71 - 80%

State Electoral Votes

Republican Democrat

Alabama

Alaska

Arizona

Arkansas

California

Colorado

Connecticut

Delaware

Florida

Georgia

Hawaii

Idaho

Illinois

Indiana

Iowa

Kansas

Kentucky

Louisiana

Maine

Maryland

Massachusettes

Michigan

Minnesota

Mississippi

Missouri

Montana

Nebraska

Nevada

New Hampshire

New Jersey

New Mexico

New York

North Carolina

North Dakota

Ohio

Oklahoma

Oregon

Pennsylvania

Rhode Island

South Carolina

South Dakota

Tennessee

Texas

Utah

Vermont

Virginia

Washington

West Virginia

Wisconsin

Wyoming

90%

Bigger Picture:

80% 70% 60% 50% 40% World Wide Voting Turnout Trends

1960 election Most recent election

Germany

India

Japan

USA

120

Perfect bound book binding

I made approximately 20 soft cover perfect bound and single leaf books. I really enjoyed learning these techniques and the process of book binding.

Bookbinding

121

Here are a couple of the hard bound books I made with stitched signatures.

122

Illustrations, how to bind a perfect bound and folio book

The better to bind you with, my dear.

Starring:

8.5 x 11”

x 48

8.5 x 11”

The better to bind you with, my dear.

Starring:

8.5 x 11”

x 48 x 48

8.5 x 11”

Bookbinding Instructions

123

After mastering the bookbinding process, I illustrated an infographic to teach someone how to bind books without any verbal instructions.

The better to bind you with, my dear. folio

A guide to making a single leaf and folio perfect bound book

8.5 x 11”

x 48

single leaf

8.5 x 11”

My initial approach was to put the illustrations in perspective. Experimenting with color stories, here is my process.

The better to bind you with, my dear. folio

A guide to making a single leaf and folio perfect bound book

8.5 x 11”

x 48

single leaf

8.5 x 11”

I chose a more neutral background color after feeling like the purple was too noisy. The pops of color are not quite balancced here.

124

Here are my final book binding instrucctions. I opted to switch to a flat perspective for enhanced clarity and more subdued colors.

Bookbinding Instructions

125

The better to bind you with, my dear. A guide to making a single leaf and folio perfect bound book

8.5 x 11â&#x20AC;?

x 48

8.5 x 11â&#x20AC;?

x 48

folio

x4 single leaf

126

do tuna buy time

by dancing with devil rays

and swimming with sharks?

do tuna buy time

by dancing with devil rays

and swimming with sharks?

symbolic, iconic, indexical buttons

Haiku, one day project

127

This was a one-day project to introduce us to symbolic, iconic, and indexical representations.

Working from a series of tuna haiku poems by J. Salembier, these buttons show the same theme as symbolic, iconic, and indexical.

do tuna buy time

by dancing with devil rays

and swimming with sharks?

do tuna buy time by dancing with devil rays do tuna buy time

and swimming with sharks?

do tuna buy time

by dancing with devil rays

and swimming with sharks?

tuna

buy

time

tuna

buy

time

tuna

buy

time

dance

devil

rays

dance

devil

rays

dance

devil

rays

swim

sharks

swim

sharks

swim

sharks

e ys tim il ra uy d ev ab s? ith tun ark w h o d hs ing wit anc g d in by mm swi and

n o tu by

dan

and

cin

tim

h wit

m swi

min

d ev gw

il ra

ith

rk sha

e ys tim il ra uy d ev ab s? ith tun ark w h o d hs ing wit anc g d in by mm swi and

128

J. Salembier Tuna haiku series Sketches

Here are some sketches for my tuna haiku poster series.

foaming mother sea

giving me a tuna fish

foaming mother sea

ocean silversmith

giving me a tuna fish

rejuvenating

Asian fish scaler

turns tuna to sashimi

rejuvenating

Haiku poster series

129

see tuna anger

writhing in the trawlerâ&#x20AC;&#x2122;s net

set for bigger fish

ocean silversmith

asian fish scal asian fish sca asian fish sca aler turns tuna aler turns tuna caler turns tuna to sashimi ocean a to a to sashimi na to sashimi ocean silvers ocean silvers ocean silversmith ocean silversmith mith silversmith ersmith J. S a l e m b i e r

Oceania #2

Scales, A Collection Of Tuna Haikus

J. Salembier is a poet and cancer survivor who composed these haiku to document his battle with cancer, undergoing treatment, and recovery. All 19 haiku are about tuna fish and reflect his experiences.

J. Salembier

I had many different ideas about how to represent these haiku. Above is a typographical approach while below is a symbolic photographic sketch.

â&#x20AC;&#x153;asian fish scaler turns tuna to sashimi ocean silversmithâ&#x20AC;? asian fish scaler turns tuna to sashimi

ocean silversmith

130

Haiku poster series

what is forgotten

“what is forgotten when all the killing started what did the fish do?”

when all the killing started

what did the fish do?

Next page; “speed kills tuna fish at dusk blasting off towards their human enemies” “a benchmark for me tuna surprise on muffin hold the tomato”

Haiku poster series * Design Excellence Nomination Fall 2012

131

Scales, A Collection o f Tu n a H a i k u s

Survival #5 J. Salembier

a benchmark for me

speed kills tuna fish tuna surprise on muffin

at dusk blasting off towards their

human enemies

hold the tomato

Scales, A Collection o f Tu n a H a i k u s

Survival #4 J. Salembier

Scales, A Collection o f Tu n a H a i k u s

JS Recovery Mode #3 J. Salembier

132

My self promotional item is a box containing an envelope of illustrated stickers of my various glasses frames. The message encourages the viewer to â&#x20AC;&#x153;go ahead... make a spectacle.â&#x20AC;?

Self promotional item

133

When the box is opened, a mirror has my glasses and lips on it so you can view yourself through my eyes!

Here I am looking into the mirror to show that it reflects my glasses and lips onto the viewer.

134

techno for des

ology sign 1 GRA321

Fall 2012

Technology for Design I

Professors Al Sanft & Kyle Larkin

Business card sketches

Sunny Davis

480.388.7830 946 E. Morningstar Ln. Tempe, AZ 85283

Sunny Davis

To start the process of developing a personal business system, I started by sketching business card layouts.

Sunny Davis Sunny Davis 946 E. Morningstar Ln. Tempe, AZ 85283 sunny.davis@asu.edu

480 388 7830

946 E. Morningstar Ln. Tempe, AZ 85283 sunny.davis@asu.edu

480 388 7830

Sunny Davis Sunny Davis

480.388.7830 sunny.davis@asu.edu

Sunny Davis

480.388.7830

946 E. Morningstar Ln. Tempe, AZ 85283

946 E. Morningstar Ln. Tempe, AZ 85283 480.388.7830 sunny.davis@asu.edu

Letterhead sketches

946 E. Morningstar Ln. Tempe, AZ 85283

Sunny Davis 480 . 388 . 7830

946 E. Morningstar Ln. Tempe, AZ 85283 sunny.davis@asu.edu

Sunny Davis

946 E. Morningstar Ln. Tempe, AZ 85283

480.388.7830 sunny.davis@asu.edu

Personal business system

137

Right: exploring letterhead layouts with scale.

Sunny Davis

480-388-7830 946 E, Morningstar Ln. Tempe, AZ 85283

Roberta Kluvo Director, Marketing Marigolden Inc. 480-555-9732 1132 E.Glegla Dr. Boca Vista, FL 97502

Sunny Davis

480-388-7830 946 E, Morningstar Ln. Tempe, AZ 85283

4 Sept 2012 Roberta Kluvo Director, Marketing Marigolden Inc.

Dear Roberta,

480-555-9732 1132 E.Glegla Dr. Boca Vista, FL

4 Sept 2012

Dear Roberta,

Scenester leggings deserunt, veniam consectetur bushwick put a bird on it wolf polaroid high life bespoke echo park pop-up. Fixie godard placeat pop-up, wes anderson master cleanse delectus artisan. Consectetur accusamus narwhal dolore, high life occupy craft beer put a bird on it gluten-free bespoke. Mixtape carles laborum readymade mumblecore post-ironic, selvage tumblr swag iphone truffaut. Portland scenester delectus tumblr brunch. Authentic cred ad, delectus nisi DIY terry richardson portland adipisicing qui skateboard small batch pitchfork brooklyn. Deserunt freegan ethnic, retro nostrud chillwave aliquip typewriter kogi forage next level aute viral. Craft beer typewriter photo booth, organic excepteur chillwave ad anim you probably haven’t heard of them exercitation cillum keytar skateboard. Jean shorts ea bicycle rights, consequat ullamco quis mustache. Stumptown aliquip exercitation, kefﬁyeh deserunt duis nisi anim raw denim. Small batch gluten-free four loko adipisicing, sunt whatever seitan assumenda commodo street art nihil ex veniam helvetica salvia. Salvia bushwick wes anderson, eiusmod stumptown pour-over eu accusamus minim reprehenderit cliche proident. Mixtape 8-bit ex portland et. Put a bird on it assumenda elit, sartorial esse eu vegan american apparel ea.

Ennui irure VHS lomo, narwhal squid wes anderson. Terry richardson truffaut excepteur, lo-fi ethical pork belly ex kale chips selvage sapiente blog. +1 labore art party, 3 wolf moon synth post-ironic cupidatat banh mi tempor delectus tumblr Squid etsy organic, kale chips non terry richardson high life pariatur. Scenester bicycle rights brooklyn typewriter, nostrud seitan next level ea quis id raw denim ad bespoke banh mi +1. Adipisicing iphone nisi, veniam dolor cosby sweater high life sunt esse carles cupidatat. Vinyl occupy nesciunt, brunch gastropub dolore shoreditch cardigan synth mixtape. Bushwick food truck yr, direct trade jean shorts VHS esse leggings pop-up et polaroid. Pinterest flexitarian artisan portland brunch blog. Lo-fi ex viral synth single-origin coffee, carles godard scenester VHS pariatur you probably haven’t heard of them etsy hoodie bushwick selvage.

Craft beer typewriter photo booth, organic excepteur chillwave ad anim you probably haven’t heard of them exercitation cillum keytar skateboard. Jean shorts ea bicycle rights, consequat ullamco quis mustache. Stumptown aliquip exercitation, keffiyeh deserunt duis nisi anim raw denim. Small batch gluten-free four loko adipisicing, sunt whatever seitan assumenda commodo street art nihil ex veniam helvetica salvia. Salvia bushwick wes anderson, eiusmod stumptown pour-over eu accusamus minim reprehenderit cliche proident. Mixtape

Best,

Best, Sunny Davis

Sunny Davis

Sunny Davis 480-388-7830 946 E, Morningstar Ln. Tempe, AZ 85283

480-388-7830 946 E, Morningstar Ln. Tempe, AZ 85283

4 Sept 2012

Dear

Roberta Kluvo Director, Marketing Marigolden Inc. 480-555-9732 1132 E.Glegla Dr. Boca Vista, FL 97502

Roberta,

Dear

Best,

Roberta Kluvo Director, Marketing Marigolden Inc.

480-555-9732 1132 E.Glegla Dr. Boca Vista, FL 97502

Dear Roberta,

4 Sept 2012

Squid etsy organic, kale chips non terry richardson high life pariatur. Scenester bicycle rights brooklyn typewriter, nostrud seitan next level ea quis id raw denim ad bespoke banh mi +1. Adipisicing iphone nisi, veniam dolor cosby sweater high life sunt esse carles cupidatat. Vinyl occupy nesciunt, brunch gastropub dolore shoreditch cardigan synth mixtape. Bushwick food truck yr, direct trade jean shorts VHS esse leggings pop-up et polaroid. Pinterest flexitarian artisan portland brunch blog. Lo-fi ex viral synth single-origin coffee, carles godard scenester VHS pariatur you probably haven’t heard of them etsy hoodie bushwick selvage. Scenester leggings deserunt, veniam consectetur bushwick put a bird on it wolf polaroid high life bespoke echo park pop-up. Fixie godard placeat pop-up, wes anderson master cleanse delectus artisan. Consectetur accusamus narwhal dolore, high life occupy craft beer put a bird on it gluten-free bespoke. Mixtape carles laborum readymade mumblecore post-ironic, selvage tumblr swag iphone truffaut. Portland scenester delectus tumblr brunch. Authentic cred ad, delectus nisi DIY terry richardson portland adipisicing qui skateboard small batch pitchfork brooklyn. Deserunt freegan ethnic, retro nostrud chillwave aliquip typewriter kogi forage next level aute viral. Craft beer typewriter photo booth, organic excepteur chillwave ad anim you probably haven’t heard of them exercitation cillum keytar skateboard. Jean shorts ea bicycle rights, consequat ullamco quis mustache. Stumptown aliquip exercitation, keffiyeh deserunt duis nisi anim raw denim. Small batch gluten-free four loko adipisicing, sunt whatever seitan assumenda commodo street art nihil ex veniam helvetica salvia. Salvia bushwick wes anderson, eiusmod stumptown pour-over eu accusamus minim reprehenderit cliche proident. Mixtape

Best,

Sunny Davis

138

Sunny Davis

480.388.7830 946 E, Morningstar Ln. Tempe, AZ 85283

Sunny Davis

480.388.7830 946 E, Morningstar Ln. Tempe, AZ 85283

Roberta Kluvo Director, Marketing Marigolden Inc.

480 .555 .9732 1132 E. Glegla Dr. Boca Vista, FL 97502

Dear Roberta,

Squid etsy organic, kale chips non terry richardson high life pariatur. Scenester bicycle rights brooklyn typewriter, nostrud seitan next level ea quis id raw denim ad bespoke banh mi +1. Adipisicing iphone ipsumwoo. Scenester leggings deserunt, veniam consectetur bushwick put a bird on it wolf polaroid high life bespoke echo park pop-up. Fixie godard placeat pop-up, wes anderson master cleanse delectus artisan Consectetur accusamus narwhal dolore, high life occupy craft beer put a bird on it gluten-free bespoke. Mixtape carles laborum readymade mumblecore post-ironic, selvage tumblr swag iphone. butcher. Duis viral fingerstache, consequat odio cillum echo park wolf moon lo-fi keytar squid skateboard sartorial. Pinterest ad cray pitchfork. Est tattooed sed locavore letterpress fugiat. high life occupy craft beer

4 Sept 2012 Most Sincerely,

480.388.7830 946 E, Morningstar Ln. Tempe, AZ 85283

480.388.7830 946 E. Morningstar Ln. Tempe, AZ 85283

Sunny Davis

Sunny Davis Roberta Kluvo Director, Marketing Marigolden Inc.

Davis

1132 E. Glegla Dr. Boca Vista, FL 97502

Sunny

480.388.7830 946 E. Morningstar Ln. Tempe, AZ 85283

Sunny Davis

sunny.davis @ asu.edu 480.388.7830

Sunny Davis

sunny.davis @ asu.edu 480.388.7830

946 E. Morningstar Ln. Tempe, AZ 85283

Objective Debbie Millman President, Design Group Sterling Brands, NYC

Sterling Brands 75 Varick St., 8th floor New York, NY 10013

To expand my knowledge of design and visual communication through creative collaboration and mentorship; while broadening my understanding of brand identity and designer/client relations.

Skills

Dear Debbie,

Squid etsy organic, kale chips non terry richardson high life pariatur. Scenester bicycle rights brooklyn typewriter, nostrud seitan next level ea quis id raw denim ad bespoke banh mi +1. Adipisicing iphone ipsumwoo. Scenester leggings deserunt, veniam consectetur bushwick put a bird on it wolf polaroid high life bespoke echo park pop-up. Fixie godard placeat pop-up, wes anderson master cleanse delectus artisan Consectetur accusamus narwhal dolore, high life occupy craft beer put a bird on it gluten-free bespoke. Mixtape carles laborum readymade mumblecore post-ironic selvage tumblr swag iphone. butcher. Duis viral fingerstache, consequat odio cillum echo park wolf moon lo-fi keytar squid skateboard sartorial. Pinterest ad cray pitchfork. Est tattooed sed locavore letterpress fugiat. high life occupy craft beer

4 Sept 2012 Most Sincerely,

Sunny Davis

Profﬁcient in Adobe Illustrator, Photoshop In Design, Dreamweaver CS5 and CS6 Strives for excellence,not just completion Effective communicator verbally and visually Has an extenive background in dance visual arts, and music (symphonic and electric cellist) Highly self-motivated Maintains high productivity standards Radiates a positive attitude Stikes a great balance between hard work and levity in a collaborative environment

Education Arizona State University, The Design School Herberger College For Design and the Arts Aug 2010-present BS of Visual Communication Design Graduation date: May 2014 Dean’s list Mesa Community College Aug 2009- May 2010 General studies Dean’s List

Experience Graphic Designer Graphic Design Intern at ASU Gammage

May-Aug. 2012

Followed ASU Communication Guidlines. Designed corporate monthly newsletter. Designed various State-wide large scale ads for upcoming Broadway season. Delivered marketing and promotional materials valley wide including various news and media outlets. Composed various promotional materials such as e-blasts, ﬂiers, posters, and large format ads. Bartender Canteen Modern Tequila Bar

2010-Present

Proﬁcient knowledge of over 100 tequilas. Versatile atmosphere transitioning from upscale dining to high-volume nightclub. Chelsea’s Kitchen

2007-2010

Fine dining service, hand crafted cocktails. Cellist/Recording Artist Electric Cellist in The Stiletto Formal

2003-2009

Wrote and recorded three internationally released albums Signed to Eyeball Records, Warner Brothers. Toured all of North America for six years, headlining as well as support for bands such as Jimmy Eat World, Coheed and Cambria, Portugal, the Man, The Vans Warped Tour 2006. Phoenix Youth Symphony

1998-2002

Symphonic Cellist . Conducted by Dr. Rober Temme Dancer Desert Dance Company

Performed Jazz, Modern, Ballet, Contemporary, tap, hip hop pieces in a collaborative environment. Specialized in Performance and won state-wide competitions.

Sunny

sunny.davis @ asu.edu 2000-2004 480.388.7830

sunny.davis @ asu.edu 480.388.7830

Personal business system

139

946 E. Morningstar Ln. Tempe, AZ 85283

Ms. Davis

946 E. Morningstar Ln. Tempe, AZ 85283

Mobile site sketches

Exploring color and value. Bottom left: system shown at fall finals. Corresponding mobile portfolio site layout sketches

Sunny Davis

Resumé Objective

Graphic Designer

To expand my knowledge of design and visual communication through creative collaboration and mentorship; while broadening my understanding of brand identity and designer/client relations.

Sunny Davis

sunny.davis @ asu.edu 480.388.7830

946 E. Morningstar Ln. Tempe, AZ 85283

Experience

May - Aug. 2012

Portfolio Resumé 2003-2009

Contact

Graphic Design Intern at ASU Gammage

Followed ASU Communication Guidlines. Designed corporate monthly newsletter. Designed various State-wide large scale ads for upcoming Broadway season. Delivered marketing and promotional materialsvalley wide including various news and media outlets. Composed various promotional materials such as e-blasts, ﬂiers, posters, and large format ads.

About

Contact me. name

subject message

Electric Cellist in The Stiletto Formal Wrote and recorded three internationally released albums, Signed to Eyeball Records, Warner Brothers. Toured all of North America for six years, headlining as well as support for bands such as Jimmy Eat World, Portugal the

submit

Man. Performed at The Vans Warped Tour 2006.

140

Personal business system

140

Final system

S U N N Y D AV I S

visual communication designer

W W W. S H E I S S U N N Y D AV I S . C O M

9 4 6 east morningstar lane tempe, arizona 8 5 2 8 3

Spring business system revisions. On the right is the process I went through to hone in on an illustration that reflected me, my personality, and my illustration skills. Below: letterhead, resumé, and business card front and back.

4 8 0 . 3 8 8 .7 8 3 0

sunny.davis@asu.edu

S U N N Y D AV I S

visual communication designer

W W W. S H E I S S U N N Y D AV I S . C O M

946 east morningstar lane tempe, arizona 85283

OBJECTIVE Mr. Shawn Richards Ken White Memorial Scholarship c/o Shawn Richards

the eleventh of April, 2013

Herberger Institute Development Office PO Box 872102 Tempe, AZ 85287-2102

To expand my knowledge

EXPERIENCE August 2012 - present

of design and visual

S U N N Y D AV I S

and mentorship while broadening my experience with brand identity and

featuring The Phoenix Symphony along with The Phoenix Youth

S U N N Y D AV I S

Symphony for the 2012 - 2013 season.

May - August 2012

for newspapers and magazines, e-blasts, fliers, posters, and large format advertising installations for the 2012 - 2013 Broadway season

SKILLS I would like to express my sincere gratitude for choosing me as a recipient of the generous Kenneth L. and JoAnn White Scholarship award. This money will help me to continue my study of visual communication design and alleviate some of my student loans. It is truly an honor to be recognized by a committee of

visual 480.3 88.7830 my faculty and the design community for this year’s hard work and growth. Thank you so much for the opportunity to represent the scholarship by being the sunny.davis @ asu.edu communication designer best student and designer I can be.

Graphic Design Intern at ASU Gammage, Marketing department Designed various promotional materials such as print media

designer / client relations

Dear Wendy White and Ken White Jr.,

The Phoenix Youth Symphony - Freelance graphic designer Designed posters for the Fall Concert and the Side By Side Concert

communication through creative collaboration

480.3 88.7830 sunny.davis@asu.edu

Designed and published the company / university-wide

Proficient in Adobe

monthly newsletter that was continued after my internship

Illustrator, Photoshop

Followed Arizona State University’s brand communication guidelines Delivered marketing and promotional material valley wide

InDesign, Dreamweaver CS5 and CS6, and Coda Effective communicator both verbally and visually Excels as a leader on teams

including various news and media outlets. Assisted with Executive Director Colleen Jennings-Rogensack’s visual promotional appearances on television broadcasts sunny.davis @ asu.edu communication designer AWARDS & ACCOLADES

480.3 88.7830

Strives for excellence Extensive background in both

March 2013

performing and visual

Recipient - Kenneth L. White and JoAnn White Scholarship A faculty nominated scholarship based on design achievement

arts: dancer, cellist,

during the third year of the Visual Communication Design program at

recording artist

the Herberger Institute for Design and the Arts, ASU

Highly self-motivated Maintains high productivity

Most sincerely,

February 2013

standards

With my team, developed complete branding, marketing strategy,

Strong attention to detail

and campaign materials including - promotional banners and posters,

Radiates a positive attitude

t-shirt design, responsive website, promotional video, annual MLK

Welcomes constructive

Awards Breakfast invitation and program, and implementation

criticism and hungry to learn

Sunny Davis

EDUCATION

S U N N Y D AV I S

Arizona State University The Design School Herberger College for Design and the Arts Bachelor of Science in

strategy with budget proposal for the 2014 ASU MLK Jr. campaign January 2013

One of seven teams chosen out of 35 in a challenge to revitalize and innovate the Arizona Museum for Youth. Collaborated with architecture, landscape architecture, and industrial design students

December 2012

at Herberger Institute for Design and the Arts’ Design Excellence

Graduation date: May 2014

sunny.davis @ asu.edu

visual communication designer

S U N N Y D AV I S

Aug 2009- May 2010 General studies

Design Excellence Award Nominations (x2) Two projects nominated separately for The Design School

Aug 2010 - present

Mesa Community College

Finalist - The Design School Interdisciplinary Cluster Project

S U N N Y D AV I S

Visual Communication Design

480.3 88.7830

Finalist - Martin Luther King, Jr. 2014 Campaign

exhibit to be shown summer 2013, to be judged April 2013 December 2010 - present

480.3 88.7830

Dean’s List, Arizona State University six semesters consecutively current GPA - 3.9

sunny.davis @ asu.edu

visual communication designer

S U N N Y D AV I S

W W W. S H E I S S U N N Y D AV I S . C O M 480.3 88.7830

sunny.davis @ asu.edu

visual communication designer

S U N N Y D AV I S 480.3 88.7830

sunny.davis @ asu.edu

visual communication designer

480.3 88.7830

sunny.davis @ asu.edu

visual communication designer

S U N N Y D AV I S 480.3 88.7830

sunny.davis @ asu.edu

visual communication designer

142

S U N N Y D AV I S

visual communication designer

W W W. S H E I S S U N N Y D AV I S . C O M

113 2 e p a l m c r o f t d r te mpe , a z 8 5 2 8 2

OBJECTIVE To expand my knowledge

4 8 0 . 3 8 8 .7 8 3 0 sunny.davis@asu.edu

EXPERIENCE July - August 2013

Sterling Brands - Design Intern

of design and visual

Collaborated on various teams designing packaging for global

communication through

brands, assisted in various aspects of projects from brief to client presentation preparation to implementation

creative collaboration and mentorship while broadening my experience

August 2012 - present

The Phoenix Youth Symphony - Freelance graphic designer

with brand identity and

Designed posters for the Fall Concert and the Side By Side Concert

designer / client relations

featuring The Phoenix Symphony along with The Phoenix Youth Symphony for the 2 0 1 2 - 2 0 1 3 season.

SKILLS Proficient in Adobe

May - August 2012

Graphic Design Intern at ASU Gammage, Marketing department

Illustrator, Photoshop

Designed various promotional materials such as print media

InDesign, Dreamweaver

for newspapers and magazines, e-blasts, fliers, posters,

CS5 and CS6, and Coda

newsletters, and large format advertising installations for the 2012 - 2 0 1 3 Broadway season

Effective communicator both verbally and visually

AWARDS & ACCOLADES

Excels as a leader on teams Strives for excellence Extensive background in both

March 2013

Recipient - Kenneth L. White and JoAnn White Scholarship

performing and visual

A faculty nominated scholarship based on design achievement

arts: dancer, cellist,

during the third year of the Visual Communication Design program

recording artist

at the Herberger Institute for Design and the Arts, ASU

Highly self-motivated Maintains high productivity

February 2013

Finalist - Martin Luther King, Jr. 2014 Campaign

standards

With my team, developed complete branding, marketing strategy,

Strong attention to detail

and campaign materials including - promotional banners and posters,

Radiates a positive attitude

t-shirt design, responsive website, promotional video, annual MLK

Welcomes constructive

Awards Breakfast invitation and program, and implementation

criticism and hungry to learn

strategy with budget proposal for the 2014 ASU MLK Jr. campaign

EDUCATION

January 2013

Finalist - The Design School Interdisciplinary Cluster Project

Arizona State University

One of seven teams chosen out of 3 5 in a challenge to revitalize

The Design School

and innovate the Arizona Museum for Youth. Collaborated with

Herberger College for

architecture, landscape architecture, and industrial design students

Design and the Arts Bachelor of Science in

Design Excellence Award Nominations ( x 2 ) Two projects nominated separately for The Design School

Aug 2 0 1 0 - present

at Herberger Institute for Design and the Artsâ&#x20AC;&#x2122; Design Excellence

Graduation date: May 2 0 1 4

exhibit to be shown summer 2 0 1 3 , to be judged April 2 0 1 3

Mesa Community College

December 2010 - present

Deanâ&#x20AC;&#x2122;s List, Arizona State University

Aug 2 0 0 9 - May 2 0 1 0

six semesters consecutively

General studies

current GPA - 3 . 9

Personal business system

143

December 2012

Visual Communication Design

Letter combinations

These are my final three choices for letter/number logo combinations. I chose the â&#x20AC;&#x153;DBâ&#x20AC;? set in Univers 57 Condensed.

Letter / Number logo & branding

145

Dearly Beloved BITTERS

dingbat BITTERS

DIRTY BLONDE dastardly

FACE S#*T FOR MEN

BITTERS

Industry investigation sketches

146

Dirty Blonde Luxury Lingerie

The first industry I explored was high-end lingerie. “Dirty Blonde Luxury Lingerie”

DIRTY

BLONDE

DIRTY BLONDE L U X U R Y

L I N G E R I E

draw the blinds...

DIRTY BLONDE

draw the blinds in lingerie luxury

DIRTY BLONDE draw the blinds in lingerie luxury

Letter / Number logo & branding

147

draw the blinds in lingerie luxury

D A S T A R D LY BITTERS

DASTARDLY bitters

Dearly Beloved

DASTARDLY BITTERS

BITTERS

DASTARDLY BITTERS

dastardly BITTERS

Dastardly Cocktail Bitters D A S T A R D LY BITTERS

D A S T A R D LY BITTERS

D A S T A R D LY

D A S T A R D LY BITTERS

D A S T A R D LY

aromatic

blackstrap

aromatic

BITTERS

D A S T A R D LY

currant

blood orange

BITTERS

D A S T A R D LY

blackstrap

aromatic

BITTERS

D A S T A R D LY

currant

blood orange

BITTERS

D A S T A R D LY

blackstrap

BITTERS

D A S T A R D LY

currant

blood orange

BITTERS

As a bartender, I thought it would be fun to make a brand of cocktail bitters. Dastardly Bitters was born and ultimately selected for this project.

148

DASTARDLY cocktail

BITTERS a dash changes everything.

Letter / Number logo & branding

149

150

151

Label and box packaging

I designed the labels for all four flavors of bitters in this set. Aromatic, Blackstrap, Blood Orange, and Currant are represtened here. For the back of the lables, I chose to place photos I took at the Eastern State Penitentiary in Philidelphia, PA.

Letter / Number logo & branding

153

The first penitentiary in the USA, it was home to some of the most dastardly, bitter criminals in the coutry. Right: Box packaging design

154

techno for des

ology sign 2 GRA322

Spring 2013

Technology for Design II

Professors Al Sanft & Kyle Larkin

Brand book

Process book

French fold, perfect bound book to show all of the presentation boards for the letter/ number branding project

Since there were quite a few drafts of the brand book, a process book was made to show growth in book layout design.

Book design, Dastardly Bitters Brand book & process book

157

158

Book design, Dastardly Bitters Brand book & process book

159

160

Travel Guide

To gain more book layout experience before this program book was designed, I designed a travel guide with pictures from a recent trip to the Mediterranean.

Book design, Mediterranean travel guide

161

Each spread featured photos and guide information from a different city I visited. Travel tips acted as a running header throughout the book.

162

Book design, Mediterranean travel guide

163

Mediterranean Voyage

Experiences / Opinions Photos / Guide / By Sunny Davis

164

Portfolio website

Matching my current business system, I designed my portfolio website to be clean, simple, and showcase my work as well as possible.

Portfolio website

165

The “about” and “contact” pages feature my illustrated portrait rather than a photograph. I also included a link to my instagram for personality and cultural reference.

166

visual commu cation

uni4 GRA362

Spring 2013

Visual Communication IV

Professors Mookesh Patel & Lisa Pe単a

Mobile museum exhibit

3D model

My team had two industrial designers, one architect, one landscape architect, and myself as the graphic designer. To innovate the Arizona Museum for Youth (AMY) we designed a mobile museum unit to travel to the valleyâ&#x20AC;&#x2122;s schools and introduce students to the current exhibit.

Interdisciplinary Cluster Project * Finalist

169

Poster

Introducing AMY 2.0’s new mobile, adaptive, and interactive museum exhibit. Exterior

This poster and model were our deliverables for the preliminary judging. We were selected as one of seven finalists out of 35 teams.

Our group’s number one focus was getting AMY 2.0 more exposure. We loved the mission of the museum and realized that the most pressing area to innovate was our community’s awareness of all that AMY has to offer Arizona’s children. What better way to spread the magic of AMY 2.0 than to take it directly from school to school?

We customized a 53’ semi trailer to create The Imagination Station. Our mobile Imagination Station allows every student to play, learn, and interact with AMY’s current exhibit subject and will make AMY 2.0 the exciting topic of conversation at every dinner table.

Interior roof openings

(skylights) section

2nd floor | loft big screen t.v. in different sizes

section

activity area for kids

tablets station

section scale

top view

scale

: 1/2” = 1’=0”

: 1/4” = 1’=0”

s ta i r ca s e

tablets station

section scale

section

: 1/4” = 1’=0” scale

This bi-level trailer build out features a spacious layout with three work tables for activities related to AMY 2.0’s current exhibit. Flat screen monitors allow relevant material to be played and ipads facilitate interaction. Children love our unique display wall where their work hangs proudly.

: 1/4” = 1’=0”

The space is designed to allow students to not only experience a sample of AMY’s current exhibit, but allow teachers to relate relevant curriculum points to AMY’s exhibit, culminating in a ﬁeld trip to AMY and enhanced family visitation.

Results There are 223 elementary schools in the Phoenix metro area. With a total of 136,667 kids in attendance of grades K-5, we view a huge potential to reach new patrons and future donors to AMY 2.0.

136,667 Kids to reach with I.S.

If only 10% (13,667) of children decide to go ONCE to the museum after visiting Imagination Station at an attendance cost of $5.00 a head, the museum would generate a staggering $68,333.50.

10% Museum Attendance

$68,333.50 AMY 2.0 Revenue!

Thoughtfully imagined for you by Group 18.

170

Interdisciplinary Cluster Project * Finalist

171

Video stills

Our video outlined our strategy to gain exposure for AMY by customizing a semitrailer to travel to all the schools of the valley and let AMY be the topic of conversation at every dinner table.

172

MLK sketches

REDAEL LEADER

you lead, they soar.

For our first team client project, Team Obelisk has to create a campaign for ASUâ&#x20AC;&#x2122;s annual Martin Luther King, Jr. Campaign 2014.

Martin Luther King, Jr. 2014 Campaign * Finalist

173

GO DO DO GOOD

SERVE LEAD

SOAR

Here are my sketches of ideas for the campaign, and the evolution of our final idea.

MARK

REVEAL MARK YOUR

LEAVE YOUR

COMMIT YOUR MARK COMMIT

MARK

COMMIT YOUR

MARK

COMMIT YOUR MARK

174

COMMIT YOUR MARK

Please join us for the Martin Luther King, Jr. Breakfast Celebration.

January 23rd from 7-9am at the ASU Polytechnic Campus Student Union Cooley Ballroom. >> visit the website for more info

This celebration is for community members, students, winners of the poster-essay contest and their parents, teachers and principals. President Michael Crow and the celebration committee are hosting.

Parking has been reserved for you in Visitor Lot 10, just east of the Polytechnic Student Union. >> view map for directions

President Michael M. Crow and the Arizona State University Martin Luther King, Jr. Committee invite you to the 28th Annual Martin Luther King, Jr. Breakfast Celebration

For more information on parking and the breakfast, please call 480.965.5566. RSVP by January 14, 2013 >> reserve your seat here

ASU.EDU/MLK

Annual MLK Jr. Breakfast Invitation

Every year there is a breakfast to honor the elementary and middle school students that won essay competitions. Here is our invitation to that breakfast.

ASU.EDU/MLK

Poster

Martin Luther King, Jr. 2014 Campaign * Finalist

175

My team decided to use our logo only on these simple posters to be hung on all of ASU campuses. We believe the ambiguity entices the viewer to investigate further by logging on to the web site.

Campus banners

5â&#x20AC;&#x2122; x 16â&#x20AC;&#x2122; banners are to be hung on each campus in high-traffic areas. these will reinforce the logo posters found all around campus.

176

COMMIT

Martin Luther King, Jr. 2014 Campaign * Finalist

177

YOUR MARK

ASU.EDU/MLK

178

Martin Luther King, Jr. 2014 Campaign * Finalist

179

180

T-shirt design / Video

These tshirts are to be given out at the annual MLK Jr. Breakfast. The back has all the names of the contest winners. This video was made by Justin Crabtree for the website and to play as an opening to the breakfast.

Martin Luther King, Jr. 2014 Campaign * Finalist

181

182

Donate money!

Paint a clearer picture of help. Donate Money.

Our class entered a contest for US Aid, psaid.org. The task was to convince people to donate money rather than material goods.

PSAid.org poster

183

Money is much more flexible to help where and when itâ&#x20AC;&#x2122;s needed. Food, clothing, and supplies are costly to store and ship and may not reflect the needs of the disaster du jour.

The items you donate have a long journey before they can help.

Money helps where itâ&#x20AC;&#x2122;s needed when itâ&#x20AC;&#x2122;s needed.

Paint a clearer picture of help. Donate Money.

184

The Easy Feeder

A counter-top pet food box with an easy-slide dispensor. No more bending to lift the

heavy food bag! No more messy pours! A counter-top pet food box with an easy-slide dispensor.

No more bending to lift the heavy food bag! No more messy pours!

The Easy Feeder

A counter-top pet food box with an easy-slide dispensor. No more bending to lift the heavy food bag! No more messy pours!

Young Package Competition

185

The Easy Feeder

This is another contest we entered as a class. The challenge was to make a packaging innovation for elderly people. I had many ideas, but one morning as I hoisted up a brand new bag of dog food to feed Wednesday, my min pin, I realized how heavy and cumbersome pet food can be.

My solution was to make a counter-top sitting box of pet food that needed no lifting or manuevering. A pull slide at the bottom releases the food effortlessly into your petâ&#x20AC;&#x2122;s bowl without The physical strain of lifting the bag and trying to accurately pour. The Easy Feeder is the answer to hassle-free pet feeding for the elderly.

186

V VV V V V V V V V V V VV V V The Volunteers Maricopa Medical Center

The Volunt

The Vol

Maricopa Medical

Maricopa M

V V V V V V V V V V V

The Volunteers M a r i copa Me dic a l Ce n t e r

The TheVolunteers Volunteers

The Volunteers Mat a r Maricopa i c o p a M e Medical d i c a l C eCenter nter

The The Volunteers Volunteers at Maricopa Medical Center at Maricopa Medical Center

The Volun

The Medic Vol Maricopa

The Volunteers

at Maricopa M

The

V V V V V V V V V V V M a r i copa Me dic a l Ce n t e r

Volunteers The Volunteers The The The Volunteers Volunteers

at Maricopa Medical Center

M a at r i caMaricopa ot pMa a rM e dpMedical iac Me a l dCi ceCenter e rn t e r i co anl tCe

The Volunteers

at Maricopa Medical Center

Maricopa Integrated Health Systems (MIHS) Volunteer branding

187

at Maricopa Medical Center

The Volunteers The The Volunteers Volunteers ata tMaricopa Center at M aM r i acoricopa p a Medical MeMedical d i c a l Ce n Center ter

The Volunteers

a t M a r i co p a Me d i c a l Ce n t e r

at Mari

TheVolu Vo The

at at M aMaricop ricopa M

The

at M a ric

The Volunteers at Maricopa Medical Center

The Volunteers

The Volunte

a t M a r i co p a Me d i c a l Ce n t e r

The Volunteers at M a ricopa Medical Center

The Volunteers a t M a r i co p a Me d i c a l Ce n t e r

at M a ricopa Medical

The Voluntee

at Maricopa Medical C

The Voluntee

a t M a r i c o p a Me d i c a l C e n

The Volunteers at M a ricopa Me dic a l Ce nte r

The Volunteers a t M a ricopa Me dic a l Ce n t e r

Volunteer sketches

Our second group project was to brand the voluteer department of Maricopa Integrated Health Systems. my approach was to brand them as a brigade of superheroes.

The Voluntee

a t M a r i c o p a Me d i c a l C e n

Simply called â&#x20AC;&#x153;The Volunteersâ&#x20AC;?, this campaign features the volunteer department as local heroes that are crucial to how the facilities opperate and a good patient experience.

188

at m

Maricopa Integrated Health Systems (MIHS) Volunteer branding

189

THE VOLU NTEERS at maricopa integrated health systems

LOOKING FOR A WAY TO GIVE BACK? Maricopa Integrated Health Systems offers volunteer opportunities for diverse interests. Both patient and non-patient focused service areas are available. Find your niche and start making a positive impact on your community today!

â&#x20AC;&#x153;We came for different reasons. We stay for the same reasons.â&#x20AC;?

mihs.org/volunteers Volunteer referal card

This card is to be caried by current volunteers and MIHS staff to pass along to friends that are looking for a volunteer opportunity.

190

Maricopa Integrated Health Systems (MIHS) Volunteer branding

191

Tshirt

After interviewing volunteers, it seemed like word of mouth was the main way they find their volunteer position. This tshirt will be a great promoter for MIHS Volunteers.

Folder

When new volunteers go through orientation, they recieve lots of paperwork. This is our design for the take home folder and volunteer information.

192

Volunteer leave-behind pamphlet

Our campaign tag line was â&#x20AC;&#x153;We came for different reasons, we stay for the same.â&#x20AC;? After interviewing volunteers at MIHS, we realized they all started for various reasons, but they all said that the sense of family and community they felt while working there was why they stayed. This slide out pamphlet shares that message while informing the viewer of all the great reasons why they should volunteer with MIHS.

Maricopa Integrated Health Systems (MIHS) Volunteer branding

193

SL I PC A RD TR IFOLD

SLIPC ARD TRIFO LD

194

Colophon

195

Hardware This book was designed on a Macbook Pro 15in with OS X Version 10.8.3 Processor- 2.4 GHz Intel Core i5 Memory- 4 GB 1067 MHz DDR3 Graphics- NVIDIA GeForce GT 330M 256 MB

Software

Type

This book was designed with Adobe InDesign CS5. Some projects composed in Adobe Illustrator CS5. Photos editing done with Adobe Photoshop CS5. Web design made in Adobe Dreamweaver CS5 and Coda2.

Titles- Baskerville italic 250pt / 25 tracking Headers- Bodoni Italic 15pt / 50 tracking Sub-headers- Bodoni Italic 11pt / 50 tracking Body- Baskerville 9pt / 11pt leading / 40 tracking

Camera

Binding

Photographs takens with a Canon Rebel T3i, efs 18mm-55mm lens

Perfect bound with Lineco bookbinding glue

Paper

Printer

Body text is on Xerox 100lb text, satin finsih

Printed with care by the experts at OfficeMax Impress Printing, laser printer

195