ADVERTISING KIT SUN PEAKS INDEPENDENT NEWS Reaches over 10,000 readers per issue 5000 copies distributed in every business and hotel in Sun Peaks and hundreds of pick-up locations in Kamloops and area. Sun Peaks, Canada’s second largest ski area and the BC Interior’s fastest growing four season resort, welcomes almost 500,000 annual visitors Published every fourth Friday since 2002 The only Sun Peaks-based publication featuring local news, sports, arts and events
OUR READERS
53%
of surveyed readers read all 13 issues a year
45%
of surveyed readers read cover to cover
51%
18%
of surveyed readers read 9 to 12 issues a year
Sun Peaks News stays in
40%
of homes and business for 4 weeks until the next issue
42%
of surveyed readers read the majority of pages
of surveyed readers use or refer people to the Business Listings on a regular basis
57%
13%
of surveyed readers read 6 to 8 issues a year
64%
of surveyed readers use or refer people to the Classifieds on a regular basis
of surveyed readers use our Online Events Listings to find out what’s happening in the community
Sun Peaks News stays in
27%
of homes and business for
3 weeks
Sun Peaks News stays in only of homes and businesses for a few days
8%
WHAT OUR ADVERTISERS SAY “RE/MAX Alpine Resort Realty has been advertising with the Sun Peaks News since their inception, December 1st, 2002. Sun Peaks News is more than a newspaper – it’s a brand. It is a vibrant and valued part of our resort. This has been the most cost effective advertising that produces results. Hardly a week goes by that somebody doesn’t call me because they saw my ad in Sun Peaks News... consistent advertising works.”
Lark Frolek-Dale Broker/Owner, RE/MAX Alpine Resort Realty
BOTTOMS BAR & GRILL
SUNPEAKSNEWS.COM Averages 10,000 users per month Over 16,000 page views per month 90% from Canada — 15% from Kamloops, 11% from Vancouver, 10% from Salmon Arm 4% from U.S., 2% from Australia
SUN PEAKS NEWS TV LISTINGS GUIDE ADVERTISING Channel Four TV Listing Guide reaches every hotel guest in Sun Peaks on 500 televisions in the village centre Ads run 24/7 so each ad is shown thousands of times per week reaching potential customers
REGULAR SECTIONS EDITORIAL> Opinions and Letters NEWS> Local and Regional Issues, Tourism and Industry News YOUTHFUL CONNECTIONS> Sun Peaks School and Youth News ARTS & ENTERTAINMENT> Local Artists and Events Listings LIFESTYLE FEATURES> Interesting reads on issues and people that matter
GET OUT THERE> Outdoors and Regional Travel SPORTS> Local athletes and On-Mountain Sporting Competitions MOUNTAIN TOWN NEWS> Allen Best’s round up of North American mountain culture news CLASSIFIEDS> Local Ads and Business Listings, Sudoku & Crossword
AD SIZES & SPECIFICATIONS PREMIUM ADS
TECHNICAL DESIGN SPECS All dimensions are in inches, width x height. We do not allow for size adjustments. Adverts should not have any bleed.
Cover Ear Lug 3.6”W x 1”H Centre Spread 20.6”W x 14.2”H
We accept pre-designed ads in the following formats: Cover Banner 10.33”W x 1.5”H
>ADOBE ACROBAT PDF (all fonts embedded) >ADOBE INDESIGN (packaged with all fonts, images and styles) >ADOBE PHOTOSHOP Colours must be converted to CMYK (or greyscale if advertisement is Black and White). Files should be at least 150 dpi.
LARGE PRESENCE ADS
Full Page 10.33”W x 14.2”H
3/5P (Vertical) [3 columns wide] 6.1”W x 13.5”H
1/2P (Horizontal) 10.33”W x 6.6”H 3/4P (Horizontal) 10.33”W x 9.9”H
Files can be emailed directly to: editor@sunpeaksnews.com
GUARANTEED PAGE POSITION INFLUENCE ADS
20% additional fee on ad rate. Only available on ad sizes 1/4P or larger. 3/10P Square [3” columns wide] 6.1”W x 6.6”H
2/5P (Vertical) [2 columns wide] 3.99”W x 13.5”H
1/4P (Horizontal) Large Banner 10.33”W x 3.2”H
NOT FOR PROFIT We are happy to extend a blanket 25% discount to recognized charitable organizations.
TERMS & CONDITIONS RECOGNITION ADS
1/5P (Vertical) [1 column wide] 1.9”W x 13.5”H
1/8P (Horizontal) Small Banner 10.33”W x 1.5”H
1/10P Vertical [1” column wide] 1.9”W x 6.6”H
2/10P Vertical [2” columns wide] 4”W x 6.6”H
1/20P Vertical [1” column wide] 1.9”W x 3.1”H
1/10P Square [2” columns wide] 4”W x 3.1”H
3/20P Horizontal [3” columns wide] 6.1”W x 3.1”H
Please see sunpeaksnews.com/terms for a full list of terms and conditions.
NEWSPAPER AD RATES Advertising for all budgets!
1 Issue B/W
3-6 Issues B/W
1 Year B/W
Colour (Add colour)
1/20P Vertical
$150
$130
$110
$35
1/10P Vertical
$200
$175
$150
$40
1/10P Square
$200
$175
$150
$40
1/8P Horizontal Banner
$250
$225
$200
$55
3/20P Horizontal
$320
$285
$250
$65
2/10P Vertical
$375
$335
$295
$90
1/5P Vertical
$375
$335
$295
$90
1/4P Horizontal Banner
$450
$400
$350
$115
2/5P Vertical
$500
$450
$400
$125
3/10P Square
$600
$550
$500
$150
1/2P Horizontal
$750
$700
$650
$160
3/5P Vertical
$1,000
$900
$800
$200
3/4P Horizontal
$1,200
$1,000
$850
$210
Full Page
$1,500
$1,400
$1,300
$300
FP - Back
$2,000
$1,800
$1,600
$400
FP - IBC
$2,000
$1,750
$1,500
$400
FP - IFC
$2,000
$1,750
$1,500
$400
Two Page Spread
$3,000
$2,600
$2,250
$600
Cover Ear Lug
$350
$325
$300
$85
Cover Banner
$600
$550
$500
$150
Size
2017 ADVERTISING DEADLINES BOOKING DEADLINE
COPY DEADLINE
DISTRIBUTION DATE
Vol. 15 Issue 1
Friday, Jan. 13
Monday, Jan. 16
Friday, Jan. 20
Vol. 15 Issue 2
Friday, Feb. 10
Monday, Feb. 13
Friday, Feb. 17
Vol. 15 Issue 3
Friday, Mar. 10
Monday, Mar. 13
Friday, Mar. 17
Vol. 15 Issue 4
Friday, Apr. 7
Monday, Apr. 10
Thursday, Apr. 13
Vol. 15 Issue 5
Friday, May 5
Monday, May 8
Friday, May 12
Vol. 15 Issue 6
Friday, June 2
Monday, June 5
Friday, June 9
Vol. 15 Issue 7
Friday, June 30
Monday, July 3
Friday, July 7
ISSUE
Vol. 15 Issue 8
Friday, July 28
Monday, July 31
Friday, Aug. 4
Vol. 15 Issue 9
Friday, Aug. 25
Monday, Aug. 28
Friday, Sept. 1
Vol. 15 Issue 10
Friday, Sept. 22
Monday, Sept. 25
Friday, Sept. 29
Vol. 15 Issue 11
Friday, Oct. 20
Monday, Oct. 23
Friday, Oct. 27
Vol. 15 Issue 12
Friday, Nov. 17
Monday, Nov. 20
Monday, Nov. 24
Vol. 15 Issue 13
Friday, Dec. 15
Monday, Dec. 18
Friday, Dec. 22
BUSINESS LISTINGS GUIDE + ENHANCED ONLINE BUSINESS LISTINGS ON SUNPEAKSNEWS.COM INCLUDES AN ONLINE BUSINESS LISITING AT: SUNPEAKSNEWS.COM/BUSINESSLISTINGS
Business Card Size B/W (per 3.33” X 2” issue) 3.33” X 2”
LISITING INCLUDES:
Business Name One Business Card or Photo Image Contact Information with Direct Links
$80
CLASSIFIED AD RATES Display Ads
$20 per column inch, includes logo or photo $10 per issue for 20 words; extra words are 30¢ per word, per issue.
Line Ads Online Display Ad Online Line Ad
$20 per column inch, includes logo or photo $10 per issue for 20 words; extra words are 30¢ per word, per month.
ONLINE AD RATES These are sold in monthly packages
Ad Size
Price One Month
Price 3-6 Months
Price One Year
Top Banner
960x130 px
$150
$125
$100
Box 1
265x265 px
$100
$90
$75
Ad Type
Ask us for details about our Events Calendar Sponsorship!
CHANNEL 4 TV LISTINGS
YOUR D LE A P AD M SA HERE $75/month
$75/month
NEWSPAPER AD CONTRACT
INSERTION DATES & TYPE START ISSUE: V___ Issue ___ End Issue: V__ Issue ___
AD AGE P L L E FU
DURATION: q 1 Issue q 2-11 Issues
PL SAM
q 1 Year
TYPE: q Colour q B/W DISPLAY AD: q Column xqInch AD SIZE: 1/16 q H q V 1/8 q H q V q Box 1/4 q H q V q Box 1/2 q H q V q Box 3/4 q H q V qBox
OFFICE USE ONLY
Full Page q FP q BC q IBC q IFC Centre Spread q
Insertion Cost: $__________________ Add Colour: $____________________
PROOF: qY
Sub Discounts: $__________________
TEAR SHEET:
Online Ads: $_____________________ Sub Total: $______________________
qN
Proof by:
qY
ONLINE: q Banner
Add GST: $______________________
DURATION: q Weeks
Total Cost: $___________________
DESIGN: q Yes
qN
q Email q Fax by:
q Email q Fax
q Box q Months
q 1 Year
q No
CONTACT INFORMATION (please print) Date
Contact Name
Company Name
Phone
Address
Fax
E-mail Address
PAYMENT INFORMATION Cash
Cheque
Visa
Mastercard
Account
Name on Card:_ _________________________________ Card #: Expiry Date: M
___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___
M / Y Y Auth Code: ___ ___ ___ Customer Signature: __________________________________________
1. The above rates are effective as of January 1, 2017. 2. Billing is monthly or pre-paid. 3. Contracts are subject to a four-week minimum. Contracts cancelled before their expiration, but after the initial four-week commitment, will be subject to a charge of 25% of the remaining contract period. Contracts cancelled prior to the four-week minimum will be charged the full rate for the initial four weeks and 25% for the duration of the contract. 4. GST is not included in above pricing. 5. Prices are subject to change. I agree to the terms and conditions which I reviewed on SunPeaksNews.com/terms
Customer signature: ____________________________________________ Date: _______________________
TV LISTINGS AD CONTRACT
D
EA L P M
SA
When you advertise your business in the Sun Peaks News TV Listing Guide, you get noticed! Your advertisement will run 24 hours a day, 7 days a week. Your ad will be shown over 500 times per week on 750 televisions. The only TV Guide in over 550 Sun Peaks Hotel Rooms.
*All advertisements created by Sun Peaks News are subject to a one-time design fee of $50 per advertisement. Changes to existing advertisements are subject to a $15 alteration fee.
ADVERTISING COSTS $75/Month
CONTACT INFORMATION (please print) Date
Contact Name
Company Name
Phone
Address
Fax
E-mail Address
PAYMENT INFORMATION Cash
Cheque
Visa
Mastercard
Account
Name on Card:_ _________________________________ Card #: Expiry Date: M
___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___ ___
M / Y Y Auth Code: ___ ___ ___ Customer Signature: ___________________________________________
1. The above rates are effective as of January 1, 2017. 2. Billing is monthly or pre-paid. 3. Contracts are subject to a four-week minimum. Contracts cancelled before their expiration, but after the initial four-week commitment, will be subject to a charge of 25% of the remaining contract period. Contracts cancelled prior to the four-week minimum will be charged the full rate for the initial four weeks and 25% for the duration of the contract. 4. GST is not included in above pricing. 5. Prices are subject to change. I agree to the terms and conditions which I reviewed on SunPeaksNews.com/terms.
Customer signature: ____________________________________________ Date: _______________________