2 minute read
Focus on: Road Race Rally
Road, Race, Rally
We meet Joe, founder of Road Race Rally, an artist creating automotive portraits for petrolheads and supercar owners.
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Written by: Road Race Rally
Road Race Rally was built off the back of merging my passion for cars with years of working and studying in the design world. Creating bespoke automotive art for petrolheads out there was the aim, to create a portrait of a car to keep for a lifetime, because it’s not just the car, it’s about the memories. To create a piece where the owner can look back, years after selling the car and relive those memories, is something special. I like to make each part of the piece bespoke, almost like speccing a new car. The options are pretty much limitless, including bespoke backgrounds, stripes and text. Detail is key which is why we spend days going through each detail to ensure it is perfect for you.
What more can I say apart from fantastic! An essential companion to all my car purchases. Faultless service from RRR, highly recommended.
James
Fantastic service from RRR from start to finish, the best artwork I’ve had done.
Pete
I have been delighted to discover Joe’s work and I’m busy commissioning my current fleet along with the greatest hits from my back catalogue! The great detail and the chance to make them bespoke to my exact specs is what I love about the portraits.
Adam
THE PROCESS Each bespoke piece starts with a detailed conversation with the owner, listing and talking through all the spec options and special details. Then, I get to work researching the car and collecting reference images to help ensure the portrait dimensions and parts are perfect. This includes paint codes and looking at multiple angles of the model to see how light reflects over the body panels and gives the car its curves. Next, we get to work building the main body shell and all the main body panels, making sure the right reflections are applied to give it that realistic touch. Then the details start, such as carbon bumpers, wing mirrors, headlights, glass, and last but not least, the wheels.
Once completed, the print goes through checks to make sure each detail is correct, from seat stitching to bespoke options such as Ferrari Tailor Made and McLaren MSO options. These can all be added, even stripes. Of course, these cannot be seen side-on, so they can be added behind the car on the print to make it match your spec exactly. Bespoke text can include make and model, chassis number, a personalised quote, number plate or anything you can dream of. Each bespoke car takes around two or three days to create, and sometimes longer for some classic cars or full exposed carbon fibre bodies. The options are limitless. I have a wide range of finishing and printing options, from our 265gsm satin silk paper framed in a beautiful handmade British wooden frame, all the way to floating aluminium and glass sheets which can be suspended or wall-mounted. If you have a space, we can make something to fit it.
