Magazine for young vanguard fashion & art photography • www.superior-mag.com
JULY 2014
# JULY 2014
EXPLORE THE SUPERIOR SIGHT OF BERLIN DIGITAL
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SUPERIOR MAGAZINE Lychener Strasse 76, 10437 Berlin www.superior-mag.com connection@superior-mag.com Publisher
SUPERIOR Publishing UG (haftungsbeschränkt) Lychener Strasse 76, 10437 Berlin
Chief Editor V.i.S.d.P. Tom Felber / tom@superior-mag.com Photography Director Marc Huth / marc@superior-mag.com fashion Consultant Simon Heeger / simon@superior-mag.com art Director Marc Huth / marc@superior-mag.com Graphic editor Franziska Raue / franziska@superior-mag.com Editorial Department editor@superior-mag.com Advertising advertising@superior-mag.com PR Management press@superior-mag.com
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# Editorial Dear readers, Next week Berlin will turn into a fashion metropolis again. At Berlin Fashion Week designers from across the world will present their Spring/Summer 2015 collections at fashion shows, showrooms, trade fairs and a lot of other events. In this issue’s #FASHIONWEEK part we like to draw your attention to some of the highlights of Berlin Fashion Week. We give an overview what happens at Mercedes-Benz Fashion Week Berlin. You can read the respective show reports online on our homepage. Furthermore we introduce DECODED Fashion @ PREMIUM, bringing together the fashion & tech industry for innovative business models. Read also an interview with Magdalena Schaffrin, coordinator of GREENSHOWROOM and ETHICAL FASHION SHOW BERLIN, and Olaf Schmidt, Vice President Textiles & Textile Technologies of Messe Frankfurt which organizes both exhibitions. Additionally we present some great labels with a high ethical & sustainable standard which you will find at the GREENSHOWROOM and the ETHICAL FASHION SHOW BERLIN next week. As we are again media partner for BERLIN FASHION FILM FESTIVAL we made an interview with Niccolò Montanari, one of the founders of BfFF. And we show you the BfFF jury. Furthermore we show you a collection of fashion editorials from metropolises all around the globe. From the streets of Tokyo to the rooftops of Los Angeles. Enjoy our July issue, best Tom, Marc and the whole SUPERIOR team
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FASHION WEEK
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BERLIN FASHION WEEK S/S 15
EDITORIAL
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Irina Vasilkovskaya
»TIME TO PLAY«
64 Joan Minder
»Tokyo Streets«
Gregory Keith
»PAPERDOLL«
78 John Brömstrup
»HOTEL SAVOY«
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IF YOU DO IT RIGHT, IT WILL LAST FOREVER ewerk Berlin, 8 – 10 July 14
green showroom
8 – 10 July 14
Kronprinzenpalais, Berlin
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Lars Hillen
»SECRET GARDEN«
David Curleigh
»BATH TIME«
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108 Aleksey Gorbunkov
»ROOF«
EDITORIALS JUNE
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Dustin Hollywood
»LOVE IN THE GOLDEN DESERT«
SEEK SPRING / SUMMER 2015
J U LY 8 T H — 10 T H 2014 K Ü H L H AU S
LU C K EN WA L D ER ST R A S S E 3 W W W.S EEK E X H I B I T I O N S .C O M
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BERLIN FASHION WEEK S/S 15
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Trends, reports & Photos: Out after Bfw
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MERCEDES-BENZ FASHION WEEK BERLIN
ETHICAL FASHION SHOW BERLIN & GREENSHOWROOM INTERVIEW: Magdalena Schaffrin & Olaf Schmidt Johanna Riplinger STUDIO Elsien Gringhuis Deepmello LANIUS Royal Blush Format GOODSOCIETY
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DECODED FASHION @ PREMIUM
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BERLIN FASHION FILM FESTIVAL 2014 INTERVIEW: Niccolò Montanari JURY
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MERCEDES-BENZ FASHION WEEK BERLIN S/S 15
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GREENSHOWROOM & ETHICAL FASHION SHOW BERLIN
Interview by Tom Felber for SUPERIOR Magazine with Magdalena Schaffrin, coordinator of Greenshowroom and Ethical Fashion Show Berlin, and Olaf Schmidt, Vice President Textiles & Textile Technologies of Messe Frankfurt which organizes both exhibitions.
# Magdalena, this season the Greenshowroom is back in Hotel Adlon. Do you feel like coming home? Why did you move back?
# Will Greenshowroom again in Hotel Adlon be the same as it was until last year or did something change?
Magdalena Schaffrin: In our 10th season – the Greenshowroom feels very much at home in the Hotel Adlon Kempinski. As the Greenshowroom follows a concept that unites luxury with sustainability, the Hotel Adlon Kempinski offers the right ambience for us. It is centered in the Berlin Fashion Week and closer to Ethical Fashion Show Berlin at the ewerk. For the first time in July, the Greenshowroom will have a more generous room layout. During the three-day trade fair the showrooms will no longer be accommodated in hotel suites. Instead, the trade fair format will be spatially more open and will occupy larger rooms – the Berliner Salons. All in all we are happy to be back in the Adlon and are excited about the 10th edition of the Greenshowroom and the Salonshow.
Olaf Schmidt: As Magdalena has already said, exhibitors and visitors can expect a new concept in comparison with previous seasons, with a significantly more generous allocation of space. We think that this will show off our exhibitors' presentations to better effect. A major highlight of the trade fair will be the traditionally well-attended Salonshow. We have managed to book the ballroom for this – the largest room in the hotel – and thus to create an exclusive atmosphere. At the same time, the Salonshow is set to be more extensive than ever before: 70 different 'looks' from the coming spring and summer collections in the Greenshowroom and the Ethical Fashion Show Berlin will be on show to be admired.
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# Besides this relocation, what can we expect from this season's Greenshowroom? Olaf Schmidt: There is a particular focus in the Green Showroom on business fashions this season. The new Gotsutsumu label will be there as the first ever label for gentlemen's suits to have GOTS certification. Ben Weide will also be exhibiting classic suits and silk blouses. Alongside these, in the Green Showroom, there will, equally, be collections suitable for everyday wear, including bags and shoes. Selected parts of these collections will also be on display in the Salonshow on 9 July 2014 at 15:30. There will, moreover, be presentations of the winning styles to emerge from the collaborative project between Esmod Berlin and Messe Frankfurt. The collections were designed for a competition to dress the guides (male and female) at the German pavilion at Expo 2015 in Milan.
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Exhibitors and visitors can expect a new concept in comparison with previous seasons. « »
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# What makes Greenshowroom's Salonshow so different from other fashion shows?
# What are your personal highlights at Ethical Fashion Show Berlin this summer?
Magdalena Schaffrin: With our concept of combining luxury with sustainability already in 2009 we were pioneers and met zeitgeist. Fashionable yet sustainable - the Salonshow presents highlights of the Greenshowrooms collections and thereby shows how great eco-fair fashion looks today. Labels such as Alma + Lovis, Ben Weide, Deepmello, Esmod & Hessnatur, Gotsutsumu, Inti Ferreira, Lifegist, Lillika Eden, Lionel Morin, Maria Seifert Collections, Edelziege, Royal Blush, Sey Organic Jeans, Silke Handley, Skrabak, Studio Elsien Gringhuis, SomySo and Xess + Baba will showcase pieces of their collections.
Olaf Schmidt: We are looking forward to lots of new international exhibitors this year, like People Tree, Cyclus and Greenbomb. But, apart from that, the Ethical Fashion Show Berlin demonstrates - this season as in no other - that it is far more than just a fashion show. Together with the Green Showroom, it offers an extensive complementary programme, which includes lectures, panel discussions and evening events, all related, in one way or another, to fashion and sustainability. As a result, the two trade events constitute Europe's largest platform for eco-fair fashion during the Berlin Fashion Week. The 'Create Green Breakfast' is worth a special mention, too. This year, we have been fortunate in recruiting politicians, journalists and business people to come and discuss current developments with regard to "compulsory quality marks for textiles".
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With our concept of combining luxury with sustainability already in 2009 we were pioneers and met zeitgeist. « »
# Which new trends in green fashion for the spring/summer 2015 season will your exhibitors show us? Magdalena Schaffrin: In the spring/summer 15 collections pastel colors are prominent – seen in collections from Silke Handley, Johanna Riplinger and Lifegist. The designers combine classic and elegant cuts with tender colors. New brands, such as Gotsutsumu, Ben Weide and Lillika Eden show sustainable business looks both for men and women, Lillika Eden is showing casual but office capable looks. The looks can be completed with innovative shoes from Brazil. Steps on Green have created a line of high heels with bio acrylic heels – a true material innovation. Besides professional brands we also offer student and research projects a platform at the Greenshowroom as we find it important to support young designers and new ideas. For example, in July the young research team Blond & Bieber will present their absolutely new method to use microalgaes as colorants – the result is an impressive wide color palette. -27-
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Johanna Riplinger www.johannariplinger.com | visit JOHANNA RIPLINGER at GREENshowroom text CARLA FOLLESA photos SARAH DULAY PHOTOGRAPHY hair & make up MARLENE LENI PRASSE model LOLITA @ EAST WEST MODELS styling OLIVER SCHULTZE STYLING
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By launching her own label in summer 2012 after more than 10 years of gaining experiences, Johanna Riplinger was finally able to follow her personal vision of sustainable fashion and creating clothes according to her idea of sensuality and femininity. Being contemporary but timeless at the same time, her clothes, made of natural fabrics like silk and organic cotton, fulfil an important aspect of sustainability and are able to compete economically on today’s fashion market. Johanna Riplinger gets inspiration from nature in all its facets but also from her life in Paris and the women she is surrounded by which explains the French feminine chic that runs like a thread through all her creations. Her new collection is playful and renders homage to the beauty of life and strong women, or as Riplinger puts it: “[...] celebrating the woman in her multidimensional being and encouraging her to be confident and stand up for her personal choices“.
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STUDIO Elsien Gringhuis www.elsiengringhuis.com | visit STUDIO ELSIEN GRINGHUIS at GREENshowroom text CARLA FOLLESA photos STUDIO ELSIEN GRINGHUIS
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According to the motto “getting the maximum out of the minimum“, fashion designer Elsien Gringhuis creations are simple, contemporary and innovative concerning form, style and construction of the pieces. Winning several prizes and awards for her first collections after her graduation, the Dutch designer had a great start into the world of fashion with her elegant, to the point kind of style embodying femininity and luxury. Gringhuis gets mostly inspired by Nordic nature and the Scandinavian landscapes using preferably bright, deep colours like green and blue for her designs. The upcoming collection is based on the question “how to wear a square“: shapes play an important role, whether it’s circles, triangles or squares. All used fabrics are organic and the items locally produced.
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DEEPMELLO www.deepmello.com | visit DEEPMELLO at GREENshowroom text CARLA FOLLESA photos DEEPMELLO
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It all started out with a team of creative scientists experimenting with several possibilities of tanning leather in a more eco-friendly way. They invented a natural process based on the pieplant root and established DEEPMELLO. Working together with different designers, the collections always differ from each other which makes the products extra special and rare. High quality, sustainability and purism are essential and make for the brands typical clean look. The leather is 100% produced in Germany and earned the “Certificate for Excellence in Materialdevelopment“ from the company Materialconnexion. Being an expansion of DEEPMELLO accessories, the Spring/Summer 2015 collection contains high-class laptop cases, etuis and bags for both men and women.
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LANIUS www.lanius-koeln.de | visit LANIUS at Ethical Fashion Show Berlin text CARLA FOLLESA photos LANIUS
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When Claudia Lanius founded her fashion label in 1999, her intention was to combine femininity with organic, natural fabrics and she has kept this policy ever since. Looking casual and dressed up at the same time, LANIUS creations accommodate themselves to the wearer’s intentions without losing their feminine silhouettes. Whether her girl friends or strangers - strong, confident women serve as an inspiration for the designer which is reflected in each of her casual yet grown up garments. The upcoming Spring/Summer 2015 collection is once again characterized by the interaction of elegance and nonchalance, purity and playfulness, underlined by the female pride and self-confidence LANIUS is known for.
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ROYAL BLUSH www.royalblush.ch | visit ROYAL BLUSH at GREENshowroom text CARLA FOLLESA photos ROYAL BLUSH
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Designer and founder of ROYAL BLUSH is ESMOD graduate Jana Keller who originally started out with her label in 2006 as a pure leather bags brand. By now the assortment includes not only bags but also other leather accessories as well as jewellery and for the first time an exclusive leather-Espadrilles line is added to the variety of ROYAL BLUSH goods this season. Jana Keller gets her inspiration from the phenomena of nature as well as the flair of fashion capitals, always the term luxury in the back of her head and trying to transfer her impressions in the typical sophisticated, ecological way that stands for ROYAL BLUSH design. The label is based on high quality products, sustainable materials and especially the Spring/Summer 2015 collection is characterized by handiwork with vegetable tanned leathers and organic salmon skin.
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FORMAT www.format-favourites.de | visit FORMAT at Ethical Fashion Show Berlin text CARLA FOLLESA photos FORMAT
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Berlin-based fashion brand FORMAT is all about individuality and distinctiveness. For their creations they only use raw, organic materials such as cotton certified by GOTS or conforming to similar other organic standards. As sustainability is an important point to the people behind FORMAT, the clothes are timeless and therefore independent of seasonal trends and fading hypes. The new pieces added to the constantly growing FORMAT collection continue to be simple and pure yet stylish without any prints nor accessories. Sticking to the minimalistic, laid-back look since the beginning, FORMAT has created it’s very own look that conforms itself to the male or female wearer, bringing out his or her best qualities without being overshadowed by them.
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GOODSOCIETY www.goodsociety.org | visit GOODSOCIETY at Ethical Fashion Show Berlin text CARLA FOLLESA photos GOODSOCIETY
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“We combine Italian style, American ’yes we can’ and German liability for a unique product and lifestyle,“ says GOODSOCIETY designer Dietrich Weigel talking about the label’s internationality. Originally established in the USA, the GOODSOCIETY headquarter is located in Germany whilst another office is situated in Italy. All locations care, however, a lot about the sustainability during the process of creating valuable, organic clothes that fit to the label’s clear yet extraordinary look. Getting inspiration from art, nature and authenticity in it’s purest form, the clothing line is characterised by it’s simple, natural, contemporary style that runs like a threat through all the collections since the beginning in 2007.
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DECODED FASHION @ PREMIUM The world of fashion is a world that’s changing constantly at full speed. Lifestyle trends, globalisation and a growing amount of companies are having more and more influence on the final customer and his demands – who gets informed via internet and social media as never before. Thinking and acting interdisciplinary is of prime importance for companies that wish to position themselves successfully at todays fast moving market. Providing an insight into the latest digital developments, PREMIUM has decided to ally with “Decoded Fashion“. At global oriented DF meet-ups the fashion and luxury scene gets together with established technology companies. By case-studies of innovative start-ups and several talks the know-howtransfer is encouraged and the connecting of different branches is supported. At PREMIUM business, service, vision and inspiration engage with each other and therefore assure a magnificent start into the upcoming ordering season for all buyers from the high-fashion segment. -42-
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BERlin fashion film festival 2014 Three years ago, Lisa Filippini, Frank Funke and Niccolò Montanari founded Berlin fashion Film Festival (BfFF). Tanita Hecking talked to Niccolò about BfFF and its development.
# Niccolò, can you describe what BfFF is about in one sentence? Berlin fashion Film Festival is a curated event focused on fashion film, an upcoming genre considered to be the future of fashion marketing.
# When did you decide to found the Berlin fashion Film Festival? What makes BfFF different from other fashion film festivals? We decided to start working on the BfFF shortly after Lisa (co-founder) and I began with our events and sales agency FIER management. That was in 2010. We then met Frank Funke, founder of the film production company H & F Furore, and we decided to partner up. That's how we started with the first edition. For our second edition we partnered up with Ulf Switalski, founder of the PR agency Omundo Media, as our aim was to break away from fashion film's current niche sta-44-
tus and make it a mainstream phenomenon. The thing is, on one hand it's exciting being part of something that is growing and developing before your eyes, but on the other hand you have to work twice as hard as, in some ways, you have to first of all tell your audience about fashion film itself, rather than you as a festival. In the past year I have seen a lot of fashion film festivals coming up. I see that as a positive sign, because this shows that the awareness for this genre is spreading. We have been contacted by some of them, and we are always open to collaborations. Of course, every fashion film festival has its own personal identity, and it's important to retain that. Being the Berlin fashion Film Festival carries a lot of weight, as you are effectively representing a city renowned for its film background, creative flair, and outstanding events. We see ourselves as the creatives rebels of the fashion film festivals, focusing on the quality of the curated films, selected jury, and event production.
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I LIKE THIS GIRL by Henrik Jessen
# Does Fashion Film always focus on fashion in itself? Fashion film, as many have said before me, is still in its infancy. There are still no precise boundaries as to what a fashion film is. Obviously, for it to be a fashion film its theme has to be fashion, but how the theme is interpreted is flexible. To answer this I would like to quote Christian Staub, last year's winner for Best Cinematography at the Berlin Fashion Film Festival 2013, in one of our interviews. In response to "How important is fashion in relation to the story you tell in your works? What role does it play?", he said: "It’s inspiration, first and foremost. It’s the point of origin for the film, but if it doesn’t send you in an unexpected direction, if you just try to recreate the fashion through cinematic means… Well, you’ll get either something soulless and cold and boring or something very commercial and kitsch. Take a really good music video, for example.
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Remember the works of Cunningham or Jonze? I think every fantastic music video is fantastic, because it takes a core aspect of the song, but expands itself and adds a whole new creative dimension to it."
# Why did you decide on fashion film and not fashion photography? How important is fashion film? Fashion photography is something that is embedded within the fashion world. Fashion film on the other hand is something relatively new, something people are still not entirely familiar with. This is why we decided to go down the fashion film path, because there is still so much potential out there, and it's only going to get bigger. That's the reason behind the Berlin fashion Film Festival; with so much content out there, we want to create a point of reference for professional in the advertising, fashion, and film industry, something they can refer to in relation to quality fashion film productions.
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ODDITORY by Monica Menez
# What chances will come with fashion film in the next few years? It's hard to say how it's going to develop. With this year's submissions I have really noticed an exploration of fashion film as an interactive medium, something used to play with the clothing and collections. I think this is one of the direction fashion film is taking.
# Fashion Film or Fashion Photography? What will be more relevant for the fashion industry in the future? Well, that's not within my power to know. It depends on how technology develops, on how people continue to interact with different kinds of media, and what will bring the most benefits to the designers, filmmakers and contributing artists. I don't necessarily see them as competitors.
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# You received about 700 submissions this year. How long does the decision-making process take and who is spoilt for choice? Watching 700 films multiple times it's without doubt a time-consuming activity. But also very exciting. The whole process, from watching the films and allocating points, to sorting short-lists, presenting them to the jury, dealing with their score, and turning it all into a strong and solid film programme, probably took us a good 5 months, give or take. It's something we don't cut corners with, as it's the core of the Berlin fashion Film Festival.
# What was the most inspiring submission you received this year? This really depends on whom you ask from the team. We all come from very different background (fashion, film, PR, market-
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Winners 2013
ing) which is what makes the BfFF film programme solid. I was particularly keen on Snake by Gustavo Lopez Mañas. I felt the overall the film had something very Berlin about it, combined with an amazing female cast, soundtrack, and cinematography. And of course, it did remind me of one my favourite films - True Romance.
# There always is a presentation at the end of the award show. Why did you decide on Russian artist Andrey Bartenev for this years’ presentation? You can't take away the live element of a fashion show. With every edition we look for something outstanding, something different, something that similarly to fashion film breaks the boundaries of what is traditionally accepted as fashion. We saw this in our first year with Tom Van der Borght, last year with Charlie Le Mindu, and this year Andrey Bartenev also promises to put on a spectacular show. -47-
# What will BfFF be like in 5 years? Hard to say. In a mere three editions we have managed to become one of the leading fashion film festivals. In an another five who knows how far we will have got. Our aim as a festival is promote the fashion film genre as a whole, giving new opportunities to fashion designers, filmmakers and all contributing artists. I have started noticing how fashion film is something that is starting to be taught at universities across the world, and I think this is great! How we will change in the next five year also depends on how fashion film develops. And the BfFF wants to play an active role in shaping the industry.
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JURY BfFF 2014 Andrea Rosso Creative Director 55DSL Andrea Rosso is a descendant of the Diesel empire and Creative Director of Diesel’s independent unit 55DSL. His creative direction, based on curiosity and passion and combined with his industry expertise and sport-meets-street mentality, has grown 55DSL into a successful multinational business.
Casey Neistat Filmmaker Casey Neistat is a New York-based filmmaker. He is the writer, director, editor, and star of the series The Neistat Brothers on HBO and won the John Cassavetes Award at the 2012 Independent Spirit Awards for producing the film Daddy Long Legs. His main body of work consists of dozens of short films that he has released exclusively on the internet, including regular contributions to the New York Times’ critically acclaimed Op-Doc series. His online films have been viewed over 50,000,000 times in the last 3 years. Charlie le Mindu Designer Born in Bergerac, France, Charlie started cutting and styling hair from the age of thirteen. Charlie went on to become a Resident Hairdresser at Berlin’s nightclubs and parties. He cultivated his own technique and style, known for creations ranging from classic to trashy, wearable to insane, becoming the “Master of Haute Coiffure”. Today his work is featured by almost every important publication. His client list includes names such as Lady Gaga, Kap Bambino and Peaches to name a few. His work has been exhibited at the V&A in London and the Art Athina fair in Greece. -48-
Interview 2013
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Daniel Blechman Designer, Sopopular After a Bachelor in Interior Design at Richmond University in the UK, Tel Aviv born Daniel moved back to his new hometown Berlin. He developed a taste for fashion in the city, and began working as a stylist for several agencies. In 2008 Daniel found his label Sopopular, one of the most established Berlin-based labels recognised with the Premium Young Designers AWARD in 2009.
Harald Peters Senior Editor Interview Magazine Harald Peters is the senior editor of Interview Magazine. Amongst numerous publications, Harald has worked for Berliner Zeitung, Taz, and Spex. He was editor at Welt am Sonntag and became part of the Interview Magazine Germany team when it first launched. At Interview Magazine his main area of focus revolves around film.
Ingo Brack Art Director Esmod Munich Ingo’s experience ranges from being a designer for multinational brands like Asics, Triumph, Lacoste, and Swarovski to being a product and production designer. Since 2004 he has been working with young designers at the international fashion school ESMOD, coordinating all creative actions and global communication.
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JURY BfFF 2014 Jan Luckenbill Designer and Stylist Jan finished his studies in Fashion Design and became known as Germany’s youngest designer. After moving to Berlin he started collaborating with photographer Oliver Rath. He’s now an established stylist for several German publications and is a contributor to fashion-focused blogs.
Jordan McGarry Lead Curator Vimeo Jordan started her career as a music video editor and contributor to selected titles, including Screen International, RES and Dazed & Confused. She then moved onto events programming, curating content for The British Film Institute, Edinburgh International Film Festival’s Mirrorball strand and the British Council. She spent five years as Executive Producer of Partizan Darkroom in London, before being hired as a consulting curator for the launch of Nowness.com. In 2011, she joined Vimeo as Lead Curator. Maik Kähler Exec. Creative Director global Serviceplan International 13 years of working in car advertising made Maik one of the most experienced car-ADs in Germany. He created international campaigns for Volkswagen, Mercedes-Benz, KIA Motors and BMW. Maik is a founding member of Serviceplan in Hamburg where he works today as Executive Creative Director – responsible for global accounts like BMW, OSRAM and UNICEF. Design and especially complex 3D installations became his big passion. His graphical work has been awarded with more than 500 international awards, including numerous Golds at Cannes Lions, One Show Design, Clios and ADC New York, Eurobest and the New York Festivals. -50-
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Megaforce Directors Metronomy, The Yeah Yeah Yeah’s, MGMT and last but not least Madonna. That’s just a few of the artists they made music videos for. Megaforce is an outstanding quartet of Directors formed by Charles Brisgand, Clément Gallet, Léo Berne and Raphaël Rodriguez. As recognition of their excellent work, also for commercials for IKEA and many more, the fab four from Paris have received several awards, including UK MVA, MTV VMA, D & AD Awards, Antville MVA and Club des AD. Michael Conrad Berlin School of Creative Leadership Advertising icon Michael Conrad started his 34 year long career back in 1968. His creative leadership spans across being a Creative Director as early as 1972 to the founding award-winning agencies and taking home several “Award of the Year”. His role as a jury member has seen him at international advertising festivals, including Cannes, AdFest, Clio and Golden Drum. He is now one of the main brains behind The Berlin School of Creative Leadership. Philipp Jung Artist & Founder - M.A.N.D.Y. / Get Physical Philipp and his childhood friend Patrick Bodmer aka M.A.N.D.Y. have carved a unique niche in electronic music by consistently selecting productions that induce their audience into a somatic frenzy. On the platform of their aptly titled Get Physical label, M.A.N.D.Y. has achieved massive success in colluding to create music that simply makes bodies move. Their foot stamping, hair flying passion is the ultimate expression of a dance music phenomenon for many years. Together, they push the boundaries of dance music to compile an enviable arsenal of electro kissing house while caressing disco and flirting with techno. Body Language was the ubiquitous hit of 2005 and M.A.N.D.Y.’s Fabric Series three years later cemented their reputation as two of the most captivating selectors on the planet. Stefan Siegel CEO & Founder Not Just A Label
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South Tyrol born Stefan gained experience working for prestigious design houses and advertising agencies in Vienna. He then worked for renowned companies such as Ernst & Young and the Merrill Lynch M&A Investment Banking group in London specialising in the Consumer & Retail sector — advising publicly listed fashion powerhouses. Stefan used his experience to launch NOT JUST A LABEL, one of the leading global platforms for emerging fashion designers, ranking among the most respected websites in the fashion industry.
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model Renata Dzhalo @LMA
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shirt & skirt ZARA shoes PULL&BEAR
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dress Mohito track top adidas
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top Topshop blazer & trousers Zara shoes Pull&bear
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top Topshop blazer & trousers Zara shoes Pull&bear
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PAPER DOLL photography by GREGORY KEITH make up by Christopher Milone hair Felicia Nelson model Isabella Farrell @ One.1 mANAGEMENT
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dress Proenza Schouler
JULY 2014
dress Peter Pilotto
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DIGITAL
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Celine
JULY 2014
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DIGITAL
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dress ICB
JULY 2014
dress Carolina Herrea
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BFW A/W 2014
-3-
www.superior-berlin.com
Fashion magazines? We’ve got a million free ones. Issuu.com
-19-
DIGITAL
shirt top Hatra by Keisuke Nagami pants American Apparel shoes Converse cap Kenzo
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JULY 2014
TOKYO STREETS photography by Joan Minder hair & make up by Tomoko Sato styling by MoĂŠ Tsukamoto model Takeshi Uematsu
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DIGITAL
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JULY 2014
shirt & shorts Levi’s socks American Apparel shoes GantS
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DIGITAL
shirt PRADA bomber jacket Atsushi Nakashima
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JULY 2014
shirt & pants American Apparel scarf LACOSTE shoes Navyboot
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DIGITAL
shirt Paul & Joe bomber jacket Vivienne Westwood pants American Apparel shoes Navyboot sunglasses Quay eyewear via ASOS
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JULY 2014
coat Hatra by Keisuke Nagami shirt PRADA pants DIESEL shoes Navyboot
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DIGITAL
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JULY 2014
shirt Paul & Joe pants American Apparel shoes GantS
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DIGITAL
Hotel Savoy -88-
JULY 2014
photography by John Brรถmstrup @ SYNDIKAT ARTISTS hair & make up by TRICIA LE HANNE @ BIGOUDI styling by STEFANIE KLOPF model ROMANE @ SPIN
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shirt ACNE STUDIOS top VINTAGE pantie ISSEVER BAHRI
DIGITAL
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dress & pants CARIN WESTER shoes ADIDAS earrings STYLIST'S OWN
JULY 2014
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shirt STYLIST'S OWN pants ACNE STUDIOS shoes ADIDAS
DIGITAL
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body STYLIST’S OWN
JULY 2014
shirt COS top STYLIST’S OWN skirt FRENCH CONNECTION shoes ADIDAS
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DIGITAL
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JULY 2014
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blouse PAUL & JOE pants CARIN WESTER
DIGITAL
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pullover DOLCE&GABBANA pants VINTAGE
JULY 2014
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shirt VINTAGE pants HELMUT LANG shoes SEBASTIAN
DIGITAL
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dress & OTHER STORIES
JULY 2014
shirt & pullover & OTHER STORIES earrings STYLIST'S OWN
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DIGITAL
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coat Kilian Kerner pants & shirt Minimum scarf & hat Herr von Eden suit Tiger OF sweden
JULY 2014
S ECRET GARDEN photography by Lars Hillen photography assistant Laura Lindenmann hair & make up by Natalie Arslan styling by Jennifer Mertens model Dennis Schrรถder @ model pool
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DIGITAL
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pants UNIQLO hat Herr von Eden vest Cutord shoes levi's turtleneck Tiger of sweden gloves roeckl
JULY 2014
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coat & scarf Tiger of london shirt sissi Gรถtze belt Pierre cardin socks stylist's own shoes Levi's
DIGITAL
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suit Cutord scarf Herr von Eden socks Bugatti shoes dr. Martens pullover lyle & Scott hat vintage
JULY 2014
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shirt lyle & Scott bow tie & suit Minimum pants Uniqlo gloves Roeckl hat Herr von Eden
DIGITAL
coat Kilian Kerner pants & shirt Minimum scarf & hat Herr von Eden suit Tiger OF sweden
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JULY 2014
bow tie Minimum suit Tiger of sweden shirt lyle & Scott suspenders Herr von Eden
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DIGITAL
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Bath Time JULY 2014
photography by David CurleighÂ
photography assistant Kornelia Niemczycka hair & make up by Martine L'Heureux
styling by Kahdy Tamadinda model Kate @ Montage models location silversly
-109-
necklace Nobia X-Cessories
DIGITAL
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swimsuit Aquadilara rings WINNERS headband zara
JULY 2014
swimsuit Aquadilara rings STYLIST'S OWN
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DIGITAL
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JULY 2014
bikini Victoria's Secret shoes Aldo earcuff Simons
-113-
DIGITAL
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necklace & bracelet Banana Republic swimsuit Aquadilara
JULY 2014
necklace Nobia X-Cessories swimsuit Aquadilara
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DIGITAL
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March2014 2014 JULY
SUBMIT
Y O U R EDITORIAL
-117-73-
DIGITAL
RO OF -118-
JULY 2014
photography by Aleksey Gorbunkov production by Art Georgiev make up by Stacy Rosas styling by Jordan Stolch model Monique Jacqueline
-119-
bodysuit Fairground earrings Gwaan boots Christian Louboutin cuff Faith and Mae visor Stylist's own handbag Marc Jacobs
DIGITAL
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bodysuit Missguided belt River Island earrins Gwaan necklace Lydell shoes Christina Louboutin purse Forever 21 gloves Stylist's own
JULY 2014
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DIGITAL
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bodysuit H&M jacket Rachel Roy belt H&M necklace Lydell clutch Lavish Lust earrings Kate Spade glasses ZeroUV
JULY 2014
-123-
bodysuit Missguided belt River Island earrins Gwaan necklace Lydell shoes Christina Louboutin purse Forever 21 gloves Stylist's own
DIGITAL
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JULY 2014
-125-
crop top River Island skirt Quontom clutch Ann Taylor shoes Steve Madden
DIGITAL
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JULY 2014
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blazer BCBG Max Azri bra top Sabo Skirt briefs Victoria's Secret earrings H&M
DIGITAL
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JULY 2014
-129-
bodysuit Fairground earrings Gwaan boots Christian Louboutin cuff Faith and Mae visor Stylist's own handbag Marc Jacobs
DIGITAL
editorials from june @ Superior online
Click on the image to view the full Editorial
Dustin Hollywood
»LOVE IN THE GOLDEN DESERT«
Zoë Noble
»RED ROOM«
Kim Lang
»THE EYES OF A GORGON«
Max Modén
»LAYERS FOR LAYERS«
Jaime Johnson
»BLUE MONDAY«
18
JULY 2014
Alberto Gonzalez
»DELICATE BLOOM«
Moritz Fuchs
»IN BETWEEN«
Stefan Wessel
»THE BLUE TOUCH«
TONY OTTOSSON
»BREEZE«
Alo Joks
»FORTUNA« Kate Andrews
»I GO TO SLEEP AND IMAGINE THAT YOU'RE THERE WITH ME«
DIGITAL
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JULY 2014
photography by DUSTIN HOLLYWOOD styling, hair & make up by Lauren Glasses @ The StyleSpace models Eden Corrigan & Laura Via wardrobe by NAVEN & STYLIST’S OWN
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DIGITAL
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JULY 2014
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DIGITAL DIGITAL
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JULY 2014
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DIGITAL
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JULY 2014
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DIGITAL
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JULY 2014
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DIGITAL
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JULY 2014
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DIGITAL
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JULY 2014
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Magazine for young vanguard fashion & art photography • www.superior-mag.com
coming out on August 8th 2014
# AUGUST 2014