2 minute read
A LABOUR OF LOVE
striking colours. The raw materials are sourced locally, handpicked from suppliers who are able to provide the quality and freshness of fruit demanded and cooked the old-fashioned way in small batches, without adding any artificial colours, concentrates or preservatives. Mary has rapidly grown her business from start up in her home kitchen, to a commercial base in Albany, expanding the total number of products on offer to 8, with more on the horizon. She has also recently introduced the economy and convenience of 1 kg and 2 kg Catering Packs for the food service industry.
Thai Tomato, Feijoa & Ginger Jam. They are all handmade, completely NZ natural and packaged in glass jars to provide long shelf life without preservatives.
Q: What is innovative or unique about the product?
A: An artisan range of handmade gourmet chutneys, relishes, pickles and jam. Cooked the old-fashioned way in small batches using allnatural fresh ingredients with no added flavours, colours, fillers or preservatives. NoShortcuts can be used as a garnish, topping, side dressing or blended into cooking as a flavour enhancer.
Q: What is the brand story?
A: The cooking and preservation process may be time consuming, but this labour of love achieves great taste, beautiful aroma and naturally
Q: What is the current product range and variants and what makes these products stand out in the market?
A: The NoShortcuts range consists of Beetroot Relish, Gherkin Relish, Mustard Pickle, Sambal Ulek, Tamarillo Chutney, Old Plum Chutney,
Q: Who is the consumer and what benefit does the product bring them?
A: Discerning and health conscious food lovers, who value the benefits of good wholesome food without having to sacrifice flavour.
Q: What consumer trend does the product support?
A: Vegetarian, vegan, non-gluten, dairy free, all natural. n
For more information please contact mary@noshortcuts.co.nz or call +64 027 285 1111
Ceres Organics began 35 years ago with a mother wanting to feed her young children organic food. She began an urban organic vegetable co-op out of her garage, this grew to become New Zealand’s first organic store.
Q: What is the brand story?
A: In 2001 Ceres Organics achieved full Bio-Gro Organic certification, and became New Zealand’s first certified organic warehouse and distributor. In 2009 Ceres Organics obtained the first EcoSocial Certification in Australasia, formalising the ethical and socially responsible sourcing philosophy the company has practiced from the start. Staying true to its ethos, Ceres Organics moved into New Zealand’s first 5 Green Star certified warehouse in 2013. Today, Ceres Organics is recognised as one of Australasia’s most well-known brands in organics, standing for trust, quality and innovation. They are passionate about sourcing the healthiest, highest quality organic foods, from suppliers all over the world who it knows and trusts to be socially and environmentally responsible.
Q: What is the current product range and variants and what makes these products stand out in the market?