Real Estate Sales Guide

GOVERNMENT GUIDE GOVERNMENT GUIDE

MARKETING PROMOTIONAL PRODUCTS AND APPAREL TO GOVERNMENT AGENCIES

MARKETING PROMOTIONAL PRODUCTS AND APPAREL TO GOVERNMENT AGENCIES

Government clients tend to limit their advertising budgets and often use budgetfriendly promotional products for maximum ROI.

Federal, state, and local government agencies such as military organizations, political campaigns, social services,

$1.4 billion in promotional products in 2023.

Government agencies can use promotional products as a way to raise awareness about their programs and services, build brand recognition, and promote their mission and values.

They can give away items such as pens, magnets, keychains, and other small items with their logo or message printed on them at events, in public spaces, or as part of a mailing.

They can also use promotional products as a way to thank supporters and donors. Additionally, they can use these products as incentives for completing surveys, signing up for programs, or achieving certain goals.

Overall, promotional products can be a cost-effective and engaging way for government agencies to communicate with the public and support their goals.

Promotional products are widely used to:

Increase public awareness of a government program or initiative

Promote a specific message or campaign, such as encouraging voter turnout or promoting health and safety guidelines

Thank-you to participants in a government survey or study

Provide a tangible reminder of a government service or resource, such as a phone number or website for a government assistance program

Increase brand recognition and familiarity with government agencies and their services

Use as a marketing tool for recruitment, recognition and retention of employees.

Get your foot in the door Get your foot in the door

Reach out to local marketing directors, public affairs officers or procurement officers and offer to discuss their outreach and communication strategy.

ROI is essential to them - Emphasize the durability and longevity of promotional products to demonstrate their costeffectiveness over time in communicating with citizens, raising awareness, and increase retention.

1. Attend trade shows and events specifically for government procurement professionals. This will provide an opportunity to network with procurement officers and learn about upcoming procurement opportunities.

2. Research and reach out to government procurement officers through professional networking sites such as LinkedIn.

3. Look into government procurement databases such as the Federal Business Opportunities (FBO) and the System for Award Management (SAM) to find contact information for procurement officers.

4. Join professional organizations and industry groups related to government procurement to connect with other professionals in the field and learn about potential opportunities.

5. Reach out to your local, state or federal government procurement office and ask to speak to procurement officer or representative.

You can establish yourself as a valuable partner in the government sector by offering solutions that can benefit the agency or department.

Armed Services Armed Services

Recruitment

Armed forces use promotional products as a tool for recruitment by distributing them at events, such as job fairs and military open houses, to attract potential recruits.

These products can include items such as water bottles, pocket items, t-shirts, which feature the branch's logo and information.

Additionally, they may use promotional products as incentives for referrals and as rewards for completing certain steps in the recruitment process.

Overall, promotional products are an effective way for armed forces to raise awareness and interest in joining the military among potential recruits.

Mini Wireless Bluetooth Earbuds - Full Color

WE7888

These Bluetooth Wireless Stereo earbuds provide fantastic sound quality at an affordable price and will solve all of your wire and tangling problems.

Hydrate Silicone Collapsible Sports

Water Bottle 20Oz

WB6735

The water bottle can contain up to 20 ounces of liquid, but can easily be folded to a small size perfect for travel or gym.

Washington Metal Adhesive

Cell Phone Ring Grip Holder and Stand - Patriotic USA1492

Can be easily sticked to your device and provide a more convenient and secure finger grip.

Carabiner w/ Woven Strap

UB1620

Handy carabiner made of anodized aluminum with metal split key ring. Featuring woven nylon strap.

Armed forces and Veteran Care Armed forces and Veteran Care

Armed forces play a crucial role in protecting our country, and veterans deserve our respect and support for their sacrifices. However, their service often comes at a great personal cost and it is our responsibility as a society to ensure that they receive proper care upon returning to civilian life.

This includes access to mental health care, healthcare, job training programs and assistance in finding employment, as well as housing assistance.

1. Use promotional products as part of a fundraising campaign for veteran care organizations.

2. Increase awareness and support for veterans' issues, such as by distributing items like t-shirts or bracelets with a "Support Our Troops" or similar message.

3. Provide promotional products to veterans as a way of thanking them for their service, such as by giving out items like caps or keychains to veterans at events or through care packages.

4. Use promotional products to help veterans transition back to civilian life, such as by providing items like bags or pens with job search resources or other helpful information.

5. Use promotional products as a way to promote mental health resources for veterans, such as by providing items like fidget toys or water bottles with information about local counseling services.

Pop It Fidget ToyCircle Full

color

ST6002

It is made of eco-friendly silicone, measures 5" x 5", comes in many vibrant colors, flexible, waterproof and easy to carry.

Velocity Folding

Water Bottle - 20 oz

FB7108

This 100% BPA-free, non-toxic item is made with high-quality, durable silicone material, making it unbreakable, leak-proof, and long-lasting.

Promotional Message

Banner Pen

BP1020

Standard ballpoint pen with retractable pull out 7.09" × 2.68" banner and rubber grip.

Economy Pop It Fidget Toy

- Badge Full color

ST8765

It makes for a great fidget stress reliever and helps to boost concentration and to helps relax people with ADHD, anxiety, autism, and more.

Horizon Reflective Drawstring Backpack Tote

RB8918

The main compartment is large enough to hold anything –gym gear, change of clothes, etc. features 2 pvc light reflectors for added safety

Sprinters Custom Silicone Bracelet -

Colorful

SB2331

These colorful bracelets are easy to hand out and perfect for fundraising, sports events and raising awareness. Police

Elections / Political Campaigns Elections / Political Campaigns

Reach out to campaign managers and political organizations to offer your services as a supplier of election swag.

It's important to remember that the best swag products for election campaigns are those that are relevant to your campaign, budget-friendly and make a lasting impression on people. Items like coffee mugs, signage and other functional giveaways have been proven successful throughout the years.

Be mindful of the national election day, taking place on November 3.

Here are a few strategies for utilizing promotional products:

Distribute them to campaign volunteers: Give shirts, hats and lapel pins to volunteers who will be working at polling places, canvassing neighborhoods, and making phone calls. This will help identify them as campaign representatives and make them more visible to voters.

Car Window Flag Double

Sided Full Color w/ 17"

Pole - 17.75" x 12"

CF8656

Made of durable heavy polyester knit, and features a sturdy white vinyl mast that to fits most vehicle window frames.

Deluxe Windshield Sun Shade

UB1350

High quality collapsible car sun protector that pops open and folds down easily in a spring-like action for easy storage.

Screen Print Gildan®DryBlend® 50 Cotton/ 50 Poly T-Shirt

DF9155

Available in youth sizes 50 cotton/50 poly, DryBlend moisture-wicking properties

Seamless double-needle collar, sleeves and hem, Taped neck and shoulders

Round Enamel Metal Lapel Pin

LP2625

The main compartment is large enough to hold anything –gym gear, change of clothes, etc. features 2 pvc light reflectors for added safety

Hand them out at polling places: Set up a table at polling places and hand out promotional products to voters as they arrive to vote. This can help increase visibility for the campaign and remind voters to support the candidate.

Send them as thank you gifts to donors who have contributed to the campaigns.

Colorful Push Pen

BP7802

This has a refillable contour, ballpoint tip, and streamlined barrel for a magnificent design.

Spriners Silicone Slap Bracelet

UB1560

Each bracelet is one size fits all and is made of ultra-durable silicone material that stands up to rigorous use.

Vacuum Insulation Stainless Steel Mug - 12oz

PWB1648

It's made of food-grade stainless steel, measures 4.5" x 3.5" diameter, comes in 6 fantastic colors, and holds up to 12 oz. of liquid.

Economy 10' x 6' Rectangular Table Cover

- Full Bleed Printing

TC8443

10 foot table cover made of polyester; features full color full coverage customization.

Custom Design Compressed Magic Towel

BT4445

Put the towel into a water ball and watch it grow! This magic towel is made of cotton and ideal for travel, outdoors, camping, and more.

• Presidential Campaigns

• Congressional Seats

• Primaries

• County Governments

• Municipal Governments

Tourism and National Parks Tourism and National Parks

Promotional products can be a valuable tool for tourism and national parks in several ways:

Promotional products can be a valuable tool for tourism and national parks in several ways:

Giveaways: Provide visitors with promotional items such as keychains or water bottles with the park or tourism brand printed on them. This can serve as a reminder of their visit and also serve as a marketing tool to others.

Smile Keychain Bottle Opener, Flashlight

And Tape Measure

UB2540

3-in-1 handy key holder pocket tool extremely useful both outdoors and at home.

20 oz Collapsible Silicone Water Bottle

SB8667

It makes for a great fidget stress reliever and helps to boost concentration and to helps relax people with ADHD, anxiety, autism, and more.

Souvenirs: Offer branded items such as sunglasses, sunshades, or mats as souvenirs for purchase. These items can serve as a lasting reminder of their visit and also provide revenue for the park or tourism organization.

Bamboo Fashion Sunglasses

SG7788

Wooden-like plastic and acrylic sunglasses have uv400 protection, and feature black lenses, and metal accents.

Economy Oxford Outdoor

Waterproof Picnic Mat

PF1451

The unfolded blanket is 59.06" x 78.74" inches. It easily folds into a compact tote.

Staff uniforms: Use promotional clothing such as t-shirts and lanyards for park staff or tour guides to wear. This can serve as a way to identify staff members, as well as promote the park or tourism brand.

Screen Print BELLA+

CANVAS ® Unisex

Jersey Short Sleeve

Tee

UB2540

Print your message or logo on these high-quality garments! We can screen print front, back and sleeve with up to a 6 color logo.

Custom 5/8" Polyester Lanyard

- 3 Color Woven JacquardS

LL5835

It's made of top-quality 100% polyester, measures 5/8" wide, comes in several amazing colors, and features your choice of attachment.

Social Services Social Services

Social services in the USA refer to a wide range of programs and services that aim to assist individuals and families in need. These services can include programs for housing assistance, food assistance, healthcare, child care, and many more.

Promotional products can be an effective way for social service organizations to increase awareness of their services and promote their brand. By distributing these products to clients or community members, organizations can raise visibility of their services and increase the likelihood of people seeking help.

Additionally, promotional products can be used as a thank-you to donors or volunteers, which can help to build and maintain relationships with supporters.

Classic Wind Chimes

WC7170

Beautiful 5 part windchimes features an imprinted wooden piece at the bottom and aluminum tubes to add soothing ambiance to garden and home.

Washington Round Mobile Phone Ring Grip Holder and Stand

PH5725

The ring is made out of quality sturdy metal. Designed to prevent your phone from accidental drops and slips, can also be used as an effective desk or car mount or stand.

Custom Shape Perfume

Car Air Freshener

UB1030

This has a refillable contour, ballpoint tip, and streamlined barrel for a magnificent design.

Classic Ballpoint Pen

CP5749

It is slim and lightweight, but also very durable. Well designed, it featured white barrel and a variety of colorful accents and trims.

Retractable HandHeld Scroll Banner

SB0885

These customized hand held scroll banners are made of high quality polyethylene terephthalate (pet) which os durable and has a crisp look.

Social services include the benefits and facilities such as:

1. Education

2. Food subsidies

3. Health care

4. Job training and subsidized housing

5. Adoption

6. Community management

7. Policy research

8. Lobbying.

11

Bottle Cooler - Safety Vest Shaped

CC6923

The can coolers made of durable yet flexible neoprene fold quickly and easily and will keep beverages cooler longer.

Public Safety Public Safety

Screen Print CornerStone ® Enhanced Visibility

Mesh Vest

SF8261

Print your message or logo on these high-quality CornerStone Mesh Vest! Great for construction, ashers, safety campaigns and more.

Civil public safety in the USA refers to measures taken by government and non-government organizations to ensure safety and well-being of citizens in nonemergency situations. This includes activities such as crime prevention, community policing, and public education.

Promotional products can be a useful marketing tool for these organizations as they increase awareness of programs and services, build community engagement and support, and attract volunteers or new members.

Some great examples include custom-branded koozies, bracelets, flashlights and locks.

Safety Belt Cushion Cover

BC2777

Made of nylon and features soft protective felt cover with foam cushion inside.

Velcro closure ensuring easy installation on the seat belt.

Reflective Safety Slap Wristband

UB1460

These pvc reflective slap on wristbands with felt back will keep your clients visible in the dark.

Lockout Padlock With 2 Keys

PL3741

Durable high quality pad lock with 2 keys. Easy to use and safe, you have a spare key incase you lost one.

Environmental Conservation Environmental Conservation

Companies can benefit from using promotional products that align with their environmental conservation efforts in their marketing strategy. This can include products made from sustainable materials or those that promote environmentally friendly behavior.

By using these products, the company can showcase their commitment to environmental conservation and appeal to environmentally conscious consumers.

Additionally, using promotional products can increase brand awareness and customer loyalty, as well as providing a tangible item for customers to use and keep.

Solar LED Flashlight Keychain

SF3455

This flash light includes a solar panel to power the three led flashlight bulbs that are sure to light your way to success.

Full Color Eco-Friendly TWS Earbuds

PWB1348

These environment-friendly TWS Wireless earbuds are made of Wheat Straw material. High-quality and great sound earphones.

Eco Friendly Pen and Pencil Set

EP0818

This writing set will bring you closer to nature as it includes 2 pens, 2 pencils, and a pencil sharpener, all made from recycled wood.

Ecologist Recycled Pen

EP1842

Lovely environmentfriendly ball point pen features and partly recycled barrel and a built-in clip. It is slim and lightweight, but also very durable.

Eco Friendly Wooden Keychain

KC2227

Natural geniune wood key holder With your custom imprint. Elegant environment friendly giveaway at fairs,employee training sessions, fundraisers and more.

Honest Bamboo Wireless Charger Qi Charging Pad

WC9000

These decorated sleek chargers are made of plastic and feature a beautiful wooden finish, giving your logo an upscale feel.