Hospitality and Entertainment Sales Guide

HOSPITALITY & ENTERTAINMENT GUIDE

MARKETING PROMOTIONAL PRODUCTS AND APPAREL TO THE POST-PANDEMIC HOSPITALITY SECTOR.

Buyers in the hospitality sector spend about a billion dollars a year on promotional products.

These products can be used in various ways; for example, hotels, resorts, cruise lines and airlines can provide guests with a small gift such as a pen or earbuds upon check-in as a way of welcoming them to the property and promoting the brand.

Businesses can offer customers who book a stay a branded product as a way of encouraging repeat business.

Ad specialties can also be sold in souvenir shops for guests to remember their stay and promote the brand to others.

Furthermore, hospitality businesses such as airlines and hotels can give out ad specialties to customers who have reached a certain level in their loyalty program to reward and retain customers.

TABLE OF CONTENTS TABLE OF CONTENTS

Get your foot in the door

Research potential clients in the hospitality industry (hotels, casinos, restaurants, etc) and understand their marketing needs and goals.

Develop a clear and compelling value proposition for your promotional products. How can the products you offer be distributed most effectively?

Network with key decision-makers (marketing managers, event coordinators, brand managers).

Utilize digital marketing channels (e.g. email, social media, websites) to reach potential clients and showcase your products.

Attend trade shows and events in the hospitality industry to network and build relationships.

Offer special promotions and discounts to attract new clients.

Leverage customer referrals and word of mouth to build trust and credibility.

Continuously gather feedback and measure results to improve your marketing efforts.

Stay updated on industry trends and new product offerings.

4 4 Travel, Airlines & Cruise lines

Customer Onboarding

Provide new customers with welcome kits that include a variety of promotional products such as luggage tags, travel adapters, towels and earbuds to make their travel experience more enjoyable.

Leatherette Prime Luggage Tag

LT4179

This sophisticated faux leather round luggage tag makes sure your luggage won't be lost when traveling with the elegant and colorful leather and contrast saddle stitching.

Universal Travel Adapter With Surge Protector

UB1250

Unique all-in-one power adapter with built-in international plugs that allows you to use any electronic device anywhere in the world!

EZ-Grip Luggage Grip Identifier Handle

LT4327

The Ez-grip luggage gripper wraps around most bag handles to make luggage identified easily and provide an improved, more comfortable handling.

the included earbuds along with cash, keys or other small items.

Retention Giveaways

Tour operators can provide branded items for their customers who have completed a tour as a way of thanking them for their business and encouraging them to book another tour in the future.

Portable USB Cellphone Fan

PF2287

Portable 2-in-1 mini fan for iphone & android cell phones, It features powerful and soft blades that move with quiet operation. Built-in lighting and micro-usb connectors for usage with most devices.

2nd Gen Super Bass Wireless Bluetooth Speaker

PWB9292

The super bass portable bluetooth wireless speaker with microphone is multi functional, including volume control, previous/next control, play/pause and much more.

Waffle Golf Towel With Hook

Our Full color golf towels with hook are quality made with the perfect amount of absorbency and softness to make your golf experience perfect.

6 6 Accommodation & Hotels

Loyalty Programs

Businesses in the accommodation and travel industry can run a loyalty program and reward their audiences by using branded items such as travel accessories or electronics to incentivize repeat business and increase customer engagement.

Travel All In One Charger Adapter W/ USB Port

TA6880

US, UK, EU & AU.

It can be used to recharge your usb-compatible phone, camera, mp3 player and more via the attachable usb port.

Gregorian Wood and Aluminum Wind Chime

WC7180

These classic musical windchime create uplifting sound, adding soothing ambiance to your garden or home.

Full-Color Custom

Apple AirTag

The Apple Custom AirTag is a super easy way to keep track of your stuff. Attach one to your keys, slip another in your backpack and just like that, they’re on your radar.

Hugo Boss Set Gear Matrix (ballpoint pen, key ring & speaker).

Dual Branding HPBEK007L

This high-end item can be imprinted with your own logo! This Hugo Boss set consists of a connected speaker, a key ring and a ballpoint pen.

Case study: Famous hotel chain loyalty program gift

Problem:

The hotel wants to increase customer loyalty and retention through its loyalty program.

Solution:

The hotel introduced a branded gift option, including Sprinters’ Universal Travel Adapter and a Hugo Boss Gear Gift Set for its loyalty program members. Members can now redeem their loyalty points for a selection of gifts, including electronics, travel accessories, and branded merchandise.

Implementation:

The hotel added the gift option to the existing loyalty program platform.

The hotel also created a catalog of available gifts and set redemption rates for each item based on the number of points required.

Results:

The gift option was well received by loyalty program members and increased customer engagement with the loyalty program. Members were more likely to redeem their points for gifts rather than simply using them for reservation redemption.

The gift option also helped to drive customer loyalty and retention, as members were more likely to continue using the hotel and its subsidiaries in order to earn and redeem points for gifts.

Conclusion:

The addition of a gift option to the loyalty program was a successful strategy for increasing customer engagement, loyalty, and retention. The company was able to offer added value to its customers and differentiate itself from competitors with a unique loyalty program benefit.

Marketing Collateral Marketing Collateral Marketing Collateral

The competition between businesses in the accommodation industry is fierce and they are constantly looking for new and innovative ways to promote their brand and reach out to potential customers.

Whether it is through enhancing the guest experience, increasing brand awareness or enhancing the experience of attendees at conferences and meetings, promotional products can be a valuable tool in the hotel's marketing arsenal.

1. Use branded products such as pens, padfolios and lanyards to create promotional materials for your hotel.

2. Social Media Contests: Offer branded products such as power banks and custom socks as prizes for social media contests, encouraging guests to share their experiences and spread the word about your hotel.

3. Conferences and Meetings: Use branded products such as water bottles, conference bags and giveaways to enhance the experience of attendees and create brand exposure.

Bracelet Coil Keychain w/ Imprinted Tag

UB3730

Wristcoil keychain fits comfortably over your wrist and works like a telephone cord - easy to put on and fits youth and adults.

Crystal Executive Stylus Pen

SP4687

Beautiful plastic twist action pen features a gently tapered shape for comfortable hold and includes a built-in stylus at the pen tip.

Saturn Slim Power Bank2500mAh UL Certified

PWB2414

It features a UL listed internal lithium-ion battery, a cord with standard and MicroUSB connectors.

Custom 1/2" Polyester Lanyard - 3 Color Woven Jacquard

LL5820

It's made of top-quality 100% polyester, measures 1/2" wide, comes in several amazing colors, and features your choice of attachment.

Conference Leatherette Padfolio with Zipper Closure

PWB85771

Premium folder with stitched, padded cover with zipper closure and outside pocket, pen slot, writing pad, 2 business card holders, and 1 file pocket.

Full Color Custom Flag - 3' X 2' CF7499

The large flags are made of high quality and long lasting 100% polyester.

8 8 Entertainment

The largest buyer - Casinos

Casinos use promotional products to keep customers in their establishments by offering incentives and creating a memorable experience. Here are a few ways they do this:

1. Player Rewards: Casinos offer promotional products to reward customers who reach certain levels of play such as offering a branded t-shirt or tumblers for reaching a certain amount of points. This incentives makes the customers to stay and play longer increasing their overall time spent in the casino.

2. Complementary Items: Casinos provide customers with complementary promotional products such as branded drinkware or keychains. These items serve as a reminder of the customer's experience and can encourage them to return in the future.

3. Events and Tournaments: Casinos host events or tournaments and offer promotional products as prizes for the winners such as custom-branded hoodies. This creates a competitive atmosphere and keeps customers engaged and entertained.

features leatherette strap in your choice of colors.

Stainless Steel Executive Money Clip

MC3004

The cool metal money clip provides a good grip for your money. This elegant cash holder is the perfect promotional gift for financial institutions, money-saving events, corporate events, banks and much more.

that’s perfect all year round. 4.5-ounce, 50/25/25 poly/combed ring spun cotton/rayon, 32 singles.

Gift Shops Merchandise

Gift shops in theme parks, zoos and museums provide customers with the opportunity to purchase branded souvenirs and gifts to commemorate their visit. These gift shops need to stand out and offer a memorable shopping experience.

Gift shops help generate additional revenue and increase brand recognition, awareness, and customer retention.

Classic gift shop merchandise includes T-shirts, hats and water bottles. To spice things up add some unique products such as a Magnetic koozie, knitted socks, custom pop it toys and charging cables.

Collapsible Magnetic Can And Bottle Cooler Holder

CC3520

This 5.125" x 3.75" neoprene beverage cooler is hiding a secret a strong magnet that lets you stick your favorite beverage to any flat metal surface.

Custom Shape Pop It Fidget Toy

ST6004

It's made of eco-friendly silicone, flexible, waterproof and easy to carry. It makes for a great fidget stress reliever.

Classic Custom Cotton Crew Sock - Knit-In

CS9366

Made of 78% cotton, 20% polyester, and 2% spandex. Tube height 5.9", stocking sole 5.9", width 3.15". Quick Dry Socks.

Custom PVC Top Charging USB Cable Mobile Chargerw/ Type C AC5025

This charger has standard, micro and mini-usb ports, as well as a type-c connector for the latest iphones and other gear.

Food & Beverage Food & Beverage Food & Beverage

Team Spirit

Promotional products and apparel play an important role in the food and beverage industry, helping to engage and motivate employees while promoting company brand and values.

Whether used as practical items, incentives or uniforms these items serve as a valuable tool for companies looking to build a solid and cohesive team of employees, as well as promote safety and health awareness.

Screen Print Gildan®DryBlend® 50 Cotton/50 Poly T-Shirt

DF9155

5.5-ounce, 50 cotton/50 poly DryBlend moisture-wicking properties,Tearaway label, Seamless double-needle collar, sleeves and hem, Taped neck and shoulders.

Full Color Neck Gaiter Face Bandana Mask

CV7265

High quality protective washable polyester face masks can help against dust, airborne pollutants and more.

Dash Solar Power Bank - 15000mAh

PWB7350

This durable water-resistant and anti-shock ABS unit has dual USB ports to charge multiple devices. The built-in lithium-ion battery packs 8000mAh of power.

Korean Waiter Cooking Aprons with Two Front Pockets

AP4295

These polyester aprons feature two front pockets and full-length protection. Print your message or logo on these 29.9" x 25.5" aprons.

Custom 1/2" Polyester Lanyard - Silk Screen

LL2395

It's made of top-quality 100% polyester, measures 1/2" wide, comes in several amazing colors, and features your choice of attachment.

Alcohol and beverage companies use promotional products as a way to reach and engage their target audience, while also promoting their brand and products.

Common promotional products in this industry include branded glasses, coasters, koozies and bottle openers, which are often given out as free samples or included with purchases.

In addition, beverage companies typically distribute branded products for free to bars, restaurants and other locations where their products are sold.

Beverage and Alcohol

Custom Made 3D PVC Bottle Opener Any Shape Or Color

CB2825

The custom 3d design provides high resolution and a sharp, crisp and colorful message.

European Heavy Wine Paper Bag - Matte Laminated

WB7892

A sophisticated, reusable heavy duty bag secured with a cardboard bottom insert to ensure long-lasting durability.

The Classic Wine Pouring Foil DiscFull Color - Drop Stopping Pour Spout

WS8525

Classic Stainless Steel And ABS Corkscrew Wine Bottle Opener

This disc will keep you from dripping just about anything you can pour from a bottle.

WO8834

Features a sturdy coated corkscrew and lever that easily opens wine bottles, and includes a durable coil cutter blade cleanly slices through the most stubborn foils.

Original Cork Drink Coaster

CC9038

These 4" round or square coasters are made of real cork material. They're absorbent, and provide a non-slip surface for glasses and bottles.

Party Favors

Party favors are a popular way to show appreciation to guests at weddings and parties. They serve as a memento of the event and can be customized to match the theme, style and personal preferences of the couple or host.

Classic Cork Wine Bottle Stopper

UB1520

Highest quality wine stopper - easy to use, re-usable, and fits in most wine bottles. Use this wine stopper in your open bottle to help preserve the bubbly flavor.

Metal Ballpoint PenCrystal Diamond Top

MP6060

Smooth medium-point black or blue writing ink with beautiful large diamond top.

High quality and lasting twist action ball pen that can be used as a gift.

Traditional Bamboo Hand FanPremium Silky Fabric

HF3070

These folding handfans are quality made and feature a genuine bamboo framing and 14 ribs. Fan is made out of silk like polyester fabric blend.

Foldable Fancy Hand Fan

HF3080

Hand held fans are a perfect way for your guests to stay cool. Available in many modern or vibrant colors this beautiful fan is a real attention grabber and can be customized with any Imprint.

13 13

Case Study: Community Centers Boost Awareness with Promotional Products

A large chain of community centers aimed to increase brand awareness and attract new members.

They worked with a promotional products distributor to design a campaign using custom basketball, softball, and soccer uniforms, bucket hats, mobile accessories, writing instruments and other items.

These products were given out at membership drives and events held at the community centers. The sports uniforms were sold to local players for a discounted price.

The campaign resulted in increased brand awareness, attracted new members and improved customer loyalty. The promotional products created a sense of community among members and helped establish a positive first impression of the community centers. The use of promotional products proved to be a highly effective marketing tool for the community centers.

It is made of first-class dimple mesh polyester fabric and is perfect for players and fans.

Combo Silicone Cell Phone Wallet & Kickstand

PH1593

Dual function mobile phone wallet with stand - handy storage for your cash, credit cards, ear buds and more.

Sprinters Highlighter

With Sticky Notes

PH7619

Uniquely designed and super useful 2-in-1 colorful permanent marker on one end, and post it stickers on the other.

Deluxe Windshield Sun Shade

UB1350

Collapses to approximately 10% of Its original size. Features hi-tech satin single panel surface and built-in elastic strap.

Design custom basketball jerseys and shorts with your team name, mascot, and logo with these tackle twill uniforms.

3.5" WOW Phone

Camera LED Light Ring

SL8755

Top selling 3.5" LED ring light with clip for your cellphone camera.

Javelin Stylus Pen Combo

UB1340

Features a gently tapered shape and includes a soft built-in stylus at the pens tip, offering a 2-in-1 advantage.

Hit the Greens!

During the National Golf Month, golf enthusiasts across the country celebrate their passion for the game by organizing tournaments, charity events and other activities.

These events are promoted by country clubs as well as corporations from other sectors and are promoted heavily with the use of promotional products.

So, gather your friends hit the greens and celebrate the National Golf Month with a round of golf!

Golf Stress Ball Key Chain

GB4774

Polyurethane foam golf ball. Squeeze it to relieve your stress! They resemble actual golf balls, so target audiences will have fun time using them.

Golf Ball And Tee Holder

GH5710

Store 3 balls and 3 tees, and attach the flexible holder to your bag with the carry clip.

Waffle Golf Towel With Hook

BT9845

Our Full color golf towels with hook are quality made with the perfect amount of absorbency and softness to make your golf experience perfect.

Magic Silicone Collapsible Water Bottle

18Oz

WB5105

This uniquely designed gorgeous bottle is made of the highest quality and eco friendly materials - and can be used for hot and cold drinks.

Trade Shows

Trade shows and conventions play a crucial role in the hospitality industry. By participating in trade shows and conventions, companies can stay up-to-date on the industry, make connections with potential clients and establish their brand presence in the market.

In addition, trade shows and conventions can also be used as a platform to launch new products, build brand awareness and increase sales.

Spriners Silicone Slap Bracelet

UB1560

Measuring 9" X 1", each bracelet is one size fits all and is made of ultradurable silicone material that stands up to rigorous use.

10' x 6' Rectangular Table Cover - Full Bleed Printing

TC8443

This premium decorative 200gsm polyester fabric is available in various of colors and completely customized with your digital prinitng full bleed design on all sides.

Custom Label Hand Sanitizer . 2 Oz 75% Alcohol - FDA

PWB9757

The FDA registered 2 oz antibacterial hand sanitizers come in a squeezable bottle and contains 75% ethyl alcohol, guaranteed to kill most of the bacteria from your hands.

Hypnosis LED Pre Programmed Message Fan

EF8000

Features a convenient on/off button and soft blades for safety. Colorful body with led display to show off your message!

Full-Color Cork Eco-Friendly Bluetooth Speaker

PWB9889

This eco-friendly portable wireless speaker is made of organic corkkeeping our planet the way we found it!

Introduction:

Case Study: Promoting Brand Awareness through Onboarding Gift Bags on

a Cruise Line

A popular cruise line was looking for a way to promote brand awareness and increase customer loyalty among its new onboarding passengers. To achieve this, the cruise line decided to hand out promotional products to new passengers upon their arrival onboard.

Objectives:

• To increase brand awareness among new passengers

• To create a positive first impression and increase customer loyalty

• To provide passengers with practical and useful items that they can use during their trip

Implementation:

The cruise line worked with a promotional product company to create custom gift bags that included items such as a water bottle, a hat, a beach towel, and a luggage tag, all branded with the cruise line's logo. These gift bags were given to new passengers upon their arrival onboard, as a way of welcoming them to the ship and showcasing the cruise line's brand.

Results:

The gift bags were a huge success and were well-received by the new passengers. Many of the passengers commented on the high quality of the items in the gift bag and appreciated the practicality of the items, which they could use during their trip. As a result, the cruise line received positive feedback and increased brand awareness among the new passengers.

Furthermore, the passengers who received the gift bags were more likely to become repeat customers, as they felt valued and appreciated by the cruise line. This increased customer loyalty helped the cruise line retain customers and improve their reputation.

Conclusion:

The distribution of promotional products as part of the onboarding process was an effective way for the cruise line to increase brand awareness, create a positive first impression, and increase customer loyalty. By providing passengers with practical and useful items, the cruise line was able to differentiate itself from its competitors and create a memorable and enjoyable experience for its new passengers.

Case Study: Pennsylvania Museum Gift Shop's Success Story

The Museum Gift Shop, located within a popular art and cultural museum was in need of a way to increase revenue and stand out among its competitors.

The gift shop began by sourcing high-quality relevant items that incorporated the museum's brand such as pens, keychains and tote bags. These items were made available for purchase both in-store and online and were marketed to museum-goers as well as the wider community.

Adding these branded items proved to be a huge success for the Museum Gift Shop. Not only did these items increase revenue, but they also helped spread awareness of the museum and its brand. Many customers who purchased the branded items were proud to use them publicly and show off their connection to the museum.

Moreover, the museum partnered with local businesses to create unique and exclusive branded items, further increasing its exposure and reach. The gift shop also received positive feedback from customers who appreciated the convenience and quality of the branded items and many became repeat customers as a result.

Overall, incorporating this line of items into the Museum Gift Shops offerings was a smart move that resulted in increased revenue, brand recognition and customer satisfaction. The gift shop's success serves as a testament to the power of promotional products as a marketing tool and has inspired other museums to follow in its footsteps!