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FOCUSING ON INVESTMENTS IN INNOVATION AND DIGITALISATION

Business 4.0 is a reality, elements of which became a daily routine for businesses, perhaps a bit violently, with the emergence of covid-19 pandemic in 2020, as they were required to implement digitalisation solutions which had only existed on paper until then. The surveys which have seen the light of day (and the corresponding surveys that have been carried out by O.MIND

CREATIVES in collaboration with Optilog Advisory Services) have indicated that in the following 3–5-years more than 75% of enterprises intend to invest in Innovation – Digitalisation of active businesses invested in Innovation in the 2018–2020 period, bringing Greece to the No. 1 position of the relevant Eurostat index of businesses focus on Data Analytics related investments of those already talk about Internet of Things and AI applications of active businesses state that they will invest in Cloud services of managers state they will double spending on data-centric-enterprises

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445 million euros have been allocated through NSRF for the digital upgrading of Small and Medium-sized Greek Enterprises (SMGEs) in the last year alone

(sources: Eurostat, EY Tech Orizon)

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