Sustainability in supply chain transformation
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Delivering sustainability through a supply chain transformation WRIT TEN BY
DA LE BENTON PRODUCED BY
ARRON R A MPLING
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SERGE CORRIVEAU, VICE PRESIDENT OF SUPPLY CHAIN AT EMMERSON PACKAGING, EXPLORES HOW THE COMPANY’S SUPPLY CHAIN TRANSFORMATION DELIVERS ON ITS SUSTAINABILITY GOALS
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cross the modern business landscape, the perception of procurement and supply chain management is undergoing
a dramatic transformation. Traditionally viewed as a business support function and merely a cost 04
center, businesses all over the world are currently investing into their supply chains as a recognition that it is now viewed as a true business enabler. For Emmerson Packaging, one of the leading flexible packaging solutions providers in North America, the supply chain has been built into the company’s core operations since it was founded back in 1956. For Serge Corriveau, Vice President of Supply Chain, the supply chain management function of Emmerson Packaging is the ‘WD40’ of the business. “We’re like a machine and as long as we’re well oiled, everything works and the business can continue to be successful,” he says. “My motto is be brilliant, be brief and be gone. If we’re not moving, innovating and changing in a particular part of the business then we look at that as a missed opportunity.” Corriveau joined the business in 2013, initially
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“ W E’RE LIKE A MACHINE AND AS LONG AS WE’RE WELL OILED, EVERYTHING WORKS AND THE BUSINESS CAN CONTINUE TO BE SUCCESSFUL” — Serge Corriveau, Vice President of Supply Chain, Emmerson Packaging
working as a business analyst before being given the role of change management lead for a new SAP system implementation. The implementation of SAP provided the opportunity for Emmerson Packaging to transform its supply chain vertical. “Once the model was presented, our CEO asked me if I would like to lead the charge in implementing the changes,” he says. “I accepted the challenge and the rest is history.” The new supply chain vertical consists of five departments within Emmerson
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Packaging including warehousing, logistics, purchasing, production planning and customer service. The customer service department was added to the supply chain vertical in early 2018. “Customer satisfaction is dependent on the supply chain, so this recent addition made perfect sense,” Corriveau says. “Customer service is a fundamental part of any successful business and its very important in the supply chain because it’s the source of customer information, it provides the customer with real-time information on product availability and distribution operations,” he says. “These departments are particularly important in ensuring
CLICK TO WATCH : ‘EMMERSON PACKAGING ON MARITIME MADE’ 07 a seamless supply chain and by oversee-
order to reach a state of control,” he says.
ing all five departments it ensures we
“Once we reache that level of control,
can support the overall strategy of the
you can step back and trust the team to
business.” Corriveau had previously
deliver. If something was to go sideways
worked with automotive giants Hyundai
then we’d react properly because we
and Kia and was familiar with working
are in control and being proactive. Clear
in a large-scale company with “tons of
communication internally and externally
resources and a very strict structure”.
is so important”.
But as Emmerson Packaging set about
With data monitoring and KPIs
building a supply chain vertical, Corriveau
established, Emmerson Packaging
realized that enhanced inventory plan-
created an element of control over
ning and control was required. “The first
inventory management and estab-
step before anything could be achieved
lished the same level of control over
was to look at data, create and track
logistics and purchasing. “Control
KPIs and make changes along the way in
means making everything resource w w w.e mme rso npa c ka gi n g . com
That’s why we’ve joined Project STOP. NOVA Chemicals is a Strategic Partner in Project STOP, a global initiative that brings corporations and governments together to keep plastic from reaching the world’s rivers and oceans through the development of waste collection services and a recycling supply chain. The immediate focus of that effort is the countries of Southeast Asia, where fast-growing economies mean the demand for products packaged in plastic are outpacing
novachemicals.com
governments’ abilities to meet the challenge of waste management. At NOVA Chemicals we’re passionate about sustainability. That’s why, along with investing in Project STOP, we’re engaged in R&D work focused on developing packaging solutions that support a circular economy. We’re proud to play a key role in Project STOP and its crucial efforts to build a better future.
Copyright NOVA Chemicals Corp. 2019, all rights reserved.
Imagine a future without marine plastic pollution. It starts with making more plastics recyclable.
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here is growing awareness and concern about marine plastic pollution—and there’s an increasing determination to put an end to it. One part of the solution is Project STOP, a joint initiative started in 2017 by SYSTEMIQ and Borealis to help stop the flow of plastics and other materials into the world’s rivers and oceans. Another part of the solution is to further develop infrastructure to collect and recycle plastic packaging, especially in the world’s fast-developing nations. Of course, that also requires making plastic goods, particularly plastic packaging, more recyclable to
support a circular economy that puts more recycled plastics into new products—and less into places where they don’t belong. Initiatives like Project STOP will test and develop new solutions with the potential to seriously slow—and eventually eliminate—the flow of plastics into the world’s oceans. Together with work to develop more recycling and recovery technologies and more recyclable products, we can realize the promise of a circular economy. Below are some emerging trends that are yielding promising results.
More applications for recycled plastic material.
The more flexible, the smaller the footprint.
The plastics industry is investing in research and development centered around technology for creating “clean” recycled polyethylene and incorporating it into finished products with performance comparable to 100% virgin plastic.
Replacing traditional materials like cans, glass and cardboard with flexible plastic packaging significantly reduces packaging volume, reducing the carbon footprint during production and shipping.
Simpler is better for the environment.
One-piece closures for easier recyclability.
Many food packages are made with a mix of materials, making them difficult to recycle. Companies are now working with their suppliers to eliminate foil, nylon and other materials and move to single-material, recyclable flexible film structures.
Another important trend is the shift from two-piece, mixed-material closures to one-piece, recyclable closures in beverage and other containers.
The bottom line: Recyclable plastic packaging has value as recyclate, adding an incentive to implement new waste collection and recycling systems that can go a long way toward keeping plastics out of the world’s oceans.
What about food waste? Advances in package integrity— improved barrier, toughness and seal —in polyethylene-based flexible film structures help improve package integrity and extend shelf life. That means less food is spoiled, which reduces landfill waste and even more importantly, helps to address world hunger. It’s a win-win.
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based,” Corriveau says. “Data is key
to re-examine the perception of what
there as it cannot be disputed. We
the supply chain actually is, as Corriveau
break each department down into
felt there was often a misplaced belief
pieces and work through it one piece
that it was “just warehousing and
at a time and it’s been a successful
logistics”. “Supply chain for Emmerson
strategy for the company”.
Packaging is so much more than that:
The advantages of data analytics
there’s production planning, manufac-
are plain to see, allowing the business
turing, procurement, warehousing and
to make smarter decisions and
the list goes on,” he says. “Production
predictions, but building a supply chain
planning scheduling is the very heart of
vertical in this organization highlighted
our organization. We have worked hard
to Corriveau that the data “just wasn’t
to nail down our data and forecasting
there yet”. This forced the organization
and are incredibly proud of where we
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are. With new insight we were able to
its commitment to sustainability as a
make changes across the business,
business and delivers on this not only
for example moving the releases of
through its internal commitment but its
warehouses from customer service
products – specifically recyclable and
to warehousing and logistics – this
biodegradable options. Corriveau was
streamlined the flow with our custom-
proud to go into detail around Emmer-
ers as the information to deliver on this
son Packaging’s SmartPack. Manufac-
promise resides in the supply chain”.
tured through a process that signifi-
Emmerson Packaging’s customer
cantly reduces environmental impact
base continues to evolve. The modern-
without compromising on quality or
day customer demands transparency
lead times, SmartPack proved how
in products and across supply chains.
crucial it is to have control over the entire
Emmerson Packaging prides itself on
supply chain. In order to achieve this w w w.e mme rso npa c ka gi n g . com
innovative and truly ground-breaking
We’re not willing to short change
process, Emmerson Packaging sought
the process and we ensure all of our
out a strategic partner, which it found
strategic partners are of the same
in Nova Chemicals. “I cannot stress
belief. Nova Chemicals agree with this
enough the importance of having trusted
sentiment, having worked with us on
partners in everything you want to
this SmartPack™ project and they
achieve through the supply chain,” says
were keen to move fast.” Moving fast
Corriveau. “We’ve been doing business
proves key for Emmerson Packaging
with Nova Chemicals for many years
as Corriveau notes that consumer
and they have been instrumental in our
demands are changing and in order to
success because of their commitment
be ahead of the curve they need to be
to innovation and our partnership.”
proactive. “The new era of customers
“We’ve had discussions with suppliers in the past that wanted to cut corners.
place a greater emphasis on the environmental impact of the products
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they buy, and are going to greater
demand,” says Corriveau. “We approach
lengths than ever before to ensure
everything with the notion that sooner
“they are not part of the problem, but
or later, the customer is going to ask us
part of the solution”.
to elevate our game and go beyond
The demands of the customer extend
SQF certification – so we can’t be
into certifications, with Emmerson
chasing.” Emmerson achieves this
having proudly achieved Safe Quality
through a three-pillar approach: safety,
Foods (SQF) certification, among
quality and productivity. “You can’t be
others. While for many businesses the
productive if you don’t produce quality
customer drives these decisions,
product.” he says. “And you can’t
Emmerson Packaging is proactive and
produce quality products if you don’t
has higher expectations of its supplier
do it in a safe environment.”
network and warehousing. “It’s about trying to stay ahead of the customer
To this end, Emmerson Packaging invests heavily in safety programs w w w.e mme rso npa c ka gi n g . com
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and internal reward systems designed to encourage employees to go above and beyond to be safe, produce quality products and be productive. Corriveau believes being safe is the most important out of the three. “Once you have employees who are working safe, quality products and productivity follow,” he says. “We want our employees to come to work in a safe environment and at the end of the day go home safely to their families. We work hard to instill this quality into our employees so they are safe inside and outside of work.” Corriveau believes the results speak for themselves as the company has been recognized as one of Canada’s Best Managed Companies for nine consecutive years by Deloitte. For him, this recognition echoes Emmerson Packaging’s CEO’s sentiment that “our customers push us to be better” because the company looks to always be ahead of the curve, and therefore needs a workforce that is ready to go above and beyond. Emmerson Packaging has three major markets: frozen food, pet food and towel and tissue otherwise referred to as “overwrap”. Having two plants, one in the town of Amherst, Nova Scotia and one in the small city of Belleville, Ontario means that Emmerson Packaging’s supply chain needs to be best in w w w.e mme rso npa c ka gi n g . com
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class. “In some cases, there is a large geographical distance from these customers, so how do we compete? By being better, fluid, and by providing a seamless journey,” says Corriveau. “We work hard with trusted partners such as ONE For Freight, a solutions first transportation company that helps us achieve our goals. We can compete with anyone on lead time and service.” As Emmerson Packaging continues its journey of supply chain transforma16
tion it does so with a key competitive advantage that no other current packaging producer has. Together with
“ W E’RE NOT WILLING TO CUT CORNERS AND WE ENSURE ALL OF OUR STRATEGIC PARTNERS ARE OF THE SAME BELIEF” — Serge Corriveau, Vice President of Supply Chain, Emmerson Packaging
trusted partners like Nova Chemicals, the company not only produces its own packaging but proactively works on innovative and new concepts in its own Research & Development department and in-house laboratory. Emmerson Packaging is also proud to be vertically integrated and converts its own products. Ultimately, the success of Emmerson boils down to its commitment to sustainability and its customers. “If our
1956
Year founded
450+
Approximate number of employees 17
customers are successful, then and
Emmerson Packaging believes they
only then do we get to be successful,”
can deliver a quality product to their
says Corriveau. “From the very first
customers that not only meets the
days of the company we’ve been
demands of the market but is also
extremely proud of how we operate
environmentally responsible”.
and how we continue to strive to reduce our impact on the environment. Moving forward, it’s about looking at what more can we do for our customers, our employees and our communities. By focusing on sustainability, w w w.e mme rso npa c ka gi n g . com
Emmerson Packaging 12 Tupper Blvd Amherst Nova Scotia Canada B4H 4S7 T (902) 667-7241 www.emmersonpackaging.com