BIBLIOGRAPHY

Airey, D. (2019). Identity Designed: The Definitive Guide to Visual Branding. Minneapolis: Quarto Publishing Group USA [ebook]. Available from: http://ebookcentral.proquest.com/ lib/aib/detail.action?docID=5702644 [Accessed 16 November 2020].

Bailey, S. and Milligan, A. (2019). Myths of Branding: A Brand Is Just a Logo, and Other Popular Misconceptions. London: Kogan Page, Limited [ebook]. Available from: http://ebookcentral. proquest.com/lib/aib/detail.action?docID=5615284 [Accessed 4 October 2020].

Barbican. (2020) Barbican and visual identity. [online]. Barbican Centre. London. Available from: https://www. barbican.org.uk/branding-and-visual-identity [Accessed: 16 October 2020].

Benbunan, J., Schreier, G. and Knapp, B. (2019). Disruptive Branding: How to Win in Times of Change. London: Kogan Page, Limited [ebook]. Available from: http://ebookcentral. proquest.com/lib/aib/detail.action?docID=5741922 [Accessed 4 October 2020].

Colley Porter Bell (2015-18). Museum of London case study. [online]. Available from: https://www.coleyporterbell.com/case_ study/museum-of-london/ [Accessed 20 October 2020].

Friend, B. (2020) Branding Talk. [workshop] Bournemouth, Art University Bournemouth. 13 October. In possesion of: the author. Lemon, S. (2014). DIY Japanese Bookbinding Tutorial. [online]. Youtube. Available from: https://www.youtube.com/ watch?v=j-r6c_trSxY [Accessed 6 November 2020].

Maritime Museum. (2020) About the museum. [online]. Available from: https://www.maritiemmuseum.nl/en [Accessed: 20 October 2020].

Noble, I. and Bestley, R. (2011). Visual Research.Second edition. London. Bloomsbury publishing.

Pentawards. (2020). Stefan Sagmeister: Why Beauty Matters? [online] Available from: https://vimeo.com/460569669 [Accessed: 4 November 2020].

Poole Museum. (2020) Poole Museums. [online]. Available from: http://www.poolemuseum.org.uk [Accessed: 15 October 2020].

Reynolds, A. (2020). Our Museum Brief. [online presentation]. Bournemouth, Art University Bournemouth. Available from: https://aub.cloud.panopto.eu/Panopto/Pages/Viewer.aspx?id=c60489c2-a9bb-4be5-8cbc-ac5201080e03 [Accessed: 4 November 2020].

Stevens, A. (2020) Museum Branding brief. [online]. Available from: https://mycourse.aub.ac.uk/bagds5/wp-content/ uploads/sites/50/branding-museums.pdf [Accessed 7 November 2020].

Typer Cool. (2020). Typographics 2020: Emotional Type with Julian Alexander [online]. Vimeo. Available from: https://vimeo. com/455596718 [Accessed: 4 November 2020].

99 designs. (2019) What is branding? [online]. Vimeo. Available from: https://99designs.co.uk/blog/logo-branding/what-isbranding/[Accessed: 4 November 2020].

List of figures

Figure 1.: Munkacsi, Zs. (2020). Inner cover. Typographic experiment creating pattern//texture in response to the notions connecting to the Our Museum brief. In possesion of: the author. Figure 2.: Munkacsi, Zs. (2020). Typographic experiment creating pattern in response to the notions connecting to the Our Museum brief. In possesion of: the author.

Figure 3-8.: Munkacsi, Zs. (2020). Screenshots of various group activities. [screenshots]. In possesion of: the author Figure 9.: Munkacsi, Zs. (2020). Keywords extracted from the brief. In possesion of: the author. Figure 10.: Harris, L. (2013) Image of Poole Museum front. [online]. English Wikipedia. Available from: https://commons.wikimedia.org/wiki/File:Poole_ Museum_Entrance.jpg [Accessed 15 October 2020]. Figure 11.: Munkacsi, Zs. (2020). Ceramics made in a Poole manufactury. [digital image]. In possesion of: the author. Figure 12.:Munkacsi, Zs. (2020). Timber roof detail I. [digital image]. In possesion of: the author. Figure 13-15.: Munkacsi, Zs. (2020). Notes, left by public in the Project Lab. [digital image]. In possesion of: the author. Figure 16.:Munkacsi, Zs. (2020). Timber roof of Scaplen’s Court. [digital image]. In possesion of: the author. Figure 17.: Munkacsi, Zs. (2020). Signage of a boat company. Early 1900’s. [digital image]. In possesion of: the author. Figure 18.: Timber roof detail. II. [digital image]. In possesion of: the author. Figure 19.: Munkacsi, Zs. (2020). Sea Music Sculpture at the quay of Poole. [digital image]. In possesion of: the author. Figure 20-22.: Munkacsi, Zs. (2020). Streets of Poole. [digital image]. In possesion of: the author.w Figure 23-28.: Stevens, A. (2020) Images of the museum branding brief. [online]. Available from: https://mycourse.aub.ac.uk/bagds5/wp-content/ uploads/sites/50/branding-museums.pdf [Accessed 7 November 2020]. Figure 29.: Munkacsi, Zs. (2020) Miro board. [digital image]. In possesion of: Figure 30.: Munkacsi, Zs. (2020) A slide of Ben Friend’s presentation. [digital image]. In possesion of: the author. Figure 31.: Lantern, (2017) Primal Roots manifesto. [online]. Lantern. London. Available from: https://identitydesigned.com/primal-roots/ [Accessed 12 November 2020]. Figure 32.: Ware, F. (2020) The 6 sentence we presented to the client. [doc]. In possesion of: the author. Figure 33.: Munkacsi, Zs. (2020). Details of my notebook. [digital image]. In possesion of: the author. Figure 34.: Harris, L. (2013) Image of Poole Museum front. [online]. English Wikipedia. Available from: https://commons.wikimedia.org/wiki/File:Poole_ Museum_Entrance.jpg [Accessed 15 October 2020]. Figure 35.: Munkacsi, Zs. (2020). Museumfront drawing. [digital image]. In possesion of: the author. Figure 36-46.: Munkacsi, Zs. (2020). Logo ideas and sketches. [digital images]. In possesion of: the author. Figure 47.: Munkacsi, Zs. (2020). Font sets of the brand. In possesion of: the author.

Figure 48.: Examining alternative usages of the logo font. Figure 49.: Colourwheel, Adobe. (2020).Colour scheme image. [screenshot]. Available from: Figure 50.: Munkacsi, Zs. (2020). Gradient pairs. [digital image].In possesion of: the author. Figure 51-54 .: Munkacsi, Zs. (2020). Brand guidelines. [digital images].In possesion of: the author. Figure 55.: Apemockups. (2020). Branded t-shirt mock-up. [online]. Available from: https://www.apemockups.com/downloads/free-t-shirt-mockup-psd/ [Accessed 25 October 2020]. Figure 56.: Poole Museum. (2014). Instagram photo campaign: John Edward Hibbard Wills [online]. Poole Museum. Available from: http://www.poolehistory. org.uk/node/311197 [Accessed 15 October 2020]. Figure 57-58.: GraphicBurger.com. (2017). Branded totebags mock-up.[online]. GraphicBurger. Available from: https://graphicburger.com/small-canvas-totebag-mockup/ [Accessed 25 October 2020). Figure 59.: Mr Mockup.com (2017). Flag mock-up. [online]. Mr Mockup.com. Available from: https://mrmockup.com/flag-mockup/ [Accessed 25 october 2020]. igure 60.: Unblast. (2020). Instagram post mobile screen mock up. [online]. Unblast. Available from: https://unblast.com/download/24569/ [Accessed 26 October 2020). Figure 61.: GraphicBurger.com. (2016). Urban poster mock-up. [online]. Graphicburger.com. Available from https://graphicburger.com/3-urban-postermockups/ [Accessed 25 October 2020) Figure 62.: Postermockup.com, (2020). Poster mock-ups II. [online]. Available from: http://www.postermockup.com/2018/05/08/outdoor-street-billboardposter-mockup-psd/ [Accessed 25 October 2020]. Figure 63.:Mockupworldhq. (2020). Poster mock-ups III. [online]. Mockupworldhq. Available from: https://www.mockupworldhq.com/prints/ urban-poster-mockup-psd-free/ [Accessed 25 October 2020]. Figure 64.: Love, D., Benson, T. (2020) Pitch presentation slides Team No CLue. Art University Bournemouth. In possession of: the authors. 28 Oct 2020.