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Susan Rek
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SusanReke
Portfolio
CK Products | Fort Wayne CK Products is a distributor and manufacturer of over ten thousand products to the cake decorating, candy making, and commercial baking industry.
When CK Products invited me in, they had been told by leaders in their industry how they were missing this fact: over 80% of their market are women. Their branding had always been very masculine.
(before)
New branding included: - M odifying the logo with a softer font, and bringing in the word “Products” - R edesign ALL packaging including tubs, tubes, boxes, bottles, header cards and product inserts - C omplete redesign of 252 pg catalog with over 9,000 items - N ew graphics for tradeshow booth - Store POP displays - D irected and retouched photography for marketing and website - 15 cake pan designs for the “Pantastic” line
2012-2013
product CATALOG
Cookie Cottage | Fort Wayne Cookie Cottage is a small, family owned and run cookie bakery – a favorite Fort Wayne treat.
Projects include: - C ustom packaging:– boxes and bags - C ookieCottage.com e-commerce website design and maintenance - Facebook management - C ustom designed bands* to wrap large and small boxes for each holiday and occasion, complete with matching cookie designs
28
designs so far! - O ver 40 more designs for printing on cookies and cakes: “Personalized Cookies” “Cookie Greetings” “Cookie Cakes”
-
*
rochures B Menus Advertisements Identity package Store Signage Banners Addy Award
For the complete collection of occasion bands, visit CookieCottage.com and click “Buy Cookies”
Snax In Pax | Topeka Snax In Pax makes caramel corn and fudge products for distributors as well as under the name Copper Kettle, with both Amish branding as well as contemporary branding.
Projects include: - C opper Kettle Popcorn Lo g os - P ackage design for the Amish Copper kettle Popcorn line - Gift boxes - B ox bands for holiday packaging - S naxInPax.com e-commerce website design and maintenance - L abels - Banners - B arrel graphics (a solution for empty bulk cinnamon barrels. Used at fairs and in store)
- S tore display graphics - Tradeshow graphics
Lakewood Park Christian School | Auburn Lakewood Park Christian School, a ministry of Lakewood Park Baptist Church, has approximately 550 students, PreK – 12.
I donate my time to support this school as well as other ministries of Lakewood Park Baptist Church.
Billboard
Projects include: - Brochures - Booth Graphics - Banners - Billboards - Advertisements - Event invitations - Fundraising mailers - Photography direction - W ebsite Design and Maintenance Folder with step-down inserts
New Design belownow managed in-house)
Table Top Wrap-around Booth
Logos Logos Children First Center, Auburn, IN An agency that offers in-home services to children and their families
CENTER
Health Begins Within
Wheaton Family Chiropractic, Wheaton, IL Spinal correction and wellness care Kirk Enterprises, Angola, IN Photography equipment and accessories NANAmals, Kendallville, IN A small company making original stuffed animals Twin Eagles, Huntertown, IN An exclusive community Everybody Reads, Fort Wayne, IN A literacy campaign 410 Ministry, Fort Wayne, IN A ministry of Broadway Christian Church, based on John 4:10 Hunger Walk, Fort Wayne, IN An annual event to raise funds to fight local hunger Best Yet Design, Garret, IN Interior design and event planning Treasured Tails, Fort Wayne, IN Company who sculpts and markets dog figurines
estYet
B
D e s i g n
2105 Maple Lane • garrett, in 46738
Identity Identity Just Sue Graphic Design Fort Wayne, IN
Addy Award
Treasured Tails, Fort Wayne, IN Company who sculpts and markets dog figurines
Children First Center, Auburn, IN An agency that offers in-home services to children and their families
Best Yet Design, Garret, IN Interior design and event planning
(the back of the letterhead is flooded with the green design)
BestYet D e s i g n
2105 Maple Lane
• garrett, in 46738
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B
n s i g D e
Tami Best
om 4457 tDesign.c 260.925. i@BestYe email: Tam Design.com tYet www.Bes
B estYet 2105 Mapl
D e s i g n
e Lane
ZZ Bike Warsaw, IN Manufacturer of carts made to be pulled behind bicycles
• garre
tt, in 4673
8
Tami Best 260-925-4457
Brochures Brochures Master Spas, Fort Wayne, IN
Corporate brochure included photography shoots at several locations, retouching, layout and design Addy Award
Children First Center, Auburn, IN An agency that offers in-home services to children and their families
Paddleboy, Warsaw, IN Manufacturer of carts for canoes and kayaks
Taste
Cookie Cottage, Fort Wayne, IN A small, family owned and run cookie bakery
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Cooki
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age.
com
260-471-6678 or 866-471-6678
3/9/11
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Websites Websites CookieCottage.com An e-commerce site for cookies and gifts SnaxInPax.com An e-commerce site for caramel corn and fudge LakewoodPark.org A portal page for the ministries of Lakewood Park Baptist Church KirkPhoto.com E-commerce site for photography equipment and accessories WiffRadioStation.com A WordPress blog with the purpose of reminiscing 30 years of business. JustSue.net Portfolio of design work. FayesTreasure.com An eclectic collection of items and services for sale AylaWray.com One-of-a-kind, handcrafted leather handbags SouthwestMontessori Academy.org An informational site ShiltsLaw.com An informational site