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THE 21ST CENTURY COLOR TREND CONCEPT


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key mega trends Next Nature True Beauty Cross Action Millennials Era Trend Senses Uncertain Living


NEXT NATURE next nature book designed world immateriality color transforming natural phenomena

who designed the landscape?


TRUE BEAUTY Patrick Mohr

Iris Apfel voluptuary

imperfection aging concept


CROSS ACTIONS cross culture

cross gender

cross timing


THE MILLENNIALS net savvy success = pleasure

space sharing

polymath liquid


TREND SENSES 5 senses trade fair

color is matter

senses compound

beyond senses


UNCERTAIN UNCERTAIN LIVING LIVING floating era creative space totem of survival


nd e r T rd a w r : Fo

M M U S / G N I R P S

L

D I U IQ

S E M I T

4 1 0 ER 2

e t a t S e Th

e g n C ha


Trend Driver : LIVING in the UNCERTAINTIES uncontrollable phenomena updating data social speed

the change


Trend Impacts : RECREATING NEW MATTER co-races glocal culture abnormal beautiful wildlife

body architecture bizarre landscape


Trend Trend Consequence Consequence : PARADOX PARADOX ACTIONS ACTIONS being calm

being cool

being still


Trend seed

Trend seed Trend seed

Trend seed

Research & Documentation

Trend seed

Intuitive Filter Forecast


Trend Future : LIQUID TIMES COOL SUMMER moving colors

neoreal

metallic disturbance


nd e r T rd a w r : Fo

M M U S / G N I R P S

L

D I U IQ

S E M I T

4 1 0 ER 2

e t a t S e Th

e g n C ha


4 Directions HYPER NATURE

DRIFSTERS

SURVIVE

CROSS GAMING


HYPER NATURE


Forever Blue Prism Pink Barely Pink Patina Green

Irish Green

Ceramic Warm Red Charlock

Bougainvillea


Polychromy

wonderland

unusual pale lilac

impressionistic



shifting natural glint interruption

cheeky florals

fresh synthetic

fluo pastel



odorous spring

delicious bucolic

gleaming dreamlike



DRIFSTERS


Frosted Almond

Clay

Chalk Pink Spiced Coral Mahogany Rose

Silver

Whisper White Coral Reef Oxblood Red


elegant white corporeal

sophisticated refinement

shine opaque



shades of chinos

nomad tolerable

overlapping

no race



SURVIVE


Orion Blue Crystal Blue Slate Green Paloma

Baja Blue White Sand

Stucco

Rosin


slightly melancholic

lost silence

recondition



ash stone

shield

defense

shimmer interrupt

solid



CROSS GAMING


Amparo Blue Deep Green Very Berry Orange Pepper Feisty Purple Bit of Blue Ambrosia Metallic Blue Vibrant Yellow Winetasting Sycamore Astral Aura


festive chrome

dynamic

native sporty

digital tribe

native



disharmonious transitions

coolness warm disturbance

dark obergine



vivacity

spontaneous

flickering

technical flash



THANK YOU


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