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If you want to Drive Traffic to your Website or Blog, the #1 question to ask yourself is How to Get on the First Page of Google. This is the your most important problem to solve...if you are not on the first page of Google, chances are high that your site will never be seen or generate any real traffic... One of the best ways to do this is to leverage Authority Sites such as YouTube, Squidoo, EzineArticles, Buzzle, Articlesbase, & Hub Pages. Authority Sites always win, then backlinks from other sites are the next best thing. Backlinks are like votes, the more the better. Post your content on Authority Sites & link them back to the same article on your site. Quality & Quantity both count. One page that ranks on Google's first page equals roughly 1 lead per day. The goal is to have your article on the first page of Google so people looking for that topic can find it, click it, read it, then opt-in to your site. As long as your site has other good content, it's likely the person that opted-in will come back for more. When they're on your site & if they also opt-in to a lead capture page of some type, follow up with an email or phone call. The types of articles that work best are either product reviews or problem/solution type, because everyone has problems that they want solved. Company reviews also work very well because most people will do research on a company to validate their decision about that company or before working with that company. You'll have to do some keyword research if you want to get on the first page of Google, by using Google's keyword tool, there are other tools, but this is a good start. You'll be looking for keywords that rank on Authority Sites, like the ones mentioned above. When using the Google tool, set the Match Type to exact, then type in your phrase, you're looking for Local Monthly Searches that are greater than 100. When you find one, then put that keyword phrase in a normal Google search window, enclose it in quotes & make sure you are not logged into Google, this will give you a better search result. You're looking for Authority Sites, when you find one, write your own article, submit it to Authority Sites...if you also submit your articles to other article sites, those articles should have a link pointing to the article on one of the Authority Sites, which will help your article rank higher. This is not the only strategy for ranking high on Google, but it's a good start & you'll have an edge against others competing for the first page of Google.
The strategies and methods for getting ranked high on the search engines can change, this will have an effect on the page ranking for your articles. Also the new Google +1 tool now plays an important role in your search engine ranking. Your articles should be roughly 500 words. Use the keyword phrase 3-4 times throughout the article, don't overdue it, otherwise it will not be as effective. When your article is finished, submit it to the applicable Authority Sites and make sure the article has a link back to the same article on your site. The solution is fairly simple; the version of your article that you submit to the other article directories has links that point to the Authority Sites, the Authority Sites then point to the original article on your website or blog. This strategy creates lots of link-juice to your site, which ultimately helps rank it higher.
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Article Source: http://EzineArticles.com/?expert=Ron_Chordigian
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