What is Femtech?

Brief History

Femtech is a health and software movement started by a group of women who wanted to make better digital products for women.

Founded by Ida Tin, her goal was to create technology that would serve the needs of their gender, and Femtech has since grown into an industry with billions of dollars in revenue.

Meaning and Importance of Femtech

Femtech is a large tech industry that helps women in different ways. The industry is helping to empower women’s health by working with doctors and others from the medical field to create more effective solutions that help women manage their health issues more efficiently.

These ways include:

Better Birth control: Femtech companies are developing better birth control. Glow is a period-tracker and fertility app that notifies women when they are fertile based on their cycle, so they know when to have sex.

Lighter Periods: The moon cup is a reusable menstrual cup that gives a woman more freedom and privacy during her period. She doesn’t have to worry about leaking pads or tampons because she can wear them to swim, work out, and run around without feeling embarrassed or uncomfortable.

Better Flexibility: Fundtech is flexible to women’s varying schedules and lifestyles. They create apps that are compatible with a woman’s schedule, and they offer an easier way to deal with health issues.

Better Medicine: Femtech is also helping women and doctors work together to create better medicine. Femtech brings women into medicine because they can understand a product better. After all, it’s for them.

Sex Tech: Femtech is also an option for people looking for a sex robot, and manufacturers are trying to find a way to make sex toys more accessible and of good quality.

Motivation: Femtech companies are also trying to change women’s mindsets to be more motivating in their lives. They are trying to help women be better at work by making them feel more motivated and less stressed out.

Education: This is also an essential part of Femtech because it changes people’s minds about education. Women are less likely to pursue higher education and technology because of their gender, so Femtech is helping change that mindset.

Better Fitness: Femtech is also working to empower women by helping them reach their fitness goals. The female fitness tracker works with women who are concerned about their weight and fitness level because it helps them monitor everything they eat and exercise.

Better Home Technology: Femtech is making the home more comfortable, and it’s also allowing them to be more efficient in their daily lives

Better Office Technology: Femtech is helping to change the office by making it more comfortable and less stressful. It helps women feel better in their job because they feel less stressed.

Better Health Tracking: Femtech is also creating a better way for women to track their health by making more efficient products for them and for doctors who want to help them.

Women’s health is a global issue, not just a ‘feminist’ issue. The lack of women in STEM fields and business is a global issue. It is important to note that Femtech has been used as a tool to solve problems that have dominated the healthcare industry for years now. Still, Femtech has also been used in many areas within society due to its role in marketing women’s products and services. It has helped solve issues for women that have been persistent for years within the healthcare industry. Femtech has been a way to lean into and fill in the gap that has always existed in the male-dominated tech industry.

Conclusion

FemTech is a global industry that is changing how technology is used in women’s lives. It helps women to take control of their health and allows them to focus on their well-being.

The FemTech industry will continue to grow as more and more women wake up that technology can be a significant player in their personal growth and happiness, not just in the workplace. It has helped solve issues for women that have been persistent for years within the healthcare industry. Femtech has been a way to lean into and fill in the gap that has always existed in the male-dominated tech industry.

However, this is still not the case with FemTech, as the industry still has a long way to go until it reaches its full potential. The second wave of FemTech is coming, which will help move the industry into another level of connection with women.

Lynn North

650.703.6437 | www.LynnNorth.com

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Heather Monahan

An Exclusive Interview With 2X Best-Selling Author & Top 50 Keynote Speaker in the World.

audience. Over the last 4 years, I have built a solid community and I pay attention to what resonates with them. Using the information, I gained over the years I was able to write Overcome Your Villains with real-life examples and the successful tactics I used to make it to the c-suite to help others do the same.

Q: You had some pretty big life things happen to you during 2017, can you tell us about them?

HM: Yes! At the end of the third quarter, I was named one of The Most Influential Women in Radio and just a month later I found myself unemployed. There were so many highs and lows that year it was like a roller coaster. While it was devastating at first, it has turned out to be the biggest blessing in my career. I had a non-compete which meant I could not go back to the industry I had expertise in for 18 months. I had to find a way to earn an income as a beginner somewhere new. That was a tough time. Then I posted I had been fired and that landed me on the Elvis Duran Show. Halfway through that interview, Elvis told me that I was writing a book. I left the show, googled how to write, and book and my career trajectory changed that day and I have not looked back.

Q: What are you currently working on?

HM: The pandemic turned my business upside down. When the pandemic hit the majority of my business was coming from my speaking engagements. Due to covid, I launched my consulting and coaching business which landed me my first Board Seat with Healthlynked Corporation. As the speaking business is now coming back, I am trying to find a balance between my consulting, writing, Board engagements, podcast, and speaking. It is challenging to project as things are changing so quickly but I am so happy to have live events back again. I am also excited about a new product that I am launching very soon!

Q: For those in our audience not familiar with Boss in Heels LLC, can you share some of the history on what it’s about?

Q: As a 2x Best Selling Author … can you share with us what inspired you to become an Author?

HM: Oh my gosh! I never thought I would be an author; I was crystal clear on my path to becoming a CEO. I was a CRO at the time and I was unexpectedly fired when the CEO I worked for became ill and he elevated his daughter to replace him. She fired me immediately.

Q: Why do you think your publishing of “Overcome Your Villains” was such a success?

HM: After 20 plus years climbing the corporate ladder as a sales leader, I leveraged my termination as a career pivot. The first thing I did was write Confidence Creator which taught me so much about the book business and what resonated with my

HM: Years ago, I remember thinking that I didn’t feel fulfilled with my c-suite position. My job was to make shareholders wealthier and while I was good at it I didn’t always feel good about it. So, I started spending a lot of time outside of work, doing charity work. While the charity work was great, I was never home with my son. I decided I needed to find a way to do good in the world that didn’t take away my time with my child. I launched Boss In Heels as a way to give back to those that wanted to know how to get ahead but didn’t have the roadmap. I launched Boss In Heels for the younger me. My website shared the tactics and strategies to get ahead in business and life. The company I worked for hated it and threatened me. I refused to take my website down and for the next year, I was put through so much scrutiny and eventually fired. I always would check in with myself and ask if I felt good about what I was doing. I am so proud I stood up to the people that wanted me to stop sharing my hacks to get ahead. I didn’t know it at the time but Boss In Heels was about to be the end of one career and the beginning of living and working with my true purpose to elevate others.

Q: Looking back, what attracted you to pursue a career in Radio sales?

HM: Believe me I was not attracted to pursuing a career in radio sales. It actually makes me laugh to see that written. What I was attracted to was making money. I had graduated college and knew I could sell, and I had taken the first job that was offered to me. I started off in the wine business and ended up getting harassed at work by a superior. I quit. I had no idea what I was going to do next, so I put myself out there. I attended a networking event and met the owner of a radio station. He offered me a job and I started the next day. He ended up becoming my partner in an equity deal we did together netting our company over $25 Million dollars. That partnership ended up paying major dividends.

Q: We all have low moments in our career or even life. How did you personally create confidence and lift yourself back up?

HM: That is exactly why I wrote my book, Confidence Creator! I explain the steps to take to create confidence in any low moment. There are so many things’ people can do! Here are a few:

Take a look at other low moments and remind yourself that you came back from those. When we realize that we have seen this movie before and overcome it, that gives us the perspective that we can overcome what we are facing now. Next, fire the villains in your life immediately! You will never be able to bounce back quickly with negative people around you. When you are constantly worrying about people and what they are going to say or do, all of your energy goes to them and not to you. Fire your villains! Put yourself first and start investing in yourself. Begin each day with gratitude to get yourself focused on what is going well and attract more of that to you. Listen to your voice and opinion over everyone else. Do things and be with people that you love. It is fine to say, “Unfortunately, I am not available that day. Thanks for understanding.” Stop apologizing! So many of us apologize for things that are not our fault. That puts us beneath others and put us in a position of blame. Unless you tripped someone intentionally, stop apologizing.

Q: In 2015 the Florida Diversity Council presented you with the Glass Ceiling Award, can you tell our audience why you were chosen and what it meant to you?

HM: That was such an honor! The Florida Diversity Council recognizes people who have achieved success in the community and have created opportunities to advance others along the way. To be recognized alongside such impressive and accomplished people who are all committed to creating a fair and diverse working environment was an incredible honor I will always be proud of.

Q: 2020 was an awful year dealing with the Covid-19 shutdown. How do you and your business do?

HM: My son was in virtual school for the entire year, so like many mothers, it was a very tough time to be working at home while cleaning, cooking, and trying to keep him focused on zoom classrooms. My speaking business disappeared overnight, so I re-invented myself as a virtual speaker and started my consulting and coaching business. It was definitely a challenging year, to say the least.

Q: What’s the greatest fear you’ve had to overcome to get where you are today?

HM: There isn’t one fear that sticks out to me. It is more accurate to say that as I go for more and attempt to achieve bigger and bolder things those fears creep right back in. As you become skilled at something and familiar, you become comfortable. When you are comfortable, you are not growing. I have learned to push myself into fear on the daily. If we are always in uncertainty and unknown, we are constantly growing. I choose to see fear as a green light that means go and go faster. I was scared when I got fired, scared when I was about to publish my first book, scared to give my TEDx talk, scared to write my second book, scared to launch my podcast, scared to show up for my first board meeting, until I did those things they were the unknown. Today, those things are no longer scary to me. The action is the answer.

Q: Can you tell our audience one of your most memorable moments your career?

HM: Years ago, I was working for a radio company, and I saw a huge need in the company that I knew I could fill. I spoke to a few people about my idea, and they all said I was crazy that the company would never go for it. I went for it anyway. I sat down with the President of the company and pitched myself for VP of Sales. He smiled. He thanked me for the great work I was doing and declined the opportunity. I left. I called a few companies and found a few jobs offers. I met with the President again but this time I let him know I would be leaving. He asked why. I let him know that I was meant for more and if I couldn’t accomplish that with him, I would accomplish it elsewhere. He excused himself from our lunch and came back 5 minutes later. He went to call his father to get permission to award me this newly created role of VP of Sales. I learned an important lesson that day: Never take a NO from someone who can’t give you a YES.

Q: What are some of the challenges you feel women face today?

HM: Raising children in virtual and uncertain environments while you need to work. This has been incredibly challenging and has forced so many women to leave their jobs to stay at home and take care of their families.

Q: Can you tell us how you manage your work life balance?

HM: There are times work is going fantastic and I have so much more time to be with my son. There are times my son needs me, and work needs to take a back burner. The key is to take care of myself first, every day that way I can take care of everything else.