GLOBAL GOOD AWARDS
WHY AWARD WINS ARE MORE THAN JUST A TROPHY: HOW A CREDIBLE AWARD WIN CAN ADD VALUE TO YOUR ORGANISATION
By Karen Sutton, founder and CEO of the Global Good Awards With so many awards ceremonies out there, individuals and organisations can be forgiven for having awards fatigue, especially when many come across as ‘vanity’ awards that deliver little or no real impact. That’s why I wanted to make Global Good Awards truly independent and purpose-driven and to reward businesses, NGOs, charities and social enterprises of all shapes and sizes globally, that are making strides towards a better world for people and the planet. Our awards are credible because we only reward entrants for action – not aims and targets. 4 | SUSTAINABLE BUSINESS MAGAZINE
As we have grown and more people are aware of us and what we stand for, we have seen entry numbers increase; this year we saw the highest number of entries from the widest global spread of entrants in the award’s eight-year history. It makes me so happy to see that organisations are striving to have a more sustainable outlook and impact as we edge closer to net zero. We try to ensure our award categories are simple and straightforward so that entrants and people reading about them can understand exactly what we are awarding, without making them too abstract.
Our award categories include: - Global Good Company of the Year, SME of the Year, Start-up Enterprise, Individual Leader of the Year, Community Partnership, Educational Excellence, Environmental Behaviour Change, Game Changing Innovation, Best Product and Campaign of the Year and Technology for Good. There is also the Canon Young Champion of the Year category, which recognises two young people who have shown outstanding leadership in campaigning for a good cause around a social or environmental issue. This year, we added a new award
