Swire Coca-Cola's Technology Innovation Showcase 2021

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Table of Contents Table of Contents …………………………………………… 2 Agenda …………………………………………………………… 3 Panel Discussion Details ……………………….…… 4 - 8 Technology Booth Details …………………….… 10 - 18 ⁻ ML/AI …………………………………………………….… 11 ⁻ Adapt Analytics ……………………………………..… 11 ⁻ Aible ……………………….…………………………….… 11 ⁻ Anaplan ……………..………………………………….… 12 ⁻ CONA Blockchain …………………………………….. 12 ⁻ Coupa ……………………………………………………… 12 ⁻ Delicious AI ……………………………………………… 13 ⁻ HIVERY …………………………………………………….. 13 ⁻ Humu ………………………………………………………. 13 ⁻ Moveworks ……………………………………………… 14 ⁻ CONA Picksmart …………………………………….... 14

Technology Booth Details (continued) ⁻ Rehrig ………………………………………………………… 14 ⁻ Retail Aware ………………………………………………. 15 ⁻ TuSimple ……………………………………………………. 15 ⁻ Snowflake ………………………………………………….. 15 ⁻ Staffbase ……………………………………………………. 16 ⁻ Swire CokeNow ………………………………..…… 16, 18 ⁻ Verizon ………………………………………………………. 16 ⁻ VR Motion …………………………………………………. 17 ⁻ WestRock …………………………………………………… 17 Scavenger Hunt and Digital Passport ………………. 19 Voting and Photo Booth …………………………………. 20 Avatar and Environment Backgrounds ……………. 21 Accessing the Environment ….…………………………. 22 Meet the Project Team …………………………………… 23

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Agenda Time

Event

Location

2:00 - 2:45 MT

Panel Discussion: No Limits - How Innovative Technology can Help Keep Us Ahead of Accelerating Industry Change Panelists: - Drew Panayiotou - Cydni Tetro - Angela Thompson

Auditorium

2:45 - 4:40 MT

Technology Booth Exploration Scavenger Hunt Photo Booth

Exhibit Hall & Booths All Rooms Photo Booth

4:40 - 4:45 MT

Booth Voting

Pop-Up Survey

4:45 - 5:00 MT

Networking

Lounge

(Mountain Time)

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Panel Discussion

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Panelist Bio Drew Panayiotou is the Chief Marketing Officer at Verily, which is

part of Alphabet and originated out of Google X. He is responsible for all brand, digital and product marketing efforts, as well as overall marketing operations. Drew is currently an advisory board member to Swire Coca-Cola USA, one of the country’s largest beverage companies. He brings more than 28 years of experience in global leadership roles with leading brands including Johnson & Johnson, Hershey’s, The Coca-Cola Company, Best Buy, The Walt Disney Company and BBDO. Previously, Drew was President of Red Wagon Ventures within Chick-fil-A where he led the development of new retail concepts and growth platforms. In his career he has been at the center of innovation advancing new platforms, including the Disney MagicBand and the Best Buy Media Network. Drew graduated summa cum laude from Boston College, and received his MBA in Marketing and degree in Health Sector Management at Duke University, where he was a Fuqua Scholar.

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Panelist Bio Cydni Tetro is recognized as an innovator of experience, a growth leader, technologist,

STEM advocate, author, and speaker. Creating immersive customer experiences through technology and product innovation for business growth and market leadership is woven through her career. Cydni is the CEO of Brandless, she recently raised $118M, the largest fundraiser led by a women in Silicon Slopes. Brandless is a mission-driven omnichannel commerce platform that is growing through technology and the acquisition of mission-driven brands. Prior to that she was CEO of ForgeDX, a customer acceleration platform used by companies like Verizon, Adobe, Microsoft, Dell and other large tech companies to transform customer experience. She was also founder and CEO of 3DpulsMe, which was acquired, and was a 3D printing personalization platform, where you could become an Ironman action figure and more in partnership with Marvel, Star Wars, NFL, MLB and Hasbro, Walmart and Target. She spent 5 years at Disney in Imagineering leading technology commercialization and building technology businesses inside Disney, including with Theme Parks, ESPN and ABC. She is also founder and President of the Women Tech Council a non-profit that that amplifies the economic impact of women in tech, she teaches at the Goldman Sachs 10K Small Business Program, Babson and BYU, sits a number of boards including the Intermountain/SelectHealth Healthcare and has been recognized as Women of the Year, Contributor of the Year, Top 10 Coolest Entrepreneurs, received Stevie Awards for Entrepreneur of the Year and Innovator of the Year and been recognized as a Most Successful Businesswoman to Watch. She holds a master’s degree in business administration and a bachelor’s in computer science from BYU.

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Panelist Bio Angela Thompson is a Marketing Strategy and Analytics Consultant with extensive

experience in the Retail and Consumer Product Goods industries as well as in Management Consulting. With over 18 years of functional Marketing experience, she is a multi-faceted resource for her clients with the ability to think strategically and develop actionable, detailed plans rooted in analytics and an understanding of the consumer. Angela is an expert at analyzing consumer data, marketing results, consumer research and competitive actions. She creates succinct, go-forward strategies for her clients to execute, as well as concise, senior level presentations. Angela also has extensive experience in patterning and business case development for new products, programs and markets. She has served respected brands such as Alliance, Highlights for Children, Justice, Kenneth Cole, NetJets, The Scotts MiracleGro Company and Victoria's Secret. Prior to Tradecraft, Angela worked in Marketing Strategy at Victoria’s Secret, Product Management at American Greetings, including two years on the Target Strategic Account Management team, and as a Management Consultant at McKinsey & Company. She has successfully launched multimillion-dollar products, managed multiple P&Ls, and developed detailed consumer analytics efforts for clients in multiple industries.

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Panel Facilitator Bio

Julie Simmons is the Chief Information Officer for Swire Coca Cola.

She is passionate about digital transformation and leveraging technology to drive value. Prior to joining Swire she co-founded a start-up that helped companies accelerate sales with a SAAS platform called IdeaCloud. She has also been an IT executive with Omnicom, one of the world’s largest advertising networks headquartered in New York City supporting more than 150 companies and more than 60,000 users. Julie has been honored by Utah Business 30 Women to Watch and is on the Women Tech Council Executive Board. She is passionate about promoting STEM and mentoring young people to find careers they love. She graduated cum laude from Utah State University and holds an MBA from the University of Utah.

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Technology Booth Details More information about each booth can be found on the following pages Partner

Booth Name

ML/AI

Introduction to Artificial Intelligence and Machine Learning Own Your Data From Data to Growth Smart Workforce Planning The Power of Blockchain Supply Chain of the Future Data Driven Goodness Optimized Assortment in Minutes not Months Making Work Better Support in Seconds

Adapt Analytics Aible Anaplan CONA Coupa Delicious AI HIVERY Humu Moveworks

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Partner

Booth Name

CONA Rehrig Retail Aware TuSimple

PickSmart Faster Delivery with Better Accuracy Real-Time Shopper Insights Autonomous Trucking - A Better Path Forward Unleash the Power of Data SwireConnect: Like SwireWire, but Better Employee Sales Gone Mobile Smart Manufacturing Virtual Training to Help Improve Driver Safety The Future of Retail Displays

Snowflake Staffbase Swire CokeNow Verizon VR Motion WestRock

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Technology Booth Details ML/AI Introduction to Artificial Intelligence and Machine Learning

Before visiting any other booth be sure to visit the ML/AI booth for a gentle introduction to key ideas in AI and ML, with a focus on applications for business. Several of the technologies highlighted in this showcase include Artificial Intelligence or Machine Learn components – stop in to learn more about these technologies first.

Adapt Analytics Own Your Data - In Production at Swire

Come learn about the Supply Planning Scorecard which represents Swire’s strongest movement towards “Modern Analytics”. The solution was built to provide an experience that is automated, connected and collaborative while putting mobile first and focusing on self-service capabilities.

Aible From Data to Growth - Concept/Discovery

See how Aible enables AI success via end-user led adoption by 1) Automatically structuring data for AI-readiness 2) Guiding data exploration with augmented analytics to identify business drivers and contextual insights 3) Driving impact with optimal recommendations in end-user applications.

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Technology Booth Details Anaplan Smart Workforce Planning – Concept/Discovery

Anaplan for Workforce Planning provides a connected platform where HR, finance, and business leaders can gain a singular, accurate view of your organization’s workforce, workload, and costs. This allows you to collaboratively plan and optimize your workforce, respond swiftly to market and talent-supply changes, and deliver on your business strategies and performance goals. Stop by the Anaplan booth to learn more.

CONA Blockchain The Power of Blockchain - In Production at Swire

If you’ve heard of Blockchain you probably know that it’s the technology framework that supports cryptocurrency. Blockchains can offer greater trust and transparency in transactions between companies without the need for paper. We will show you how we use blockchain for transactions between CONA bottlers and non-CONA bottlers which streamlines the transaction and reconciliation process. Visit our virtual booth to learn more.

Coupa Supply Chain of the Future – In Production at Swire

Continuous Design & Planning starts with having a comprehensive living, breathing, digital representation of the physical supply chain. This enables your company to make, network, inventory, production, transportation, sourcing, and capital expenditure decisions, (as examples), in a fraction of the previous time required. Visit our virtual booth to learn more.

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Technology Booth Details Delicious AI Data-Driven Goodness - Production at Swire

Come find out how Delicious AI utilizes cutting-edge image recognition and deep learning to digitize a physical retail space in order to provide Swire Coca-Cola with the data and intelligence to maximize in-outlet execution and drive revenue growth and profitability. The proprietary A.I. consumes sales, merchandising, spatial, seasonality and segmentation data to deliver A.I. based recommendations that increase sales by getting the right product, in the right place, at the right time.

HIVERY Optimized Assortment in Minutes not Months - In Production at Swire

HIVERY Curate leverages industry-leading machine learning (ML) models and applied mathematics methods to allow you to run category strategy simulations, compare results and optimize your assortment plans with precision. Once you find your ideal category strategy, Curate can simultaneously optimize assortment and space (at store-level first) then generate the planograms to execute - reducing the time involved in category relays and planogram generation from months to minutes.

Humu Making Work Better - In Pilot at Swire

Come learn how Humu is making work better with the power of AI & behavioral science. Humu’s AI backed platform enables organizations to drive change at scale through employee-driven insights and personalized micro-actions known as nudges. Nudges empower and engage every employee to develop better habits in the flow of work and focus everyone on the areas of greatest impact for the business. This highly personalized experience is proven to build lasting culture change increasing retention, inclusion, and productivity.

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Technology Booth Details Moveworks Support in Seconds - In Pilot at Swire

Today, employees expect immediate access to the services and information they need to stay productive and focused on the work that matters. Moveworks understands employees’ requests — and provides answers in seconds with their AI conversational bot. Visit our booth to see how this leading-edge conversational bot gets smarter every day to provide instant responses to every question.

CONA PickSmart PickSmart - In Pilot at Swire

Come and learn about how CONA is developing computer vision technology to improve warehouse operations. You will see real-life application on how computer vision-based machine learning models, along with powerful hardware mounted on pallet jack and cloud applications, can improve picking accuracy.

Rehrig Faster Delivery with Better Accuracy - Concept/Discovery

Fusion & Vision by Rehrig are End-to-End delivery and verification tools that will enhance the experience of the Swire CocaCola family, as well as its customers. We make delivery faster, safer, and more effective – while also ensuring that zero order inaccuracies slow down the delivery process.

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Technology Booth Details Retail Aware Real-Time Shopper Insights - In Pilot at Swire

Retail Aware’s technology leverages sensors to monitor products and shopper behavior around displays in real time. This data is transformed into insights helping you understand things like how many shoppers see or walk past your product, how many shoppers engage with your products, demographics of in-outlet shoppers and optimal product placement to increase ROI. Stop by to learn more.

TuSimple Autonomous Trucking: A Better Path Forward - Pilot at Swire

TuSimple is the leading provider of autonomous trucking (self-driving trucks) which operate with virtual drivers, unlimited hours of operation, reduced operating costs, and improved MPG. Learn about this technology which is being leveraged by Swire Coca-Cola. TuSimple is defining new standards for safety by dramatically improving efficiency, while reducing both operational costs and the truck’s carbon footprint. Come visit our booth to learn more about this technology.

Snowflake Unleash the Power of Data - In Production at Swire

Come find out how Snowflake is enabling the market with limitless analytics, live data sharing with retail/supply chain partners, augmenting internal data with 3rd party sets (e.g. demographics/consumer), and creating supply chain efficiencies through previously untapped data. With Snowflake as the single source of truth for CONA Services, Swire Coca-Cola is able to perform analytics at unlimited scale and seamlessly integrate internal and external data sources.

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Technology Booth Details Staffbase SwireConnect: Like SwireWire, but Better - In Pilot at Swire

Learn more about SwireConnect, our company’s new employee communications platform. SwireConnect aims to provide employees the information and resources they need be informed and engaged in their role at Swire. Through SwireConnect, employees can receive a digital welcome experience, personalized newsfeed, targeted content for different teams and push notifications for urgent issues.

Swire CokeNow Employee Sales Gone Mobile - In Pilot at Swire

Visit our booth to learn about the newly developed CokeNow mobile application. This solution streamlines workflows allowing employees to easily place, pay for & pick up orders for Swire products while on the move through their mobile devices.

Verizon Smart Manufacturing - Concept/Discovery

Showcasing AI-driven solutions using computer vision, lidar, IoT and big data which create real-time automation, quality control, security, safety and other solutions. All integrated with your business applications to deliver situational awareness and actionable insights in real-time.

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Technology Booth Details VR Motion Virtual Training to Help Improve Driver Safety - Production at Swire

VR Motion is a leader in Virtual Reality driving simulation and provides both professionals and the public a safe, costeffective and very educational driving experience. Come experience driver training without leaving the comfort of your office.

WestRock The Future of Retail Displays - Concept/Discovery

WestRock is developing connected solutions that utilize smart product technology in the supply, chain, retail environment and at home with the consumer. Each digitally enabled product has the ability to link with a consumer to provide measurable feedback wherever the consumer chooses to engage with the product. Engagement can be informational to begin with and evolve to a high value dialogue with each consumer that builds brand preference for Swire Coca-Cola.

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Scavenger Hunt

Digital Passport

As you explore the virtual environment, you will see digital easter eggs such as Coke products and pets scattered throughout. Please click on those items when you see them - you will receive points on the leaderboard for finding certain objects! At the end of the event there will be prizes for those who collect the most points during the event.

As you visit each booth during the event you will have the opportunity to receive a passport stamp for viewing the video. You must watch the entire video to collect a stamp for a booth. Prizes will be given out for welltraveled passports so be sure to finish the entire video! Additionally, your passport will help you track which booths you’ve visited. You can easily access your passport in the environment through the icon on the navigation bar.

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Voting

Photo Booth

Prizes will be awarded to several booths so be sure to pay attention and document your favorites as you visit them. At the end of the booth exploration period event attendees will be presented with a voting poll to recognize their favorite technologies – you will be asked to vote for your top 3 favorite booths.

Don’t forget to visit the photo booth before you log out. Photos taken during the event will be used to create a commemorative mosaic. Photos added to the mosaic can be tagged and searched so take a moment to check out your colleagues' pictures. Don’t forget to use #SwireInnovation when you upload photos from the event on social media!

#Sw

n atio v o n i r eIn

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Avatars

Environment Backgrounds

As you’re exploring the environment, be on the lookout for familiar faces. Many of the avatars used are fellow colleagues and vendor partners. Pay attention – you never know who you might spot!

Just as the avatars in our environment have been customized, so have the backgrounds for each area. There are backgrounds that represent each state within Swire’s territory. Can you identify each one?

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Accessing the Environment Each attendee has been pre-registered in the virtual platform. Upon accessing the environment for the first time you will be prompted to enter your contact information and respond to a few questions. Please ensure you are able to access the environment prior to the event opening. Additionally, please bookmark the link below. https://swirecc.6connex.com/event/virtualevent/login

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Meet the Technology Innovation Showcase Project Team

Pictured (from left to right): Joey Brimhall, Mike Miller, David Bingham, Julie Simmons, Katie Giesler, Joi Orton, Kylee Johnson, Tom Cavanaugh, Gerianne Young, James Sloan, Joe Wold

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Thank you for attending the 2021 Swire Coca-Cola Technology Innovation Showcase. We hope you are inspired to continue to innovate as we drive growth at Swire.

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THANK YOU TO ALL OF OUR PARTNERS


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