SynapseIndia recommends to switch Responsive web design for online business

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Empower your Online Business with Responsive Web Design There is fierce competition in the market at present and so companies need to keep pace with the current trends & practices to stay ahead of the competition. Moreover, the increasing trend of mobile devices creates the necessity to make your website compatible with every device, not just desktops. Making a responsive website for your business can definitely help you in this regard besides allowing you to capitalize the optimum of the mobile era. So, What is Responsive Web Design ? At present, a wide range of mobile devices exist including Smartphones, tablets, iPad etc. Responsive web design enables creation of websites that are easily viewable on every device. In this design approach, the layout of the end site adjusts automatically according to the device being used.

A site designed in responsive makes use of proportion-based grids, flexible images besides CSS3 media queries. Main focus is to offer optimal viewing experience to the user by allowing easy reading & navigation, with minimal resizing, panning and zooming.

Why Responsive Design for your Website ? The need for responsive website for your business can be linked to the several advantages it offers. Almost 40 percent of the traffic reaching a website is sourced from some or the other mobile device. Increased preference for using internet over mobile devices besides the soaring popularity of Smartphones can be held responsible for it.


Above figure shows the increasing number of mobile users over the years. Users even prefer surfing social sites on their mobile devices; so, if they get directed to your website and its not responsive, there are strong chances that they opt out of your website after having a bad experience. Keeping your site design responsive not only improves your site's traffic but also boosts the click-through rates. So, its better to get in touch with a responsive web design company in India to get a website created for your business. How Responsive Design Empowers your Online Business ? By offering a responsive website to users, you provide them with the leverage to navigate through your site easily. When your site's text, images etc., adjust in accordance with the device being employed by the user, the user will stick around with it for a longer time. It thus increases the possibility of conversions to a large extent. Cost saving is one of the major benefits of going responsive; as a website designed in responsive once may not require any further modifications as it already offers an optimal viewing experience to users. Hence, the cost associated with the future design modifications is eliminated. Also, with a responsive website, you can achieve your SEO goals better as your site is associated with a single link and so Google can rank your site better. So, by all ways, it becomes a wise move to make your site responsive.


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