4 Best practices to Drive Traffic to your Magento Website In the e-commerce industry, visitors to a website are important as only they can facilitate conversions. Magento website promotion requires a good deal of expertise in handling the several aspects related to this highly promising e-commerce platform. Moreover, there are ways that you can follow to drive more traffic and hence better sales to your fully featured Magento store. Take a look at the fundamental tips we bring to you in this regard and ensure following them for the good of your Magento store.
1. Blogging – Blog creation is indeed one of the best ways to improve your online store's SEO. Its the sheer power of engaging words that readers will be tempted to visit your store and make purchase. Do remember that this calls for creating rich product descriptions that are good to read and actually bring out the essence of your offered product. You can also further take help of the Google Adwords Keyword tool to know what customers are searching for. Your blog will serve the purpose of boosting your online store's SEO besides establishing your authority as an industry leader. However, it must be understood that merely creating the blog and not updating it regularly is same as planting a seed and not watering it.
2. Say “Hello” to Social Networks – Social media truly offers the precise inexpensive marketing tool to draw traffic to your Magento store. Ensure maintaining accounts on all major social networking platforms including Facebook, Twitter, Google+ etc. Also update the posts regularly so that visitors are not bored viewing the old posts. Link your social networking accounts to your Magento store to allow users get directed straight away to your store. Use Pinterest to upload, save & manage images of the products available at your store; while ensuring that all images are of high resolution & best quality. 3. Submission to Market Places – Submit your Magento store to all top search engines as well as market places. In order to expand your reach better, you can think of using product feed too. Also submit your store products details manually by using databases like Google Base. Nowadays, customers go for comparing products using a price comparison website to know the best deal within their budget. You need to see if your competitors are also listed on such sites and accordingly submit your inventory as well. 4. Submit Content to Social Bookmarks – All useful content about your offered products should be submitted to social bookmarking sites to attain better traffic for your Magento store. Try to form a community with people who are actually interested in your products. Also issue referral bonus, discount coupon schemes so that your existing customers refer their friends to your store.