Why Working with a Virtual Assistant is a Smart Move Working with a Virtual Assistant is always a smart move one way or the other. This is truer during times of recession or during any economic slump because of the following reasons: Because a VA is a skilled administrative professional and entrepreneur who provides off-site administrative assistance and specialized business services from home office, there are no cost related issues or employee related expenses when hiring them. They are contracted service providers whose job is to provide skilled services for a particular duration and completing the tasks on hand to the fullest. A small business owner can minimize his administrative working time by hiring a VA. Working with a Virtual Assistant is one way that small entrepreneurs can minimize the costs of their administrative overhead while not sacrificing service or compromising their business. Marketing or advertising your business will be the key to staying connected with customer base. Business analysts often recommend that companies not reduce their marketing or advertising activities during an economic downturn. However, in order to lower your cost alternative for your marketing a Virtual Assistant can help with marketing activities, especially with online marketing ideas such as setting up and maintaining a blog. Further, a blog linked with your website can help to improve visibility of your business in the search engines. Social networking and Web 2.0 have already become one of best ways to get known and stay known online. Virtual Assistants can help you get familiarized with most of the social and business networking sites because many of them utilize these sites for their own business needs. Since Virtual Assistants can work from anywhere in the world, the establishment and maintenance of their online expertise, makes them the perfect resource for you to use to set up and maintain your online social and business network profile and persona. Staying connected with anyone or everyone is important. Your clients are familiar with your business, services, or products so a Virtual Assistant can help you to send out personalized cards or make phone calls on your behalf to let your clients know that you appreciate their business.