Publisher's Letter: An Invitation to Design Together

by Brad Fain

The Fain Signature Group and its publishing arm, Talking Glass Media, are excited to bring you the latest edition of TG Magazine, Rise of the Trades. This is not a simple topic nor one that can be fully presented in a single edition. This marks the beginning of an ongoing conversation that we feel is important to discuss: our strengths, our vulnerabilities, and our challenges. It’s about the fundamental desire of each of us to live a good life, together as a community.

AN ONGOING DISCUSSION

Over the past six months we have been preparing for this conversation and are pleased to bring you the first of an ongoing series of discussions focused on the important topics for a community’s well-being. In this edition we discuss the importance of our trades both from an employment perspective and from a business perspective. The trades are a key element to the strength of our region. They are essential, they are valued, and we want to celebrate their contribution to our quality of life.

To continue the dialogue with the community, we are launching this conversation online. We will explore key topics including the trades, jobs, housing, water, tourism, and more. We see these as essential to the design of a community. We want to share our philosophy and what has gone into the design over the previous 60 years, as well as explore how we can work together over the next 60 years to make our region a great place to live. By doing so on our podcast, Cast11, we intend to keep our discussions positive, informative, and collaborative rather than divisive and pulling the community apart, which is so often found in the media and social media today.

WATCH BRAD'S INVITE AT:

https://www.youtube.com/watch?v=cSzGZ1kJH20

DESIGN & LONG TERM VISION

At Fain Signature Group, it’s not just about the next project, retail outlet, or home. It’s about design and long-term vision, which is our craft. It is what we have been doing for over 60 years. Our aspiration is to include our local businesses, employees, retirees, and public officials to be a part of the conversation. It takes all of us working together to create a strong and vibrant community. This conversation is critical for our future and must take place in a collaborative manner that respects different opinions, perspectives, and desires.

We want to share our thinking and our processes, which follow generational timelines. Compare that to most people who think in the “now” and in 1-to-2-year timelines. Our perspective brings a different context to difficult decisions that, from a short-time view, may not be an obvious benefit for the community. However, taken in the context of a generational timeline perspective, these decisions make much more sense for the community. We have learned from those who have walked this path before us. This is a gift that has been handed down in our family and is embodied by our entire team at Fain Signature Group. Our chosen craft, the design of a community, comes with great responsibility. We embrace it with humility and honesty, understanding that it takes all of us to succeed.

AN INVITATION FOR ALL

We invite all of you to listen and participate. To be a part of the dialogue. To keep an open mind and be respectful to the process. A community is not defined by one decision, nor is it created overnight. This is a process that evolves over time and across generations. We are grateful for those that participate in the process of collaboration and open mindedness.

- Brad Fain

Join us.

Watch Brad's invite at:

https://www.youtube.com/watch?v=cSzGZ1kJH20

Brad Fain, CEO, Fain Signature Group

Rafter Eleven Ranch, Prescott Valley, AZ. circa 1940's. Granville "Dan" Fain (standing), Norman Fain (kneeling right, white hat).