Talulah a14 media kit email

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TALULAH TALULAH has quickly blossomed to become one of Australia’s most loved Fashion and lifestyle brands. Founded by designer Kelli Wharton each TALULAH collection seduces the customer into a world of clever colour Combinations, beautiful craftsmanship and a palette of one off worldly prints. A collection of soft silks, unique graphic prints and beautiful Techniques the Ready-To-Wear collections hold an aesthetic of luxury in every garment, fine detail and finish.


BRAND HERITAGE Born in 2005 and founded by Creative Director Kelli Wharton, TALULAH offers a range of classic silhouettes, sculptural tailoring and unique detailing to fit with the modern woman’s ever changing lifestyle and fashion needs. Each TALULAH garment nurtures the key messages of the brand; inner confidence, creative expression and keepsake collections. In 2013 TALULAH premiered a designer Swimwear range TALULAH Swim further embracing TALULAH prints for the beach fashion devotee and released a sister line ISLA, designed for the youth market. TALULAH collections are distributed globally by over 300 wholesale accounts including specialty boutiques and David Jones department stores, while shipping directly to the consumer through the luxury TALULAH eBoutique. With the brand now receiving international attention and a list of high profile devotees including Renee Bargh, Rebecca Judd, Taylor Swift and Carrie Bickmore, TALULAH is fast becoming Australia’s most loved fashion brand, encompassing all that is to be woman; effortlessly chic, timeless and ultimately beautiful.

Kelli Wharton TALULAH Creative Director



BRAND OVERVIEW The TALULAH woman is confident, imaginative and styles with a playful sensibility. Her diary is full; coffee with friends, dinner with family, social events and ambitious work commitments. Her enthusiasm is infectious, as she brings to life the flavour of the female lifestyle through her classic wardrobe pieces, bold prints, vibrant colour and signature outfits. Synonymous with style and elegance, the TALULAH woman celebrates the power of female fashion. With its unique take on classic cuts, TALULAH plays with varying lengths, clever colour combinations and digital prints seducing its customer into a world of confidence, sophistication, fun and femininity. Flattering silhouettes, sculptural tailoring, and unique detailing, in daring colour and print combinations, each TALULAH garment nurtures the key messages of the brand. One of Australia’s most loved fashion and lifestyle brands, globally recognised, TALULAH designs collections that make women feel beautiful, embodying all that is sophisticated and glamorous. With a firm belief in luxury and attention to detail, TALULAH is formally recognised as the go to brand for feminine confidence.


TALULAH BELIEVES Women empower their own flair and have freedom of choice to express their personality through fashion and style. Life is to be lived. And with special wardrobe essentials, TALULAH encapsulates what is quintessentially woman, to help you look and feel beautiful every step of the way. The TALULAH lifestyle is as important to the TALULAH family as it is to its customers. We live, breathe and wear each product as our best customers and toughest critics, to produce unique clothing that all women love to wear. TALULAH believes in professional excellence, offering quality fabrics, signature product lines and excellent craftsmanship. TALULAH is a globally recognised designer house of fashion and wholesale competence.



TALULAH SWIM In 2013 TALULAH debuted its premier swimwear line TALULAH Swim. With three collections a year Spring, Summer and Cruise TALULAH Swim is designed for the woman who selects fashionable beach options and ready-to-wear pieces to take her from pool to bar, ocean to fine dining. With its feminine feel and vibrant prints, TALULAH Swim has quickly become a leader in premium Australian swimwear. Evoking visions of summer holidays, dreamy ocean shores and jet setting overseas escapes, TALULAH Swim delivers luxe swim side style in modern bikinis, the polished one piece and mix and match separates. Original silhouettes unite with signature TALULAH prints of graphic symmetry, splashes of Aztec, digital printing, spring floral and wonderful water lilies. The collection extends beyond the boundaries of block colour with splashes of peacock, romantic watermelon, luminous butterscotch, ocean blues and vibrant violets. Polished and on trend with its luminescent rainbow palettes, TALULAH Swim is synonymous with the Australian beach lifestyle, believing all women should look and feel confident near the water. Â


TALULAH 2014 In 2014 the TALULAH woman returns from Summer with a new outlook and in turn a new wardrobe. She steps into clean lines with elegant graphics, geometric shapes and luxe sophistication A mixed palette of monochrome, metallics and full florals the TALULAH woman is striking with her new style and attitude. Remaining classically beautiful she is dressed for any occasion; feminine and classic, modern with an element of confidence her underlining essence is forever in bloom. In 2014 TALULAH Ready-To-Wear releases five collections including Autumn, Winter, Spring, Summer and Cruise. The Ready-To-Wear line will be complimented with new TALULAH Swim collections released from Spring and five ISLA collections launching from February . With three lines now receiving international attention and the launch into home wares the business has a strong outlook both on local and international shores, with a proactive marketing campaign, supporting public relations, and new global website.



TALULAH DETAIL STYLES Mini dresses Oversized knits Cap sleeves Midi dress Maxi shirt Blazer Cuffed short Cross-back top Bomber jacket Print Tee Cigarette Pant Flounce Hem FABRICS Ponte Silk Cotton Sateen Rib Ponte Cotton Modal Crepe Georgette Wool Jacquard Leather

PRINTS Linear Waves Graphic Geo Stripe Graphic Garden Monochrome Geo Geopetals Boysenberry Floral Check Zebra Blue Vision Painterly Abstract


TALULAH SIZE GUIDE Bust (cm)

Waist (cm)

Hips (cm)

AU Size

Size Alpha

81cm

65cm

90cm

6

XS

84cm

68cm

94cm

8

S

89cm

73cm

99cm

10

M

94cm

78cm

104cm

12

L

99cm

83cm

109cm

14

XL


CONTACT TALULAH HQ Byron Bay NSW 2481 P 02 6685 7060 talulah.com.au Kate Wilson | Sales Manager kate@talulah.com.au Katie Forrester | Marketing Manager katie@talulah.com.au Jen Wakelin | Public Relations jen@cirqlatepublicity.com.au



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