TAMARA LAUNCHES HER BIGGEST PROJECT YET

by TAMARA EDWARDS

Not out of fear.

Out of focus.

Out of thinking outside the box. And, pursuing my edge by trying things I haven’t tried before.

I’m creative. I love art, I love production, I love talent.

And so, I’d like to think of 2022 as the year that I began pushing my own envelope creatively to see what I can create.

What came out was magazines, video, production, new ideas. Some of them took shape, others went away. My head was down. My ear, to the ground.

And somehow, we came up with the idea to do a documentary.

Enter the internal monologue of creative thinking: “What would it be about? Me and my business. From what vantage point? My own.”

I wanted to share what I was experiencing while building my business. The highs. The lows. The euphoria. The moments. I also wanted to document this for my future self. This moment of my life is something that I know will change in no time. I want to remember it because I am so beyond proud of what I’ve built for myself, my community.

Arthur Brooks often talks about the core functions of what is meant for happiness.

Faith. Family. Friendships. Meaningful work.

My hope is that when you watch this film, you see someone who is striving for just that.

Sure, money feels nice. Success. Recognition. I mean, that’s the fun of this industry. I have to test new modes to help my clients leverage their stories — and do it in a way that is aligned with how they want to ‘show up.’

But, it’s about what’s right in front of you, too. I have the ability to challenge myself continuously. And the luxury of working with people that I want to be working with.

And there’s the peace I feel, having structure to all of the projects I am juggling and the responsibilities I have to others and to myself.

There are moments that feel heavy. There are moments it feels less heavy. But we know this is how life is, and it is beautiful. And worth documenting

I’m so excited for you to join me on my biggest project yet.

Even more, I am excited to authenticate this exploration in a way that opens up your thinking around the possibilities of exploring your personal brand and all of the ways that you can share and live your values.

Let’s all make sure 2023 is our best year yet.