Katie Jones Weird & Wonderful K

Jones is in her element, and clearly happiest when she’s doing crochet work. With a love of the hand made and the bespoke nature of her designs, the constant connection to the work, the knowledge of who made it and how, increases the innate value of the piece, embellishing it not only with crochet and patchwork, but also a transparent supply chain, and the stories and value of designs hand made with love, ultimately making the end product less likely to become waste.

Jones’s design approach comes from a belief that the planet can’t take much more overconsumption and gratuitous waste. “You pick a couple of battles when working with sustainability and decide what you want to target”, for Jones, that means focusing on reusing waste. Challenging herself to make something new without using any new fabrics, the bulk of the collection is by default upcycled, with a small percentage of virgin British manufactured materials with local and transparent supply chains.