VMBS COMMUNICATIONS VMBS Communications supports the school through the implementation of strategic marketing and communications services that range from branding and identity, media and public relations, graphic design, and printing and copying to digital marketing, web and digital communications, photography and videography, and merchandise sales.
Communications The communications team writes and distributes school news through press releases, the weekly Pet Talk column, the VMBS Annual Report series, and the semiannual VMBS Today magazine. In 2021, VMBS Communications continued the production and distribution of two enewsletters—News from Veterinary Way, which is an internally focused newsletter that shares news, publications, events, and other celebratory information, and VMBS Impacts, an externally focused newsletter that focuses on the school's most impactful news. The communications team also puts together emails directed to specific school constituents, including referring veterinarians, students, and those interested in the school’s diversity and inclusion efforts. Read news stories and publications online at vetmed.tamu.edu/news, and sign up to receive the school’s enewsletters at tx.ag/emailsubs. In addition to coordinating all media interaction with VMBS faculty, staff, and students, the team provides graphic design, photography and videography, digital marketing, and website support for the VMBS Dean's Office, departments, centers, hospital services, research units, and school events. It also provides services to other entities on the Texas A&M campus, including Mays Business School and The Bush School of Government & Public Service. VMBS Communications coordinates the digital signage within VMBS buildings and the official social media channels for the school. Members of the team are Texas A&M adjunct faculty, active in professional communication organizations, give presentations and seminars within the school, university, and at local and regional conferences, deploy with the VET, and design the merchandise sold in the VMBS Marketplace.
VMBS Today, Summer 2022
VMBS Ambassadors The VMBS Ambassadors are an important part of the welcoming and inclusive environment the VMBS provides to visitors. As the public face of our school, Ambassadors welcome guests to campus, share information with visitors, assist with special functions, and offer tours that showcase our teaching spaces. In total, last year, the ambassadors provided 627 tours for 5,347 people. The program comprises veterinary students, BIMS graduate students, and undergraduate BIMS majors who demonstrate the Aggie Core Values of Excellence, Integrity, Leadership, Loyalty, Respect, and Selfless Service.
Marketplace VMBS Marketplace is the place to purchase school merchandise. From apparel to pet items, if you're looking for a special gift with a VMBS or veterinary theme, it is the place to shop. Order online at tx.ag/VetMedMarketplace.
VMBS Communications participating in the 2022 C-IDEA Welcome Week.
VMBS Communications Printing Room
VMBS Marketplace
VMBS Ambassadors
2022 VMBS Annual Report • 41
