content PROFILE
PHOTOGRAPHY CI & LOGO DESIGN WEB DESIGN HAND DRAWING DIGITAL DESIGN REFERENCES
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#graphicdesigner
/CONTACT ME tanthinh2709@gmail.com +84 1235 668 199 facebook.com/tanthinh2709
/EDUCATION University of Economics and Law Major: International Economic Relations Arena Multimedia DIM (Diploma in Multimedia)
/WORKING EXPERIENCE Freelance Graphic Designer/Photographer Sep 2014 - Jun 2016 MIRUM Vietnam Social Media Intern/Content Producer Apr 2015 - Aug 2015 Dream Incubator Vietnam Graphic Designer Aug 2016 - Present
/PROFESSIONAL SKILLS Adobe Photoshop Adobe Lighroom Adobe Illustrator Adobe InDesign Adobe Dreamweaver Photography Hand-drawing
/PERSONAL SKILLS
Creative ideas
Self-management
Self-research
Teamworking
photography I began working as a amateur photographer 2 years ago. Firstly it was just a hobby. Then I found it really interesting and I could earn some money by the way. Now those photography experiences help me a lot in my work as a graphic designer. I am interested in taking portraits. It’s so amazing that all the emotion are caught in one shot. Hereafter are some of photos I have taken. You can find more at 500px.com/tanthinh2709
MASK February 20th, 2016
DOUBLE T COLLABORATION February 27 th, 2016
WATERCOLOR May 27th, 2016
THE DAYDREAMERS July 22th, 2016
AFTERNOON SUN November 5th, 2016
MISCELLANEOUS Personal photo retouch
CI AND LOGO DESIGN
SM ENTERTAINMENT REBRANDING PROJECT
S.M. Entertainment (SM엔터 테인먼트) is a South Korean entertainment company established in 1995 by Lee Soo-man. It is currently one of the largest entertainment companies in South Korea. The company operates as a record label, talent agency, music production company, event management and concert production company, and music publishing house.
The label is home to prominent Kpop artists, such as BoA, DBSK, Super Junior, Girls’ Generation, SHINee, f(x), EXO, Red Velvet, NCT, and formerly to pioneering groups H.O.T., S.E.S., Fly to the Sky and Shinhwa.
BRAND IDENTITY DESIGN The new brand identity of S.M. Entertainment is a development based on the present official color - Coral Pink.
S.M.ENTERTA TAINMENT S.M.ENTERTAINMENT
S.M.ENTERTAINMENT S.M.ENTER TAINMENT
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S.M.ENTERTAINMENT S.M.ENTERT ERTAINMENT
S.M.E M.ENTERTAINMENT S.M.ENTERTAINMENT
S.M.ENTERTAINMENT
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S.M.ENTERTAINMENT S S.M.ENTE S.M. M ENTE ENTERTAI RTAINMEN RTAI NMENT NMEN T
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SM The Collection SM The Collection is a collection of most famous songs performed by SM artists. This set includes a CD and a lyrics book desinged in minimalistic styles.
SM The Collection - LYRICS BOOK The lyrics book consists of 22 songs in the disc. In Kpop culture, each idol group has his own color which represents the group. In details, the colors of SM artists are listed below: BoA (pearl yellow), DBSK (pearl red), TRAX (pearl cobalt blue), CSJH The Grace (pearl pink), Super Junior (pearl sapphire blue), Girls’ Generation (pastel rose), SHINee (pearl aqua green), f(x) (pearl light periwinkle), EXO (grey) and Red Velvet (coral pink). Each page is designed with the typical color of the group who performs the song.
Other goods designed with the new concept
f(x) - 4 Walls Album
Tiffany ft. Simon Dominic - Heartbreak Hotel (Single)
Girls’ Generation - FANTASIA 4th Tour in Seoul DVD
STEAK DELI RESTAURANT Steak Deli is a European-style restaurant locating at 6/1 Cach Mang Thang Tam st.
TAC KE ARTSTORE “Tac Ke Artstore” project is developed for selecting and introducing good art tools to ones who work in creative fields. Main concept flowing through the whole publication is “Jungle”. In that spirit, we choose to create a logo that clearly shows typical symbols of tropical forest: the chameleon and the palm leaf. Colors used in logo design are the shades of three primary colors in fine art and painting.
Idea research
First sketch
Final demo version
Choose the best one
POSTER DESIGN Poster of “Tac Ke Artstore� project focuses on the value customers gets when they use art tools. This poster shows the two contrary dances: the acedamic ballet with lots of rules and the wild samba with free movings. In that spirit, we gently advise customers to live their own life in a free way and not to be limited by any rules or standards. We use two pieces of color: a ballet dancer in black-andwhite color, which is contrary to the wild and gaudy samba dress in tropical color palette..
CATALOGUE DESIGN “Tac Ke Artstore� project is built up to select and introduce the best art tools to ones who work in creative field. Due to this goal, we decided to design and publish a catalogue to provide complete information about our products. Focusing on beautiful images and amazing tropical texture, this catalogue not only a commercial product collection but also a creative design work. Behind those beautiful images and amazing tropical texture, we tell a story of how an artwork is completed. The texture is just black and white sketch at first pages. Then it becomes more and more colorful page by page and ends up with a lively jungle at final pages. This jungle is colored with shades of red, yellow and blue.
BRAND IDENTITY Brand identity collection follows simplified concept with logo and tropical texture colored with red, blue and yellow.
UNIFORM Due to product properties, we choose black shirt for uniform. Black color also increases the feeling of professionality and makes our logo much more brighter.
PERSONAL BRANDING I introduce myself as a #daydreamer and a #blacklover on facebook, instagram and in my design style even. This project is totally made by me and for me, which shows my personal style in both daily life and work.
POSTER DESIGN Founded in 1998, Animals Asia promotes compassion and respect for all animals and works to bring about long-term change. Animals Asia also works to end the trade in dogs and cats for food in China and Vietnam, and lobbies to improve the welfare of companion animals, promote humane population management and prevent the cross border export of “meat dogs� in Asia.
web DESIGN
HOMAZING - HOMESTAY BOOKING WEBSITE Based on Airbnb business model, Homazing.com is an e-commerce project which helps travellers find a place to homestay all over Vietnam.
XTREMEGAMES.COM I created an informative, interactive website for a “XBOX: A game poral” company as a graduating project in team. The brand name is “XBOX: A game poral”. The website was be informative enough for the end users/viewers to know brief of the various services and its prices and the availability. We developed the logo of the company also and use that inside site.
hand-drawing
I love drawing but I have to admit that I’m not very good at it. Most of my drawings are doodle with no certain ideas at all.. I have created a character called “Đầu Bò”. He represents me in drawings about daily life of mine.
MISCELLANEOUS
digital designs
CREATIVE IDEAS I worked as a Content producer in Mirum - a global agency. These posts were not completely designed by me, however I was the one who created the ideas and also the demo designs.
KITKAT CAMPAIGN - “Celebrate the Summer’s Break”
OISHI - Weekly Content
CREATIVE DESIGN I worked with these brands as a Graphic Designer in DIM - Dream Incubator Marketing
BELLUNI - Weekly Content & Ad
DAIKIN Weekly Content
DOOWEE DONUT - Page Like Ads
SHARP - Page Like Ads
MONIPLA - Online App Games
DCAR LIMOUSINE-Proposal
References PHƯƠNG ANH NGUYỄN Social Media Executive Mirum Vietnam (+84) 903 80-86-77 phuonganh.nguyen@mirum.com
VI LÊ
GIN NGUYỄN
Creative Team Leader DI Marketing
Graphic Designer DI Marketing
(+84) 1694 88-45-49 tuongvi.qhqt@gmai.com
(+84) 1215 68-79-99 gin.nguyen126@gmai.com