TATSUYA MATSUMOTO Industrial Design Portfolio 2020
TATSUYA MATSUMOTO 080.6791.5168
EDUCATION
EXPERIENCE
SKILLS
Chiba University
Video Systems (JVC)
Digital
aqua3096@gmail.com Chiba University - Master Design Management Lab.
Chiba, Japan Bachelor of Science in Industrial Design Minor in Design Management Class of 2019 Master of Science in Industrial Design Class of 2021
IADE Universidade Europeia Lisbon, Portugal Bachelor of Design, Autumn Semester 2018
University of Cincinnati, DAAP
Cincinnati, OH Bachelor of Science in Industrial Design Spring & Summer Semester 2019
INTERNSHIP Owens-Illinois (CO-OP)
Innovation and Product Design Position Summer 2019
Google Japan
UX Designer Position Full-time, Sep-Nov. 2019
Product Design Spring 2017
Researched a video camera market for new business access. Designed and developed Video system.
Travel UX Apps (Alibaba) UX / UI Design Spring 2017
Developed and constructed international tourism business model, Presented final system designs and prototype to executives. Used Sketch, AdobeXD, Adobe Illustrator and photohop to design app interface layouts for mobile apps platforms.
Hydrogen Society 2024 (TOSHIBA)
Concept City-model Design Fall 2018
Collaborated with Toshiba design and UNAM, Tech de Monterrey(Mexico) to create new products with 2024 vision. Researched technology and ongoing research and development about Hydrogen, designed society system and products, presented to Mexican embassy.
Adobe Illustrator Adobe InDesign Adobe After effect Adobe Photoshop Adobe Premiere Pro Adobe XD Sketch Figma Fusion 360 Rhinoceros Keyshot Microsoft Office Procreate
Analog Sketching & rendering Rapid prototyping Laser cutting Woodworking Sewing Ceramics Craymodeling
J A PA N
CHINA
MEXICO
PORTUGAL
USA
Dom es tic Projects
In tern atio n al Wo rk sho p
International Study Project
S oftba nk × Ch iba U
Zhejian g U( Chin a) × N US(Singapore)
TOSHIBA × U NAM(Mexico) × TEC D E IAD E U ni v ersi dade Europei a
U ni v ersi ty of Cincinnat i
Japan Label × Ch iba U
× Ho n gik U( Ko rea) × Chib a U
MONTERREY(Mexico) × C hi ba U
Master of Design - DAAP
C OD E(Exchange Program) D esi gn C ourse - Bachelor
C OD E(Exchange Program)
× Alib ab a( HOST ) I nter na tiona l Wor ks h o p
Fu lltime In t e rns h i p
Da lia ng (Ch ina ) × Chib a U
Owens-Illinois (Glass bottle design)
Polimi(Italy) × Ch iba U
Concept Designer - 3.5months
A a lto U(Finland) × Chib a U
F u l l t i m e I n t ern sh i p Goog le Japan - UX De signe r Goog le M aps t eam - 3.5 months O th er I nter ns h ip s SONY - UI/ UX Des igne r Nikon - Pr od u c t Designe r DeNA /Cyber A g ent- UI/ UX Desin ger
International design experience have formed my diverse sight and communication skills.
CHAIR DESIGN PROJECT
01. DEW
Personal Project
PERSONA
People who Live alone Prefers Minimal / Simple feel 25-35 years of age
SCENE
Mid - Morning
Spends the majority of time alone and enjoys it. Instead of sleeping in a bed, he often falls to sleep unconsciously when sitting in the chair. He enjoy the vibe the dawn sunlight emits through the window drapings. Like the aloma of morning coffe, he wakes up. The chair’s design aims to assist his tiresome movements through his morning routine of sitting, drinking coffee, and waking up.
300 Thumbnail Sketch Ideation
CONCEPT
Tension しなやか
Objects have tension make us feel beauty of satatic and active, while useful in terms of function.
Smooth continuous motion“Sit-Stand”through tension
FUNCTION
AESTHETIC
Added tension to chair like as a leave support a morning dew on the surface. It enhances supporting function, embrace and follow to body then sinking down. Tension acceralete next behavior when try shifting to stand motion.
Cantilever Structure A cantilever chair is a chair whose seating and framework are not supported by the typical arrangement of 4 legs, but instead is held erect and aloft by a single leg or legs that are attached to one end of a chair's seat and bent in an L shape, thus also serving as the chair's supporting base.
30 Design A & 3 Design B w/or thographic
30 chair sketch/ortho made references from designers chair and following to concept
Pick 3 Ideas, making 1/16 scale mock-up
Design C w/Rendering After choosing final idea,researched about comfortable chair. Checking ideal chair for my proposal in exhibition ,note scale . Backrest Angle / Height
105°/ 28” -31” height from floor8-10”
Seat Height / Width × Depth / Angle
Armrest
18”/ 21”× 18” / 5°
Full Scale Ortho & Visual Model Shape consistancy from all angle Scale ratio modiďŹ cation
Full scale ortho/ visual model for whole volume and shape concept uniform
Development for comfort and high functionality (mobility) Function Model Seat heigt/angle Backrest angle Armrest height
Ergonomics/Feesible considerated Frame structure with 3D assesment
3D STRUCTURE DEVELOPMENT
Making Process + Engneering Drawing
Steel Bending + Welding (outsourced) / Prime /Seat base /Foam adjusted / Woven belt / Upholstered Material: Corron batting ,Plywood 3/4”,Woven belt,Corduroy upholstely fabric Urethane foam（Seat thick2”HR40 / Backrest thick 1”HR30 ） 4130 Chromoly-condintioning N1 φ1-1/4”
D EW
with your morning time
APP SERVICE + UX/UI DESIGN
02. ENBITE
Personal Project
RESEARCH
To find insight which preventing fun moment on colledge students’ holiday
“
PICK UP!
After work, I was feeling like I wanted to cancel the existing reservation. But thankfully, since the plans were already set in stone, I went.
Target
Interview Rush hour
Hayato Ueno
Dinner w/ local friends
Midnight Net surfing
Design intern every Saturday taking about 1hour to commute
Action Mind
Crowded plathome for transfering stress me out. If I had direct train to commute, I could have been slept..
Age: 22 Location: Chiba, Japan Work in : bondy - in Hiyoshi Profession : Graphic Designer Education: Chiba University
Time
Be excited to plan dinner w/local friends After back home, can’t stop staying up late with net-surf w/phone and PC. Sometime it goes on untill morning on holiday that I don’t have any plan.
AM 7:00
AM 9:00
AM 10:00
PM 12:00
PM 6:00
PM 8:00
PM 10:00
Wake up
Commute
Work
Lunch
Finish Work
Dinner w/ Friends
Back Home
-Turns on TV -Checks the time using his phone
-Texts friends and browse -Listening music by phone
-Focus on his task -Check message often
”
-Covenience store -Small snacks
-Check message from friend -Search train to back
-Wait at meeting point -Follow friends recommend
-Text with friends to say thanks -Prepare for sleep -Stay up late
AM 4:00
Sleep -No plan the day -Plan wake up late -Browse ar ticles and watch video
JOURNY MAP - Dinner w/ Local Friends STAGE1
STAGE2
STAGE3
CHECK SCHEDULE
STAGE4
MOVE TO MEETING POINT
STAGE5
GETTING TO RESTAURANT
STAGE6
HAVE DINNER
ORDER
STAGE7
STAGE8
RETURN HOME
PAT THE CHECK
MINDSET
ACTIONS
STORYBOARD
STAGES
INVITE DINNER
・Check own schedule
・Check alternative plan
・Search friends in SNS
・Check review of restaurants
・Choose a area
EMOTIONS PROBLEMS
4
1 2
3
・Hesitate to send message for being ner vous to organize ・Provide concrete Plans when inviting people
9 5 6
7
・Enter to the restaurant
・A sk which food will other order
・Cheers!
8
・Talk with friends
・Alerts and places the order
・Tell the number of members
・When others will come to here?
I should have done for class?
Positive Negative
・Wait for friends
・Is here a correct location?
・Is there any task that
・Will ever ybody are available?
・Start Eating
・Is there a line for restaurant?
・Will all of us can manage time?
・Will all of us go?
・Easily choose dishes
・Notify arrival to members
・Do they really want to go?
・I want to see local friends!
・Use MAP to get restaurant
・Check what time it is
・Search restaurant options
・Choose genre
・Use MAP to get meeting point
・Static Menu for multiple orders
・I think I would like to order another..
・Oh, there are so many people here!
・Hurr y up! The ser vers are waiting.
・Where is the rest room?
・Should I flag the ser ver?
・Is thete space to store my luggage?
12
10 11
・How many entrees should I order?
13
14
15
17
16
・Dr y up water
・Text others
・Go to WC
・Sit down
・Pay separeately
・Take pictures
・Go inside the house
・Check return train
・I’m so excited to eat!
・I’m full!
・Smaller than I expected...
and talk with!
・Should I wait for all dishes ser ved?
18
・Catch train
・Put togeather plates
・Check the catoraries
・I feel lonely
・It was fun to see
・What can I do tomorrow?
・I want to see them again!
・What time train will come?
20
22
19 21
23
12
・Tiresomeness of response
・Afraid to be late for meet up
・Long queues
・Problem with sold out
・Be negative to have dinner
・Feel tired to wait for friends
・Feel tired to wait for friends
・Expensive price
・Response delay frastrates each other
・Anxious about plan timeline
・Anxious about plan timeline
WHAT INTERRUPT HIS MOTIVATION FOR FRIEND EATING
Texting
Scheduling
Waiting
連絡
予定合わせ
待ち合わせ
・Decide quickly
・Waiting for others
・Menu Size differenses compared to expectation
・Avoid the confusion of separating checks
・No missing evening transit due to extended time leaving the restaurant.
・Feeling tired
・Tiresome taking bath ・Spend much money
Design Goals To create a seamless plan for eating and hanging with friends without the hassle of back and fourth communications. Increase the chances of a potential success.
Friend matching tool that makes it easier to grab a bite and chill
24
CONCEPT NO TEXTING
NO SCHEDULING
NO WAITING
200ft.
I’m here!
Vibrate and create potential chance when area overlap
Fix restaurant/ cafe at the moment invitation accepted
Guide starts only with Direction / Distance and arrive button
USAGE FLOW
1 This app will inform you by vibration, when you are overlap with your friends. and then you are ready to “enbite” .
Enbite friends
Lets see who is arround you
Luc ky !
4
3
2 INVITE FRIENDS You can notice who are near by on interface. afterward chose a friend you want to “Enbite” .
HEY!
5
Follow me!
SHAKE INVITING So that invite someone shake your phone like wave hands for call others.
FOLLOW GUIDE In case a friend approve your envite. This app will guide you to light-meal restaurant with direction and distance.
REACH & MEET UP Next place!
Guide you back
Share your envite!
It will see you off to the restaurant. If you need more help for next one or a way back, just push the button.
Lof i
First use Set up
Vibration Invited Friends in your area Notifyed by vibration in case you are invited or get the area overlaped by your friends
#FFFFFF
#C92345
4
steps only to encounter
potential meet-up!
Notice
Invite
30 s
to RESPONSE
Head to
Meet-up
TRY PROTOTYPE
Don’t miss your precious moment.
EMBITE
NEW VIDEO PRODUCT + SYSTEM
03. TOTTEM
Personal Wo r k
IDEA BEHIND THIS PROJECT Due to the appearance of smart device, the way children play has changed. Opportunity to imagine and create are decreasing and social involvement is being replaced by digital world..
What if creating “kids lead” style of playing by combo of both Analog and Digital side
→
Creativity
→
Analog
Digital
CONCEPT
2Types of“Creativity”
TOTTEM is Toy-view video system which enable kids rec/edit videos by attaching
supporting next gen Toy-Play
this video cam has structure and system for easy handle and edit. More freedom
「Imagine」own unique stories
to wrist and toy-itself. In order to bring their uniqueful stories into the works,
experience expand more diverse scenario and way to communicate to others.
「Create」films with their instinct
SKETCH IDEATION + RENDERING
Kids Palm-Fit Scale & Styling
More joyful toy playing Pop-Soft Coloring
Easy handling scaleφ60mm, small camera which suits to toy-size. Aimed to make kids feel willing to grab, designing form like thin-round pebble.
Lively and joyful vivid Color. Eye catchy to ďŹ nd easily while their play. Whistle the matte courting suit to toy and soft color make them comfortable.
FUNCTION
Iconic Form. Mimimul functionality. Flashing with yellow light notify it’ s turning on. Iconic light above lens have cute impression like eyelash. They blink when battery-low, don’ t let users miss charge.
2 ways of attachment: Velcro/Silicon belt On Back-side, there is loop for pass silicon belt and velcro. which enable any toys attachable such like stuffed doll, vinyl fidure and so on.
FUNCTION
3 Color variation: Green/Red/Blue Silicon cover fits to hand and eye catch. Color variation is composed by 3standard colors to enhance kids’excitement for toy-playing.
4 Simple buttons for instinctive control Macro button control volumes and Wi-Fi connection. Red one is for REC/STOP. Blue one is for POWER. Blinking REC button means time to edit with full memories. That create phase to kids’playing.
マクロボタン
POWER REC / STOP
HOW TO USE “TOTTEM”
Attach TOTTEM to Toy!
After playing with TOTTEM..
Fixing TOTTEM with toys
Camera can be fixed with tripod
Import data from TOTTEM to tablet
Link with cloud data-base, AI load it and
by velcro/silicon belt. Flexible
for shooting videos. Let’ s change tools
after playing. Pick up film-cut
automatically edit roughly.
to stuffed doll and vinyl figures.
following to your favorite styles.
through all scene you shooted.
Choose favorite effects/put a voice,
Cnnect to Tablet
Complete w/easy Edit !
and then your original film is ready!
TOTTEM
CREATIVE OFFCE TOOL PRODUCTS + SERIES BRANDING
04. ROTATTE
Group Wo r k
PERSONA + FIELD RESEARCH
Scenario 2nd year at Furniture Design company Assigned ďŹ rst long-term project this spring
Persona
Eri Nakano
25, Working at Furniture design office TOKYO
Pain Points L es s cha n ce to excha n g e id ea s a n d opin ion with s en ior U n a b le to s ee a n ythin g els e a r ou n d her b y too en g a g e own wor k
PERSPECTIVE FOR DESIGN GOAL
Closed each projects make info shareing harder
Difficulties to switch Objective/Subjective opinions
Solve Furniture designers’issues from 2 perspective
1. OFFLINE Sharing
2. Dynamic「Prototype ⇆ Review」
Even when project is Offline, leave the progress open to
It is important to keep work phase quick.
other project teams for inspiring each others.
Seek ideal workflow by acceralate Prototype⇄Review
CONCEPT
Prototype + Communication = Creativity
Prototype and Communication. Missing either of them couldn’t make your work creative. The product link them and acceralate design work dramatically.
MY ROLL IN THIS PRODUCT IDEATION/ STRUCTURE/ PROTOTYPE
Cut-on The desk for prototyping mainly. In order to progressing short period project composed by 1 to 4
Rotate
Half-open
Get-Together
When your prototype completed, gather team members and make discussion with it. Figure out improvements and give advises.,then back your work. The advise will face infront of you by board part rotating .
Connect desks and working face on face. Altohugh gaze don’ t hit each other, state of another in your sight will stimulate your motivation. Proper open space enable you work with modest stress and cozy feeling.
Even if working in small team project, it’ s hard to have communication while each members working separetely. This style creates private work space and proper distance for communication.
MY ROLL IN THIS PRODUCT IDEATION/ PROTOTYPE
Box-on The desk for communication mainly. Focused on long period project composed by around 6
Discuss
Discuss more
Saving
There is a white board in front of prototyping table. It enable us to write down ideas / prototype model at the same time. You can discuss ideas with model you made as well.
We have to try discussion again and again so as to organize direction of big team. Box-on have 10 surfaces. Therefore Alot of ideas, adivese, opinion can be wrote on the big white boards.
Long-term project needs storage of progress. When finish what should do the day, close the doors and save your works of the day.
MODEL
Cut-on
Box-on
DRAWINGS (mm)
950
50
1000
950
2822.7
400.31
82 39
91 .
880.15
60 50
1200
1200
603
50
990.01
25
30
OTHER WORKS
01 NUNO New Headphone UI by applying habit to touch ear ワイヤレス化が進み、一層その大きさが目を引くようになったヘッドホン。その操作 性を耳にまつわる手の癖を通じて捉え直し、自然な行動に基づく新しい体験を可能と するため、3 次元的な操作を可能とするヘッドホンを提案した。
THEME: Redesign Headphone
Totaly-new Interface; Feel edge like touch year Housing has dent for ďŹ xing distanse sensor and covered by fabric Create stress-free control by push and feel edge such like natural habit.to touch ears. Trying to seek new type of interface for headphones.
Simple Form
Haptic control
Matte Coating
Distance Sensor Distance sensor is coverd by fabric. arranged aequently and detect how ďŹ ngers touch .
Fabric Cover
To expand haptic control experience, design replacable housing module.
People get used to use swipe gesture. But want to make wearable things able to follow our natural behavior at least.
Material Change
02 NOKISTA Foldable Food stand F o r l o c a l c o m m u n i ty 高齢者の地域社会との接点をいかに解決するか考えたプロジェクト。仮説を立てて行っ たインタビューを元にデータと感覚 ( 事実と主観 ) の整理をして進めました。社会的偏 見を疑い、問題を捉えなおすユーザー中心の姿勢を常に持つ難しさを体験しました。
THEME: Design「間 (Space)」
Urban Area Usage
“Whenever, Wherever.� Event stand which creates interactive space . Mobile event stand with dynamic transformation by folding down. Seemless for place, purpose and users. Free-access interactive space. Solor panel on top provide electricity. Flexible to individual/ multi usage.
Mobile structure
Multi-angle
Iconic looks
Suburban Area Usage
Expand Roof, open space for local people Easy to use for eldely people, accessible with subscription. Multi direction structure can make under roof space more wider, which create open space local people gathering up.
Thank you. TATSUYA MATSUMOTO aqua3096@gmail.com (080)-6791-5168