04 L'Oréal

04

L'Oréal

Understanding the importance of reaching consumers where it matters most

With a long history of producing rigid and flexible graphics signage for many of the largest retail brands in the nation, we assist L’Oréal in creating a variety of solutions to update and elevate their existing brands. Beyond producing beautifully printed signage, we take extra steps to keep the installation and assembly of the project hassle-free, ensuring our executions are displayed with the highest standards and reliability.

Bringing the brand’s avant-garde designs to life through unique and memorable retail displays

Our team of display engineers, graphic designers and 3D modellers provided the L’Oréal brand with creative and engineering support to produce standees, displays and backdrops. Production-oriented design, concept models and press-ready dielines are just a few of the benefits Taylor has brought to the industry of high-end fashion retailers.

05

Tatcha

Retail Display

Retail Display

Rolling out a complete graphic overhaul at 1,200 Sephora locations

As the vendor selected to provide a complete graphic overhaul of all Tatcha fixtures, Taylor utilized a combination of UV print, HP Indigo and Scodix technologies to print cardstock, EPVC, styrene and sheet magnet. Upscaling the designs with gloss coating, faux foil stamping and holographic foil — a capability possessed by few in the industry — we rolled out to 1,200 doors on multiple fixtures and various execution challenges.

Retail Display

06

Adidas

Preserving your most celebrated products

Adidas celebrated fifty years of their iconic Superstar Shoe with a promotional campaign in their own stores and a variety of specialty footwear retailers. They engaged Taylor for help with the window programs and focal areas within the flagship stores of these key retail accounts. Adidas provided the basic concepts and asked our design team to bring them to life.

Taylor produced 2D graphics on a wide array of substrates including clear PETG pedestal panels, acrylic, complex-cut rigid boards, self-adhesive wall coverings and dye-sublimation fabric graphics. Each retail channel had its own unique look, requiring building fixtures and pedestals constructed of wood, metal and INFINITY® board.

The most challenging — and also the most fun — was the creation of a custom-made basketball display with a printed MDF base, pole, custom backboard and real basketball hoop. This display needed to be durable enough to withstand any customer attempts to dunk in the store.