Trade Show, Event and Visual Graphic Presentation by Taylor

Trade Show, Event and Visual Graphic Solutions 2022

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Contents TRADE SHOW, EVENT AND VISUAL GRAPHIC SOLUTIONS

Trade Shows

Extensive Capabilities

Events

Complementary Solutions

Visual Graphics

Client Success

Broad Capabilities WHO WE ARE ● Taylor has the industry’s broadest array of complex omnichannel communications in one place. This reduces the time and energy brand owners must expend to costeffectively manage complex trade show and event strategies. ● We have extensive experience protecting and promoting brands. ● We work closely with our clients to deliver innovative and holistic solutions which will enhance your brand image and customer experience across multiple channels.

Coast-to-Coast Capabilities WHO WE ARE Coast-to-Coast Powerhouse Seven strategically located signs and graphics facilities to enhance service, speed and cost efficiency.

Trade Shows

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Trade Show Solutions TRADE SHOWS We are truly a “one-stop” solution for trade show and event signage. We can do it all, giving you the convenience of working with a single partner and the confidence that we will deliver a seamless brand impression to your audience.

Trade Show Applications: ● Brand identity ● Expos ● Industry awareness ● Product of service exhibitions

Trade Show Products TRADE SHOWS ● Backlit displays ● Banner stands ● Custom structures ● Directional signage ● Floor and window graphics ● Modular systems ● Overhead hanging signs ● Pop-ups ● Portable systems

● Printable carpet ● And much more

Events

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Event Solutions EVENTS Events are among the most effective tools in your marketing mix. Whether in the form of a community event, recruitment fair or corporate meeting, an event is a priceless opportunity for you to share your message with a targeted and highly engaged audience.

Event Applications: ● Community and corporate events ● Media presentations ● Onboarding and training ● Pop-up happenings ● Professional sports teams and events ● Press conferences ● Recruitment fairs ● Sales presentations

Event Products EVENTS ● Barricade covers ● Event tents ● Feather and drop flags ● Fence and bleacher graphics ● Media backdrops ● Media desks ● Mesh banners ● Outdoor banners ● Pole banners

● Promotional products ● And much more

Visual Graphics

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Visual Graphic Solutions VISUAL GRAPHICS We have the design expertise, printing technology and installation skill to turn any wall, window or building into an engaging marketing channel.

Visual Graphic Applications: ● Airports ● Corporate environments ● Educational facilities

● Hospitals ● Malls and shopping centers ● Museum ● Retail ● Stadiums

Visual Graphic Products VISUAL GRAPHICS ● Backlit displays ● Billboards, murals and building graphics ● Custom structures ● Permanent, semi-permanent and temporary wallpaper ● Vehicle wraps, decals and magnets ● Window graphics ● And much more

Extensive Capabilities

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Print Selections EXTENSIVE CAPABILITIES Taylor has a remarkably broad and diverse array of print capabilities. We print directly to fabric and a variety of rigid substrates as well as develop photographic prints. ● Dye-sub 4K print technology ● Lambda photo prints ● Latex print process ● UV print process

Display Hardware EXTENSIVE CAPABILITIES We offer an extensive selection of graphic display hardware — from full-blown exhibit structures to modular displays, from pop-ups to portables, as well as basics like banner stands and table throws. We source, stock and build just about anything.

Creative 2D and 3D EXTENSIVE CAPABILITIES We take your ideas from concept to reality. Our 2D teams are dedicated to graphic design. Our 3D teams focus on exhibit design and a structure’s engineering, taking its design from 3D/CAD software to a physical design structure that works for you.

Custom Fabrication Solutions EXTENSIVE CAPABILITIES Exhibits, trade shows, permanent installations and more, no venue is too big or too small. Custom fabrication lifts us head and shoulders above the rest, with everything done in-house. ● Assembly ● Engineering ● Extrusions ● Tubes

Start-To-Finish Support EXTENSIVE CAPABILITIES Our expertise allows us to walk you throughout the entire process of designing, creating and executing your trade show and event materials. ● Creative services ● Dedicated team ● Logistics ● On-site installation ● Project management ● Retail programs ● Site surveys ● 24/7 graphics support

Complementary Solutions

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Commercial Print COMPLEMENTARY SOLUTIONS We are one of the largest printing conglomerates in the world, offering limitless capabilities, substrates and binding options. ● Controlled brand through dedicated print concierge ● Quality marketing print materials, packaging and books/magazines ● Strategic print locations reduces print time and shipping costs

Corporate Identity and Branding COMPLEMENTARY SOLUTIONS Taylor supplies the full spectrum of corporate stationery products — from business cards and letterheads to custom Post-it Notes, personalized memo pads, specialized folders, report covers, card carriers and so much more. ● Business cards ● Folders ● Name badges

● Napkins and coasters ● Stationery

Promotional Marketing COMPLEMENTARY SOLUTIONS Showcase your brand with innovative and interesting products. Our promotional marketing experts offer: ● Ideation and product merchandising support ● Custom products ● Project management

Technology Solutions COMPLEMENTARY SOLUTIONS Technology should be elegant, accessible and efficient. Our technology solutions will help you: ● Place and track product orders ● Develop trade show and event materials ● Manage pre- and post-show communications

Client Success

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JLS CLIENT SUCCESS Challenge JLS needed a trade show booth that would provide an attractive backdrop for their latest robotic packaging machinery. The booth not only had to be expandable to hold an entire robotic machine, but also have the ability to be reconfigurable.

Solution Taylor recommended a solution that offered both easy set-up and the flexibility to reconfigure to various sizes and footprints. Detailed renderings were created to simulate what the booth would like look in different settings.

Results The booth has been in continuous use for several years. Over that time, JLS has had the freedom to pick and choose from many different hardware options for each trade show opportunity.

Spee-Dee CLIENT SUCCESS Challenge Spee-Dee needed a new booth that could easily adapt to a range of different sizes based on the space available at a particular event. Whatever its configuration, the booth needed to accommodate the large pieces of machinery the company showcases and maintain a consistent look and feel from show to show.

Solution We designed a modular booth that Spee-Dee representatives can easily adjust on-site based on space limitations. The design incorporates individual panels that can be removed if needed, without compromising the booth’s visual appeal.

Results The modular design has made it simple for representatives to adjust the booth to fit available floor space, and they have also appreciated the user-friendly design that allows them to accomplish setup — from crate to completion — in less than an hour.

Zacros CLIENT SUCCESS Challenge Zacros was looking for a way to refresh their image on the trade show circuit. The client’s wish called for a clean, modern-looking trade show booth with an integrated storage closet, ample counter space and shelving for product, all while being able to adapt to two different sizes depending on floor plan.

Solution A universal framing system that could easily be configured for different footprints was designed for Zacros. Once the modular framing system was perfected, custom graphics and panels to complement the client’s newest marketing samples were created.

Results An identical booth was ordered to be used simultaneously. Going forward, Taylor will also be able to reskin the booth simply by shipping new graphic panels to Zacros, who can easily attached updated graphics to the framing system without assistance.

Thank You

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