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ABOUT ME S O C I A L M E D I A C O N T E N T C R E AT I O N PROPS STYLING BRANDING & GRAPHIC DESIGN
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MIZHISU MALAYSIA SOCIAL MEDIA CONTENT CREATION
Mizhisu Malaysia is a haircare and skincare brand that targets young adults. I’ve created the concept of “Eternal Summer” for this set of photoshoots and their social media content to create fun and dynamic summer scenarios. Imagine having a cool summer with your friends by the beach, drinking fruit juice, and sunbathing - this is probably one of the best summer vacations we would have been longing for.
BRAND MIZHISU MALAYSIA
CONCEPT ETERNAL SUMMER
YEAR OF PROJECT 2021
JOB SCOPE ART DIRECTION, CREATIVE CONCEPT, PROPS STYLING, POSTER DESIGN, CONTENT PLANNING
SOCIAL MEDIA CONTENT CREATION
MIZHISU MALAYSIA
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SOCIAL MEDIA CONTENT CREATION
MIZHISU MALAYSIA
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SOCIAL MEDIA CONTENT CREATION
MIZHISU MALAYSIA
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02.
NATSUO JAPAN SOCIAL MEDIA POSTER DESIGN
Natsuo is a Japanese inspired fashion brand whose concept is summer – simple and fresh. All of their products are designed in Japan and adopts the Japanese culture or elements into it while accounting functionality to complement today’s lifestyles perfectly.
BRAND NATSUO JP YEAR OF PROJECT 2020 CONCEPT JAPANESE FASHION JOB SCOPE POSTER DESIGN
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SOCIAL MEDIA CONTENT CREATION
NATSUO JP
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03.
AGREE SPORTSWEAR SOCIAL MEDIA CONTENT CREATION
Agree Sportswear is a sportswear brand inspired by the spirit of eagles: be fearless, be limitless. They manufacture good quality of athletic and casual apparels for everyone.
BRAND AGREE SPORTSWEAR YEAR OF PROJECT 2021 CONCEPT SOAR BEYOND YOUR LIMITATIONS JOB SCOPE CONTENT PLANNING POSTER DESIGN COPYWRITING MARKETING
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SOCIAL MEDIA CONTENT CREATION
AGREE SPORTSWEAR
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04.
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THE GOLDEN GIFT PRODUCT / PORTRAIT STYLING
This set of cosmetics products was launched during Mother’s Day. Believing that mother has a heart of gold, shiny yet strong, I created this “Golden Gift” visual by using gold and glittering elements.
BRAND MIZHISU MALAYSIA
CONCEPT THE GOLDEN GIFT
YEAR OF PROJECT 2021
JOB SCOPE ART DIRECTION, CREATIVE CONCEPT, PROPS STYLING
PROPS STYLING
MIZHISU MALAYSIA
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MIZHISU MALAYSIA
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MIZHISU MALAYSIA
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05.
VISUALLY SCENTED PRODUCT STYLING
I believe we could visualise scent meaning when we see a visual, we could smell it almost immediately. As essential oils have different scents, I have used related objects to help the viewers smell them even without actually smelling them.
BRAND DOTERRA (SELF-INITIATED) YEAR OF PROJECT 2020 CONCEPT VISUALLY SCENTED JOB SCOPE ART DIRECTION CREATIVE CONCEPT PROPS STYLING
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01. 06.
NANYANG KOPITIAM FOOD STYLING
Oriental Kopi offers traditional Nanyang cultural cuisine in Malaysia. We were tasked to take photos for their menu and posters.
BRAND ORIENTAL KOPITIAM YEAR OF PROJECT 2020 CONCEPT NANYANG KOPITIAM JOB SCOPE ART DIRECTION PROPS STYLING
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07.
THE FUN PLAYGROUND FOOD STYLING
Honey Darling offers different f lavors of honey ice cream. Enjoying tasty ice cream is like having a fun sensory experience. Thus, I have created vibrant and dynamic scenarios to engage the audience with the happy feeling while you’re eating ice cream.
BRAND HONEY DARLING YEAR OF PROJECT 2021 CONCEPT THE FUN PLAYGROUND JOB SCOPE ART DIRECTION CREATIVE CONCEPT PROPS STYLING
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PROPS STYLING
HONEY DARLING
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08.
NANYANG BREEZE FOOD STYLING
Representing this specif ic sweet treat as our Nanyang unique specialty, I’ve used wooden and bamboo props to bring out the authenticity of kek lapis which is originated from Indonesia.
BRAND THEEN’S BAKERY YEAR OF PROJECT 2021 CONCEPT NANYANG BREEZE JOB SCOPE ART DIRECTION PROPS STYLING
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PROPS STYLING
THEEN’S BAKERY
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09.
HOME CAFE FOOD STYLING
Home cafe is a series of photos I have been updating on my social media account @heylululuenen to share healthy and yummy recipes. All the photos were taken using natural sunlight.
BRAND SELF-INITIATED YEAR OF PROJECT 2021 CONCEPT HEALTHY HOMEMADE BREAKFAST JOB SCOPE ART DIRECTION CREATIVE CONCEPT PROPS STYLING
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PROPS STYLING
HOME CAFE
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PROPS STYLING
HOME CAFE
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10.
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ONCE IN A WHILE BAKERY BRANDING
This is a self-initiated project that conveyed the message I would want to share with the public if I own a brand.
BRAND BAKERY
CONCEPT ONCE IN A WHILE
YEAR OF PROJECT 2020
JOB SCOPE ART DIRECTION, LOGO DESIGN , CREATIVE CONCEPT, PROPS STYLING
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BRANDING
ONCE IN A WHILE BAKERY
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BRANDING
ONCE IN A WHILE BAKERY
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11.
SOUL FRESH PACKAGING DESIGN
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Soul Fresh is a home-based kitchen selling healthy and convenient instant food such as chicken breast. They wanted to have a genuine homemade feeling of packaging thus I came up with this countryside-vibe of packaging design.
BRAND SOUL FRESH
CONCEPT COUNTRYSIDE
YEAR OF PROJECT 2020
JOB SCOPE LOGO DESIGN PACKAGING DESIGN
12.
AKANGA FILMS BROCHURE DESIGN
Inspired by the form of cinema tickets, each f ilm that Akanga has produced is printed on a ticket, with the reverse side detailing the synopsis and awards it has won. These tickets are then bound together in a ticket book form using a screw post. The treatment of the cover features a blind emboss of a f ilm projector, a nod to the nature of the studio.
BRAND AKANGA FILM YEAR OF PROJECT 2017 CONCEPT CINEMA TICKET JOB SCOPE LAYOUT DESIGN
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13.
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BROADER PERSPECTIVE EDITORIAL DESIGN
This is a Singapore’s local magazine caters to GCE ‘A’ Level students and young adults. This issue contains a collection of teaching material and sample essays revolving around the theme of Singapore.
BRAND BROADER PERSPECTIVES
CONCEPT SINGAPORE THEME
YEAR OF PROJECT 2019
JOB SCOPE EDITORIAL DESIGN
14.
OREN SPORT CATALOGUE EDITORIAL DESIGN
Oren Sport is a leading uniforms and apparels provider in Malaysia. They release yearly catalogue promoting their wide-ranging collection of ready made as well as customized products.
BRAND OREN SPORT YEAR OF PROJECT 2020 JOB SCOPE EDITORIAL DESIGN
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GRAPHIC DESIGN
OREN SPORT CATALOGUE 2021
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THANK YOU FOR VIEWING!
INTERESTED TO WORK TOGETHER? CONTACT ME AT +6011-33410180 JESSICATAYLUEN@GMAIL.COM